Viltrox Launches AF 35mm F1.2 LAB Z

Viltrox has announced the release of the AF 35mm F1.2 LAB Z, a flagship wide-aperture prime that not only further highlights the company’s optical mastery, but also completes its Nikon Z autofocus ecosystem. This milestone marks years of steady development at Viltrox, and lets Nikon Z creators know that one of the most comprehensive third-party lens systems is now fully available – just in time for the Xmas and New Year holiday season.

 

Timely launch of a powerful imaging tool

The AF 35mm F1.2 LAB Z enters the market just as many photographers and filmmakers take a moment to reassess their gear and prepare for new creative goals in the coming year. As one of the few F1.2 autofocus lenses available for Nikon Z, the new AF 35mm F1.2 LAB Z brings cinematic rendering, low-light performance, and robust optical quality to professionals and advanced hybrid creators.

The F1.2 aperture is perfect for shallow depth, night scenes, and dramatic portrait work. Viltrox’s LAB-series 15/10 glass element optical construction (5x ED, 3x HR and 2x ASPH) emphasizes resolution, color fidelity, and aberration control. The sturdy and reliable professional-grade build handles demanding scenarios, such as weddings, editorial, commercial, environmental portraits, and film-making. Optimized autofocus, powered by the Viltrox Quad HyperVCM motor, ensures fast and accurate focusing.

Marks a milestone for the Nikon Z community

With coverage spanning flagship optics, professional workhorse primes, value-focused lenses, ultra-compact travel tools, APS-C primes, and specialty compact designs, Viltrox now offers a near-complete creative ecosystem for Nikon Z users across all levels.

Arriving during the year’s most reflective and festive season, the AF 35mm F1.2 LAB Z is more than a product debut, it symbolizes Viltrox’s commitment to ensuring that Nikon Z creators have no blind spots in their lens coverage, whether they are beginners, enthusiasts, or seasoned professionals.

The complete series of Viltrox Z series lenses

Viltrox now offers a complete, comprehensive series of Z series lenses for all Nikon Z creators: LAB, Pro, EVO, Air, and specialty lenses.

LAB Series: Flagship optical performance for professionals

The Viltrox LAB series is engineered with superior optical performance, for premium rendering and creative control.

  • AF 135mm F1.8 LAB Z
  • AF 35mm F1.2 LAB Z (launched today)

Pro Series: For working photographers and serious filmmakers

The Viltrox Pro Series is reliable and balanced. It is built for demanding environments.

  • AF 85mm F1.4 Pro Z
  • AF 50mm F1.4 Pro Z (available early 2026)
  • AF 27mm F1.2 Pro Z (APS-C)
  • AF 56mm F1.2 Pro Z (APS-C, available early 2026)
  • AF 75mm F1.2 Pro Z (APS-C)

EVO Series: Lightweight but capable lenses designed for growing creators

  • AF 85mm F2.0 EVO Z offers high value for ambitious enthusiasts

Air Series: For travel, everyday shooters, and casual creativity

These ultra-light, approachable primes are easy to take anywhere.

  • AF 14mm F4.0 Air Z
  • AF 20mm F2.8 Air Z
  • AF 50mm F2.0 Air Z

APS-C and specialty options: completing the Z ecosystem

Viltrox further strengthens its coverage of Z series lenses with a complete range for Z DX users

  • AF 9mm F2.8 Air Z
  • AF 15mm F1.7 Air Z
  • AF 25mm F1.7 Air Z
  • AF 35mm F1.7 Air Z
  • AF 56mm F1.7 Air Z
  • AF 28mm F4.5 Z is a specialty compact lens option for full-frame shooters: a minimalist autofocus pancake-style lens that’s ideal for street and travel.

