Microsoft Ireland swaps tech for tyres in 30,000km cycling challenge in aid of @LauraLynnHouse #MicrosoftLifeIreland

Hundreds of Microsoft Ireland employees are swapping tech for tyres this month as they take on the challenge of cycling 30,000kms over the 30 days of September in order to raise €30,000 for LauraLynn, Ireland’s only children’s hospice.

Microsoft’s seventh annual charity cycle will see the company’s employees, as well as their family members, hit the road and clock up as many kilometres as they can on solo or family bike rides, or indoors on a stationary bike, in order to raise €1 for every kilometre cycled. Over the course of the 30 days, Microsoft employees will collectively cycle the distance to Perth, Australia and back.

All funds raised from the charity cycle will go directly to LauraLynn as it provides much needed respite for children and families after months of strict cocooning due to COVID-19. Throughout the pandemic, LauraLynn has continued to provide family supports such as play and music therapy, counselling and wellbeing checks, as well as crisis respite at its hospice in Leopardstown, close to Microsoft’s campus at One Microsoft Place.

To mark the launch of the thirty-day cycling challenge, Cathriona Hallahan, Managing Director of Microsoft Ireland said: “Despite the challenges created by COVID-19, the team at LauraLynn has continued to provide vital care and supports to families across Ireland. But now, more than ever, they need our support. That’s why our employees are dusting off their cycling helmets and getting back in the saddle for the 7th year to participate in a very special cycling challenge.

“Since 2014, Microsoft employees have raised a staggering €430,000 for LauraLynn by way of our annual cycle and we remain as committed as ever to achieving this year’s fundraising goal of €30,000.”

Emma Reid, a member of the Microsoft cycling team said: “This is my second year participating in the Microsoft cycle for LauraLynn and whilst COVID-19 is preventing us from cycling alongside our colleagues, we remain entirely united in our goal to raise much needed funds for the children’s hospice. Of course, I don’t intend on going it alone, my husband and two children and coming along for the ride as we collectively aim to complete 500 kilometres as a family over the course of the 30 days.” 

Kerry McLaverty, CEO of LauraLynn Children’s Hospice said: “We are humbled by the continued support shown to LauraLynn by Microsoft Ireland. This is the seventh year of the Microsoft annual cycle for LauraLynn and we are hugely appreciative of their ongoing support.

“Whilst there is still much uncertainty about what the remainder of the year and indeed next year will look like, we have been very fortunate in how generous our supporters and the public have been in response to our appeals and virtual challenges. Microsoft has been hugely supportive of LauraLynn and so it is really special to have the opportunity to work together again on this fantastic challenge”.

To support LauraLynn, members of the public can pledge their support and donate by simply logging on to  http://aka.ms/Cycle4LauraLynn.

The public can track the progress of the team as they undertake their 30,000km challenge using the hashtag #MicrosoftLifeIreland.

Fairphone launches Fairphone 3+ with updated camera modules. #Fairphone3 #Tech

With the launch of two new camera modules, Dutch social enterprise Fairphone has once again taken an innovative approach to smartphone longevity and sustainability. Starting today, the camera modules will be available separately, for current users, or in the upgraded version of the Fairphone 3 for new users: the Fairphone 3+. This achievement is the company’s latest step in their journey to create fairer, long-lasting, high-quality devices.

 

In the electronics industry, rapid technological advances have led consumers to believe that the next big thing is always just around the corner. However, in reality, the latest gadget is rarely life changing, and smartphones are becoming more similar than ever before, with only incremental improvements from one model to the next.

 

The current consumer (and industry) mindset means that 1.4 billion mobile phones are sold every year – often replacing a device that still works just fine. Today, people only keep their phones on average for 2.7 years, and less than 5% of the materials used can be recovered for reuse. This behavior contributes to the issue of electronic waste (e-waste), which is the fastest growing waste stream worldwide. Excessive consumption also puts a strain on natural resources, and contributes to the ongoing social and environmental issues in every part of the supply chain, from the mines to the factories.

 

One of the ways to positively impact all of these problems is to use phones for as long as possible. This is exactly what Fairphone is enabling with the launch of the Fairphone 3+. The latest phone – an upgraded version of the Fairphone 3 – contains new camera modules to significantly improve the photo and video quality, as well as improved audio with louder, crisper sound. The refresh upgrades the rear camera from 12 megapixels to 48 megapixels, and the front camera from 8 megapixels to 16 megapixels – giving users sharper selfies and clearer video calls.

