Facebook launches campaign to help those spot false vaccination news. #Facebook

Today, Facebook Ireland is launching a new campaign in partnership with the WHO and its European fact-checking partners to educate people on how to spot false vaccination news. The campaign, ‘Together Against Covid-19 Misinformation’ launches at an important juncture in the roll out of Ireland’s national Covid-19 vaccination programme, which reached a milestone of half a million vaccinations administered at the end of February.  

‘Together Against Covid-19 Misinformation’ will roll out to Newsfeeds in Ireland through a series of ads encouraging people to connect with accurate information from credible sources such as Ireland’s Health Services Executive (HSE), and reduce misinformation by asking them to check the following when viewing content online;

1.     Check The Source: Scrutinise content, even if it appears science based

2.     Check How It Makes You Feel: False news can manipulate feelings for clicks 

3.     Check The Context: Look to public health authorities to confirm content 

Throughout the Covid-19 pandemic, Facebook has worked closely with the HSE – and global public health experts – to connect people to accurate information and tackle vaccine misinformation. This campaign has been launched to provide further tools, knowledge and resources to help inform people on how to detect false news – and ultimately stop sharing it.  

Between March and October 2020, Facebook removed more than 12 million pieces of Covid-19 misinformation on Facebook and Instagram, and displayed warnings on about 167 million pieces of Covid-19 content on Facebook, pointing to debunking articles written by fact checking partners. 

Facebook’s platforms also provide a channel for important public health messages. The HSE is experiencing significant increases in people accessing Covid-19 and vaccine information on their social channels. Since December 30th 2020, the HSE has reached over 9.2 million people on Facebook and had over 573,000 engagements on posts about Covid-19 health messaging. The HSE’s #OurHealthService Covid-19 vaccine stories featuring real people getting the vaccine have reached around 1 million people per post; while their Instagram posts have reached over 669,000 people.

Paul Reid, CEO, HSE said, “Social media is an essential platform for us to communicate and we’ve used it very successfully to communicate our key messages to the majority of the population. We welcome the work Facebook is undertaking to help users spot false news in relation to Covid-19 and vaccines. Public safety remains our top priority and we will continue to share factual, up-to-date information from trusted sources, which will in turn allow people to make informed and confident decisions about Covid-19 vaccines.”

Dualta Ó Broin , Head of Public Policy at Facebook Ireland said, “Throughout the Covid-19 pandemic we have been connecting people to accurate information and reducing misinformation on our platforms. We are removing harmful misinformation about vaccines and Covid-19. . We also want to empower people to decide for themselves what to read, trust, and share. This campaign will encourage users to connect with accurate information around vaccines, and will highlight the broader steps we are taking against misinformation on Facebook.”

For more information, visit Facebook’s new website Taking Action Against Misinformation Across Our Apps which will give people more transparency around Facebook’s Remove, Reduce and Inform strategy, Community Standards, and the steps taken to combat false news around global events such as Covid-19, elections and climate change.

Pointy from Google is offering free devices to Irish retailers to build online presence. #Pointy #Google

Pointy from Google is offering free Pointy devices to small and medium retailers in Ireland, enabling them to display their in-store products online. Irish retailers who connect with Pointy in the next six months will also get €100 ad credit to trial Pointy’s Product Ads feature.  

Pointy works by creating a connection between physical stores and Google so that their products can appear in local Google search results, which can help attract shoppers in the surrounding area to the store.

Commenting, Mark Cummins, General Manager, Pointy said, “Being visible online has become critical for brick and mortar retailers throughout the pandemic, but that can be a challenge for smaller retailers who may not have the resources to build and maintain an e-commerce platform. Pointy creates an online presence for these retailers automatically, to help them showcase their product offering.” 

Irish shoppers are actively supporting local retailers, and 66% of people who shop local say they are doing so in a conscious effort to support local businesses. Displaying products on Google will help these retailers leverage current consumer sentiment and encourage more footfall to their stores, as consumers can see that the products they are searching for online can be bought locally.

“Pointy is an essential tool for businesses in Ireland,” said Lorraine Higgins, Secretary General, Digital Business Ireland. “Helping online shoppers find the products they need in their area is a new way for businesses to connect with their customers and boost their visibility in an ever-competitive digital marketplace”.

COVID-19 continues to challenge retailers and the economic impact on small and medium businesses has been severe. Google is committed to helping these businesses recover. With a 100% increase in  searches for “available near me” since last year, these new tools will help Irish retailers reach more customers and ultimately drive sales. 

