Lomography has just announced the release of the new Simple Use Reloadable Camera Challenger EditionRemember these cameras folks? This special edition comes to you with an exclusive new look designed by Japanese street brand Challenger founder, designer and professional skateboarder, Satoru Taguchi. Taguchi has transposed his recognizable illustration style and popping color palette onto our Simple Use Reloadable Film Camera, and, with an exclusive Challenger logo sticker shot on LomoChrome Purple film included with every camera, this is our most electric edition to date. Available on their online shop and selected retailers.
Lomography have collaborated with Challenger and hope that this linkup will inspire creative minds across the globe to immortalize their analogue antics. Preloaded with psychedelic LomoChrome Purple film, portable and ready for anything – this easy-to-use number fits in your pocket and best of all, it’s reloadable – so you can shoot, reload and repeat the fun with any 35 mm film on the market! Made for street, action and creative photography this is a striking new edition to a much-loved family of Simple Use cameras.
1.3 million people die globally in traffic each year. Last year in Ireland there were *137 fatal collisions resulting in 148 fatalities on Irish roads. Leaders in safety, Volvo Cars,has saved a million lives since it first introduced the 3-point safety belt in 1959, which was invented by Nils Bohlin, a Volvo engineer. Now, Volvo Cars is committed to saving a million more lives and reducing road traffic deaths to zero through technological solutions.
Driver Monitoring Camera
Volvo Cars is working on new in-car solutions to help address intoxication and distraction in traffic, one of which is a Driver Monitoring Camera, which will be introduced on Volvo’s next generation SPA2 (Scalable Product Architecture) platform in 2022. The Driver Monitoring Camera, together with other sensors, will allow the car to intervene when a clearly intoxicated or distracted driver risks serious injury or death. This new system will keep track of the driver’s visual behaviour, (eye movements and control, pupil reactions, scanning behaviour), reaction times, and other driving control behaviours to monitor if the driver is engaged in driving. If the system detects a pattern of vision and attention impairment, (e.g. specific eye movements and eye closures), along with other serious loss of driving control, the car will then go through three phases of help.
Phase One: The car will first engage safety support systems to shield from consequences andencourage the driver to drive with care through information and warnings.
Phase Two: If there is no improvement for an extended period, the car will then interveneby slowing down and for example contacting Volvo On Call for assistance services, if it detects that the driver’s behaviour will lead to severe dangers.
PhaseThree: Lastly, the car will eventually intervene and safely park on the side of the road.
Please see further information below and a very moving campaign video which highlights the importance the safety belt and the fact that ideas that change the world are often the most controversial.
Data from the Road Safety Authority says that 2019 saw an increase in driver fatalities on the previous year, with the majority of fatalities occurring on higher speed roads. And, in a speed survey conducted by the RSA in 2018, *52% of drivers monitored were breaking the speed limit on urban roads, 27% on rural roads, and 23% on motorways. This year, to send a strong signal about the dangers of speeding, Volvo Cars has reduced the top speed of all new cars to 180 km/h, and it is looking at how smart speed control and geofencing technology could automatically limit speeds near schools and hospitals in the future.
Volvo Driver Assistance System
“It is easy to think that phones and screens are the only scourge of the modern driver, but life as a whole is distracting,” said Malin Ekholm, head of the Volvo Cars Safety Centre. “We know people do not get distracted on purpose, but it happens. You could be late for daycare and somewhat stressed. Or you get behind the wheel after a bad day at work. All this affects you as a driver. The reality is that people want to engage with friends, family, work and entertainment, and everyone responds differently to distraction. So, we want to meet our customers where they are, not where we want them to be. That is why our focus is on using technology in the right way, so we can use it to help you stay safe behind the wheel.”