The cameras also feature enhanced object tracking, faster autofocus and image stabilization for more reliable shots. In addition, software optimization provides an outstanding user experience. Besides technical improvements, the Fairphone 3+ contains 40% recycled plastics, the equivalent of one 33cl plastic bottle, which is a much higher percentage than Fairphone 3 (9%).

 

However, this improved experience isn’t only available to new Fairphone buyers – because the camera modules are sold separately, current Fairphone 3 users can upgrade their devices for as little as €70 until the end of September and €94.90 as of 1 October. This encourages users to keep their phones longer, while easily accessing the latest functionality at the same time. Fairphone’s recent life cycle assessment found that keeping the Fairphone 3 or other mobile devices for five to seven years – one of Fairphone’s key ambitions – could reduce the phone’s CO2 footprint by 28-42%. However, many industry-wide barriers to smartphone longevity remain, including continued software support and ensuring long-term availability of spare parts.

 

The rest of the technical specifications of the Fairphone 3+ are similar to the Fairphone 3, such as a Qualcomm 632 processor, 64GB memory (expandable to 400GB with a MicroSD card), a replaceable 3000mAh capacity battery and sturdy Gorilla® Glass 5. As with previous models, it also contains replaceable modules to encourage easy repairs, further supporting Fairphone’s goal of creating sustainable, long-lasting phones. The Fairphone 3+ comes pre-installed with Android 10, which will also be available for the current Fairphone 3 users starting in the first half of September.

On top of all this, what sets Fairphone apart is what the company refers to as “fair specs”. With every new phone it develops, Fairphone is expanding on existing projects and introducing new initiatives to make its supply chain fairer for all those involved. Sales of the Fairphone 3+ and the upgraded camera modules will contribute to:

  • Collecting e-waste in Europe and abroad, plus sourcing Fairtrade gold, fair cobalt and conflict-free tin and tungsten from high risk areas, as well as recycled copper.

  • Improving conditions in small-scale cobalt mines in the Democratic Republic of the Congo and gold mines in Uganda.

  • Launching the Circular Module Program for Fairphone 3 and Fairphone 3+, encouraging customers to send back their old or broken modules free of charge to give them a second life. The program is currently being launched in Germany with iFixit, and in France with our repair partner, Cordon. Other countries will be added in the near future.

  • Employee satisfaction programs and living wage bonuses for factory workers in China.

 

Fairphone CEO Eva Gouwens sums up the company’s goals for the camera upgrades and  Fairphone 3+, commenting:

 

“We believe that we must make the most of the materials used in consumer electronics. We’re moving one step closer to a circular economy by encouraging the reuse and repair of our phones, plus making it easier for users to keep their devices for longer. The launch of the new camera modules and the Fairphone 3+ is a concrete example of how we’re making this possible. By showing that it is commercially viable to care for people and the planet , we want to motivate the electronics industry to act more responsibly.”

From Now, the Fairphone 3+ will be available for presale on Fairphone’s website and via partners for a suggested retail price of €469. The device will be released on 14 September and will be available across Europe from selected (online) retailers and operators.

eufy Security Unveils Smart Drop, a Smart Lockbox for Secure Deliveries. #eufy #deliveries

eufy Security, an emerging brand in home security, has unveiled the Smart Drop, a smart outdoor mailbox for the home with a built-in camera and advanced facial recognition technology. The Smart Drop brings an effortless, contactless and secure delivery experience to any home. With An Post having a similar non smart idea box we can attach to a wall this is much bigger more versatile and offers the consumer more choice and even more room for those bigger packages. 

According to a 2019 Package Theft Statistics Report, package theft is a growing problem across America, with 36% of respondents reporting having a package stolen at least once. In order to prevent package theft, multiple home security options such as security cameras and video doorbells have been made available by eufy. But leaving packages sitting on the front porch unattended is still risky. 

The Smart Drop is made with cold-rolled carbon steel, features a built-in camera with face and motion detection. And with multiple ways to open, such as pin-code and remote opening via the eufy app, it’s easy for both home residents and delivery workers to use. 