Setting up and using Pointy is simple and efficient, taking only minutes. Qualifying businesses simply scan their products with a standard barcode scanner to add them to Google, making their inventory visible to local shoppers, along with their store location, opening hours and contact details. 

To sign up retailers should visit: pointy.com/ireland. 

eFax research reveals IT decision-makers accelerating digital transformation of paper-based processes as a direct result of disruption caused by Brexit. #eFax

According to latest research from eFax, most IT decision-makers are accelerating the digital transformation of paper-based processes as a direct result of disruption to their workforce caused by the UK leaving the EU (Brexit). Even more of them, would have accelerated digital transformation sooner if they were aware of the impact of extra paperwork causing cross-border trade and transport to slow down. 

Many believe the technology already exists to ensure additional paperwork does not hold-up cross-border transport and supply chains, and that new levels of extra paperwork creates a security risk.

This article from eFax Director of Customer Experience, Scott Wilson, will examine how IT leaders have accelerated digital transformation since Brexit, and are planning and implementing how they can help their organisations thrive with frictionless cross-border travel and trade, despite huge increases in extra paperwork, by exploring new technologies to cut delays and ensure vital goods and supplies reach their destinations.

eFax, the world’s leading online fax solution, today announces the findings of research revealing how UK IT decision-makers are accelerating digital transformation of paper-based processes as a direct result of disruption caused by the UK leaving the EU (Brexit).

The research conducted on behalf of eFax by independent research organisation Vanson Bourne, has found that whilst most UK IT decision-makers (57%) are accelerating the speed of digital transformation of paper-based processes as a direct result of disruption caused by Brexit, the majority (77%) of UK IT decision-makers would have accelerated digital transformation sooner if they were aware of the full impact of extra paperwork causing cross border trade and transport to slow down. Despite this, only 5% of IT Directors have completed their digital transformation of paper-based processes.

The findings also found that most IT decision-makers (74%), believe the technology exists already to ensure additional paperwork does not hold up cross-border transport and supply chains, and the majority (68%) also believe that extra levels of paperwork required to do business across EU borders creates an additional security risk.  The vast majority (86%) of IT decision-makers also agree that workers travelling across borders would benefit from the ability to send, receive and securely sign extra layers of paperwork on the move.

eFax Director of Customer Experience, Scott Wilson

“This evidence from eFax shows IT decision-makers are accelerating digital transformation of paperwork as a direct result of the UK leaving the EU” said Scott Wilson, Director of Customer Experience, eFax. “Since Brexit we have seen many stories of vital goods and supplies delayed or not reaching their destinations due to increased requirements of paperwork, continued Wilson.

“The good news is this doesn’t have to be this way” said Wilson. “IT decision-makers understand the technology exists today to securely send, sign and receive extra paperwork on the move, to help enable frictionless cross-border trade and transport.”

The eFax research surveyed 100 UK IT decision-makers across organisations in Business & Professional Services, Financial Services, IT, Retail, Distribution & Transport and Manufacturing industries.

 

Dell Hybrid Client Delivers Increased Flexibility To Employees and IT. #DELL #DellHybridClient

Dell Technologies today unveiled Dell Hybrid Client to meet the changing needs of businesses, end users and IT. Dell Hybrid Client is a centrally managed client software solution that is ready to deploy with select Dell mobile and desktop devices, helping employees get to work quickly with a consistent experience. As the world’s first client computing software with hybrid cloud management, enabling easy access to applications and data regardless of where they live – in the public cloud, private cloud or on the user’s device.

In an increasingly cloud connected world, organizations need to easily deploy and maintain data and applications from a variety of locations without burdening IT teams or hindering employee productivity. Dell Hybrid Client simplifies and personalizes the user and IT experience while still providing security and flexibility across devices and work environments. Features like built-in everyday productivity applications, browser security, and others are available out-of-the-box and managed through the cloud empowering employees to work how and where is best for them.

 “At the core of Dell Hybrid Client sits an elevated experience for both employees and IT teams,” said Brooke Huling, vice president, Modern Computing Solutions Group, Dell Technologies. “For employees, Dell Hybrid Client delivers the same, personalized experience regardless of the device you chose to work on. Everything you need is at your fingertips. For IT, we’ve opened access to multiple clouds enabling experiences to be scaled and customized for workforces at rapid pace.”

