Shark Launches PowerDetect UV Reveal – The First Robot Vacuum + Mop to Use UV Technology to Detect Invisible Messes

SharkNinja, a global product design and technology company, today announced the Shark PowerDetect UV Reveal, the first robot vacuum and mop that combines UV light detection with a RGB color camera to seek out hidden messes. Available online at SharkNinja.com, Amazon and Costco, as well as online and in stores at Best Buy, PowerDetect™ UV Reveal™ starts at $1,299.99 and is engineered to tackle visible debris and detect and clean messes invisible to the human eye—such as dried-on spills, juices, sweat, or pet accidents—for a deeper clean

Shark Launches PowerDetect™ UV Reveal™ – The First Robot Vacuum + Mop to Use UV Technology to Detect Invisible Messes

With PowerDetect™ UV Reveal™, consumers have insight into what is happening at every step of the cleaning process. Visible light cues indicate when the robot vacuum is seeking a stain, and UV Stain Detect™ reveals the mess under UV light. Then, HyperSonic Mopping™ activates a deliberate scrubbing motion for 7x* the scrubbing power of traditional mopping and up to 2x better stain removal. The robot vacuum then verifies the mess has been removed before moving on to its next task.

“We heard from consumers with robot vacuums that they were never sure if the job was done or what had been cleaned,” said Andy Sundberg, VP of Marketing at SharkNinja. “That’s why we created PowerDetect™ UV Reveal™. By uncovering hidden messes and showing exactly how they’re cleaned, it gives customers the visibility and assurance that their floors don’t just look clean—they are clean.”

What makes UV Reveal™ exceptional is its combination of intelligent sensing and best-in-class cleaning technology:

  • Eight PowerDetect™ Technologies – Optimize cleaning by sensing edges, floor types, objects, and environmental changes in real-time; plus, two exclusive technologies—UV Stain Detect ™ and HyperSonic Mopping™.
  • HyperSonic Mopping™ – A targeted cleaning pattern that delivers 7x* the scrubbing power compared to traditional mopping and up to 2x** better stain removal, with automatic verification that the job is done.
  • UV Stain Detect™ – UV light detection to see hidden messes—dried-on liquids, pet accidents, sweat, dried food splatter, and more.
  • ThermaCharged™ NeverTouch™ Pro Base – Bagless, self‑maintaining base with TÜV‑certified sanitization that cleans the mopping pad after every use, plus an Anti-Allergen Complete Seal designed to trap allergens*** inside instead of releasing them back into the air.
  • NeuroNav AI™ and NeverStuck™ Technology – NeuroNav AI™ uses on‑device sensors, cameras, and advanced algorithms to intelligently guide the robot around your home day or night. NeverStuck™ Technology helps the robot lift over obstacles, allowing it to keep moving and clean your home faster.
  • NeverStop™ Battery – Runs up to three hours to clean your whole home on a single charge and automatically returns to the base to power up when needed.

“Our cleaning heritage gives us a unique edge in robotic vacuums,” continued Sundberg. “We know the challenges consumers face, and we’re using those insights to drive purposeful innovation that creates a better cleaning experience.”

For more information about the Shark® PowerDetect™ UV Reveal™ 2-in-1 Robot Vacuum and Mop, visit sharkninja.com.

 

See our robot vacuum reviews 

 

AI Reshaping Startup Landscape as WeBuild Reopens for Women Founders Across Island

Artificial intelligence is reshaping how tech startups are created, dramatically reducing build time and lowering traditional technical hurdles. 

As building a scalable digital product becomes faster, cheaper and less dependent on deep coding expertise and major funding, more women are seizing the opportunity to lead and build in tech.

In response, applications have reopened for the second cohort of WeBuild, the all-island programme delivered by TechFoundHer empowering women to innovate and to build tech-led solutions. The programme, which supports women founders across the island of Ireland, returns after strong demand for its inaugural intake in January.

Founded in Dublin in 2024 and launched in Belfast the same year, TechFoundHer provides training, community and cross-border networks for women building technology ventures. The first WeBuild cohort attracted more than 90 applications.

Now midway through the programme, participants are developing AI-enabled products aimed at international markets, moving from early concept to validated, revenue-focused ventures within months.

WeBuild is led by InterTradeIreland in partnership with Invest Northern Ireland and Enterprise Ireland as part of the Shared Island Enterprise Scheme, funded by the Government of Ireland through the Shared Island Fund, with TechFoundHer as delivery partner.

