Coimisiún na Meán publish revised Media Services Codes and Rules

Coimisiún na Meán has published revised Media Services Codes and Rules, completing the process of updating its regulations to implement changes under the EU Audiovisual Media Services Directive (AVMSD) and the Online Safety and Media Regulation Act 2022. Under the Online Safety and Media Regulation Act, Coimisiún na Meán is empowered to develop codes and rules which apply to video-on-demand providers as well as television and radio broadcasters established in Ireland.

The AVMSD provides for minimum standards and obligations that video-on demand providers and television broadcasters must adhere to in a variety of areas, including child safety, the accessibility of their services, and the prohibition of content that incites hatred. The Online Safety and Media Regulation Act establishes the regulatory framework for these services and for radio broadcasters.

Aoife MacEvilly, Broadcasting and Video-on-Demand Commissioner at Coimisiún na Meán said: ‘’To ensure a thriving and safe media landscape for Ireland, it is crucial that the Codes and Rules which apply to broadcasters and now, for the first time, to video-on-demand service providers are up-to-date and in-line with EU regulations. We have been engaging with media service providers in recent months and following the conclusion of our public consultations, are happy to have published nine sets of Codes and Rules which are now in effect.’’

The nine regulations published include a new Audiovisual On-Demand Media Service Code and Rules, marking the first time that video-on-demand (VOD) services have been subject to formal regulatory oversight by Coimisiún na Meán. These new Codes and Rules were developed following a public consultation which concluded in August 2024.

The other existing Codes and Rules have undergone updates to comply with the AVMSD, and includes the Code of Programme Standards, the Access Rules for Television Broadcasters, and the General Commercial Communications Code. These Codes and Rules were updated following a public consultation which concluded in October 2024.

The new and revised Media Services Codes and Rules which have been published are:

In 2025, Coimisiún na Meán will commence the work required to update the Codes and Rules based on the feedback received as part of the consultation process which took place this year.

Maxcom launches Bijouwatch collection in the UK

Maxcom, an innovative Polish company producing and distributing consumer electronics, today launches its Bijouwatch collection in the UK, a new range of elegant and fashionable jewellery smartwatches, that seamlessly blend the latest technology with high-quality materials and sophisticated design.  

The Bijouwatch collection from Maxcom is designed for those who value both style and functionality. For women, the range includes the Maxcom Selen and Maxcom Gold and Silver 2. Reminiscent of traditional, elegant jewellery with eye catching gold, rose gold and silver bracelets, these stunning smartwatches are perfect for any occasion and every taste.

For men, Maxcom has created a range of attractive watches that are packed full of smart features. Perfect for work or working out, the Maxcom Iron S features a rectangular screen and striking black, gold or silver metal strap whilst the robust Maxcom Iron R has a sleek black design and stainless steel band. The unisex Maxcom Vanad Pro combines advanced tech features with a jewellry design and is available in rose gold and black editions.

All smartwatches within the Bijouwatch collection have a focus on wellbeing, monitoring physical activity and vital functions such as sleep, heart rate and blood pressure. Additionally, female health tracking features allow women to track their menstrual cycles, fertile periods and even pregnancy. Helping to take fitness to the next level, multiple sports modes allow users to record and analyse their daily activity. 

Compatible with iOS and Android the Bijouwatch smartwatches seamlessly connect to a user’s smartphone for call notifications, messages, weather updates and more. Additionally, Maxcom has ensured Bijouwatch smartwatches have long battery lives of up to 21 days, keeping users connected at all times. 

Bijouwatch, a term created and patented by Maxcom, represents the fusion of fashion and advanced technology. Affordable with prices starting from £59.99, models within the collection include: 

Maxcom Gold and Silver 2  

RRP: £79.99 

Available in gold and silver from Amazon

With similar features to the Selen, the Maxcom Gold and Maxcom Silver smartwatches combine a classic look with advanced technology. Designed to look and feel like a stunning piece of jewellery, its round stainless steel body and shiny gold or silver bracelet accessorise any outfit perfectly. 

The 1.2-inch AMOLED touch screen is bright and easy to read. Always-On-Display mode allows users to display the time on a blank screen, giving it the feel of a traditional watch. Users can choose from unique, original dials or from over 100 free watch faces that are available in the app.

They seamlessly connect to a user’s smartphone for call notifications, messages, weather updates and more. Additionally, its efficient battery lasts for up to seven days without charging. 