More details and how to buy the new Viltrox AF 35mm F1.2 LAB Z

For more information, please visit: https://viltrox.com/products/af-35mm-f1-2-z?ref=orbetcnl

Amazon Store US: https://www.amazon.com/dp/B0G2RJZP6H

Amazon Store Europe: https://www.amazon.de/dp/B0G2RJZP6H

 

MSRP: $999/€999

Viltrox Upcoming Lens Lineup and New TTL Flash at IBC 2025

Viltrox, a leading innovator in photographic and cine optics, will unveil a diverse portfolio of upcoming products at IBC 2025. Visitors can discover the brand’s latest advances in lens and imaging technology, including new autofocus lenses, a next-generation TTL flash, and intelligent optical solutions designed to enhance creative workflows.

Product Highlights at IBC 2025

 

  • AF 50mm F1.4 Pro – a professional-grade full-frame lens delivering exceptional sharpness and outstanding low-light performance.
  • AF 9mm F2.8 Air (APS-C) & AF 14mm F4.0 Air (Full-Frame) – ultra-wide lenses from the lightweight Air series, engineered for creators who prioritize portability without compromising quality.
  • AF 85mm F2.0 EVO – the first lens in the new EVO series, combining refined optics with a modern design language.
  • Z3 TTL Camera Flash – featuring a unique mech-inspired design with powerful lighting control.
  • Nexus AI Autofocus Adapter – an innovative adapter integrating artificial intelligence to expand focusing capabilities.

 

A Complete Optical Ecosystem

Beyond first-look products, Viltrox will present its broader ecosystem, including the LAB, Pro, and Air lens series, the DL-mount lineup for DJI Ronin 4D and Inspire 3, and the Epic 1.33X anamorphic cine lenses. Together, this range underscores Viltrox’s commitment to empowering photographers, filmmakers, and hybrid creators with versatile tools that elevate visual storytelling.

Inspiring Creativity

Under the theme “Powering Every Vision,” Viltrox highlights its mission to provide reliable, high-quality, and customizable optical solutions that inspire creativity and innovation worldwide.

Visit Viltrox at IBC 2025

Viltrox invites industry professionals, creators, and media representatives to visit Hall 11, Booth A09 at RAI Amsterdam from September 12–15, 2025 to experience the next generation of imaging solutions firsthand.

SteelSeries Unveils Rival 3 Gen 2 and Rival 3 Wireless Gen 2

On the road to glory and the brand’s 25th anniversary in 2026, SteelSeries, the global leader in premium gaming and esports peripherals, today unveiled the Rival 3 Gen 2 and Rival 3 Wireless Gen 2 gaming mice. Building on the legacy of the original Rival mice, which debuted in 2013, the new generation of mice marks an evolution of the beloved Rival 3 Series, delivering top-tier speed, all-new performance, and durability at an accessible price point in the “affordable luxury” category.
The award-winning Rival Series mice have been the staple gaming peripheral for players entering the PC gaming arena for the first time, making them true ‘game-changers.’ Crafted for versatility and durability, the Rival 3 Gen 2 and Rival 3 Wireless Gen 2 are the marathon performers in the world of gaming mice, offering a battle-tested design powered by precision-engineered mechanical switches that are guaranteed for 60 million clicks. Speed is key, and an ultra-optimized 1.35ms (wired) and 1.9ms (wireless) click latency, combined with fast TrueMove Optical Sensors that have been co-developed in collaboration with PixArt, plus 100% PTFE feet for ultimate glide, deliver near-instant responsiveness for lightning-fast reactions and pixel-perfect accuracy.
RIVAL 3 GEN 2 SERIES
The Rival 3 Gen 2 Series gaming mice are engineered for superfast performance, featuring ultra-optimized click latency of just 1.35ms. This ensures near-instant responsiveness for lightning-fast reactions, allowing gamers to outperform the competition. Additionally, a True Move Core 8,500 DPI optical sensor ensures precision and accuracy with every glide.
Durability and endurance are hallmarks of the Rival 3 Gen 2 Series, with 60 million clicks guaranteed. Weighing in at 77g (95-106g for the wireless version), the battle-tested design of the Rival 3 promises long-lasting performance, ensuring reliability for years to come.
The Rival 3 Gen 2 places a strong emphasis on style, featuring a 360° enhanced underglow powered by SteelSeries Prism lighting technology.
RIVAL 3 GEN 2 WIRELESS SERIES
In addition to all the key features of the Rival 3 Gen 2 wired mouse, the Rival 3 Wireless Gen 2 introduces substantial enhancements with the True Move Air 18k DPI optical sensor, delivering exceptional in-game execution for both flicks and drags. Coupled with a maximum acceleration of 40g and ultra-optimized click latency of just 1.9ms, players can experience best-in-class performance.
Quantum 2.0 Dual Wireless technology is yet another benefit for players, providing a wide array of flexibility with a USB dongle for gaming-grade wireless connectivity along with Bluetooth 5.0. This enables connectivity to a wide array of devices, enhancing the overall versatility and convenience, and is ideal for those switching between work and play.
To prevent those inconvenient interruptions, the battery life of the Rival 3 Wireless Gen 2 has been significantly extended, offering 45 to 200 hours on 2.4GHz and up to 450 hours with Bluetooth. This allows gamers to enjoy many months of uninterrupted play without the need for frequent battery replacements. The mouse operates on a single AAA battery and is compatible with rechargeable options, achieving a reasonable weight reduction while maintaining the full Rival feel. This ensures the Rival 3 Gen 2 Wireless mouse remains efficient, durable, and lightweight for extended gaming sessions.
Additionally, gamers can now add a splash of color to their setups with new vibrant color options, including aqua, lavender, and white, alongside the classic black colorway.
Available at SteelSeries.com and retailers around the world, the Rival 3 Gen 2 and Rival 3 Wireless Gen 2 are available for the following MSRPs:
  • Rival 3 Gen 2 – US $34.99 | EMEA €39.99 | UK £34.99 | APAC $39.99
  • Rival 3 Wireless Gen 2 – US $59.99 | EMEA €59.99 | UK £54.99 | APAC $59.99

