Month: June 2023

Salesforce and Google Cloud Announce Expanded Strategic Partnership to Unlock the Power of AI, Data and CRM

Salesforce and Google Cloud today announced an expanded strategic partnership to help businesses utilize data and AI to deliver more personalised customer experiences, better understand customer behaviour, and run more effective campaigns at a lower cost across marketing, sales, service, and commerce.

Two new data and AI innovations will bring real-time data sharing with enhanced predictive and generative AI capabilities, so businesses can use their data and their custom AI models to better predict customer needs and reduce the cost, risk, and complexity of synchronising data across platforms.

Why this matters: While 80% of business leaders say data is critical in decision-making at their organisation, 41% find their data too complex and inaccessible to be useful. These new integrations will help solve the problem of accessing and understanding data and allow companies to use their data to power AI insights across their business that drive better customer experiences.

Go Deeper: Turning business data into actionable insights and personalised experiences

Salesforce Data Cloud + Google BigQuery

The new integration between Salesforce Data Cloud and BigQuery will enable companies to more easily create unified profiles of their customers to provide new, highly personalised experiences.

Salesforce and Google Cloud will provide customers with seamless data access across platforms and across clouds, akin to having their data housed in a single location — with zero-copy or zero-ETL (Extract, Transform, Load) that can reduce the cost and complexity of moving or copying it while maintaining governance and trust.

Salesforce Data Cloud + Google Vertex AI

New integrations between Salesforce Data Cloud and Google Cloud’s Vertex AI will enable customers to bring their own models from Vertex and use them across the Salesforce Platform, addressing the specific needs of their businesses – such as predicting buying behaviour or churn likelihood – across their Salesforce Customer 360 data. Zero-copy data access for AI model training can maximize a company’s AI investment by providing immediate access to unified customer data, thereby streamlining the model development process and enhancing the accuracy and efficiency of AI predictions and insights.

How industries will use Salesforce’s Data Cloud and Google’s BigQuery and Vertex AI to improve the customer experience and personalize interactions

A fashion retailer can connect CRM data, like customer purchase history and service interactions, with non-CRM data like real-time online activity or social media sentiment. They can then deploy custom AI models that predict customers’ likelihood to buy certain types of clothing based on that data, and deliver hyper-personalized recommendations to customers via the most appropriate channel, including email, a mobile app, or social media.

A healthcare organization can connect CRM data, like appointment history and patient feedback, with non-CRM data like patient demographics and medical history data. They can then deploy custom AI models that predict which patients are at risk of readmission, which informs personalized care plans for those high-risk patients to improve medical outcomes through proactive medical care.

A financial institution can connect CRM data, like a customer’s transaction history, credit score, and financial goals, with non-CRM data like market analysis or economic trends. They can then deploy custom AI models that predict a customers’ spending habits, investment preferences, and financial goals to inform personalized banking services and offers.

Quotes:

“AI and data are revolutionizing the way businesses operate and innovate, and together Salesforce and Google are empowering organizations to unlock the full potential of their trusted data, put AI insights into action, and personalize customer experiences like never before. This partnership paves the way for unprecedented innovation and business value for our customers.” –David Schmaier, Chief Product Officer, Salesforce

“Google Cloud and Salesforce share a commitment to helping businesses accelerate their data-driven transformations. This new partnership brings together one of the world’s largest data clouds from Salesforce with analytics and AI capabilities from Google Cloud, and represents a significant leap forward in businesses’ ability to generate more value and insights from their customer data.” – Thomas Kurian, CEO, Google Cloud

Salesforce and Google Partnership Momentum

In 2017, Salesforce and Google launched a strategic technology partnership, bringing together two of the world’s most innovative companies to help customers turn marketing, sales, service, and commerce data into actionable insights and better business outcomes. Since then, companies of all sizes and across all industries have been leveraging Google and Salesforce together to enhance marketing, provide AI-powered customer experiences, and increase productivity.

Availability:

The Data Cloud and Google Vertex AI integration will be in pilot mid-2023, and generally available late-2023.

The Data Cloud and BigQuery integration will be in pilot late-2023, and generally available early 2024.

The Marketing Cloud and Google Analytics integration will be available later this year and compatible with GA4.