The eufy Security Smart Drop is a perfect combination of a durable mailbox, a smart lock and a security camera. The key specifications include: 

Smart Built-in Camera – 1080p; 160° View; Night Vision 

  • Advanced AI – Face & Motion Detections; Delivery Notification & Recording 
  • Multiple Ways to Open – One-Button/Pin-Code/App/Key 
  • Voice Assistants – Work With Alexa & Google Assistant Safe Durable – Made with cold-rolled carbon steel 
  • Weatherproof – IP65 Rated Camera & Inner Drainage System 
  • Multiple Storage Options – Local (with HomeBase) & Cloud 
  • Secure Placement – Can be fixed on the floor or to the wall Easy to Use 
  • Courier Guidance – Voice & Light Prompts / Instructions Sticker 
  • Large Capacity – 68L (25.6“ H × 17.7” L × 15.0” W) 
  • 100% Wire-Free – Removable Battery Pack with 3-month Battery Life 

The Smart Drop is available for pre-order on Kickstarter starting at $199. It will be delivered to customers in July 2021. 

 

Sony introduces new line-up of High-Power Audio Systems for the ultimate entertainment. #Sony #Audio

Sony today introduced two exciting new models to its High-Power Audio Systems range with the MHC-V83D and MHC-V73D, expanding choices for party lovers and families with omnidirectional sound and lighting, portable design and ultimate party entertainment.

 

Even more powerful sound

This new line-up of High-Power Audio Systems feature key upgrades for better power and improved sound quality, such as the High-efficiency Tweeter that uses horn tweeters and High-efficiency Midrange that uses mid horn speakers. It introduces not just greater height expansion of sound but also a wider range, covering a larger area.

Omnidirectional Party Sound for V83D and V73D

Pack the dancefloor with stunning audio thanks to the new Omnidirectional Party Sound on the V83D and V73D. The V83D and V73D feature four tweeters at the front and rear to expand the sound stage upward. The midrange distributes sound from the front and the back of the speaker[1], covering a wider area with improved clarity for mid-range frequencies to create powerful, vibrant sound and direct clear vocals to please every partygoer.

The Omnidirectional Party Sound is a result of combining the front and rear tweeters, the midrange, a woofer and JET BASS BOOSTER, enabling music to reach further and wider, pleasing guests with great sound wherever they are and delivering strong bass while also improving clarity.

Light up the night

 

Omnidirectional Party Light for V83D and V73D

The V83D and V73D feature the all-new Omnidirectional Party Light that light up the party from floor to ceiling whilst creating an unforgettable atmosphere. The units send out waves of deep blue, sky blue and green with multi-coloured stripes to immerse party-goers in the ambience of a truly memorable party. Create an authentic nightclub experience thanks to the lighting’s dynamic movement.

Speaker light

In addition, the V83D and V73D feature woofer and midrange lights that are a deep blue colour, making them perfect for parties and events in any space.

Ambient light mode

A new ‘Ambient light’ mode across the new line-up, makes it easier than ever to transition lightly from party mode to a low-key atmosphere. This new setting makes it perfect for the family looking to unwind with slower and relaxing light animation.

Take your party to the next level

Karaoke and Mic input

With home karaoke becoming more popular than ever, the new range allows you to unleash your inner pop star with two microphone inputs. You and your guests can go head to head singing along to your favourite tracks. The Microphone Echo feature blends vocals with background music to make the experience more seamless, mirroring the effect of singing in a concert hall. When you’re finished, you can store the mics and cables safely and hassle free in the dedicated built-in microphone holders.

Guitar input

Alternatively, add a rock and roll layer by connecting a guitar to one of the inputs using the system as a guitar amp. Enjoy three modes for the ultimate jam session: ‘Clean’ for a clear sound, ‘Overdrive’ for a distorted guitar sound, and ‘Bass’ for your bass guitar.

Control from the palm of your hand

Run everything from the dancefloor with the Fiestable app and take control of the music, lighting and much more, all by simply tapping your smartphone or using your voice.

Party Playlist via Fiestable

The new range of systems also now feature Party Playlist that lets your guests add their favourite tunes to your playlist. Guests can add music stored in their smartphones to your playlist over your Wi-Fi® network via the Fiestable app, so your party never stops.

Karaoke Ranking via Fiestable

Find your singing superstar with Karaoke Ranking, a new feature exclusive to the Fiestable app. Compete with your friends for the highest score and whoever ranks in the top 10 can record their name and song title in the leader board.

TAIKO mode for V83D and V73D

The latest Taiko Game mode on the V83D and V73D allows you to add your own drumming to any song by tapping the top panel in time to the beat, putting your rhythm to the test when you play against your friends, adding even more excitement to the party.