Health and fitness is also a focus for the Gold and Silver 2 with lots of features to benefit a user’s wellbeing. As well as continuously measuring pulse and blood pressure, the smartwatch motivates users to engage in daily activity, analyses sleep quality, suggests breathing exercises, measures stress and mood and sends reminders to stay hydrated. Dedicated female focussed features allow women to track their menstrual cycle, fertile periods and pregnancy. A versatile fitness trainer, it also counts calories burned, distance travelled and supports over 70 sports disciplines, allowing users to track their progress over time and achieve their goals.  

 

Maxcom Vanad Pro

RRP: £59.99 

Available from Amazon in rose gold and black

The Maxcom Vanad Pro is a stylish and elegant jewellery smartwatch which combines the highest quality materials with advanced functions. Available in gold or black, it has that classic clock face look but with a modern twist thanks to its AMOLED screen, which provides users with a beautiful high definition display. Users can display the time in analogue or digital or choose from a whole range of dials and vibrant designs to suit their personal style. 

With a slim, timeless design, Vanad Pro sits comfortably on the wrist without interfering with daily activities. It comes with a minimalist metal bracelet strap as well as a silicone strap making it perfect for a special occasion, work or working out. Compatible with iOS and Android, users can answer calls, read messages, set alarms and more without having to touch their phone. It has an exceptionally long battery life of up to 21 days as well as fast, inductive charging. 

With a focus on wellness, the Vanad Pro enables users to track their daily activity and achievements. It has more than 20 sports modes, counts steps, calories burned and monitors blood pressure and heartrate. Modern optical sensors detect any physical activity based on an accelerated heart rate and these moments are automatically recorded in the daily report. An easy-to-use application allows users to compare and analyse their results. 

The Vanad Pro also allows users to monitor their sleep, analysing quality including the duration of deep and light phases. Additionally, it has many innovative features specifically designed for women including a women’s health monitor, menstrual cycle monitor, pregnancy preparation and pregnancy calendar.  

 

Maxcom Selen 

Coming to Amazon in gold and silver soon

Combining style and technology, the Selen offers an ultra-thin profile and classic round shape. The perfect choice for smaller wrists, this jewellery like smartwatch is made from stainless steel with a shimmering rose gold or silver bracelet. Users can choose from exclusive, designer watch faces that can be changed according to an outfit, occasion or mood. Ranging from digital to analogue, colourful to subdued, there are over 100 designs in the dedicated app, allowing users to express their individual style and personality. 

The Selen features a large 1.32-inch AMOLED touchscreen which is sharp and clear with vibrant colours. It’s Always-On-Display (AOD) mode prevents the screen going dark meaning users can quickly check the time or see notifications at a glance. 

With a focus on wellbeing, the Selen reminds users to drink water, alerts them if they’ve taken too few steps and analyses their sleep. Additionally, it monitors heart rate, oxygen saturation and blood pressure, notifying users when results deviate from the norm. For those who like to keep active, the Selen supports over 70 sports, counting calories burned and motivating users to achieve better results. 

Offering up to 10 days of battery life and connecting seamlessly to smartphones, making and taking calls directly from the watch as well as reading messages and app notifications is easy. The Selen displays the weather, allows users to listen to music and has a host of other features.

 

Maxcom Iron R 

RRP: £89.99

Available from Amazon

Designed to straddle both business and adventure the Maxcom Iron R smartwatch has everything needed to support working life, while maintaining good health. Constructed from robust zinc alloy with a luxury-traditional appearance, it comes with both a steel bracelet and a premium quality magnetic silicone strap to fit perfectly on a larger wrist. 

Equipped with a 1.43-inch AMOLED screen, Iron R offers vivid colours and exceptional image depth. For those who appreciate classic style, Iron R offers a traditional watch face with the option to choose between analogue and digital screens. Alternatively, a database of over 100 free watch faces and the ability to set an image from the phone gallery lets users express their style and personality. 

The Iron R is packed with smartwatch features allowing users to set reminders, alarms and quickly respond to messages and calls or social media notifications without reaching for their phone.  

The advanced health features offer constant heart rate, blood oxygen and blood pressure monitoring, sleep analysis and sports tracking that has over 70 modes for recording workouts and monitoring progress over time, thanks to an intuitive app. Fast charging and a generous battery yields 14 days of life from one charge. 

 

Maxcom Iron S

RRP: £89.99

Available from Amazon in black, silver and gold

The Maxcom Iron S smartwatch has very similar features to the Maxcom Iron R, yet its classy, traditional design makes it more suited for a business environment or for adding character to casual styles. Made from elegant brushed steel and available in black, gold and silver, the Iron S has a rectangular face with soft rounded corners which gives it a stylish, timeless look. 