“Dell Hybrid Client has the potential to be a game-changing offering,” said Rob Enderle, President and Principal Analyst, Enderle Group. “The new work from anywhere environment coupled with the need to support virtual, local and cloud apps means we’re approaching a window of opportunity for a new client computing solution. Dell has the breadth and reach to drive such a shift in the industry.”

How it works

Dell Hybrid Client begins with single sign-on where users will find their personalized desktop interface and all their applications, whether in the cloud or virtual. This first-of-its-kind solution provides:

  • Security at every touchpoint: Securely scale to thousands of users while still protecting employee and company data through built-in features including system lockdown, secure boot, user file encryption and more.
  • Simplified Workflow: Your workday doesn’t need to be interrupted as users have secure access to web and virtual applications from Citrix, VMware and Microsoft and various storage locations.
  • Optimized Productivity: Zoom or Microsoft Teams clients run locally, enabling faster collaboration while helping reduce strain on IT infrastructures.
  • Consistent Experience: With an enhanced “Follow-me” feature, users will find their applications and data on any supported desktop interface – even after changing devices.
  • Flexibility in Cloud Providers: Organizations can embrace a more flexible mindset by supporting and seamlessly integrating from Wyse Management Suite’s multiple cloud vendors including, Google Cloud and Microsoft Azure.
  • Comprehensive Software Support: With ProSupport, Dell Hybrid Client users receive proactive resolution. With automatic alerts and case creation, remote diagnosis and access to ProSupport engineers, employees can experience little to no downtime and IT can proactively support business needs.

Dell Hybrid Client is currently available across a variety of desktop, VDI and mobile form factors – including the OptiPlex 7090 Ultra, OptiPlex 3090 Ultra, Wyse 5070 and the new Latitude 3320.

Availability and pricing:

  • The latest Dell Hybrid Client is available on today at €53.81 per year per device.

FREE NOW to partner with e-scooter operator TIER enabling people to book e-scooters. #TIER #Escooters #FREENOW

The leading multi-mobility platform FREE NOW has partnered with micro-mobility operator TIER, meaning people in Ireland could soon book e-scooters through the FREE NOW app. The partnership will initially launch in eight German cities next month, followed by France before a wider European roll-out, which both companies plan will include Ireland, should TIER be successful in launching an e-scooter rental scheme in one or more Irish cities.

A recent passenger survey revealed growing demand for multi-mobility options among FREE NOW passengers in Ireland, with 59% saying they would like to see additional mobility options available in the app. In response to this demand FREE NOW is progressing plans to add more mobility options to the app, starting with e-scooters and partnering with TIER and other mobility providers as legislation comes into effect.

The partnership follows the Government’s recent announcement that it will legalise e-scooters on roads, with the legislation expected to be passed in the coming months, followed by city tenders. TIER, which recently won highly prized tenders in Paris and Dubai, will partner with FREE NOW in all common markets, with both companies united in their mission to improve urban mobility and reduce dependency on car ownership.

Anyone booking a TIER e-scooter through the FREE NOW app will get the benefit of industry- leading safety features which minimise the risks to riders and the public, including an integrated helmet, indicator lights, shock absorbers and the largest front wheel in the market to better handle varied terrain. They also have triple brakes and a double kickstand which help TIER to lead the sector when it comes to stopping-distance and wind resistance.

Commenting on the announcement, General Manager for FREE NOW Ireland Niall Carson said: “Our new partnership with TIER is another key milestone in the growth of FREE NOW’s multi mobility offering to passengers in cities across Europe. In the Irish market, we welcome this announcement and are working closely with TIER and other leading micro-mobility providers to offer passengers a broader range of transport options in the future. Already in other markets such as Germany and soon in France, we have a mix of taxis, e-scooters, e-bikes, e-mopeds and car sharing on the FREE NOW app, offering a more integrated approach and we look forward to expanding this further in Ireland. We are proud to be working with partners such as TIER who have a strong track record of success with a clear focus on safety, which is of critical importance to us.

Fred Jones, Northern Europe General Manager of TIER, commented: “We are on a mission to transform urban mobility and to do that, we need brilliant global partners, like FREE NOW, who share our vision for greener, less congested cities. 

“This partnership is a major milestone for TIER and we are hugely excited at the potential prospect of rolling out the feature in Ireland, so that Irish riders can have the convenience of booking a ride with the press of a button through the FREE NOW Ireland app.” 