Protect the party for longer

The V83D and V73D sport a 360-degree robust design which includes a hard-plastic exterior that protects all sides of the unit and four corner protectors. Transporting these units has never been easier, just simply hold the convenient carry handle, tilt it back and the sturdy caster lets you roll right onto the party.

 

Endless entertainment opportunities

You can connect the V83D and V73D to your TV and experience your favourite movies, TV and sport in a whole new and exciting way. Thanks to the HDMI™ (ARC) output you can easily connect the system to your TV, watch TV and DVDs on your normal screen while enjoying huge sound from the speaker.

You can now listen to even more, with both DAB+ and FM tuners – letting you take your favourite radio stations anywhere you like.

MHC-V43D and V13

Sony will also introduce the MHC-V43D and MHC-V13 across Europe early next year. The V43D and V13 are both equipped with two front tweeters and the JET BASS BOOSTER that spread sound across any venue. Like the V83D and V73D, the V43D also includes the midrange. These all-new designs increase the rigidity of the cabinet, delivering stronger bass while also improving clarity. Plus colourful party lighting, gesture control and all new fun and interactive party features means the party will never end.

The MHC-V83D model will be priced at approximately £700 / €770 and will be available from October 2020.

The MHC-V73D model will be priced at approximately £590 / €650 and will be available from October 2020.

The MHC-V43D & MHC-V13 models will be available from early Spring 2021 and pricing is to be confirmed.

For product specifications, please visit:

https://www.sony.co.uk/electronics/hi-fi-systems/mhc-v83d

https://www.sony.ie/electronics/hi-fi-systems/mhc-v83d

https://www.sony.co.uk/electronics/hi-fi-systems/mhc-v73d

https://www.sony.ie/electronics/hi-fi-systems/mhc-v73d

Sennheiser presents MOMENTUM True Wireless 2 Anniversary Edition. #Sennheiser #TWS

A special occasion deserves a special edition: Sennheiser is celebrating its 75th anniversary with a limited edition of earbuds that truly put sound first. The MOMENTUM True Wireless 2 Anniversary Edition comes in an exclusive all-black design featuring the original Sennheiser logo on the earbuds and case. Created as a thank you to Sennheiser’s customers, it pays tribute to the company’s heritage and reflects the audio specialist’s longstanding commitment to creating unique listening experiences.

 

When heritage meets the Future of Audio
It has been 75 years since Prof. Dr. Fritz Sennheiser founded the “start-up” that would become Sennheiser in a farmhouse near Hanover, Germany. Today, the company he created is still driven by the same passion for sound and a spirit of discovery. “Since our foundation in 1945, we have been setting standards in terms of audio quality and listening experiences that challenge the status quo. This was the ethos with which we created the second generation of our MOMENTUM True Wireless headphones”, said Daniel Sennheiser, co-CEO at Sennheiser, who alongside his brother Andreas Sennheiser is the third generation of the family to lead the company. “With the anniversary edition of these acclaimed headphones we are honouring our roots as well as offering a special thank you to our customers”, added Dr.  Andreas Sennheiser, Co-CEO.

A tribute to the audio specialist’s heritage, the MOMENTUM True Wireless 2 Anniversary Edition comes in an exclusive all-black design featuring the original Sennheiser logo

A tribute to Sennheiser’s heritage, the MOMENTUM True Wireless 2 Anniversary Edition comes in an exclusive all-black design with the original Sennheiser logo on the earbuds’ iconic metallic spin ring and charging case.

Earbuds that put sound first
The ideal choice for the discerning listener, the MOMENTUM True Wireless 2 Anniversary Edition delivers exceptional sound quality. Sennheiser’s 7mm dynamic drivers, designed and manufactured at the company’s headquarters in Germany, create superior stereo sound with deep bass, natural mids and clear, detailed treble.

The built-in equaliser and Sennheiser’s Smart Control App make it possible to tailor the audio experience to individual taste, while even noisy surroundings won’t compromise the audio quality, thanks to Active Noise Cancellation which works alongside the excellent passive noise isolation. Additionally, the earbuds’ Transparent Hearing feature allows the blending of ambient sound to offer a focused listening experience.

All-day listening pleasure
With an outstanding 7-hour battery life, which can be extended to up to 28 hours by charging on the go using the case, audio lovers can truly enjoy an all-day listening experience.