Reviews from SteelSeries

Viltrox Announces New AF 50mm F2.0 Air FE/Z Lens

Viltrox is pleased to announce an exciting new full-frame lens in the Viltrox Air series, the Viltrox AF 50mm F2.0 Air FE/Z, with compact, lightweight design and exceptional image quality. The efficient and precise autofocus system of this lens captures stunning moments, making photography enjoyable for everyone. It offers full-frame coverage and is compatible with a wide range of camera models. The compact design enhances ease of use, allowing for spontaneous shots. The F2.0 large aperture achieves beautiful blurry background to emphasize the subject, and also helps capture sharp images in low light.

The classic, yet versatile 50mm angle of view renders natural, lifelike portraits, street photos, and landscapes. With its wide range of capabilities, this lens is indispensable for both beginners and professional photographers.

Effective, reliable autofocus

The silent Viltrox STM motor provides precise, fast autofocus. Even for beginners, photography becomes a breeze. There’s no need to deal with the complexities of manual focusing: autofocus efficiently and accurately locks onto subjects. Users can see a memorable scene, and capture it almost instantly. Eye and face detection can provide further assistance, depending on camera model capabilities.

Lightweight lens, but exceptional images

Building on the Air series’ signature lightweight design, this lens delivers exceptional image quality without compromise. Advanced optics, including 3 ED and 4 high-refractive-index lenses, are fitted compactly into a palm-sized body, ensuring exceptional sharpness edge-to-edge. HD nano multilayer coating further enhances clarity. This design minimizes chromatic aberration, delivering clean, sharp, and clear imaging across the entire frame.

The lens weighs only 205g-220g, so it’s easy to carry – even fitting in a pocket – and always ready to use, allowing users to capture fleeting moments in an instant. The light weight and compact size also ensure steadier handheld shooting.

Not just nifty, the ultimate fifty

The standard 50mm angle of view renders natural, lifelike images, performing well in portraits, street photography, landscapes, and capturing everyday moments. This all-round lens is so easy to carry and to use that it is indispensable for both beginners and professional photographers. It is compatible with full-frame mirrorless cameras, thus working with a wide range of mirrorless camera models to suit diverse user needs.