The Volvo driver assistance system can detect and help avoid a collision with other vehicles, pedestrians, and cyclists. The systems support drivers with audible, visible, and brake pulse warnings when needed, and if a collision is imminent or if the driver should turn into the path of an oncoming vehicle in an intersection, the car can brake automatically.Also, inside the cabin of the new XC40 Recharge (expected in Ireland mid 2021), is an advanced voice control on Volvo Cars’ new Android-powered infotainment system, which allows drivers to control the temperature, set a destination, play their favourite music and podcasts or call their mum on her birthday – all while keeping their hands on the wheel.
“Being able to control key features on your Volvo by voice allows you to keep your hands on the wheel and your eyes on the road,” said Malin Ekholm. “Active safety systems such as City Safety, Run-off Road Mitigation and Oncoming Lane Mitigation with steer assist can act as an extra pair of eyes watching over you.”
Under its new company purpose, Volvo Cars aims to provide customers with the Freedom to Move in a personal, sustainable, and safe way. This purpose is reflected into a number of business ambitions: for example, by the middle of this decade it aims for half of its global sales to be fully electric cars and to establish five million direct consumer relationships. Volvo Cars is also committed to an ongoing reduction of its carbon footprint, with the ambition to be a climate-neutral company by 2040.
The Tranya T10 are the latest on offer from the company and an improvement over the B530 we reviewed a while ago. Where these fair out better is the touch controls which are excellent and not ones you need to shove into your ears like some to get a command activated. These come equipped with fast charging and a nice level of bass and volume to boot and overall deliver on sound quality for the price you pay, In general earbuds are now getting much better value for money like smartphones and these are in the same league and offer it up to the competition out there now in the crowded market for earbuds but here is where the consumer wins by way of choice and value for money.
Features on the T10 include….
1. Utilizes a 12mm graphene driver that delivers more powerful, detailed sound with deep bass
2. Adopts advanced aptX and AAC codec technology for truly authentic sound with highly-pitched playback
3. The sound is expertly tuned with high clarity. The bass is powerful, tight and layered, the treble is clear and crisp
3. IPX7 water and sweat proof
4. With cVc 8.0 noise cancellation on the built-in microphone, it automatically reduces the background noise and optimizes the voice pick up
5. 8-hour playtime on a single charge and total 32-hour playtime with charging case
6. Supports fast charging with Type-C port and wireless charger
Thanks to gaming celebrities like PewDiePie, and a couple of billion dollars the mobile game industry has reached recently in revenue, gaming has become one of the most lucrative gigs these days. Who would assume that something considered only a fun pastime would actually provide a nice living and be considered a profession.
As the competition is growing, the stakes are getting higher. The modern-day gamer has to work twice as hard to break through the noise and achieve success in 2020.
Enter Instagram as the perfect visually-oriented platform gamers can find tons of opportunity to promote on. Add the ridiculous popularity of Instagram amongst the perfect demographic – younger folks, and you’ve got the ideal scenario to promote your brand.
If you’re looking for ways to promote your gaming channels through Instagram, we’ve got just the guide for you. For additional info and some advanced hacks, you can read more about instagram growth hacks.
Know your lane
Breaking into the gaming Instagram world is similar to any other niche on the platform in the sense that it requires picking a niche and sticking to it.
There’s nothing wrong with being the jack of all trades; however, it can be overwhelming trying to incorporate it all at once and succeed. It’s best to pick something you’re great at and add a little personal touch, or a twist, if you will.
For example, you can stream or screen record a specific game and narrate your personal, fun stories as you play. Or, give advice to your target audience on the topics they are most interested in.
Be on-brand
Define your brand colours, logo, fonts, and all the other visual elements and sync it across all platforms. Let your Twitch and YouTube audience easily recognise and follow you on Instagram.
Aside from nailing those recognisability points, you’re also building credibility as a brand by investing in your branding. This also allows for great merch opportunities as you grow your audience.
Hashtags are the number one most powerful tool to grow your following on Instagram. And we’re not talking just any following, but a specific, targeted following that would want to engage with your content.
To achieve this, naturally, you would have to include your niche hashtags, the ones your targeted audience uses. The winning formula goes something like this: use 10% of the super popular ones, 80% of niche-specific, and the remaining 10% should be your branded or super-specific hashtags.