Blending tradition with modern technology, it has a 1.95-inch AMOLED screen providing users with an immersive, vibrant display. With an always-on display option, users can check the time without activating the screen, choosing between analogue or digital watch faces. Alternatively, they can choose from the hundreds of designs or upload their own image to give the smartwatch a unique character. 

As with the Iron R, this smartwatch serves as a personal assistant, helping users manage daily tasks, set reminders, alarms and quickly respond to messages and calls. It also has 24/7 health monitoring, over 70 sports modes and sleep analysis. Fast charging and the long-lasting performance of a 340mAh battery allow up to 16 days of use with one charge. 

Available now from Amazon.co.uk.

See our smartwatch reviews

Preparing for the Future: Expected Features of Windows Server 2025

The world of server technologies stands on the brink of significant change. Windows Server 2025 — the latest version of Microsoft’s popular server operating system — promises to revolutionize enterprise IT infrastructure. This release is not just an update but a qualitative leap in security, performance, and cloud integration. In this article, we will examine the most important features.

Key Security Innovations

Security is the cornerstone of Windows Server 2025. The updated version offers several significant improvements:

  • enhanced Active Directory protection;
  • updated SMB protocol with QUIC support;
  • new password encryption methods, including the use of AES.

Of particular note is the abandonment of the outdated Mailslots protocol in favor of more modern and secure solutions. This change will significantly increase the overall security level of server infrastructure.

Improved Performance and Scalability

Windows Server 2025 takes a big step forward in performance. Improvements affect various aspects of the system:

  1. Optimization of data storage operations, providing up to a 90% increase in IOPS.
  2. Hyper-V update with support for up to 1792 virtual processors and 29.7 TB of RAM per VM.
  3. Implementation of GPU partitioning technology for more efficient use of graphics resources.

These changes will allow organizations to use existing hardware resources more effectively and scale their infrastructure without significant additional investments.

Integration with Cloud Technologies

Hybrid and multi-cloud environments are becoming the norm in the modern IT landscape. Windows Server 2025 takes this trend into account, offering expanded capabilities for integration with cloud services:

  • Improved Software-defined Networking (SDN) tools for managing networks in distributed environments.
  • Close integration with Azure Arc, allowing management of on-premises servers through a cloud interface.
  • Support for hybrid work scenarios, ensuring a smooth transition between on-premises and cloud resources.

These features will help organizations create a more flexible and adaptive IT infrastructure capable of quickly responding to changing business requirements.

Artificial Intelligence and Management

Artificial intelligence is becoming an integral part of modern IT systems. Windows Server 2025 keeps pace with this trend, offering:

  • AI-based management functions to simplify server administration.
  • Optimized support for AI workloads, including improved GPU utilization.
  • Tools for performance analysis and optimization based on machine learning.

These innovations will allow IT teams to manage complex infrastructures more effectively and optimize resource utilization.

Updates to Active Directory

Active Directory (AD) is a key component of Windows Server, and in the 2025 version, it receives substantial improvements. The new version of AD offers enhanced capabilities for identity and access management:

  • Support for 32k-page AD databases, significantly increasing capacity and performance compared to previous 8k-page databases.
  • Improved AD replication for faster and more reliable data synchronization between domain controllers.
  • New forest and domain functional levels, providing access to advanced features.
  • Support for TLS 1.3 for LDAP communications, enhancing the security of network interactions.
  • Implementation of Kerberos keys for local accounts, strengthening authentication protection.

The updated Active Directory will provide organizations with a more reliable and scalable identity management infrastructure, which is critical in today’s distributed and hybrid environments.

New System Update Capabilities

One of the most notable improvements in Windows Server 2025 is the Hotpatching feature. This technology allows critical security updates to be installed without server restarts. Previously, this capability was only available in the Azure Edition Windows Server 2022 Datacenter, but now it will be available for all editions of Windows Server 2025.

Hotpatching significantly reduces system downtime and simplifies the maintenance process, which is especially important for critical services operating 24/7.

Network Improvements

Windows Server 2025 offers numerous significant improvements in network technologies:

  1. SMB over QUIC — a more secure and performant protocol for file sharing.
  2. Adaptive Traffic Control (ATC) for optimizing network flows.
  3. Health and Usage Dashboard (HUD) for improved visualization of network activity.

These innovations will help organizations increase the performance of network infrastructure and improve control over network resources.

Licensing Models

Microsoft offers flexible licensing options for Windows Server 2025:

  • Traditional perpetual license model;
  • New “pay-as-you-go” subscription model through Azure Arc.