The four month programme is designed for ambitious women founders developing innovation-led, tech-enabled businesses with global potential supporting those who are beyond the idea stage and already prototyping, testing or building products where technology is central.

WeBuild combines a 16-week core schedule delivered primarily online with in person labs across the island and an intensive two day Residential Build Lab. 

Founders focus on product development, AI integration, customer traction and funding, using GenAI and no code tools to accelerate validation and iteration. An Investor Readiness Clinic supports participants to refine their pitch and funding strategy and connect with investors across the island.

Women taking part in WeBuild are from across the island from Cork, Dublin and Galway to Belfast and L’Derry with ventures across digital health and medtech, education technology, creative and cultural tech, AI driven B2B platforms and social impact technologies. 

Entrepreneur Deirdre McCarthy, founder of FLIT.ie, is one of the entrepreneurs who took part in the programme.

She said all women in tech with a great idea should: “Please please do yourself a favour and apply for this. It’s a place of safety where you can access really good humans with strong tech brains. You will learn from the other participants, who may be further along in some ways, as well as from the formal education sessions. Extremely accessible and welcoming environment, unique in Ireland.”

According to some participants the programme has been instrumental in accelerating product development, highlighting the strength of the peer network and access to experienced technical mentors.

Gemma Kingston, founder of The Family Edit explained: “The programme has been invaluable in the development of my business and brought it to stages that I could only have dreamed of in such a short space of time. The access to experts is unmatched.”

Programme creator Máirín Murray said the pace of technological change across the ecosystem means founders can no longer afford to wait

“AI and no-code tools are lowering barriers, but access to the right frameworks and expertise remains uneven” she said, adding: “The strength of the first cohort demonstrated the depth of talent that exists across the island. The question is not whether women can build scalable technology ventures, but whether the ecosystem creates the right conditions for them to do so.

“The demand we’ve had for WeBuild reflects a generation of women founders ready to build serious tech companies. What they often lack is early access to technical support that strengthens credibility with investors and the wider ecosystem. 

“That is what WeBuild is designed to provide.”

To support prospective applicants in the application process the TechFoundHer team will be hosting an information session on Wednesday, March 11 at 4pm. The free session will be hosted by Máirín Murray and will provide a detailed overview of the programme, including the support, structure and outcomes founders can expect.

During the webinar, attendees will hear how WeBuild supports founders who want to harness the power of data and GenAI to bootstrap faster, automate smarter and build scalable tech ventures. The session will also include a step by step walkthrough of the application process and an opportunity for participants to ask questions and assess whether the programme is the right next step for their business.

WeBuild is open to women-led or women founded businesses based on the island of Ireland that are developing innovative products, services, systems or processes with clear commercial potential. Applicants must be at an early or growth stage and demonstrate market validation or proof of concept, along with ambition for significant growth including export and investment potential.

Applications for WeBuild are now open and will close on Monday, March 23 at 12pm. 

Women founders can find full programme information and submit applications at intertradeireland.com/entrepreneurship/womens-entrepreneurship/webuild 

Taoiseach Micheál Martin announces €750,000 funding from Google.org for Docklands upskilling initiatives

Taoiseach, Micheál Martin joined Google’s Vanessa Hartley at the Fair Play Cafe in Ringsend today to announce €750,000 in funding from Google.org, the philanthropic arm of Google, to St Andrews Resource Centre. This project will deliver comprehensive wrap-around training and support to 1,000+ unemployed individuals and early school leavers in Dublin Docklands communities, aiming for at least 50% of beneficiaries to access further education or employment opportunities.

The funding will help future-proof Dublin’s Docklands communities through hyperlocal training initiatives that will strengthen essential skills and provide support to help people access jobs, education, and long-term employment opportunities.

Google.org provided the funding to St Andrews Resource Centre who will use the funds to support the work of This City Works, a platform between Dublin city-based community employment services, helping job seekers in Dublin find the right job for them. The training will be delivered through several vital programmes. These include a certified Train-the-Trainer programme for unemployed adults, an expanded community-based digital support for early school leavers and long-term unemployed, and a Level 5 Homecare Assistant course for 20 learners aimed at bridging local employment gaps and preparing students for AI-linked apprenticeships.