More details and how to buy

For more information, please visit: https://geni.us/50AirPR

Amazon Store: https://www.amazon.com/dp/B0F21NSR93

Other Viltrox news

Alexion and DHL Express join forces in Ireland’s first 100% switch to sustainable aviation fuel for international air delivery of medicines

Alexion, AstraZeneca Rare Disease, and DHL Express today announced a landmark partnership in a bid to reduce greenhouse gas emissions (GHG) from the air freight of highly specialised medicines manufactured in Ireland. Alexion is the first company in Ireland to sign up to a 100% switch from traditional aviation fuel to sustainable aviation fuel (SAF). This alternative fuel will reduce GHG emissions by over 80% on average compared to traditional aviation fuel. The greener fuel will be switched on all European air freight shipments across 19 European countries.

Provided through the DHL GoGreen Plus service, SAF is used as a substitute to conventional fuel and can readily be used as a drop-in replacement in aircraft without the need for modifications to aircraft engines. Produced from waste and residue-based feedstock, such as used cooking oil, SAF has improved sustainability compared to traditional fossil jet fuel which is primarily derived from crude oil.

Reducing the GHG emissions associated with the transport of medicinal products is an important part of AstraZeneca’s wider sustainability strategy. This includes a focus on partnerships across the healthcare sector including supply chain decarbonisation. From 2030, the aim is to halve the entire value chain footprint (absolute Scope 3 GHG emissions), from a 2019 base year, on the way to becoming science-based net zero by 2045.

Sylvia Kiely, Vice President, Global Supply Chain and Product Strategy Lead, Alexion, AstraZeneca Rare Disease said “Moving our air freight to Sustainable Aviation Fuel is an important milestone in reaching our Scope 3 targets, with the ambition of being science-based net zero by 2045. Through our partnership with DHL Express we’ve signed up immediately to a 100% change in fuel, rather than scaling up over time, which demonstrates how seriously we take environmental stewardship.”

Brian Murray, Commercial & Same Day Director, DHL Express Ireland said “We are thrilled to partner with Alexion. Our GoGreen Plus service using emission-reduced Sustainable Aviation Fuel demonstrates the tangible impact of collaborative efforts to decarbonise the logistics industry and support our customers in achieving their sustainability goals. This initiative aligns perfectly with DHL’s sustainability strategy and our goal to achieve net-zero emissions by 2050.”

Countries receiving the medicines under the GoGreen Plus service include Austria, Belgium, Denmark, Estonia, Finland, France, Georgia, Germany, Guernsey, Iceland, Ireland, Italy, Luxemburg, Netherlands, Norway, Portugal, Spain, Sweden and United Kingdom.

EASA Sustainable Aviation Fuel. Available online: https://www.easa.europa.eu/en/light/topics/sustainable-aviation-fuel

Molekule Air Mini+ now available in the UK

Molekule, the leader in reinventing air purification, today announces that the Molekule Air Mini+ is now available in the UK from Healf.com and Amazon.co.uk. Powered by Molekule’s patented Photo Electrochemical Oxidation (PECO) technology, the Air Mini+ air purifier is designed to destroy a full spectrum of indoor air pollutants, including allergens, mould, viruses, and volatile organic compounds (VOCs) from the air we breathe. 

Unlike traditional air purifiers, where pollutants can potentially escape the filter, grow on them, or re-release entirely, the Molekule Air Mini+ eradicates pollutants, preventing the possibility that they could return to the air. Molekule’s PECO technology is proven to destroy pollutants 1000 times smaller than what HEPA standards test for.  

Helping people to breathe safer and cleaner air, the Air Mini+ features particle sensor technology which detects the amount of particulate matter in the air of the room in which the device operates. When on Auto Protect Mode, Air Mini+ will automatically adjust the device’s fan speed based on particulate matter sensed in the air. It responds in real-time to reduce the amount of particles in the air like pollen and dust, while also capturing and destroying other indoor air pollutants including VOCs, mould, bacteria and viruses. 