The choice of model depends on the specifics of the business. For companies with seasonal load fluctuations, the subscription model may be more advantageous, while for stable infrastructures, a perpetual license may be the optimal solution.

Preparing for the Transition

Transitioning to Windows Server 2025 requires careful planning. For a successful upgrade from Windows Server 2022, it is recommended to:

  • Conduct an audit of the current infrastructure.
  • Assess application compatibility.
  • Develop a migration plan that accounts for possible downtime.
  • Train IT personnel on working with new features.

Advance preparation will help avoid problems during the transition and help you start using the advantages of the new version as quickly as possible.

Potential Business Benefits

The implementation of Windows Server 2025 promises many significant benefits for businesses:

  • Increase in overall IT infrastructure security.
  • Enhanced performance and scalability of server systems.
  • Improved flexibility in IT resource management.
  • Optimization of IT costs through new licensing models.
  • Support for modern workloads, including AI and machine learning.

These advantages can become key factors in increasing business competitiveness in the digital age.

Conclusion

Windows Server 2025 represents a significant step forward in the evolution of server operating systems. The combination of enhanced security, increased performance, and deep integration with cloud technologies makes this version an attractive choice for organizations seeking to modernize their IT infrastructure.

Samsung One UI 7 Beta Starts to Roll Out

Samsung Electronics Co., Ltd. today announced the public release of the One UI 7 beta program, boasting powerful AI features, simplified controls and a preview of scalable AI ecosystems of the future. One UI 7 marks a significant leap forward by integrating leading AI agents and multimodal capabilities into every touch point of the interface, creating an AI platform where every interaction feels natural and intuitive. The beta program offers a first look at an upgraded mobile user experience for greater personalisation than ever before.

Enhanced AI Enables More Intuitive User Experiences 

One UI 7 brings powerful updates to Galaxy AI features[1] including advanced writing assist tools. Integrated into AI OS, they allow users to boost their productivity where texts can be selected, without needing to switch between applications. This capability expands on the powerful writing assist tools already available to Galaxy users, offering AI-powered options to summarise content, check spelling and grammar, and automatically format notes into bullet points.

Upgraded call features with One UI 7 push the boundaries of communication and connection through call transcripts , with support for 20 languages[2]. When call recording is enabled, recorded calls will automatically be transcribed for reference later on, eliminating the need to take notes manually while multi-tasking.

Bold New Design for Greater Personalisation and Control 

One UI 7’s powerful AI features come with a significant new look, based on a new notification system that streamlines communication with easy access from the device’s lock screen. It includes Now Bar, which highlights relevant activities across various features like Interpreter, Music, Recording, Stopwatch and more. By offering instant access to important notifications, Now Bar reduces the need to constantly unlock the device and allows users to engage with key information effortlessly. Set to be supported on upcoming Galaxy S series devices, Now Bar will transform the lock screen experience, which will continue to evolve with more intelligent experiences in the future.

These feature upgrades are all anchored in a simple, impactful and emotive design. Together, these principles shape streamlined and cohesive experiences for Galaxy users. Defined by bold, iconic design choices, One UI 7 reduces visual clutter and fosters an inviting experience designed to resonate with users on a personal level and enable intuitive mobile experiences across AI features.

A simplified home screen, redesigned One UI widgets, and lock screen—among other features—work together to grant users granular control over every detail and make customisation intuitive and seamless.

A redesigned camera UX allows more intuitive control over advanced settings. Camera buttons, controls, and modes have been reorganised to make it easier to find the features you need and to give you a clearer preview of the picture you’re taking or the video you’re recording.

For Pro and Pro video modes, the manual settings layout has also been simplified, making it easier to focus on the picture or video you’re shooting. A new zoom control is available when you’re recording in Pro video mode, allowing you to control the zoom speed for smooth transitions.

The official One UI 7 release will commence with upcoming Galaxy S series devices, featuring additional AI capabilities including enhanced on-device AI functions, starting from the first quarter of 2025. In line with Samsung’s commitment to extend its OS upgrade policy, the update will gradually roll out to other Galaxy devices.

The One UI 7 beta program will be first available for Galaxy S24 series devices in Germany, India, Korea, Poland, the UK, and the U.S., from December 5. Galaxy S24 series users can apply to join the beta program via Samsung Members.

See our Sasmung reviews

EIZO Unveils FlexScan FLT Monitor

EIZO Corporation introduces the FlexScan FLT, or “Future Leading Technology”, the world’s most power-efficient monitor. Lightweight, sleek and sustainable, this 23.8-inch Full HD (1920 x 1080) display achieves a groundbreaking Class A rank on the European Energy Label – a first for any monitor globally.