The grant will also fund wraparound support across multiple partner organisations such as LIR, Lets Go, FAACT, Fair Play Digital Hub, and others to ensure learners can access coaching, mentoring, and practical assistance. The initiative will support 100 learners through career development programmes, upskill students in ten local schools, and enable 15 learners with additional support needs to complete a modular employment programme.

Speaking at today’s event Taoiseach Micheál Martin said:

“The strength of Ireland’s digital future lies in our people. This initiative directly supports our national ambition to make Ireland a global leader in applied AI. It is vital that early school leavers and those seeking new career paths have direct access to AI and digital literacy. This project shows that when we align community needs with the right training, we create a more inclusive, resilient, and future-proof workforce for the Dublin Docklands and beyond. I want to thank Google.org for its continued commitment to this invaluable work.”

Vanessa Hartley, Head of Google Ireland, said:

“The Docklands has been our home for over twenty years and we are dedicated to working in partnership with our neighbours to identify the skills and support they need to succeed. In today’s world, fluency in digital tools and AI is no longer optional, it’s essential.  The success of our programmes in recent years is why we remain committed to ensuring people from all backgrounds have access to the skills needed to thrive in an ever-evolving society and work environment.”

Jim Hargis  St Andrews Resource Centre and member of This City Works, said:

“Support like this is the lifeblood of community development. It means we can immediately scale up our operations to meet the rising demand for vocational and AI and digital skills training in the Docklands community. We are grateful to Google.org for its ongoing support on this initiative, which will have a tangible, lasting impact on the lives of our learners and their families.”

The goal of This City Works is to empower vulnerable and at-risk school leavers and unemployed people in the local community of Ringsend and Pearse Street by providing training and skill enhancement opportunities, complemented by support services, with the aim of increasing their employability and promoting social inclusion.

For more information visit This City Works.

Climb appointed Sophos distribution partner for the Irish market

Climb Channel Solutions, (“Climb” or the “Company”), an international specialty technology distributor and wholly owned subsidiary of Climb Global Solutions, Inc. , today announces a distribution party tnership with cybersecurity vendor, Sophos for the Irish market.

Unique to this partnership, Climb will be the only authorised Irish distributor to offer the Sophos Threat Profile assessment service to customers. This service highlights exposed credentials, suspicious domains, dark web exposure, and internet-facing vulnerabilities, and enables businesses to prioritise remediation and reduce risk.

Ireland’s cybersecurity sector is buoyant and growing 13.4% and generating revenue of €2.7bn according to a 2025 report by Cyber Ireland and NI Cyber. Climb will facilitate direct access to Sophos Central, one of the world’s leading cybersecurity platforms, an adaptive AI-native platform that intercepts attacks before they occur.

Climb will distribute the entire Sophos suite of products including the managed detection and response (MDR) service that eliminates threats at speed, alongside defence across endpoint, firewall, email and cloud.

These solutions will be backed by Climb’s reputation for speed, emerging tech expertise, and strong partner investment, working with the Sophos reseller and managed service provider (MSP) landscape.

Recent Climb research* highlights growing AI maturity across organisations, creating increased demand for AI-enabled cybersecurity services. For example, more than half (53%) of organisations have a clear AI strategy, and 55% are working with technology vendors on their AI journey. Against this backdrop, Climb expects Irish businesses to continue to adapt and embed AI security solutions across their cloud and network environments.

Commenting on the distribution partner announcement, Brian Davis, VP of Sales UK&I, Climb states: “Ireland’s cybersecurity landscape is evolving at pace with recent research showing growth of 13% per annum. Threats are becoming more sophisticated, and customer expectations are rising. Cybersecurity remains a key strategic growth area for Climb, and we are continuously looking to expand our portfolio in Ireland.  Extending our successful relationship with Sophos into Ireland is a pivotal moment as we enhance our cybersecurity portfolio.

“As Irish organisations advance their AI capabilities at an unprecedented rate, Irish businesses must secure hybrid environments while embracing AI and digital transformation. As a dedicated Sophos distributor in Ireland, we’re bringing world-class cybersecurity, genuine partner support, and the kind of speed and access that helps you move fast and grow confidently.”