The special edition of MOMENTUM True Wireless 2 offers an outstanding 7-hour battery life, which can be extended to up to 28 hours by charging on the go using the premium charging case

Like the MOMENTUM True Wireless 2, the special edition ensures a seamless user experience, thanks to intuitive touch controls that can even be customized to personalise controls for audio, calls and interacting with voice assistants such as Google Assistant or Apple Siri. Just as intuitive is the Smart Pause feature that anticipates the listener’s needs by pausing the audio when the earbuds are taken out and seamlessly resumes when replaced in the ear.

The MOMENTUM True Wireless 2 Anniversary Edition will be available from September 8 at Sennheiser for £279 (RRP).

Causeway Coast and Glens Borough Council leverages digital mapping to keep community informed and support local business. #Mapping #GIS #Esri

Esri Ireland, the market leader in Geographic Information Systems (GIS), today announces that Causeway Coast and Glens Borough Council is using its digital mapping platform to develop a number of interactive resources to keep the public informed and support local business throughout COVID-19.

Built using Esri’s mapping software ArcGIS, the council created an interactive Open for Business map, which shows what shops and services are available to the public throughout the borough. The map also shows business opening hours, delivery and collection information and what safety measures the business has in place, all helping to support local enterprises as they reopen.

Causeway Coast and Glens Borough Council COVID-19 Vulnerable and Isolated Persons GIS Dashboard.

 

A dedicated COVID-19 information and advice hub also built using ArcGIS is available on the Causeway Coast and Glens Borough Council website and homes a wide collection of resources with further information and advice for local businesses, vulnerable members of society and the wider community in the area.

The council’s COVID-19 Coordination Hub connects people to vital community support services and has had more than 1,200 referrals to date from Advice NI and the Northern and Western Health and Social Care Trusts. It helps provide an important continuation of services and access to supports for the most vulnerable people during the pandemic.

Formed in 2015 following the merger of four different councils, Causeway Coast and Glens Borough Council provides public services to more 144,000 citizens throughout the region. Since its formation, the council has worked closely with Esri Ireland to implement GIS across the entire organisation, digitally transforming its services to enhance engagement with the public and enable better, more informed decision making.

Esri’s software enables legal and finance teams to view all of the council’s agreements, leases and licences on one secure platform, eliminating the need to review unwieldy paper-based records and saving both time and money for the council.

Esri’s survey app, Survey123, enables field-workers to gather data on mobiles, tablets and laptops from anywhere in the borough. This information, for example on the condition of local facilities and amenities, can be made available to view across the entire council for analysis in real-time.

Philip McLaughlin, Client Manager, Esri Ireland, said: “COVID-19 has highlighted the importance of clear communication between local government and the public. Having already rolled out GIS across many functions, Causeway Coast and Glens Borough Council was well-placed to leverage the power of digital mapping to create numerous rich information resources that are proving incredibly helpful to local businesses and residents.

Causeway Coast and Glens Borough Council has leveraged Esri’s digital mapping technology to create a number of interactive resources to keep the public informed and support local business during COVID-19. Pictured (L-R) are: Nial McSorely, Digital Services Manager, Causeway Coast and Glens Borough Council; David Jackson, Chief Executive, Causeway Coast and Glens Borough Council; and Philip McLaughlin, Client Manager, Esri Ireland.

 

“In both supporting people and businesses during COVID-19, as well as using GIS to transform its processes and services, Causeway Coast and Glens Borough Council has shown what is possible for a local authority willing to transform how they engage and collaborate with their community.”

Nial McSorley, Digital Services Manager, Causeway Coast and Glens Borough Council, said: “The biggest challenge for us as a council is in how to interpret the sheer volume of information that is available today. With Esri’s digital platform, we can compress all the different information channels into a single source, enabling us to meaningfully analyse and use data to make intelligent decisions.

 

“As we look to move on responsibly from COVID-19 restrictions, we will again leverage digital mapping to stimulate local tourism and support the reopening of businesses. Beyond that, we will continue to roll out GIS to further areas in the council and ensure all members of our staff can access and use the platform to enhance every aspect of the public services we deliver.”