Box Truck Insurance: A Complete Guide for New Business Owners

Are you a new business owner looking to get your feet moving with box truck insurance? Making sure that your goods, equipment, and employees are properly protected is essential for the success of any organization, even if you do have access to a good truck accident lawyer.

With an array of coverage options available in the market nowadays, it can be a bit overwhelming to decide which path works best for you. That’s why we’ve put together this comprehensive guide on box truck insurance!

From understanding what type of coverage is right for you and your unique business operations to learning how different providers determine premiums rates, this blog post will provide you with all the information necessary to confidently make an informed decision about your protection plan. Read on as we uncover everything there is to know about getting the right box truck insurance!

What is box truck insurance?

If you own a business that requires the use of box trucks, you should consider purchasing box truck insurance. This type of policy with coverage for box trucks offers protection for your vehicle, your employees, and your business as a whole. Without it, you could be left with significant financial losses if an accident were to occur.

Box truck insurance typically covers bodily injury and property damage liability, as well as collision and comprehensive coverage. With the right insurance policy, you can have peace of mind knowing that your business is protected from unexpected expenses and legal troubles.

Don’t take any chances when it comes to the safety and security of your business – invest in box truck insurance today.

Types of coverage included

As a business owner who operates a box truck, it’s essential to ensure that you have the most comprehensive insurance coverage to protect your company against potential risks. A box truck insurance policy typically includes several types of coverage, such as liability coverage, physical damage coverage, cargo coverage, and uninsured/underinsured motorist coverage.

Liability insurance covers damages caused to other people’s property or injuries sustained by other drivers in the event of an accident. Physical damage coverage takes care of repairs or replacements when your box truck is damaged in an accident or stolen. Cargo coverage, on the other hand, protects the goods you’re carrying in your box truck against damage or loss.

Lastly, uninsured/underinsured motorist coverage is crucial in scenarios where you’re involved in an accident with a driver who is either uninsured or doesn’t have adequate coverage to pay for any damages incurred.

To be eligible, you must meet the minimum insurance requirements set by your state and provide proof of compliance. Obtaining an operator’s license is also essential to legally drive and operate a box truck for commercial purposes. Ensuring all your documentation is current will help avoid penalties and keep your operations running smoothly.

What factors may affect the cost?

Box truck insurance can come at various costs. Several factors can influence those prices. Firstly, the type of truck and the goods it carries can impact the cost of coverage. Insurers consider the vehicle’s size, weight, and cargo items while calculating the premium.

Secondly, driving history also plays a role in securing an affordable insurance policy. Drivers with a clean track record and no previous claims can generally get lower rates. Lastly, insurance providers analyze geographical locations before determining the cost of the policy.

Theft rates, accident frequencies, and crime rates in the area can all impact the premium price. By understanding these contributing factors, individuals can better prepare themselves and make informed decisions when it comes to purchasing box truck insurance.

How to compare quotes from different insurers to find the best deal

With so many insurance companies offering various policies and deals, it can be overwhelming to decide which one to choose. By comparing quotes from different insurers, you can find the best deal that suits your needs. However, it’s important to remember that the cheapest quote may not always be the best option.

When comparing quotes, consider factors such as the coverage offered, deductibles, and customer service reviews. It’s also a good idea to ask for discounts or bundle options that may lower the overall cost. Take the time to carefully review and compare each quote to make an informed decision and find the best deal for your insurance needs.

Keep in mind that prices can vary significantly – so make sure to shop around and compare different policies before making a final decision.

 

Securing adequate box truck insurance is an important part of running a business, but it can often be an overwhelming task. It’s important to be aware of the different types of coverage available and factors that may contribute to the cost so you can ensure you’re getting the best deal. Comparing rates from multiple insurers is a great way to get the most out of this essential service.

Lastly, remember to avoid any common mistakes when it comes to box truck insurance and take full advantage of any tips and tricks for saving money on your policy. By following these steps, you can rest assured knowing that your business operations are protected by the right insurance policy that’s tailored to your needs.

 

The Leading Countries of Technological Development: Who’s on the List?

The level of technology that the state can afford today largely determines its status in the world. Technological innovations help to improve various spheres of life of the whole society as a whole and each person in particular.

During the pandemic, we suddenly faced the fact that technology has come to the fore: with the help of the Internet, people communicate, study remotely, and work. Well, after the pandemic, people began to pay even more attention to technology, realizing their integral role in everyday life. The higher the level of development of this direction in the country, the more comfortable it is considered to be for life. Well, to make your life even more comfortable, you can now also have fun online at Woo Casino.