Founded in 2018, TIER  was the first micro-mobility provider in the world to go climate-neutral, and its sustainable approach also applies to its business model, with the company reaching profitability in June 2020, shortly before securing a $250 million Series C fundraising.

Dropbox to acquire DocSend. #DropBox #DocSend

Dropbox, Inc. , today announced it has entered into a definitive agreement to acquire DocSend, a secure document sharing and analytics company with more than 17,000 customers.
“Given the dramatic rise in remote work, there’s increased demand for digital tools that help people organize their content and seamlessly collaborate with each other,” said Dropbox Co-Founder and Chief Executive Officer, Drew Houston. “DocSend is a perfect complement to our product roadmap and we’re thrilled to welcome them to our team. By bringing Dropbox, HelloSign, and DocSend together, we’ll be able to offer a full suite of secure, self-serve products to help them manage critical document workflows from start to finish.”
As work becomes more distributed, effective collaboration with external parties feels more siloed and results can be difficult to measure. DocSend gives customers visibility into what happens to their documents after they send them, adding a layer of intelligence on top of the scale and distribution of the Dropbox content platform. For example, client services teams and creative professionals who already rely on Dropbox to organize and collaborate on presentations and projects can use DocSend to deliver proposals and track engagement, and HelloSign to manage contracts and invoices. The combination of Dropbox, HelloSign, and DocSend will help customers across industries manage end-to-end document workflows—from closing deals to onboarding teams—giving them more control over their business results.
“Our roots are in helping startups navigate the fundraising process and empowering entrepreneurs to chase their dreams by giving them more visibility and control over the pitch process. As we’ve grown, we’ve realized that the ability to securely share content and engage with documents after they are sent offers powerful benefits to a variety of customer segments,” said Russ Heddleston, DocSend Co-Founder and Chief Executive Officer. “By joining Dropbox, we’ll be able to rapidly scale, bringing our vision and capabilities to the hundreds of millions of people around the world who already trust Dropbox with their most important content.” 
Under the terms of the agreement, Dropbox will acquire DocSend for $165 million in cash subject to customary purchase price adjustments and closing conditions. The acquisition is expected to close in Q1 2021 and is expected to have an immaterial impact on 2021 operating results.

Top Ways to Get Girls into STEM Education

Despite best efforts, it’s common knowledge that STEM is a more male dominated industry. Science, Technology, Engineering and Math career paths are often those chosen mostly by men who have likely had these educational funnels encouraged to them by their teachers, parents and career advisers. But as we’re stepping into and creating a more diverse workplace, what can we do as a society to improve access to technology for girls in schools, but also at home? How do we start to tackle the gender gap before it’s too late?

Develop free content
If you’re an organisation or company who produces technology, why not consider creating free content to schools, colleges and academies? great tech companies even offer free academy sessions around Raspberry Pi to give the younger generations easy and free access to a wealth of online content. If you’re a school, make sure you take the opportunity to introduce this type of educational material to your students. You may just inspire the next cyber specialist or lead scientist!

Make it fun
Learning about STEM subjects doesn’t have to be boring. It shouldn’t mean endless lessons with content that can send you to sleep. Remember, people learn in different ways, and this should be reflected in the way you teach. Some kids prefer a more active way of learning and participating, so consider building more practical elements into your lessons. Why not encourage them to build computers or learn to code hands on instead of simply reading a textbook.

Explain the benefits and advocate STEM
Why would we do anything in life if we didn’t understand the benefits? The same can be said about STEM education. The more you talk about STEM subjects, advocate them and discuss all the future possibilities for exciting careers, the more likely you are to inspire them to try something different. With the help of mentors and teachers breaking down the barriers, this awareness could help to steer them towards an incredibly rewarding career in science, technology, engineering or maths.

Start early
Don’t wait till high school or college to start introducing them to these innovative and exciting subjects, get them involved in nursery and primary school. Kids at a young age pick up things incredibly quickly, and the earlier they start to learn, the more likely they are to become highly skilled and confident with what they’re doing. There are so many ways to bring a practical and exciting element to all of the STEM subjects – be creative and see what you can come up with.

emporia S4 smartphone launches in Ireland with An Post. First Look and unboxing. #emporia

emporia – the European leader in simple phones for retirees – is delighted to announce the Irish launch of its latest and most advanced smartphone in its portfolio yet; the S4. The launch coincides with its announcement of its first network partner An Post Mobile, which is retailing the device https://www.anpost.com/Shop/Products/Post-Mobile-Products/Emporia-Smart-Phone-S4 
 
Tackling some of the common technological issues felt by the senior user in 2020, this smartphone includes key features that respond to the demands of our older citizens in a world of track and trace, security concerns and mobile involvement like never before.
 