For more than 30 years, EIZO has led the development of power-efficient, ergonomic, and eco-conscious monitors within the business enterprise sector. In 2023, the company accelerated its efforts and committed to achieve carbon neutrality across the entire value chain by 2040. The FlexScan FLT is part of its “Transition to Net Zero” plan and embodies EIZO’s vision for the future.

Its sustainability-focused approach, robust functionality, and sleek design reflect EIZO’s commitment to continuous innovation – not just for today’s challenges, but for a brighter tomorrow.

 

Future-Leading Sustainability

Sustainability leaders in organisations worldwide must make informed decisions when procuring technology that will help them meet their sustainability goals. With a typical power consumption of just 6 watts, the FLT can make an immediate positive impact on energy usage associated energy costs.

The FlexScan FLT achieved TCO Certified Generation 10, the highest tier of EPEAT Gold and the EPEAT Climate+ designation, reinforcing its environmental advantages.

Its housing incorporates 95% recycled plastic, promoting the reduction of plastic waste, conservation of resources, and reuse of materials. The monitor’s packaging and cushioning are also made from recycled materials to minimise environmental impact. Optimised packaging size allows for increased loading efficiency by approximately 50% and a decrease in GHG (Greenhouse Gas) emissions during transport by up to 42%. Corporate customers have options for collective packaging, with or without desk stands, to further reduce overall waste and streamline installation time.

From the procurement and manufacturing to shipping and usage, the GHG emissions throughout the entire product lifecycle of the FLT have been reduced by approximately 32% compared to a previous 23.8-inch monitor.

 

Future-Leading Workstyle

As modern workstyles diversify, workspaces must evolve to empower individuals to work efficiently, creatively, and comfortably. The FLT features USB Type-C ports for a single-cable connection to a laptop, enabling video display, USB signal transmission, and a maximum of 60 watts of power supply to a connected PC. The FlexScan FLT is also the first EIZO monitor to support power supply from external devices via USB Type-C, allowing it to operate without the need for an AC adapter.

The FlexScan FLT’s Auto EcoView function automatically adjusts the screen brightness based on ambient lighting changes, while the EcoView Optimizer 2 function fine-tunes brightness and gain according to displayed content. Together, these technologies enhance viewing comfort and minimise power consumption. The monitors new Eco Mode preset automatically activates both functions for easy access.

Users can view the power consumption of the FLT and connected devices, including the PC, in real time through the OSD, promoting eco-consciousness. Additionally, they can choose to display this information statically at the edge of the screen for quick, at-a-glance reference.

Future-Leading Design

Design and atmosphere play a vital role in office environments, significantly enhancing employee productivity and creativity while reflecting the company’s values and culture. Weighing just 2.4 kg and featuring a sleek bezel thickness of 24.4 mm, the monitor creates a streamlined and unobtrusive office environment. Its distinct ‘hollow’ bezel design offers a frameless appearance, further elevating its modern, future-inspired aesthetic.

Mounted on a unique arm, the monitor creates a floating effect that allows it to blend seamlessly into any workspace. The arm provides flexible positioning for the screen and features an integrated clamp for effortless attachment and removal by simply twisting the base.

Availability

The FlexScan FLT will begin shipping in December. The date of availability may vary by country or region. Contact the nearest EIZO group company or distributor for details.

Drone Safely This Christmas

The Irish Aviation Authority, today launched the ‘Drone Safely This Christmas’ Campaign, supported by Drone Innovation Partnership and Dublin City Council. If you’re thinking of getting a drone this Christmas, you need to make sure you register as an Operator on the IAA website and that you know the rules before you fly. This advice comes ahead of the busiest shopping days in the lead up to Christmas.
Drone use is on the rise and the number of drones and operators registered in Ireland has risen exponentially over past number of years. Safety is paramount, and so since 2021, the IAA has registered over 8,000 drone operators and trained over 21,500 drone pilots. This year has seen a 24% increase in the number of pilots trained.
Consumers who own a drone that is over 250gr or has a camera, are legally required to register as a drone operator. If you are a drone operator, drone safety is your responsibility. You need to ensure you are always in control of the drone and that you remain compliant with the law.
Jim Gavin, Chief Operations Officer of the Irish Aviation Authority commenting on drone safety said: 
“Drone use has increased significantly in recent years. Piloting a drone is fun but it comes with responsibility to fly it safely while respecting people’s privacy. Remember a drone is not a toy and can have very serious consequences if it collides with a person, an animal or another aircraft. So, if you do get a drone this Christmas, remember it’s your responsibility to know the rules and fly it safely.”
Veronica Mariti Sesoko, Drone Innovation Partnership (DIP) Engagement Lead added:
“As drones top Christmas wish lists, it’s crucial to remember they are not toys. Fly responsibly by checking current regulations and following safe practices. The Drone Innovation Partnership (DIP), a collaboration between the Irish Aviation Authority, Dublin City Council, and Maynooth University, is working to ensure drones enhance public services and support emergency responses while keeping our skies safe through active stakeholder engagement, including citizens.”
 