Advantages of Countries with Advanced Technologies

And which countries can be called technologically advanced? Those where there is a development and introduction of new technologies on an ongoing basis! The use of advanced knowledge and new technologies has a positive impact on the overall standard of living, economy, and politics in the country.

The use of the Internet, the transition of companies to the digital environment, and the use of new technologies – all accelerate the process of globalization, which has leaped forward recently. The development of technology in certain countries has a positive effect on third-world countries.

And here are a few advantages that are typical for technologically advanced countries:

 

  1. Low cost of production
  2. An additional incentive for business development
  3. Communication development (transition from offline to online)
  4. The emergence of new jobs
  5. Fighting unemployment
  6. Improving public welfare.

Top 15 Most Technologically Advanced Countries

Years earlier, many states were included in the list of technologically developed countries – sometimes someone breaks ahead, and it happens that the leaders remain unchanged for several years. Various reputable publications or news agencies annually form lists of leading countries according to various criteria, including technological level. We will rely on the rating of the international magazine Global Finance, which once a year forms a rating of states according to the latest indicator.

When compiling its list of technologically advanced countries, Global Finance takes into account several indicators:

 

  • The indicator of competitiveness in the development of digital technologies
  • Application and speed of introduction of new technological solutions into the economy
  • The country’s ability to create new technologies.

In addition, several more indicators are considered:

 

  • Percentage of Internet users from the general population
  • Number of people using smartphones
  • The number of 4G or 5G network users.

Top Tech Countries

Taking into account the listed indicators, the index of manufacturability is calculated, and here is the result (Country + index):

 

  1. Norway (3.68)
  2. Sweden (3.68)
  3. Netherlands (3.68)
  4. Denmark (3.67)
  5. USA (3.65)
  6. Singapore (3.62)
  7. Finland (3.59)
  8. UAE (3.59)
  9. South Korea (3.55)
  10. Hong Kong (3.55)
  11. Switzerland (3.55)
  12. United Kingdom (3.49)
  13. Belgium (3.49)
  14. Canada (3.47)
  15. Australia (3.40).

What Is the Technological Effectiveness of Different Countries of the World?

However, there are other ratings where other countries get into the top ten. Let’s look at which states they are and why they are consistently recognized as the most technologically advanced among the countries of the world.

Japan

A country that invariably gets to second or first place in the ratings of technology. There is no doubt that she deserves such a reputation:

 

  • Such giants of the technological world as Sony, Toshiba, Mitsubishi, and Panasonic are successfully born and work in Japan.
  • Education and science are put first place here, so Japan occupies a leading position in many areas of research.
  • The Japanese demonstrate impressive success in various areas: they create innovative electronics, and cars of the highest quality, build houses resistant to different weather conditions, develop robotics, and contribute to optics or electronics at the world level.
  • The country owns 11 Nobel Prizes in physics, 7 in chemistry, and 5 in physiology and medicine.

USA

America is fighting for the championship with Japan, which invariably remains in the first two positions of any list of leading technological countries.

 

  • More than 6.7 million people work in the US technology sector.
  • World-famous and sought-after companies: Apple, Google, PayPal, Facebook, Microsoft, Intel or IBM.
  • Silicon Valley in the state of California.
  • Superpower status for achievements in the field of space and military technology.
  • Leading positions in the development of pharmaceuticals, communications, and defense systems for several decades.

South Korea

Back in the 60s, the state was one of the poorest, and today it is among the three countries recognized as owners of the best technologies due to the tangible progress in the development of the economy and the technology sector.

 

  • South Korea has become the birthplace of many of the world’s largest brands – LG, Samsung, and Hyundai. They successfully compete with American and Japanese giant companies.
  • Samsung is recognized as the second-largest technology company in the world, with a turnover of $174 billion in 2017 alone.
  • The South Korean government supports startups, especially in the field of innovation, robotics, and nanotechnology.
  • South Koreans have the highest Internet speed: the average Internet connection on the territory of the state is three times higher than the level of America.
  • YUK is widely known for its huge gaming community – literally every third resident of the country is connected to a console or computer games.