Chris Millington, emporia’s UK and Ireland MD comments: “This is an exciting “first” in a new generation of mobiles to join emporia’s portfolio. I’m proud to announce the S4 as our most innovative device yet to the Irish market, working exclusively with An Post Mobile. This phone really responds to some of the more recent challenges and hurdles faced by our senior citizens in everyday life and mobile communication – especially in a modern world of social distancing and contact-free living. We have worked hard to include intuitive and completely audience-relevant features like the pre-installed QR scanner, contactless payment functionality, and improved camera for new features like a magnifier for when you have left your glasses at home.”
 
Partnering with leading network provider An Post
 
“We’re delighted to announce our first Irish network relationship with An Post Mobile. To have such a credible and respected network partner on board to help us introduce the S4 to the Irish market is key to boost our visibility in front of senior citizens. Working with An Post Mobile will enable us to reach a large proportion of seniors in Ireland and introduce them to the world of simple and easy technology and access a whole new world of communication, confidently and independently,” comments Millington.
 
The S4 is available contract free with An Post Mobile from €139.95, and comes with unlimited calls, texts and 4G data for just €15 per month on its new plan (see anpost.com/mobile for details and terms and conditions). With the current offer of the first month for free if customers switch their number to An Post Mobile, this S4 senior-focused smartphone will enable this generation to stay connected.
 
Michael Ahern, An Post Mobile Manager, comments: “2020 has shown just how important mobile communications are to the community and An Post is especially aware that many of our older citizens have gone for long periods without close contact with family, friends and neighbors. We see the introduction of the emporia S4 smartphone to the An Post Mobile phone range as another opportunity to make life just that little bit easier and safer for the older generation and their families.”

 

Introducing the emporia S4

This Google-certified smartphone runs on an Android 10 operating system, with an emporia interface that is tailored and adapted to the 66+ year old user.
 

The smartphone’s 5” screen is easy to read, with large fonts and app icons, and a soft touch coating makes it very easy to hold and use one-handed. Like all emporia devices it is also hearing-aid-compatible and is fitted with an emergency assistance button on the back for peace of mind for users.

 

The S4 comes complete with emporia’s unique comprehensive 135-page training book, allowing users to learn at their own pace and as a reference point. The concept of this training book extends much beyond instilling confidence and driving independence; it’s imperative to emporia’s customers and responds to how the human brain works and is the catalyst to changing smartphone value for this group. 

 

Key features of the senior S4 smartphone in a new digital world

What makes the S4 different to other smart devices in the emporia range is its following new features that bring the senior user further into the digital world, but in a simple way:

 

  • 13 megapixel main camera and 8mp selfie camera
    In a world where video calls and photo sharing are the most common form of communication, our S4 has an improved camera quality so users can be involved and connected in this way and stay in touch, even if isolated, with family and friends.

  • QR scanner
    The improved processing power on the latest S4 model sees the introduction of a QR scanner, meaning senior users are able to use the NHS track & trace / Ireland’s COVID tracker / Protect Scotland / StopCOVID NI apps, or register their check-ins, for safety and reassurance in a post-pandemic world. 

  • Magnifying function
    Most of us experience presbyopia as we age, meaning we need glasses to read and struggle with close up text or smaller fonts. Whilst emporia’s devices are already tailored to help the users to use and enjoy the phone, when users are out and about, reading everyday things like restaurant menus may not be as easy, especially when we leave our glasses at home. This key app is designed to take away that frustration and act as an aid for our customers in everyday life – a reliable companion.

  • App Installer
    There are apps for everything out there, and this can be overwhelming when you need a key app like a track-and-trace, or WhatsApp to stay in touch with friends and family, need to share pictures, check the weather forecast or check the news. The App Installer on the S4 contains a list of the most useful 20 apps, making them all easier to download and locate so the older user gets the key apps straight away.