“Thankfully the vast majority of drone users are compliant with the regulations. However, we are concerned, with the rapid growth of drone usage, that not all new pilots may be aware of their responsibilities which can lead to unsafe flying. If you see anyone not complying with the regulations, we encourage people to contact the IAA. Reckless use of a drone or inappropriate use of a drone camera may result in prosecution,” Enda Walsh, UAS Manager/Drones Manager from the Irish Aviation Authority added. 
           
For more information on IAA Drone Safety Regulations and registration process, visit www.iaa.ie/drones Stay updated by searching the following @IAApress or #DroneSafely. 
Check out some of our Drone reviews

ZHIYUN Unveils the CRANE 4E: Powerful Stabilizer with Lightweight Stability

ZHIYUN, the trailblazer in image stabilization equipment, has launched the CRANE 4E Stabilizer. The CRANE 4E redefines camera videography with its enhanced stabilization and powerful performance, providing a video production solution for filmmakers, videographers, and content creators seeking a lightweight, versatile, and user-friendly stabilizer.

ZHIYUN CRANE 4E

The CRANE 4E delivers professional performance on par with the CRANE 4, all while being lighter. Offering remarkable value, the CRANE 4E allows creators to effortlessly unlock their video production potential.

Master of Lightweight Stability
Users can discover effortless filmmaking with the ergonomically designed stabilizer. The CRANE 4E has improved weight distribution, reducing wrist strain by 25%, lightening the load by 20% in Sling mode, and making dual hand use 15% easier. Elevate the filming experience with unparalleled ease and precision.

Sling Grip and Adjustable Wrist Rest
The Sling Mode allows for adjustment of the grip’s length and direction, facilitating changes in shooting angles and offering a dual-handle mode for varied filming experiences. Additionally, the wrist rest design helps reduce wrist fatigue and supports angle adjustment.

Capable of Carrying Mainstream Camera
Engineered with extended, robust axis arms and high-torque motors, the CRANE 4E can support mainstream full-frame and cinema cameras like the Canon C70 with the RF 24-70mm f/2.8 L IS USM lens and the BMPCC 6K PRO with the EF 85mm f/1.2L II USM lens with ease, facilitating stable shooting in various scenario.

Native Vertical Mount
The CRANE 4E includes a built-in horizontal and vertical lock system, enabling easy side-mounting for vertical shooting. This design allows for smooth transitions and accurate capturing of moments.

Zoom/ Focus Motor
The CRANE 4E supports the installation of two servo zoom and focus motors simultaneously, providing precision in focusing and zooming. When used with the Trans Mount image transmission series accessories, it allows for adjustments in focus and zoom functions, contributing to an efficient creative process.

Recommended pricing (MSRP) CRANE 4E $499

Where to buy
Available online from the ZHIYUN store and ZHIYUN Amazon store.

ZHIYUN Store: https://geni.us/CRANE4E

Amazon: https://geni.us/AMZ-4E-FLL

See our ZHIYUN reviews

How To Choose the Right AWS Partner for Tailored Cloud Support

Most businesses nowadays utilize cloud support for various functions, be it to handle operations, improve efficiency, or stay competitive. Among the many options available, Amazon Web Services (AWS) leads the pack of cloud platforms.

AWS offers tools for everything from data storage to machine learning. However, maximizing its potential may require expert guidance, making the selection of the right AWS partner a critical decision. And that’s what this guide is for! Read on to learn how to pick the right one.

Define Your Cloud Objectives

The first step is identifying what you want to accomplish with AWS. Do you need to cut costs, improve scalability, or enhance performance? Defining clear objectives makes it easier to align with a partner. You should also think about industry-specific requirements. For example, healthcare companies often prioritize compliance with HIPAA regulations, while retailers may focus on robust e-commerce capabilities.