 

Breaking Free: Discover The Path To Business Debt Liberation And Prosperity

Are you struggling with business debt and feeling like it’s holding you back from achieving true prosperity? Do you dream of breaking free from the burden of financial stress and finding a path to success? Look no further! In this blog post, we’ll explore the steps you can take to liberate yourself from business debt and unlock your full potential. Get ready to discover a new path toward financial freedom and prosperity!

Managing Your Business Finances

There are a few key things to keep in mind when it comes to managing your business finances. First and foremost, you need to keep track of your spending. This means knowing where every dollar is going and what it’s being spent on. It may seem like a tedious task, but it’s crucial to keeping your business finances in order. Another important thing to remember is to always have a buffer in your budget for unexpected expenses. This will help you avoid getting into debt when something unexpected comes up. And lastly, don’t be afraid to ask for help if you’re struggling to keep on top of your finances. There are plenty of resources and professionals out there who can assist you in getting your business finances back on track.

Strategies for Reducing and Eliminating Business Debt

Assuming that the strategies for reducing and eliminating business debt are effective, there are a few things that businesses can do to help themselves get out of debt. Businesses should develop a clear and concise plan for getting out of debt. This plan should include all sources of revenue and expenses, as well as a timeline for repaying the debt. Without a plan, it will be difficult to track progress and make necessary adjustments along the way. Also, businesses should work with their creditors to develop a repayment plan that is feasible and realistic. This may involve negotiating lower interest rates or extending the term of the loan. By doing this, businesses can free up cash flow to make bigger payments toward the principal balance.

Resources Available to Help You Achieve Financial Freedom

When it comes to business debt, there are a number of resources available to help you achieve financial freedom. The first step is to contact your creditors and explain your situation. Many creditors are willing to work with you to create a payment plan that fits your budget. There are also a number of nonprofit organizations that offer counseling and assistance with debt management. These organizations can help you develop a plan to get out of debt and make payments on time.

In addition, there are a number of government programs that can help you with your business debt. The Small Business Administration offers a variety of loans and other assistance programs for small businesses. The Internal Revenue Service also has a number of programs designed to help businesses with their tax debts.

Payday loans

If you’re like many Americans, you may find yourself in a situation where you need a little extra money to make ends meet. You may be considering a payday loan as a way to get access to get out of business bankruptcy and get quick cash. But before you take out a payday loan, it’s important to understand the risks involved. Payday loans are typically short-term loans that must be repaid within a few weeks. They often come with high-interest rates and fees, which can make it difficult to repay the loan on time. If you can’t repay the loan, you may be faced with additional fees and possibly even legal action.

Benefits of Becoming Debt Free

Debt can be a major drag on your business. It can limit your ability to invest in growth, make it difficult to cover day-to-day expenses, and put a strain on your personal finances. However, there are many benefits to becoming debt free. When you’re not burdened by loan payments, you’ll have more cash flow to reinvest in your business. You’ll also be less likely to face financial difficulties if unexpected expenses arise. In addition, becoming debt free can help improve your personal credit score. This can give you access to better loan terms and rates in the future, which can save you thousands of dollars over time.

Business debt is an issue that far too many businesses struggle with, and it can be difficult to find a way out. This article has discussed some of the best strategies for breaking free from business debt and getting your business back on track toward prosperity. Understanding how to manage existing debt, creating realistic budgets, and developing positive cash flow are all fundamental steps you can take in order to reclaim control over your finances. With these tips in mind, you’ll have the power to transform your financial future.

 

Esri Ireland revolutionises sustainable public transport projects for DBFL Consulting Engineers

Esri Ireland, the market leader in Geographic Information Systems (GIS), is today announcing that it is transforming the delivery of more sustainable public transport projects for DBFL Consulting Engineers, one of Ireland’s leading consultancies for civil, structural and transportation engineering.

DBFL needed the ability to view, analyse, and share geospatial data and maps more extensively across both transportation and civil engineering projects. Esri designed a tailored solution based on its ArcGIS technology which is enhancing DBFL’s approach to complex project assessments. DBFL is extending its use of ArcGIS to gain insight into key issues such as sustainable transport.

For example, the technology has been used to visualise the proportion of people using private, public, and active transport for work trips in County Wicklow. The system is also enabling DBFL to analyse catchment areas and evaluate walking times to bus stops and train stations. It easily identifies barriers to public transport use and proposes new access routes for pedestrians and cyclists.