  • NFC technology
    Whilst NFC or contactless payments in credit and debit cards isn’t new, the new S4 brings NFC (near field communication) technology, or more to the point contactless payments to a new audience. When social distancing and contact-free are the norm, this function can offer a whole new shopping experience for older customers who tend to use cash. With the new 16-page guide to how to set-up Google Pay and the benefits of the security this brings, the retired audience will be equipped for the new era upon us.

The older generation and trust in contactless payment technology

Millington says now is the right time to introduce NFC technology to the senior mobile phone market: “We know that mobile phone banking and contactless payments are increasingly on the rise across the UK and Ireland; even more so this year with a focus on contact-free due to Covid concerns. But this doesn’t make it automatically trusted. We want to challenge this misconception; and NFC and Google Pay in a mobile phone addresses this concern for seniors head on.”
 
“What we are helping our users understand in our separate training book is that contactless payments on a phone are safer than using a bank card; they’re passcode protected, unlike an ATM card which can be stolen and used by anyone – the phone cannot be used without the passcode. Similarly, it is a reassurance for if cards are mislaid, and adds a whole new level of identity protection as cards registered on Google Pay as not visible to the merchant. Couple this with the added benefit of being able to add in store reward cards to the S4, and it makes the whole shopping experience with a smartphone seamless,” adds Millington.
 
Irish seniors post-covid
 
Whilst life post-covid presents a lot of uncertainty, one result of the pandemic is that it has brought society even closer together. The technology offered by the emporia S4 will act as a key enabler in maintaining that closeness – both in terms of checking in with loved ones, and track and trace apps – to enable all of us, including our older citizens, to get on with their lives and stay connected. 

 

To find out more about the S4 smartphone, please visit: www.anpost.com/mobile or emporiatelecom.ie/products/overview/emporiasmart4 

@MrMotivator launches online club to help Irish people be well, be happy and live better. #Health #Fitness

The world-renowned fitness guru Mr Motivator (68) has announced the launch of Mr Motivator’s Club in Ireland – a brand-new online health and fitness programme created in association with Irish EdTech company, Olive Group. This new platform offers a holistic approach to health and wellbeing and extends his trademark motivation beyond the physical to include expert advice on sensible eating and mental fitness.

Mr Motivator’s Club is suitable for members of all ages and abilities but is particularly geared towards those who Mr Motivator describes as “forgotten groups”- older people, inactive people, children, people with general health issues and those with mobility issues.

The CLUB’s concept, exercise and sensible eating plans have been developed and endorsed by Dr Kathy Fulcher, Ireland’s leading exercise physiologist and nutritionist.

Members have access to a host of content which will be updated each month, including live and recorded fitness classes, sensible eating plans, mindfulness, and mental health tips and techniques.

Mr Motivator aka Derrick Evans MBE

Mr Motivator is also joined by a number of other “Motivators”- health and wellness industry specialists who will offer their own breakout sessions. The “Motivators” have been hand-picked to allow the CLUB to offer classes including Yoga, Pilates, muscle toning, general fitness, music therapy, mental workouts, HITT, and of course, Mr Motivator’s trademark lycra-clad workout classes.

Workouts are broken into manageable 6/12/18/24-minute segments and many of the instructors have been selected for their experience of working with older people. Many of Mr Motivator’s classes include his wife, Palmer, who performs all the exercises from a chair, demonstrating how you can still take part if you have any mobility issues.

Chat rooms and real-life stories also help to grow a community that supports each other from the comfort of their own homes.

Members fill out a questionnaire to receive a personalised health, wellbeing and fitness plan that will be suitable for all ages and all fitness levels. A colour-coded system helps members move to more advanced classes as they improve to enhance their own fitness and health, helping to avoid injuries and keeping the routines fresh and exciting.

 Mr Motivator says: “The most important thing you can have is an independent, healthier you. You must not underestimate the impact that exercise can have on your mental and physical wellbeing.

There is a curative power to exercise and those who are least active stand to benefit the most from their health and happiness. Your wellbeing is a way of life and I want to get everyone all-across Ireland and the UK moving and feeling good again.”

 Dr Kathy Fulcher, Ireland’s leading physiologist and nutritionist says: “After this incredibly tough year, we are even more passionate about improving the Nation’s wellbeing. With a personalised plan, feedback on progress, membership incentives, and access to expert advice, we expect everyone, whatever their fitness level, to see an improvement in their quality of life.”

 Memberships are available now at www.mrmotivatorsclub.com for €7.99 per month.