Look at your existing IT infrastructure and what you’ll need in the future. An AWS partner should help you transition seamlessly and ensure new solutions integrate with your current systems and tools. You might need a partner with expertise in handling database migrations, building serverless applications, or optimizing workloads. Clarify your technical needs to avoid mismatched expectations later.

Want to specifically find an AWS Premier partner, for instance? Your cloud objectives will do the trick. These will lead you to a partner that meshes well with your business. They’ll provide solutions such as budget monitoring and accounts management. They also combine advanced technology and human intelligence, which are necessary in the current business landscape.

Research Potential AWS Partners

As one of the most popular cloud providers, AWS earned over USD$90 billion in 2023. It’s quite large as well; AWS got more than a third of the whole cloud computing market as of 2024’s first quarter. So, you can expect it to have a vast network of partners, each offering various services. But which one’s best for your business? That’s where research comes in. (1) (2)

AWS organizes its partners into tiers like Select, Advanced, and Premier. These categories indicate varying levels of expertise, certifications, and experience. Use the AWS Partner Network portal to search for partners specializing in areas relevant to your goals, such as migration, data analytics, or security.

Many AWS partners hold certifications in specific competencies, such as DevOps or machine learning. Look for those with experience directly tied to your objectives. If you’re moving legacy systems to the cloud, a partner with migration competency could be an ideal fit.

Case studies provide real-world insights into how a partner handles projects. Focus on examples involving businesses similar to yours, as they often highlight whether a partner understands your industry and its unique challenges. Testimonials from other clients can also reveal their responsiveness and problem-solving abilities.

Evaluate Technical Expertise

Even when you’ve narrowed your choices, you’ll still be left with a considerable number. AWS, after all, has millions of partners globally. To reduce the pool further, look for a strong AWS partner that employs certified professionals who demonstrate expertise in AWS services. Credentials like AWS Certified Solutions Architect or AWS Certified DevOps Engineer indicate technical depth.

Ask about the partner’s experience with the AWS tools you’ll rely on. Whether you need Amazon EC2 for scalable computing, RDS for databases, or Lambda for serverless applications, their familiarity with specific services matters.

Also, you’d want to avoid surprises down the line. Make sure your chosen partner has a proven approach to designing secure, efficient, cost-effective cloud architectures.

Assess Support and Communication

Support availability varies among AWS partners. Some offer 24/7 assistance, while others operate during standard business hours. Keep that in mind during your search. Review each one’s service level agreements (SLAs) for response times and ensure they align with your needs.

Your AWS partner should communicate clearly and transparently. Look for someone who explains technical concepts in plain terms and takes time to educate your team. Strong communication fosters collaboration and reduces misunderstandings.

Examine Cultural Fit

Much like hiring new team members into your business, you must select an AWS partner that shares your company’s values. The right partner can improve the working relationship. You’ll benefit from mutual respect and aligned goals, which are crucial for long-term success.

The partner’s team should complement yours in terms of working style. Ask how they handle feedback and conflict to ensure smooth collaboration. Over time, a partner who feels like an extension of your team will be easier to work with.

Financial Considerations

AWS gains at least 50 new partners daily. Each offers different pricing models, such as hourly rates, fixed fees, or subscription plans. Make sure you choose one that aligns with your budget. Be upfront about costs to avoid hidden fees, such as charges for training or additional support. (3)

The price alone shouldn’t dictate your choice. Evaluate the value the partner brings in terms of expertise, efficiency, and long-term benefits. Investing in the right AWS partner could lead to smoother operations and better results.

Conduct Interviews and Demos

Discussions with potential partners allow you to clarify your objectives. You can also ask about their project management style and approach to challenges. These discussions reveal whether their methods suit your business.

Demos let you see how their solutions address your needs. Plus, these showcase a partner’s confidence in their skills and give you a clearer picture of what to expect.

Make a Decision

Create a comparison chart that highlights each partner’s strengths and weaknesses based on your criteria, such as expertise, support, and pricing. Seeing the data side-by-side simplifies decision-making.

Professionalism and reliability often become apparent during initial interactions. If a partner feels right based on these initial meetings (plus your research), they’re likely a strong choice.

Reach out to previous clients to confirm your impressions. Ask about their experience working with the partner, focusing on areas like problem-solving and responsiveness. This final step often provides valuable clarity.

Wrapping Up

Choosing the right AWS partner impacts the success of your cloud strategy. Taking time to evaluate your needs, research options, and assess potential partners ensures the best match. A well-chosen partner becomes a trusted ally, helping you achieve cloud objectives efficiently and effectively.