Jason Ellis, VP Channel Sales EMEA, Sophos comments: “Sophos is a global leader in cybersecurity, offering a comprehensive portfolio of AI-powered cybersecurity technologies. Coupled with its advisory services, these capabilities proactively reduce risk for organisations. Expanding our presence in the Irish market is a reflection of the great relationship we hold with Climb in North America. Climb’s strong Irish channel ecosystem will allow us to expand our Irish market footprint, enhancing our ability to deliver AI-powered cybersecurity solutions to Irish businesses.

“We recognise Climb as an innovative leader, particularly in areas such as AI, where they’re providing unique channel solutions through their Skyward Project and AI Academy***. These programmes help partners understand where AI and security intersect, delivering differentiated, yet complementary services to our Sophos portfolio.

“Climb’s knowledge and understanding of the Irish market, along with their ongoing investment, help us better support our partners and customers, enabling them to improve cyber resilience and respond effectively to emerging threats.”

This partnership enhances Climb’s AI cybersecurity offering in Ireland, building on its long-standing cybersecurity pedigree. Climb has a long track record as a distributor of cybersecurity solutions, working with some of the world’s leading security vendors and an extensive network of Irish resellers.

Climb solutions include cloud security, backup and recovery, endpoint management, firewall and network security, and application security. Through this Sophos partnership, Climb enhances their cybersecurity offering enabling partners to accelerate growth by combining strong cybersecurity expertise, with a more personalised service approach alongside innovative programmes and events, including the upcoming AI and Security Day.

Over two thirds of women led businesses in Ireland using AI

Artificial intelligence is increasingly becoming a routine part of how women‑led businesses operate, according to new data from Network Ireland released ahead of its national International Women’s Day event at the Limerick Strand Hotel this Saturday.

The survey of 1,400 members of the country’s largest business networking organisation for women shows that 68% of respondents now use AI in some form, most commonly in marketing, finance or HR. The trend is set to continue, with 72% planning to increase their use of the technology this year, despite two out of three respondents saying they are worried about regulatory or ethical issues linked to AI.

Rising operational pressures are also evident. 76% say costs have increased this year, driven primarily by labour (32%), energy (17%), taxation/compliance (15%), supply‑chain input (13%), insurance (4%) and commercial rates (3%).

Inflation pressures (38%) remain the biggest risk for 2026, followed by a domestic economic slowdown (29%), global instability (21%) and access to finance (5%). Customer demand trends are mixed, with 47% reporting stronger customer demand than in 2025, 31% saying it is unchanged and 22% reporting weaker demand.

LinkedIn and Instagram remain the most important platforms for business growth, with eight in ten business owners posting regularly. The main objectives for social media use are brand awareness (42%), lead generation (30%), community building (14%), direct sales (12%) and recruitment (2%).

Network Ireland’s International Women’s Day event will be headlined by entrepreneur and social innovator Sonya Lennon, who will join speakers from fashion, global sport and enterprise to discuss what it takes to build resilient brands in competitive markets. The programme will also explore the concept of brand wellness, ensuring that as organisations scale, the people behind them remain supported.

The event is supported by AIB, Limerick City and County Council and Enterprise Ireland. Down Syndrome Limerick, the President’s chosen charity partner, will be represented by speaker Annie Conway.

Karen Ronan, Network Ireland President and CEO of Galway Chamber, said the survey findings underline the importance of this year’s International Women’s Day theme.

“Building bridges is about creating access to opportunity, to confidence and to leadership,” she said. “Women are adapting to new technologies and new market realities at pace. Our role is to make sure they have the networks and support to grow with confidence.”

Mayor of Limerick, John Moran, commented, “International Women’s Day urges us to turn celebration into action, ensuring that equality, respect and opportunity are not aspirations, but realities for all. Network Ireland continues to champion women who lead, innovate and uplift others. I particularly want to commend Limerick native Karen Ronan for her work as President of Network Ireland, while wishing Barbara MacCarthy the very best of luck in her term as Limerick branch President throughout 2026.”

Geraldine Casey, Managing Director of Retail Banking at AIB, said, “At AIB, we believe that when women in business thrive, our communities and our economy thrive with them. International Women’s Day is a powerful reminder that progress happens when ambition is supported by access to finance, to networks and to opportunity. AIB plays a vital role in creating those connections, and we look forward to continuing to champion female entrepreneurship, leadership and sustainable growth across Ireland.”