McCabes Pharmacy strengthens bonds with online customers through Conversity’s Intelligent Guided Selling tool. #Skincare #Pharmacy #McCabes

McCabes is an independent, family-owned pharmacy provider based in Ireland, operating 28 pharmacies and employing around 350 staff. It was founded in 1981 by Roy and Margaret McCabe as a single pharmacy in Malahide near Dublin, and has grown since then to become one of Ireland’s most loved providers of prescription medicines and health and beauty products. The business is still run by the McCabe family, who remain fully dedicated to offering an exceptional service to the communities they serve.

The challenge

McCabes prides itself on providing a comprehensive, consultative approach to its customers in-store, which is central to the company’s philosophy. This encompasses all aspects of its service offering, including aiding customers in navigating the complex process of buying skincare products.

With increasing numbers of customers moving to online shopping, McCabes had spent around 18 months implementing a digital-first strategy, overhauling its e-commerce capabilities so that it could better replicate the in-store experience. This began with stabilising and improving the company website, which included considerations such as SEO, cataloguing products correctly, and adding appropriate categorisation to assist customers when browsing.

 

However, there was still more that McCabes wanted to do to personalise the online skincare experience.

Sean Gleeson, E-Commerce Manager at McCabes, said: “When our customers shop in-store, we want them to very much feel part of the McCabes family, which means we’re passionate about providing a personalised service. This is the ideal approach when selling skincare products, where customers often need a helping hand.

“However, the nature of e-commerce means it’s much more difficult to recreate this experience online. Skincare in particular is an area where the browsing and buying journey can be highly complex due to the diversity of products on offer, so we needed a way to make this much more straightforward for customers.

The solution

To bring this extra element of personalisation, McCabes enlisted the help of Conversity, leading to the adoption of an intelligent guided selling (IGS) solution for La Roche-Posay skincare products, known as the Skincare Advisor.

In building the tool, Conversity worked to gain an understanding of the shopper mindsets of McCabes’ skincare customers. Some are looking for beauty products that specifically target the face. Others are browsing for specialised sun protection to suit a variety of needs and skin types. Many are also interested in high-quality skincare products for their children.

Once these mindsets had been established, Conversity worked on enriching the data that McCabes had on its customers, applying dynamic search, recommendation and segmentation logic to the IGS tool.

Gleeson added: “The Skincare Advisor is the exact kind of technology we needed to bridge the gap between in-store and online personalisation. Properly replicating the McCabes store experience required us to better understand our customers’ online behaviour, which meant having a system in place that draws meaningful, actionable insight from all of our customer data.”

The results

Since implementation, the tool has been hugely successful in driving purchases of La Roche-Posay products. Some of the highlights that can be attributed to the presence of the IGS tool include:

La Roche-Posay skincare sales saw increases of 2,157% in May 2020 compared to May 2019 

Online turnover increased by 176% when comparing all of 2019 vs Jan to May 2020 

Between 18th March and 30th March, there was a 157% increase in products added to baskets compared to the period of 1st January to 17th February, demonstrating the tool’s usefulness during the Covid-19 lockdown 

Between 1st January and 30th March, 35% of customers using the Intelligent Guided Selling tool clicked the ‘Add to basket’ button after viewing products 

The average session duration on McCabes’ ecommerce platform has more than doubled from 1 minute 16 seconds, to 2 minutes 46 seconds 

Average order value has increased by 27% 

McCabes has an average rating of 4.9 stars on Trustpilot

Gleeson said: “Having Conversity’s IGS tool in place has been incredibly powerful in helping us maintain those all-important connections with our customers. With the Skincare Advisor, we feel we’ve empowered our customers to browse, select and purchase products with the utmost confidence, while still retaining the human element of the experience that is so important to our business.

“We have also noticed a significant halo effect from having the Skincare Advisor in place, with skincare customers showing increased engagement with other areas of our e-commerce offering.

“We are now planning to extend IGS to other skincare brands that we offer, as well as other core areas of our business, including allergy and vitamin products. We believe this will be key in helping us build a truly world-class e-commerce experience in the long term.”

MedTech engineers help non-profit group develop emergency ventilator for use in the developing world. #MedTech #BostonScientific

Boston Scientific engineers have helped the Covid Response Team non-profit group develop an emergency ventilator that is targeted for use in the developing world as countries respond to the COVID-19 pandemic. The company is the latest member of the Irish Medtech Association to be spotlighted as part of its ongoing #MedtechGoodNews campaign.

Boston Scientific employees are also involved with a project called E-vent, which is focused on designing, fabricating and assembling a manual resuscitator that could potentially provide longer-term ventilation for patients.