More specifically, the link in your Bio. The only clickable link on Instagram gets the most attention, so it’s crucial to be smart about it.
It’s an ideal opportunity to connect your Twitch or YouTube channels if the majority of your content is there. However, you can change it for the purpose of specific promotion on your website or if you want to direct your audience to buy your new merch.
Test and analyse
Finally, behind any successful Instagram strategy, there are several that didn’t work. So, don’t be shy about trying different things and track their success.
Experiment with different content, collaborate with influencers and different gaming brands and see what your audience responds to.
The Instagram Insights provide a solid overview of all the data you need to track, such as reach, interactions, and followers. Of course, you have to switch to a business account to be able to access this feature.
Over time, as you learn about your audience, you’ll be able to define the right posting schedule and content formats that work best. Until then, be prepared for some trial and error.
Otterbox is a well known case brand and have been a staple of case making for many years with their tough approach to protecting your smartphone, often bulky back in the day with technology things have changed and they now have more streamlined cases to protect your smartphone and a much wider range and also accessories to go with them. They have just launched a new case for the Pixel 5 and an Alpha Glass screen protector and both combined give your Google Pixel 5 the ultimate protection and will save you a fortune on repairing your phone if you drop it.
Check out the video review below for more and head over to their site to pick up the Case and Screen Protector and hopefully we will see more added to the range for the Pixel 5 soon..
The Zenfone 7 Pro has landed and by all means packs some mighty specks and also sports 5G however the flip camera is one thing people are interested in and a different take than your typical punch hole in display camera and is very James Bondish if you will. Under the hood though this device packs some power too which is important and sports a 5000 mAh battery with quick charge, a 6.67-inch all-screen 90 Hz / 1 ms AMOLED NanoEdge notchless display has a Delta-E < 1 colour accuracy, delivering ultra smooth visuals and stunning colour fidelity. The display also supports HDR10+ for true-to-life visuals. ZenFone 7 Pro is powered by the Qualcomm Snapdragon 865 Plus 5G Mobile Platform, providing users with premium performance and blazing-fast connection speeds via 5G connectivity.
The Flip Camera with a triple front and rear camera system, which includes a 64 MP Sony IMX686 wide-angle main camera, a Sony IMX363 ultrawide-angle camera, and a telephoto camera. Both the wide-angle and ultrawide-angle cameras support optical image stabilisation which provides optimal focusing and blur-free photos and videos. ZenFone 7 can record up to 8K video and include professional-level video-recording features such as HyperSteady, Wind Filter and Mic Focus.
Any questions hit us up whilst we test this beast out and stay tuned for more cool handsets and more REAL hands on tech reviews.
If you are working as a freelance graphic designer for corporate clients, you know the importance of having the right tools in your arsenal. Creating high-quality illustrations, logos, and other visual material requires graphic design apps and hardware that can meet the demands of complex projects. In a field where you can capitalize on your skills and build a stable career in the creative production industry, investing in reliable tools defines your capacity to compete and succeed.
In order to thrive as a professional graphic designer, here’s a list of the best tools you should be using.
Graphics Tablet
Whether you are creating a logo or coming up with a design for a poster, you will need a graphics tablet that helps you translate concepts into products that sell. When it comes to choosing a graphics tablet, go for something that is durable and responsive at a price you can afford. If you are looking for high-end products that allow for higher resolutions, consider getting an iPad Pro with the Apple Pencil or a Wacom Cintiq 22. Despite being expensive, these tools can do a very good job turning out high-quality work.
Mac or PC
Of course, as a graphics designer, you will need the right hardware that matches the demands of every project you take. Choose a desktop computer that can handle intensive processing. You might be thinking of getting an iMac Pro with its 8-core 3.2GHz Intel Zeon processor, but you can find more affordable (and equally powerful) tools in the PC sector. You only need to choose computers with high processing speeds, upgraded graphics cards, and with enough memory to boot.