Sarah Walker, Senior Executive, Enterprise Ireland, said, “Enterprise Ireland is focused on increasing the number of women who start, lead and grow businesses, and we are delighted to support Network Ireland in hosting this year’s International Women’s Day event. Through our investments and initiatives, including the Going for Growth, NextWave, WeBuild, WeGrow and WeScale Shared Island programmes, we aim to give women the skills, networks and funding routes they need to scale. When women succeed in business, the benefits are felt across communities and the wider economy.”

Established in 1983, Network Ireland supports more than 1,400 female entrepreneurs, SME owners and senior professionals across sectors ranging from multinational business to non-profits, the arts and the public sector. Visit networkireland.ie for more.

3 in 10 Irish businesses say supply chain disruption has worsened in the last five years

Three in ten (30%) Irish business leaders believe that supply chain disruptions have worsened in the past five years. The rising cost of materials is cited as the biggest supply chain threat being currently faced by Irish businesses, with more than six in ten (63%) of Irish business leaders stating this to be the case. Tariffs and cyber threats were also found to be major supply chain risks currently faced by Irish organisations (60%).

According to results of new research into business supply chains, conducted by the global insurance brokerage, risk management and consulting firm, Gallagher, one in ten (10%) Irish businesses expect supply chain issues to worsen in the next five years.

The results of the research, which are unveiled in a new global supply chain research report, provide a comprehensive view of the concerns, strategies, and risk management needs of business leaders in today’s uncertain world. The report, Supply Chains, Redrawn: Lessons from Business Leaders Across Industries, is informed by views from company directors in seven countries, across a broad cross-section of business sizes and industries. Ireland and the UK are two of the seven countries included in this report.

Other risks to supply changes as highlighted by the research include natural disasters/climate change (57%); geopolitical risks (50%); and labour disruptions (50%).

Commenting on the findings of the research, Laura Vickers, Managing Director of Commercial Lines for Gallagher said:

“Some of the biggest supply chain disruptions ever experienced have arose in recent years. These include the Covid 19 pandemic, the 2021 Suez Canal blockage, the Russian-Ukraine war, and recent extreme weather events and natural disasters. So, it’s no surprise that supply chain issues have really come to the fore for businesses worldwide in recent years, and Irish businesses are facing these challenges as much as others.”

Table 1: Current and potential supply chain risks faced by Irish businesses

Looking Ahead

Irish business leaders are slightly more optimistic than their UK counterparts – one in ten (10%) Irish business executives expect supply chain issues to worsen in the next five years compared to almost one in five (19%) respondents in the UK.

Further highlights from the Gallagher report include:

  • Labour disruptions (labour movement, workforce mobility, or strikes) and human rights issues top the list of supply risks which Irish business leaders are expecting in the future, with more than four in ten (43%) Irish business leaders anticipating that each of these issues will pose a risk to their firm (see Table 1).
  • Four in ten (40%) Irish business executives expect sanctions and export controls to present a supply chain risk into the future, with a similar number (37%) citing cargo theft.
  • Interestingly, while the rising cost of materials and tariffs top the list of the supply chain risks currently facing Irish businesses, the research found that Irish business leaders expect these risks to subside in the future.
  • Only 27% of Irish executives expect the rising cost of materials to be a supply chain issue into the future, while 30% cited tariffs.

Managing future supply chain risks

Over six in ten (63%) business executives in Ireland are investing in technology – specifically digital tools, AI, or monitoring systems – to help improve oversight and responsiveness and help manage supply chain risks. This is a slightly lower number than in the UK, where almost seven in ten (68%) of business executives said they were doing so. More than seven in ten (73%) Irish business leaders are also looking to alter supplier relationships in some capacity, due to past, current, and predicted future supply chain disruption. This compared to 64% of UK respondents.

More than six in ten (63%) Irish business executives and 61% (UK) also confirmed that they are adopting onshoring[1], nearshoring or friendshoring to help manage the supply chain risks currently impacting their business. This reflects the growing concerns held by Irish business leaders around geopolitical developments.

Just over a quarter (28%) of Irish businesses who experienced supply chain losses in the last 12 months had insurance in place to fully cover losses, leaving many firms facing potentially substantial costs to bear. This figure is significantly lower than the response from businesses in the UK (with 46% of affected businesses having losses fully covered) and the global response (32%).

Ms Vickers added:

“Irish businesses aren’t alone in facing ongoing supply chain disruption, and many of the issues that are affecting trade here are global. Escalating geopolitical conflict, the rising price of materials, and an influx of cyberattacks all presented unique and complex challenges to businesses last year and continue to concern decisionmakers in 2026. The continued disruption underscores the need to consult a risk management advisor to assess individual concerns and source comprehensive risk management and insurance products that may help to boost financial resilience.”