Sinead Keogh, Director of the Irish Medtech Association said;

“The support for this not-for-profit initiative by Boston Scientific shows how Irish Medtech Association members are responding to needs of developing parts of the world and their populations that live there during the pandemic. The acute and ongoing shortage of ventilators in low income countries is humanitarian disaster and requires an urgent response. The Irish medtech sector, as a global leader, has made an important impact in its response to COVID-19. The Irish Medtech Association will continue to highlight how medtech leaders in Ireland are assisting the frontline fight against COVID-19 here, and across the world”.

Vice President Operations at Boston Scientific in Galway, James Lyons, said;

“We couldn’t be prouder of our teams at our Galway, Cork and Clonmel facilities and how they have responded to the needs of others during this crisis.  From volunteering to make PPE for local frontline workers, to helping others develop emergency medtech equipment for developing countries, our 5,000+ Irish employees have made an exceptional contribution to local, national and even international Covid-19 response efforts.”

Peaky Blinders Mastermind out today on PS4, Xbox One, Nintendo Switch and PC #PeakyBlinders #Gaming

The first ever videogame based on the award-winning television series Peaky Blinders – one of the most popular dramas on global TV in recent years- Peaky Blinders: Mastermind is out today on Xbox One, PlayStation 4, Nintendo Switch, and PC. The game is being published by Curve Digital and has been developed by award winning indie studio, FuturLab in collaboration with the creative and production teams behind Peaky Blinders, the independent production company Caryn Mandabach Productions.

 

 

Peaky Blinders: Mastermind is a puzzle-adventure game where players take on the roles of Tommy Shelby and his gang as they seek to take control of the streets of Birmingham in the early 20th century.

 

Set immediately before the events of the first season, players join the Shelby family’s criminal organisation as they unearth a sinister plot to put Tommy out of business. The game is designed to sync with Tommy’s talent for planning out complex scenarios in his head, with players setting out strategies by taking control of key members of the Shelby family down on the ground.

 

Peaky Blinders: Mastermind will allow players to set and rewind each character’s path in order to tune all of their actions for perfect coordination, tactically utilising characters and stealth to solve increasingly complex puzzles.

James Marsden, Founder, FuturLab said:

“After having the pleasure of working with this license, we’re super excited to see the hard work from all involved come to fruition today. Our concept came down to a simple idea at the heart of the show: The Soldier’s Minute; where everything in a battle can be decided. This idea inspired us to offer the player an opportunity to feel as smart and powerful as Tommy Shebly, coordinating all the Peaky Blinders to pull off daring acts in perfect sync..” 

Simon Byron, Publishing Director, Curve Digital added:

 

“There’s often scepticism about licensed titles, which is why we have been so delighted to work with FuturLab and their concept – The Soldier’s Minute – it felt like a fresh, innovative approach to how to design a licensed game, and was clearly a perfect fit for the franchise. We hope the game resonates with fans now that they can get their hands on the title.”

 

Caryn Mandabach Productions’ Jamie Glazebrook, executive producer of Peaky Blinders, said:

James and his team at FuturLab found an ingenious way to take the DNA of Peaky Blinders and turn it into an utterly compelling game. I’m thrilled beyond measure that both fans of the show and players new to our world will finally be able to experience it for themselves.’

 

In Peaky Blinders: Mastermind players CAN: –

 

  • Witness the rise of Tommy Shelby as the true leader of the Peaky Blinders in early 20th century Birmingham
  • Utilise Tommy’s prowess for planning to set up complex scenarios
  • Control Tommy, Arthur, Polly and more on the ground as they pull off mission after mission

 

Peaky Blinders Season 1 to 5 are currently on Netflix in the UK. The fifth season launched on BBC One in autumn 2019 to its highest ratings yet.

 

Created and written by Steven Knight (Dirty Pretty Things, Eastern Promises and Locke), the multi-award-winning BBC One and Netflix series is produced by Peaky Blinders official brand owner Caryn Mandabach Productions and by Banijay UK’s Tiger Aspect Productions.

 

Endemol Shine Group represents a range of global ancillary rights for Peaky Blinders which is distributed by Endemol Shine across more than 180 countries.

Peaky Blinders: Mastermind is available on PlayStation 4, Xbox One, Nintendo Switch, and PC (store.steampowered.com/app/1013310/Peaky_Blinders_Mastermind) from today..

Check out the latest Peaky Blinders: Mastermind trailer here