With thorough planning and careful selection, your AWS partnership could yield long-term gains, streamlined operations, and improved business outcomes.

References

  1. “Amazon Web Services – statistics & facts,” Source: https://www.statista.com/topics/4418/amazon-web-services/
  2. “What Is Amazon Web Services, and Why Is It So Successful?” Source: https://www.investopedia.com/articles/investing/011316/what-amazon-web-services-and-why-it-so-successful.asp
  3. “10 Amazon cloud partners explain how they built thriving businesses while working with a juggernaut that’s never been afraid to compete with its own allies,” Source: https://www.businessinsider.com/aws-partners-rely-on-amazon-web-services-competition-startups-2021-4?op=1

Smart Docklands Announces €50,000 seed fund investment into Four Pilot Projects to Address Community Need

Smart Docklands is delighted to announce the winners of its first Call for Pilots. The programme is delivered in partnership between Dublin City Council and the CONNECT Research Ireland Centre for Future Networks headquartered at Trinity College Dublin

Smart Docklands is one of Dublin’s flagship smart districts – a unique collaboration across academia, industry and local government to advocate for and pilot community centred technology innovations.

This Call for Pilots aims to tackle key community priorities identified through a community survey that was carried out in late 2023 and early 2024 where insights were gathered from over 300 responses. Smart Docklands ensures that smart tech is not just being deployed for ‘tech’s sake’, the programme works to engage directly with the community who live in, work in or visit the Docklands. This is done through in-person events and innovative approaches to community surveys.

After extensive community engagement, followed by a Call for Pilots four projects have now been selected out of 41 applications that were submitted to receive seed funding, with €12,500 allocated to each project. The winning pilots will tackle pressing challenges across environmental monitoring, community development, and antisocial behaviour, aiming to create a more sustainable, inclusive, and enjoyable Docklands for all.

 

Jamie Cudden, Smart City Lead on announcing the pilot winners at an event in the Dublin City Council Innovation Hub in the CHQ said:

“These pilot projects highlight how technology can make a meaningful difference in people’s lives. By directly engaging with the community, we’ve chosen initiatives to address the Docklands’ community concerns around sustainability, youth engagement and environmental concerns. We are super excited to be working with such an amazing group of innovators and entrepreneurs who all want to make a difference for the Docklands community!”.

Professor Dan Kilper, Director CONNECT Centre, Trinity College Dublin said: 

“The CONNECT Centre is proud to partner with Smart Docklands on the Pilot Projects, which play an important role in demonstrating the transformative impact technology can have when guided by community needs. These initiatives create solutions that address real challenges and pave the way for a smarter, more sustainable future. The pilot winners’ projects highlight this important work—congratulations to them and to our colleagues at Smart Docklands.”

The four pilot winners are:

  • UTS Technologies – River Liffey Water Sensors: This project introduces a network of sensors along the River Liffey to deliver real-time data on water behaviour, supporting a diverse range of users including kayaking and boating. The aim of this initiative is to bring an improved understanding and actionable insights for users of the river and to support more sustainable river management.
  • UCD – Count Docklands: Deploying a network of citizen science traffic monitoring, low-cost, camera-based traffic counters across the Docklands. This will empower citizen scientists to gather crucial data, supporting Dublin’s transport goals improving community engagement in urban mobility planning and traffic monitoring.
  • UCD – Craft My Street: Highly innovative youth engagement leveraging open-source geospatial data and Minecraft for crowd mapping through interactive multiplayers gaming. This pilot aims to support young people to actively participate in shaping policies and projects that affect their communities.
  • HoloGen – Immersive Graffiti: Leveraging AR/VR technology to teach young people about street art, this project turns illegal tagging into an opportunity for learning and expressing art in a safe virtual space. The aim of which is to reduce illegal graffiti and a boost in creative urban expression.

The Smart Docklands programme established in 2017 has a track record of collaboration where academia, local government, industry, and residents come together to address urban challenges through innovation and deployment of new and emerging technologies. The Call for Pilots is a testament to the programme’s commitment to ensuring that technology serves real community needs.

Smart Docklands’ first Call for Pilots represents a milestone in creating a connected, innovative, and engaged urban environment. By addressing key challenges through collaboration, education, and smart technology, these pilot projects highlight the benefit of what smart districts can achieve.

Smart Docklands extend thanks to Accenture, An Post, IPB Insurance, and National College Ireland for their support in evaluating applications. Their expertise and collaboration have been crucial to ensuring a fair and thorough process, highlighting the power of collective effort.

For more information about Smart Docklands and its initiatives, visit https://smartdocklands.ie/