Loewe, the audio-visual pioneer founded in 1923, has announced a commercial partnership with Select Tech Group to stock the prestigious brand’s We.HEAR range and klang mr series of high-quality speakers. With 28 stores across UK and Ireland, Loewe’s premium audio products are now available both in-store and online at the region’s largest reseller of Apple products.
Expanding Loewe’s platform in the region, the partnership continues the heritage AV brand’s growth after re-entering the UK market in 2021. The Loewe product range has similarly increased, introducing the We by Loewe range and additional bild and klang products as well as the high-end Loewe iconic TV, set for sale later in 2023.
The partnership connects two reputable organisations whose values of innovation and long-lasting quality are closely aligned. Select aims to inspire a wider community to discover the power of Apple products by working closely with customers, educational institutions and businesses to reach the most cost-effective solutions.
Alan Whyte, Managing Director at Loewe UK, commented: “Apple is synonymous with aspirational luxury, and high performance. As the biggest Apple Premium Reseller in Western Europe with 28 stores across UK and Ireland, we’re extremely proud to be partnering with Select Tech Group.“
“They are providing Loewe with a unique platform to get our brand in front of a huge group of discerning consumers. At store level, their teams are extremely knowledgeable, and focus on giving exemplary customer service. Couple that with beautiful store environments in keeping with the Apple brand, our audio products are given the best possible chance to shine.”
Dedicated to providing an unparalleled in-store and online customer experience, Select invests over 10,000 training hours per year.
Jason Smith, Group Retail Director at Select Tech Group, added: “I have always held luxury heritage brands in high regard. With 100 years of history, their handmade in Germany ethos, and emphasis on sustainable, high-quality materials, Loewe hits all the markers of the ideal companion brand for the Select customer.
The We.Hear speaker range, in particular, makes Loewe more accessible than ever, and reflects the true essence of the curated audio line up at Select; innovative, unparalleled and unique. We look forward to continued growth in this exciting partnership.”
Loewe We.HEAR 1 is currently available at Select in-store and online for £99 while the We.HEAR 2 is priced at £159. The Loewe klang mr1 is on sale for £349 while the mr3 and mr5 are listed for £549 and £649.