In addition, Esri’s ArcGIS is being used to conduct route, transport, and site audits in the field, including a recent audit of a proposed new cycle route in Dublin. Engineers can collect and upload data and images in real time from their mobile devices while walking these routes, and the information is uploaded directly to ArcGIS Online, a central system which can be accessed by all team members. DBFL is increasingly using the platform for communicating and sharing data with its clients.

Esri’s system is underpinning growth for DBFL, as the enhanced service offering is enabling the company to tender for an increasing number of projects. It’s more cost efficient as it accelerates the delivery of projects and reduces the need for written reports. Esri’s technology has also streamlined workflows for DBFL’s employees with increased collaboration and improved data sharing. DBFL anticipates that as many as 80 engineers, working on both transportation and civil engineering projects across the business, will use the technology as a vital part of their day-to-day work.

Danny Pio Murphy, Associate (Transportation), DBFL Consulting Engineers: “There is high demand for GIS analysis and digital mapping. Since expanding our use of ArcGIS, we have begun to attract more private and public sector clients who want GIS analysis and reports. ArcGIS Online is particularly effective for presenting our results in a non-technical way. Now that the technology is accessible to more engineers at DBFL, we can use it to add value to a larger number of projects, both in transportation and civil engineering. We are really pleased with the direction we are heading in; we are passionate about what we do and are happy that we can now make more use of ArcGIS to make cities safer and create a more sustainable world.”

 Jack Ffrench, Account Manager, Esri Ireland, said: “We are delighted to build on our valued partnership with DBFL Consulting Engineers. As one of Ireland’s leading engineering consultancies, the use of accurate and up-to-date geospatial data is crucial as its existing and prospective customers increasingly require geospatial data and analysis as part of new project specifications. By using ArcGIS, DBFL has been able to improve insights into complex engineering projects, lower costs, and scale its business. We look forward to continuing to build on this relationship and support the team in providing these important and innovative services.”

Tech Review – POCO X5 5G

The POCO X5 5G has been one of my daily drivers for some time now and first off the phone is super light and looks well and several asked about the device as the colour stands out with the colour I had, there is several nice colours to pick from which is a good start unlike others that have the typical Black or Silver but this now seems to be changing with many brands offering more than one or two colours on launch.

The brand might not be familiar here in retail but almost all other tech stores stock POCO devices and in my local town there is several of these shops that have several models from the POCO range and they stand out on the shelf with the prominent packaging and people often ask me about these devices.

The device itself has also variable price ranges depending where you shop so you need to do your home work as there is near a 100 euro difference from my research, see links below for where you can buy and a site I often use myself for buying tech at reduced prices with fast delivery.

I have done a thorough walk-through on the device which you can see below and I am not one to waffle on about specs but we shall talk about I found it over my time using it. Link here

I am a power user with phones and this phone for me served me well it must be said and would last me a day with what I typically use it for and that is everything. To begin with it has a huge screen being a 6.67 inch Amoled display with that buzz word 120Hz refresh rate that so many keep banging on about nobody really notices but at the price point it has it which is good and media consumption is quite good on it with lots of screen estate. The speaker is not too bad being honest either for the most part and loud enough but can sound flat depending on what you listen to and source.

The build is plastic but looks more expensive and the materials used obviously give it the light weight feel it has and in fact sometimes I thought I left it somewhere or on a table when in fact it was in my trousers or jacket pocket but you do get a case and I suggest you use it as that gives it a bit more thickness and of course protects it from getting marked etc  and it is not so bad for collecting fingerprints as other devices but that talk bores me today regarding the fingerprint collection as most devices do it with no case.

The POCO X5 is powered by the Snapdragon 695, now while I am use to more powerful phones I have to take into account my readers are not me, well most of them and for me this phone would serve anyone well with just browsing doing emails social media and shopping and get two days out of it where as for me I have a different set of needs many more apps some of which are a resource hog and overall it still got me though my days with no issues.

The camera for me on this phone was overall mixed to say the least I had this phone out both day and night and it did well for the most part but multiple times I got mixed results for the same photo no matter what mode I tried and in fact sometimes came out as good as higher end phones but this was and the lesser side of the scenario here. I found the front facing camera a better performer the stabilisation on the rear was a bit jankey and in the daytime it did quite well overall compared to using it at night and the slow mo was not great at all. But if you want it for your tiktok and your selfies you will be grand but check the video out and see for yourself and make your own mind up.