80% of SMEs Say AI Can Transform Their Business, But Lack of Skills Keeps Adoption Rates Low

Irish small and medium-sized enterprises (SMEs) overwhelmingly believe artificial intelligence (AI) can benefit their business, yet most are still struggling to translate that opportunity into action, according to new research released today. The study, commissioned by Google in partnership with Amárach Research and based on a survey of 400 Irish SMEs, shows that while 80% believe AI can positively impact their business and 65% expect it to drive growth in 2026, adoption remains limited.

The findings indicate a significant confidence and capability gap. The main barriers preventing greater AI adoption include fear of making mistakes (30%), lack of skills (27%) and cost (24%), with many business leaders unsure of where to start (16%). More than half (57%) believe they are behind competitors in adopting AI, while 50% are concerned their business could be left behind without it. The research also highlights that micro-businesses, longer established  firms and non-exporters are most at risk of falling behind, underscoring the need for targeted, practical support that meet SMEs’ varying needs.

The research is being launched today at an event hosted by Google Ireland at The Foundry as part of Local Enterprise Week.  In partnership with the Local Enterprise Office (LEO) network, Google also announced the launch of AI Works for Ireland, a series of complimentary, face-to-face regional events aimed at equipping SMEs with practical AI skills for business. The series begins today in Dublin, followed by events in Galway (April 30th), Cork (14th May) and Monaghan (28th May). Each event will feature insights from Google AI experts on how SMEs can use AI to drive growth, creativity and efficiency, alongside dedicated AI workshops offering support for founders and business leaders.

As part of the initiative, Google and the Local Enterprise Office network are providing up to 10,000 AI scholarships to workers across Ireland. Delivered through Coursera, the Google AI Professional Certificate offers practical training across more than 20 real-world AI business use cases, from data analysis and content creation to customer communications.

This research and initiative follows the release of the government’s National Digital and AI strategy, which includes key pillars to empower people, workers and businesses to develop cutting edge skills and fostering digital and AI literacy, alongside growing a digital innovative and competitive enterprise sector within Ireland.

Minister of State for Trade Promotion, Artificial Intelligence and Digital Transformation, Niamh Smyth,  TD said:

“AI has the potential to boost productivity and enhance competitiveness across Ireland’s SME Sector. As we advance the ambitions of the recently published National Digital and AI Strategy, a key priority of my department is to fast‑track enterprise adoption digital and AI technologies. Initiatives like this one, delivered in partnership with Google and the Local Enterprise Offices, are vital in ensuring that businesses of all sizes, in every region, have the skills and confidence they need to adopt AI at pace.”

Vanessa Hartley, Head of Google Ireland, said:

“Irish SMEs are clear about the opportunity AI presents, but this research shows many are being held back by uncertainty rather than ambition. AI Works for Ireland is about closing that gap – providing practical, trusted support that helps businesses move from awareness to action, and from experimentation to real impact. At Google, we are committed to helping people and businesses across Ireland build the skills they need to succeed in an AI-powered economy. Through initiatives like this, we want to ensure SMEs have access to high-quality training, tools and expertise that empower them to grow, innovate and compete with confidence.”

Kieran Comerford, Chair of the Local Enterprise Offices, said:

“Local Enterprise Week is all about helping businesses and entrepreneurs improve and showing them the resources available to them.  This new initiative with Google will bring accessible and hands on support in the area of AI which can benefit every small business.  In a business eco system full of AI noise they need trusted advice to get started and AI Works for Ireland will deliver that support locally, where it can make the greatest difference.”

Anne Lanigan,  Divisional Manager Local Enterprise & Regions, Enterprise Ireland said:

“ Empowering Irish companies of all sizes to adopt and deploy AI is a key objective of Enterprise Ireland’s strategy, and this is further endorsed by the Government’s updated National Digital & AI Strategy, Digital Ireland – Connecting our People, Securing our Future. We look forward to supporting the Local Enterprise Offices and Enterprise Europe Network in partnering with Google to deliver this important nationwide initiative to strengthen the digital capabilities of Irish companies.”