“The air we breathe has never been of greater concern and more and more research continues to surface on the tiny, but toxic pollutants found in the air. It’s estimated that indoor air can be two to five times more polluted than outdoor air,” said Jason DiBona, CEO of Molekule. “Even things like household cleaning products, air fresheners, hair spray and candles can increase indoor air pollution, putting our health in danger. Using PECO technology in our devices to destroy the widest range of pollutants in the air including dust, pollen and pet dander, helps to dramatically improve indoor air quality and reduce symptoms associated with asthma and allergies.” 

The stylish Molekule Air Mini+ is designed to look elegant anywhere in the home. With five fan speeds it’s perfect for spaces up to 250 square feet in size and will sit comfortably on a kitchen work surface, coffee table or nightstand. Air Mini+ stands 12 inches high, 8.26 inches in diameter, and weighs just over seven pounds. 

App-enabled, the Air Mini+ allows users to keep an eye on their air quality with daily and weekly air history stats, track changes to particle levels in five-minute increments or go back as far as the previous four weeks. The Molekule Air Mini+ is available for from Healf.com and Amazon.co.uk with an RRP of £349.99. 

See our air purifier reviews 

Mitsubishi Electric Acquires Irish Air-conditioning Company, Crystal Air Holdings Limited, to Strengthen EU Data Centre Offering

Mitsubishi Electric Europe B.V. today announces it has concluded an agreement with Irish air-conditioning installation and maintenance company, Crystal Air Holdings Limited, to acquire all of the shares in the company.

Crystal Air’s sector expertise paired with its installation and maintenance capabilities will boost Mitsubishi Electric’s strategic business offering and ensure the company is well positioned to respond to increased demand in IT cooling and data centre solutions across Europe.

The acquisition of Crystal Air follows Mitsubishi Electric’s establishment of MEHITS (Mitsubishi Electric Hydronics & IT Cooling Systems S.p.A.), that specialises in applied air-conditioning solutions for comfort, process, and IT cooling.

Shinji Kurita CEO and President MEU explains: “Through the establishment of MEHITS, and now with the acquisition of Crystal Air, we have created a strong platform to meet the growing demand in the data centre sector. By integrating our traditional HVAC products with advanced applied solutions and a comprehensive service and maintenance capability, we have significantly enhanced our offering to drive business growth and strengthen our presence in the data centre market.”

Masami Kusano, Living Environment Systems Business Unit President says: “The European market is a key strategic region for Mitsubishi Electric, as the number of new data centres continues to rise, driven by a surge in data transmission volumes. This growth is underpinned by the increasing number of network-connected devices, the expanding adoption of high-resolution video streaming, generative AI technologies, and advancements in IoT. As the demand for IT cooling increases, data centre operators are increasingly seeking end-to-end solutions, encompassing not only the installation and commissioning of air-conditioning systems but also ongoing operation and maintenance services.”

Ciaran Moody, Branch President Mitsubishi Electric Europe B.V. Irish branch says: “We in Ireland take immense pride in our Business Solutions Partners, and we are particularly proud of Crystal Air’s success in delivering their exceptional expertise to the European market, especially their proven excellence in the data centre sector. This acquisition aligns seamlessly with our pan-European strategy to offer a comprehensive suite of services, including product supply, installation, and maintenance. We believe our strategy is fully aligned with the evolving needs and expectations of data centre owners and operators.

Domnick Ward, President of Crystal Air explains: “Combining Mitsubishi Electric’s manufacturing and product expertise with our specialised knowledge positions us uniquely in the market. This partnership enables us to capitalise on growth opportunities and further strengthen our presence in the European data centre sector.”The acquisition will take place on December 18th 2024 subject to approval by the Irish Competition and Consumer Protection Commission.

iClever Kid’s Bluetooth Air Conduction Headphones OWS01 review

The iClever Kid’s Bluetooth Air Conduction Headphones OWS01 are their latest product on offer for kids who like to music knowing their little ears will be kept safe. 

Now being kids headphones I am keeping it as a kids product to review and it has to be said the audio is great on these with no lag latency or tinny sound from them maxed out which is of course limited.

They are light but robust and will last and I like the two tone colour here on offer there is three buttons in all here two for volume controls and skipping and reversing tracks.