Link for images and videos 

 

Overall it would serve anyone well on a budget it has a headphone jack it has a great battery and big bright display and that suits a good proportion of users out there and from what I see even locally there is many people now using POCO phones rather than going for brands in retail outlets and buying your phone sim free is the best option and it is something I have said for years, there is no need to sign up to two year contracts to have the latest and greatest when phones half the price and half the cost over the term of use will do and POCO suits that market very well and the POCO X5 5G can also fit in.

Camera specs –  48MP triple camera f/1.80.64μm1/2.76” sensor size8MP ultra-wide cameraf/2.2FOV 118°2MP macro cameraf/2.4Rear camera video recording1080p 1920×1080 | 30fps720p 1280×720 | 30fpsRear camera video featuresTime-lapseSlow motionShort video13MP front cameraf/2.45Front camera video recording1080p 1920×1080 | 30fps720p 1280×720 | 30fps

Processor – Snapdragon 695 5G Mobile PlatformCPU: Octa-core CPU, up to 2.2GHzGPU: Qualcomm® Adreno 619

Display – 6.67″ FHD+ AMOLED DotDisplayRefresh rate: Up to 120HzBrightness: 700 nits (HBM), 1200 nits (peak）Contrast ratio: 4,500,000:1Resolution: 2400 x 1080DCI-P3 wide color gamut395 ppiSunlight displayReading mode 3.0

Battery and charging – 5000mAh (typ)33W fast charging33W in-box chargerUSB-C

BUY on Gomibo.ie

BUY on Xiaomi 

Zoom Launches New Global Data Privacy Enhancements

Strong privacy practices are instrumental in fostering trust between technology companies and users. When users feel the privacy of their data is protected, they feel more confident about using digital technologies. To this end, Zoom’s privacy, product, and engineering teams have been laser-focused on developing easy-to-use solutions for users to control their privacy preferences. These efforts have resulted in a range of tools and features that allow users to easily manage their data and empower them to take ownership of their privacy.

Today, Zoom introduced several new measures to give users more control and insight into their data:

  • EEA-based Data Storage: Paid customers based in the European Economic Area (EEA) will be able to select certain data for Meetings, Webinars, and Team Chat to be stored within the EEA going forward. By offering local data storage, Zoom will provide these customers with the confidence that their eligible data is stored within EEA boundaries. This data will only be shared with US teams in individual cases and exceptional circumstances, such as with Zoom’s Trust & Safety team.
  • European Support Team: Zoom has established a dedicated support team within Europe, allowing customers who opt in to receive direct technical support. All support information will be processed within the EEA by local employees during normal business hours.
  • Data Subject Access Requests: Zoom has developed a new tool for administrators to easily reply to data subject requests for access or deletion of their personal data for Zoom Meetings, Webinars, and Team Chat. This tool facilitates compliance with GDPR and CCPA requests.
  • Marketing Preference Center: Users may opt in or out of Zoom marketing communications and newsletters with just one click.
  • Audit Log Tracking: Administrator audit logs record the specific actions that administrators take on behalf of users. Now, account owners and administrators have the ability to track when these logs are exported or deleted.
  • Data Retention: Users will have more visibility into Zoom’s data retention and deletion policies as well as the standards and actions the company is taking to align with policies.

“We’re proud to announce these privacy updates for our customers,” said Lynn Haaland, Chief Compliance, Ethics, & Privacy Officer and Deputy General Counsel at Zoom. “These new tools offer our European customers more control over where their data is processed and stored, along with the option to delete personal data. Institutions can choose us knowing that they’ve selected a vendor that’s committed to protecting their data.”

Collaboration is key

Zoom’s new privacy features were developed as part of its close relationship with SURF, the collaborative organization for ICT in Dutch education and research. In 2021, Zoom began working with SURF in response to a Data Protection Impact Assessment (DPIA). As a result, Zoom is making great strides in privacy for its users; many of these new features are a direct result of this close collaboration.

“We are pleased with the adjustments Zoom has made to its software as a result of our collaboration,” said Jet de Ranitz, CEO and chairperson of SURF’s board of directors. “With Zoom’s new privacy features and recent modifications, the company has showcased a commitment to European privacy standards. We are very happy with the outcome and the positive benefits for European users.”