Gerard O’Neill, Chairman of Amárach Research, said:

“What stands out in this research is the gap between belief and behaviour. Irish SMEs recognise the value of AI, yet many lack the confidence, skills or reassurance to embed it in their day-to-day operations. Addressing these human barriers will be just as important as the technology itself if Ireland is to fully realise the benefits of AI.”

Further information on AI Works for Ireland and how to register for upcoming events is available at goo.gle/aiworksireland 

To register for Google’s AI Professional Certificate please visit here. To apply for one of the 10,000 scholarships please contact your Local Enterprise Office.

How Smart Vehicle Technology and Real Time Data Are Reshaping Road Safety and Driver Accountability

Modern vehicles are no longer isolated mechanical machines. They operate as connected platforms equipped with sensors, software, and communication tools that collect and process real time data. Automakers now integrate advanced driver assistance systems, onboard diagnostics, and cloud connectivity to enhance safety and performance. These technologies actively monitor speed, braking patterns, lane positioning, and surrounding traffic conditions to reduce human error and support informed driving decisions.

This transformation reflects a broader shift within the mobility sector. Vehicles now function as part of a digital ecosystem that includes mobile applications, traffic infrastructure, and telematics services. Real time data exchange allows drivers to receive alerts, optimize routes, and respond to road hazards more efficiently. As this technology becomes standard rather than optional, it shapes expectations around safety, transparency, and accountability on the road.

Manufacturers also collaborate with software developers and telecommunications providers to strengthen connectivity reliability. Over the air updates improve system performance without requiring physical servicing, while cloud platforms store anonymized performance data to refine future safety features. This continuous improvement cycle ensures that vehicles evolve long after purchase. As hardware and software operate together, connected mobility systems create an environment where prevention and informed response replace reactive measures.

Technology and Accountability After a Road Collision

According to www.accidentjusticepro.com, a car accident is not only a moment of physical impact. It triggers insurance claims, liability assessments, potential legal action, and safety reviews that can extend for months. Traditionally, fault determination relied heavily on eyewitness accounts, physical damage inspection, and police reports. These methods often produced conflicting narratives, especially in complex multi vehicle collisions. Today, connected vehicle systems and digital recording tools provide a structured layer of evidence that reshapes how a car accident is evaluated from both legal and technical perspectives.

When a car accident occurs, event data recorders capture pre impact speed, braking input, seatbelt usage, airbag deployment timing, and steering direction. Telematics systems log GPS positioning and vehicle behavior in real time. This information can confirm whether a driver attempted evasive action, exceeded speed limits, or ignored automated safety warnings. Insurance providers and legal professionals increasingly rely on this data to resolve disputes more efficiently. While the collision itself remains a serious and often disruptive event, technology reduces ambiguity in its aftermath and introduces measurable accountability into what was once largely subjective analysis.

Artificial Intelligence in Risk Detection

Artificial intelligence has expanded the capabilities of vehicle safety systems. Advanced algorithms analyze patterns from millions of driving scenarios to detect potential risks in real time. Lane departure warnings, adaptive cruise control, automatic emergency braking, and pedestrian detection systems operate by interpreting sensor inputs within fractions of a second. These features reduce reaction time gaps that often contribute to roadway incidents.

Beyond in vehicle systems, AI also supports traffic management platforms. Cities deploy smart traffic signals and predictive analytics to monitor congestion and adjust flow dynamically. This broader infrastructure integration reduces bottlenecks and high risk intersections. By combining vehicle intelligence with smart city frameworks, the transportation ecosystem becomes more responsive and data driven, contributing to safer road environments overall.

Machine learning models continue to improve as they process larger volumes of driving data. Developers refine algorithms to account for diverse weather conditions, road surfaces, and traffic behaviors. As a result, safety systems adapt more effectively to real world variability. Continuous algorithm training strengthens predictive accuracy and enhances driver assistance reliability without increasing complexity for the user.

Telematics and Behavioral Insights

Telematics systems collect ongoing driving data, including acceleration patterns, braking intensity, and cornering behavior. Fleet operators and insurers use this information to evaluate driving performance and encourage responsible habits. Drivers receive feedback through mobile dashboards, allowing them to identify areas for improvement and reduce risky behaviors over time.

This data driven approach promotes accountability without constant supervision. Rather than relying solely on post incident assessments, telematics shifts attention toward prevention. Businesses that manage vehicle fleets benefit from reduced operational risks, while individual drivers gain greater awareness of how their habits influence safety outcomes. The growing adoption of telematics reflects the broader digital transformation within transportation technology.