Hard Drive
If you are working on long-term projects, you are bound to produce multiple versions of a single output before your clients decide which of these versions to use. For this, purchasing a hard drive makes all the difference when it comes to storing large files. You might want to consider using a solid state drive (SSD). It is faster than your standard hard disk drive (HDD), but it has a hefty price tag that aptly justifies the benefits. You might as well opt for an HDD that churns out a high transfer speed. At any rate, you will need to conduct routine maintenance and fix problems like a Photoshop scratch disk full issue that often gets on the nerves of creatives.
Monitor
When it comes to purchasing a monitor, you will need to be very meticulous when it comes to resolution, colour accuracy, and pricing. Then again, it’s best if you are willing to pay more for a monitor that has all the right features, like the LG Ultrafine 4K which works well for both PC and Mac users. The size and resolution should give you an extra boost during intensive design projects.
You already have the right skills, so you might as well pair them with the right tools. Investing in the best hardware can help give you the edge you need to thrive as a creative.
FREE NOW, Ireland’s largest taxi app, has welcomed the Minister for Transport’s commitment to legislate for e-scooters in 2021.
Minister Eamon Ryan said this week in the Dáil that he intends to legislate for e-scooters in 2021 as outlined in the Programme for Government by identifying and developing appropriate amendments to primary legislation, and that his officials have commenced work on drafting the necessary changes. This has been an ongoing issue for escooter users for some time now and needs to be addressed quicker in my opinion however we wont be constantly banging the same drum on it a keep posting it day in day out.
The Minister’s comments come following the launch of a new Mobility Series, led by FREE NOW, which brings industry leaders together to push key issues and opportunities for Ireland relating to sustainable mobility. The first event in the series earlier this month focused on e-scooters in the Covid-19 world, and the steps that need to be taken in order for Ireland to catch up with its European neighbours to offer more diverse transport options across the country.
Chair of the Mobility Series, Fiona Brady, Head of Operations at FREE NOW said: “We are extremely pleased to see the Minister’s commitment to legislate for e-scooters next year. We are very open to working with the Minister and his departmental officials to help develop the necessary legislation as expediently as possible, drawing from our extensive experience inputting into policy where we provide this service in other countries ”
“The legislation, and clarification on vehicle classification, will allow for the safe operation and interaction of e-scooters with other road users. E-scooters allow for a socially-distanced way of getting around that is very suited to the public transport challenges of the pandemic, as well as offering a more environmentally-friendly, affordable way to travel that reduces carbon emissions and traffic congestion. A recent survey of our customers found that almost 70% of those interviewed are now more environmentally-aware when making decisions on how to travel since the pandemic began. We want to see E-scooters available for use from next Summer.”
Other members of the Mobility Series focused on e-scooters included Zipp, Zeus Scooters and CoMO UK. The next event in the Mobility Series will be held at the beginning of November and will focus on electric vehicles
Videography includes production and post-production. We are in the digital- world, where high-quality cameras are available for creating professional and personal videos. With excellent footage, you can create short films with a superior soundtrack using video editing software.
Years ago, editing videos required expensive equipment and software. Today, we have a lot of free editing tools for professionals with little or no expertise. There are many open-source video editing tools with flagship set features and a robust framework that delivers the output equal to a Hollywood movie. Fully featured video editors are polished and well organized with brawny capabilities. If you have little interest in creating and editing videos, then that software is for your hunger minds.
For Beginners, we recommend free editing software before choosing paid versions. Most free editing softwares have almost all features present in the paid versions and limit the users to some advanced techniques that only professional and experienced persons require.
So which free video editing software to use?
There are lots of free editing software suitable for desktop for creating promotional videos. Here is the compilation of the best video editing software across the web.
Adobe Premiere Pro CC.