Where can you find the new settings?

Zoom’s new tools for data subject access requests and data deletion are available in the Zoom web portal, under “Privacy.” The Marketing Preference Center can also be accessed through the “Manage Preferences” link within Zoom marketing emails, and European technical support is also available at https://eu.support.zoom.us. For EEA-based paid customers, Zoom also began rolling out the ability to enable EEA-based data storage in the Zoom Privacy Center. Zoom’s data retention and deletion policies can be found in the company’s privacy sheet.

How to Choose Crypto Projects for a Beginner

Understanding the variety of crypto projects is very difficult. At the moment there are so many of them that a beginner’s head would get dizzy from their variety. However, you should understand that not every project is worthy of your attention, and will not necessarily meet your requirements.  We will tell you how to identify worthy projects and understand how you can make money on them.

And about the different crypto projects to watch, you can learn on the platform ChainBroker. There you can find out the most current information.

Basic Selection Criteria 

The first and main factor to be evaluated right away is capitalization. Many people choose coins that are now at the top of the most demand because many investors have already believed in these projects. Guided by such a strategy, do not forget that LUNA was also once in the top 10, which helped attract serious investment and, afterward, trigger financial losses. There is always a risk when working with digital assets, so do not forget about diversification. If you decide to buy a cryptocurrency on the exchange, assess the following factors:

  • The chart of a particular coin. Pay particular attention to what price ups and downs the coin or token has experienced;
  • Position in the capitalization rankings;
  • The existence of a future development plan to determine the crypto project’s prospects;
  • Evaluate the type of blockchain, the goals of the development team, and what projects have been implemented before;
  • The current value of the cryptocurrency and price changes over the last period and in times of crisis.

When investing, assess your goals – long-term perspective or making a quick profit. This will help you choose projects that will bring you closer to the expected result.

Investment Objectives

The most relevant crypto-projects can bring fast profits. Meta-universes, NFT, DeFi, and solutions that form their own networks, such as Avalanche and Polkadot, are trending right now. To understand how investments with a term work, pay attention to a number of actions. What to consider when buying cryptocurrency:

  • Long-term. You’re investing in a project, and time plays in your favor. In the long term, your investment not only pays off but also increases (buy and HODL principle). The strategy presented is suitable for sustainable popular projects.
  • Medium-term. The strategy is used if a crypto-asset suddenly became in demand, so you can buy it on a wave of hype in order to sell it quickly enough.
  • Short-term. The riskiest investments because it is difficult or almost impossible to predict the coin’s behavior. But at the same time on such projects, you can increase your capital by several times.

For successful investments, analyze the market situation, paying attention to all aspects of the development of a particular crypto startup.

Market Research 

If you are just starting your way in the cryptocurrency market, you should do two pieces of research. The first is a cryptocurrency market recertification, and the second is a project-specific recertification. Over the past few years, the cryptocurrency sphere has been growing rapidly, going far beyond a tool to pay for goods on darknet marketplaces and attracting investors of all stripes. It is a huge industry with its own rules, players, and trends, such as DeFi, NFT, Web 3.0, and others. However, the lack of regulation and the fashion for cryptocurrency among people with low financial literacy led to the fact that strong projects from professional teams with a “big name” and projects created in a week by rogue singles with one single goal – scams can coexist here. That is why market research is an obligatory procedure before carrying out research for specific projects.

General Knowledge of the Project

Directions and sub-directions

  • Key players in venture capital investing in the cryptocurrency market;
  • Current trends;
  • Key media and professional resources;
  • Top Influencers and opinion leaders.

Start your dive into the world of cryptocurrencies by studying the top 50 or top 100 tokens by market capitalization. You need to understand the differences between Bitcoin and Ethereum, know what NFT is, what Bridge is, what Hard Fork, what Proof-of-Work and Proof-of-Stake mean, and what virtual land plots can sell for hundreds of thousands of dollars. So start with the leaders by studying their projects in detail. You can use aggregator sites like CoinMarketCap and CoinGecko to find Top Cryptocurrencies by market capitalization. 

You also need to immerse yourself in the information space. Twitter, Telegram, and Discord are mandatory accounts for this. Subscribe to the accounts of leading blockchain projects, mainstream media, venture capitalists, and opinion leaders. For convenience, it is recommended to use a separate Twitter account for the research, so as not to clog up the feed with other topics. Read what they write every day for a month to study the main trends and current trends in cryptocurrencies and understand who is who among Influencers and who can be trusted in what.