Behavioral analytics platforms also support customized training initiatives. Organizations can identify consistent risk indicators and design targeted coaching programs to address them. Over time, this structured feedback loop encourages measurable improvement in driving standards. Telematics therefore functions not only as a monitoring tool but also as a practical mechanism for long term risk reduction and performance enhancement.

Cybersecurity and Data Integrity in Modern Vehicles

As vehicles become increasingly connected, cybersecurity becomes a critical priority. Protecting sensitive driving data and preventing unauthorized system access is essential to maintain trust in digital mobility platforms. Manufacturers invest in encryption protocols, secure software updates, and network monitoring to reduce vulnerabilities. Without strong safeguards, connected systems could expose drivers to privacy risks or operational disruptions.

Data integrity also affects accountability. Accurate records must remain tamper resistant to ensure fairness in assessments and investigations. Reliable cybersecurity frameworks support the legitimacy of digital evidence and protect both drivers and service providers. As connected vehicles continue to evolve, maintaining robust security standards remains central to sustaining confidence in smart transportation technologies.

Security architecture now incorporates multi layer defenses that isolate critical vehicle functions from external communication channels. Regular penetration testing and vulnerability assessments strengthen system resilience against emerging threats. By embedding security principles into design rather than treating them as afterthoughts, manufacturers protect both operational stability and data credibility. This proactive approach reinforces trust in connected vehicle ecosystems.

A New Standard for Road Responsibility

The integration of smart vehicle systems, real time analytics, and connected infrastructure has redefined how responsibility is evaluated on the road. Decisions are no longer based solely on testimony or fragmented observations. Instead, comprehensive datasets provide structured insight into driving behavior and vehicle performance. This shift supports more objective evaluations and encourages higher safety standards across the mobility sector.

Looking ahead, continued innovation in sensor technology, AI modeling, and infrastructure connectivity will further refine how road incidents are prevented and assessed. As technology advances, drivers, manufacturers, insurers, and regulators must collaborate to balance innovation with ethical data practices. Smart mobility systems are not simply convenience features. They represent a structural change in how road safety and accountability are approached in a digitally connected world.

As adoption expands, expectations around transparency and measurable responsibility will continue to rise. Stakeholders across the transportation industry will rely more heavily on verified digital records and predictive systems to guide policy and operational standards. The result is a mobility landscape shaped by data driven evaluation and continuous improvement. Smart vehicle technology has established a durable framework that reshapes how safety, performance, and accountability coexist on modern roads.

 

AI is making cybercrime faster, not smarter. Irish organisations should tighten access and oversight.

ESET Ireland has warned that the growing use of AI coding assistants by criminals is changing the pace of cyberattacks, making it easier to automate work that previously required more time, skills and manpower.
The warning follows public reporting this week describing a case in which an attacker used an AI chatbot to support cyberattacks on government systems, including identifying weaknesses and speeding up scripting and automation.
George Foley, spokesperson for ESET Ireland, said the headline detail is not the country involved, but the method.
“This is what’s changing. The grunt work is getting easier to industrialise. If a criminal can use an AI tool to move faster, iterate faster and automate more, the gap between ‘trying it’ and ‘doing damage’ gets smaller,” he said.
Foley said organisations should not treat this as an “AI panic” story.
“AI doesn’t magically break into networks. The usual doors still matter, weak passwords, excessive access, unpatched systems, people clicking what they shouldn’t. AI just helps attackers work through those opportunities at speed.”
ESET Research has previously reported on PromptLock, a ransomware variant that uses generative AI as part of its execution flow, as an example of how the misuse of AI is already moving from theory into practice.
Foley said the shift lands at a time when more Irish organisations are being pushed towards board-level accountability for cybersecurity under the EU’s NIS2 direction of travel, regardless of sector.
“The organisations that will cope best are the ones that have basics nailed down and ownership nailed down. Who can access what. Who approves changes. Who gets alerted when data starts moving in ways it shouldn’t. And who runs the response when something goes wrong.”
He said the priorities for most organisations are straightforward: tighten identity and access; reduce admin privileges; patch known weaknesses quickly; monitor for unusual data movement; and make sure staff know what modern phishing and social engineering looks like in 2026.
For more information visit www.eset.com/ie/