There is a MFB which will play and pause manage calls and allow you access to your chosen  voice assistant which is also handy given the kids will never use it, but then again.

The fit is nice and these can be worn for hours the 14.2mm drivers pack a decent punch here and your kids will be kept entertained and not only that they will be able to hear their surroundings too which is a very important factor to consider.

 

 

Features

  • Enhanced Protection & Safety: The kids open ear headphones feature a non-in-ear design, keeping kids aware of their surroundings, ensuring ear hygiene and comfort and protecting their eardrums. Made of soft TPE material, they’re gentle on dedicate skin. With the 74&85 dBA volume limit, these headphones ensure safe listening, preventing hearing damage.
  • Comfortable & Portable: These kids open ear headphones come with an ergonomic three-point pressure dispersion system, preventing any discomfort or squeezing on the ears. Weighing just 0.8 oz, they’re ultra-light for all-day comfort. The simple physical button design allows children to control volume and playback with ease.
  • Flexible & Durable Design: The Bluetooth headphones for kids employ a memory steel wire in the back-hanging part, allowing for 360° bending without deformation. With extensive research on ear data, these headphones ensure a comfortable fit for various head sizes. Lightweight and portable, these wireless headphones for kids can be easily worn in any scenario.
  • Premium Stereo Sound: These Bluetooth headphones for kids with high-amplitude speaker design boast 14.2mm dynamic drivers for rich, detailed sound. Plus, the Dynamic Range Control (DRC) technology enhances bass while ensuring bright, clear audio while the air conduction technology offers a natural and comfortable listening experience.
  • Wide Compatibility: Equipped with the latest Bluetooth 5.4 technology, these wireless headphones for kids ensure fast, stable connections with a wide range of devices, including smartphones, laptops, tablets, PCs, and smartwatches, making it easy for kids to enjoy music or study on any platform.

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Video Review

Tech Review – Creative Zen Air SXFI

The Creative Zen Air SXFI are the latest on offer like their latest headphones we checked out the Zen Hybrid SXFI headphones which are fantastic and the question asked most is how these compare to the headphones and it was easy to answer, again they are superb.

The case is cool again on this one just like the Creative Zen Air Plus earbuds which has a nice matt finish the colour is also nice and this time around the case has a premium finish on the inside which looks great. The case also has wireless charging USB-C and 4 led light sup front for charge status, there is also a pair/reset button here too.

The earbuds are a perfect design like previous offerings and sit well in the ears and it is important you check out the tips for the correct size to get the best results.

Not to linger on too much about the sound it is up there with their latest headphones and cater for everyone’s needs and with access to their apps it just enhances the experience even for gamers.

Creative Zen Air SXFI – techbuzzireland

Put yourself in the center is the easiest way to put it with these earbuds and just sit back and enjoy movies music and gaming after checking out their app and setting things up which you should do and not skip over it.

Highs lows and mids all great great bass trebles and in action you have great directional sound too there is nothing to complain about along with good ANC thrown into the mix.

The touch function works well too as always with creative and can be changed to suit your needs and check out the video below as we take a look at the app. The Creative Zen Air offer up to 6 hours of playtime on a single charge, and up to 18 hours of total playtime but this will vary per user and how your EQ and volume settings are, there is no lag latency and actually during my testing this feature got an update, and there is no tinny sound on max volume.

 

Super X-Fi technology recreates a professional, multi-speaker system experience in your headphones so you can hear sounds naturally like how it’s meant to be heard. Creative Zen Air is a certified SXFI READY* headphone that is specially-tuned for optimum performance with devices and apps in the SXFI READY ecosystem, like the SXFI App. By utilizing the SXFI App on your mobile, you can enjoy a preview of Super X-Fi Spatial Holography on local content and enjoy cinematic audio even while on the go! Read more about raved-about technology and its numerous accolades.

The App

Creative Apps – techbuzzireland

The features on board

Overall if you want earbuds that do not cost a fortune look no further that offer all the requirements and spatial holography  and more check these out, like any other creative product we have tested and stand by they have another hit like their latest headphones.

See our other Creative reviews

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Video Review