By the way, cryptocurrency trends are working out. The market is manipulative and the capitalization of young projects is small. Therefore, herd instinct plays an important role. If everyone is talking about NFT, it means that investors who hear this invest their money into projects related to them, and they start to grow rapidly. Now, for example, there is a lot of talk about AI, and we have already seen the growth of AI-related projects, and most likely we will see more (not financial advice). So it’s important for you to “be on trend”.

Granite Digital expands to the US with majority stake in New York creative agency LCM247’s Digital Division

Granite Digital, Ireland’s leading full-service digital agency, today announces that it has acquired the majority stake (75%) in the digital division of New York’s innovative creative agency, LCM247.

The acquisition – which will see the formation of LCM by Granite – is expected to significantly boost Granite’s revenues beyond €13 million this year. This is being boosted by a projected $3 million in new US revenues in the first 18 months following the acquisition.

The move will also provide Granite Digital with a strategic foothold in the US and will see the team expand beyond 110 digital professionals, with the addition of LCM247’s 12 experienced digital specialists. Patrick Heaphy, founder and president of LCM247, will also serve as Chief Creative Officer of LCM by Granite. It will solidify the company’s position on both sides of the Atlantic, with offices in Cork, Dublin and Galway in Ireland and now LCM247’s office located just outside Manhattan.

LCM247 is a renowned and Emmy-nominated New York creative agency. With its expertise in film production, marketing, branding, and visual creativity, the acquisition will enable Granite Digital to enhance its suite of digital experience offerings to its growing base of Irish and US -based customers.

Granite Digital will also add many of LCM247’s diverse clients to its customer base. In Ireland, it continues to deliver a wide range of services – including design, technology, strategy, digital marketing, advertising, and secure managed hosting – to industry leaders like IDA Ireland, Pfizer, Lidl, Dalata Hotel Group PLC, Bord Bia, American Chamber of Commerce, Cork Chamber of Commerce, Shannon Airport, Uniphar, Bon Secours Health System, Travelopia and Webhelp.

This latest acquisition marks another milestone in Granite Digital’s journey to becoming a global digital agency leader. It is the latest in a series of strategic expansions by the company, following 13 successful acquisitions -four of which have been in the last two years – including Continuum, Willows, Armour and Connector.

Granite Digital offers intelligent solutions to global companies by leveraging AI, Machine Learning, and next generation platforms like Blockchain. It delivers cutting-edge technologies – such as Microsoft Azure, AWS and WPEngine – and innovative architectures – including Headless. Its expertise spans content management systems (CMS), customer relationship management (CRM), enterprise systems and secure payment integration.

Speaking about the LCM247 acquisition, Robert Carpenter, Chief Commercial Officer of Granite Digital, said: “This strategic acquisition is an exciting step forward in our global expansion. We are harnessing the creative prowess of LCM247 to propel our growth and deliver a broader range of digital solutions to our clients worldwide. We now have a team on the ground in New York and aim to accelerate our expansion across the East coast over the next 24 months. We love the US and the US loves Ireland too, so we are very excited to get out and meet as many businesses as we can. This is a big move for Granite Digital but we have big ambitions for both ourselves and our customers. To ensure a seamless transition as our teams unite, I plan to relocate to New York this summer, dedicating my efforts to facilitate a smooth and successful integration.”

Patrick Heaphy, Founder and President of LCM247, added: “Joining forces with a dynamic and growth-focused digital agency like Granite Digital offers us the resources and shared expertise to continue pushing the boundaries in the digital and creative world. This is a thrilling next chapter for LCM247 and Granite, and I look forward to working with Robert and Conor to bring our creative skills and vision to this fast-growing team and contribute to its global success.”

Conor Buckley, CEO of Granite Digital, commented: “This acquisition of LCM247’s digital division is a transformative milestone for Granite Digital. It’s not merely about global scaling; it’s about enriching our portfolio with global experts. We’re bolstering our agility in a digital landscape that changes by the nanosecond. As we integrate LCM247 clients into our fold, we look forward to serving our growing clientele with an even broader range of innovative solutions, transcending boundaries from Ireland to the international stage.”