Adobe Premiere Pro CC has various tools to create videos, edit them, and fine-tune them without pressure. It is an easy and elaborate tool to collaborate with multiple people. Premiere Pro works on all platforms and does more than basic video editing. It integrates with Adobe, and you can get many latest features from the Adobe store for your editing jobs. The key features of the software are 3D editing and Multi-cam editing. All the top professionals use it for creating videos from commercials to YouTube. Its integration with Adobe enables you to access Adobe after effects to adobe stock.
Features:
Creative cloud library.
Multiple video types and formats.
Lumetri color tool.
Motion graphic templates.
VR video and audio editing.
360- degree VR footage.
Multiple user interfaces.
Multi-cam support.
It provides a sharable link and enables direct publishing.
Graphics and Tilting enabled videos.
Transitions effects and labels.
Video trimming during playback.
Premiere Pro CC provides a high degree of precision and control for trimming and editing the videos. The auto-sync mode can handle multi-angle shots and can be imported from any source. The latest features of the 14.4 release have an auto-detect option to detect the cuts and add edits to the video. With a limited-time free trial software, you can learn the basics used in the professional editing tools.
Moviemaker 10
Moviemaker is a simple free video editing software suitable for Windows applications. If you want to learn the basics and make quick edits, then you can use this tool. The free version contains pictures and video editing tools with many auto modes. The animation’s tabs are simple to add titles and music. You can download this from the Microsoft store to your system. The photos and videos stored in the default pictures are chosen and arranged in the app for customization.
Features:
Auto preview.
Transition Overlays.
Great stabilization.
Voice over and audio features with timeline narration.
Video trimming.
Title customization.
The benefit of movie maker 10 is its automatic preview, user-friendliness, and simple controls. It has both basic features and workflow elements made for professional editors. It has excellent customer service and supports smartphones and desktops. If you want to create business videos for small and medium businesses, movie maker 10 is the right choice.
InVideo
InVideo.io is the best tool for beginners and professionals. It is an excellent choice for publishers, agencies, marketers, and individuals who want to create and edit videos without previous editing experience in minutes. You can make an excellent presentation and all types of engaging videos with optimum quality using this tool.
Large corporations, agencies, and small businesses use their templates and editing tools for creating marketing and news videos for social media.
Features:
Big library of templates.
It has high- definition video exports.
Image and video library.
Multi-language support.
Excellent 24/7 customer care.
ON – screen editing.
AI-enabled video assistant.
Shareable links.
InVideo’s online platform helps you create videos to reflect your branding with more than 35,000 ready- to- use templates, a million videos, and 3 million footages. It has almost every feature required for creating a video, such as drag and drop, image animation, text- to –speech conversion, auto-preview, voice-overs addition, adding team members, and advanced editing options.
Corel Videostudio Ultimate
Corel VideoStudio Ultimate is a reliable video editor with optimum features to guide beginners in creating high-quality videos. It is one of the software that can edit 4k, 360 – degree video editing options and powerful features required by an intuitive video editor. It is simple to use. All you need is to select a template and add your media to it. While playing the video, you can add the soundtrack and other effects. It also has a screen recorder to record both the webcam and screen simultaneously.
Features:
4K display.
It has video masking and blending options.
Creative content and titles addition.
It has editing tools and shortcuts.
360- degree VR footage.
Painting creator.
Enhanced User Interface ( UI).
Multi-cam addition.
Stop-motion creator.
It has lens correction for equirectangular videos and dual fisheye.
Corel is a good choice for beginners and is easy to use. The software was developed as a non-linear editing tool with excellent customer support. They listen to the suggestion from the customers for improvements. 360- degrees VR support has rabbit hole effects, transitions and filters, tiny planet effects, and 360- degree title effects. This software runs on Windows only.
CONCLUSION:
Video content holds the top-notch in social media. If you want to hone your brand, you need excellent videos. There are many intro makers for YouTube videos like this one here, Instagram, and Twitter accounts in the market. Among those, I prefer InVideo for beginners and intermediates. InVideo understands the requirement of the customer’s uploads new features and provides extensive customer support.
