CHERRY has announced a series of Black Friday offers on some of its most popular mechanical keyboards, giving gamers, creators, and home workers the chance to upgrade their setup at a fraction of the usual price.
Starting today, and running while stocks last, customers can find these exclusive deals at Currys and Amazon UK. Among the highlights are the CHERRY K5V2 in black or white, now available for £39.99, and the K4V2 in black or white for just £29.99. For those looking for a stylish keyboard that works with Windows and Mac, the K33 White with IP54 dust and water resistance is also included in the promotion at £39.99.
Some of the keyboards feature CHERRY’s latest MX2A mechanical switches, which deliver smoother keystrokes, improved acoustics, and exceptional durability rated for over 100 million presses. Designed for precision and comfort, they are ideal for anyone who spends long hours typing or gaming and wants a reliable, high-performance upgrade.
“Consumers want gear they can rely on, and this is a great chance to make the switch,” said Del Fadipe, Key Account Manager at CHERRY. “Our keyboards are built for comfort and precision, and these Black Friday prices make them even more accessible.”
The deals are available now through Currys and Amazon UK, but only while stocks last.
Choosing how to spend time at an online casino can sometimes feel like a small puzzle, given the sheer amount of games available. Some people enjoy learning a specific game like blackjack, slots, or specialty bingo-style games, while others enjoy trying new casino game variants. All of these options can be exceptionally entertaining. The key is finding games that suit your playing style. Whether you prefer sticking to a game you know or trying something new, there are benefits in either direction, allowing you to stay comfortable, confident, and entertained.
Trying One Classic Or Mixing Things Up
Traditional physical casinos typically offer a more limited number and variety of games compared to online casinos. Physical casinos offer the classic set of blackjack options, such as American blackjack or European blackjack. Online casinos offering blackjack typically carry several versions of the same favourite, including Spanish 21 or Blackjack Switch.
For instance, European blackjack or Vegas Strip blackjack is offered by both online and physical casinos. The main rules don’t change, but online versions have a little twist. This includes more decks, side bets, and bonus opportunities. Live dealer options follow the physical casino rules but include additional side games and betting options.
This gives you a chance to stay with a trusted classic while dipping into new versions that add a small twist. Variations like these are not limited to card games. Slots can have progressive jackpots, and live game show-style options like roulette can have wheel-of-fortune-style games. Specialty games like Plinko allow you to select your risk level, number of rows, and potential multipliers that add to excitement. This wide range of casino gaming options not only allows players to stick to what they know or try something new, but also caters to player preferences and skill levels.
Why Some Players Prefer Sticking To One Game
Those who focus on one favourite often do so for a reason. Familiarity brings comfort. If you enjoy structured gaming, a single game offers the stable experience you want from start to finish. You get to recognise patterns and pace without taking on too much at once.
Additionally, playing the same games allows you to perfect your skills and strategies over time. Many casino games combine chance and strategy, like blackjack and poker. Understanding the rules and working with a strategy improves your chances of winning, but mostly builds confidence and helps with better decision-making.
Why Others Prefer Sampling Lots Of Games
If you enjoy surprises or like to keep your mind active, you might lean more towards variety. Trying different casino game genres introduces new sights, sounds, and moments of suspense. A session feels like a combination rather than a simple straight line. Some players find that this style gives them a sense of freedom.
Sampling several games also helps you discover new favourites. You might expect to like roulette but find that crash gambling games like Aviator feel more engaging. You may start with poker and later learn that you enjoy something slower or faster. The only way to find the game that matches your playing style is to give them a try. Most online casinos, especially, offer demo modes, allowing you to try the games before wagering on them.
Variety also helps with the opportunity to find better odds, RTPs, or better payouts. Newer games tend to have innovative features, built-in bonus rounds, or even higher payout potential. It can also help you master new strategies that carry over to your daily life. Trying a new game breaks the monotony and helps maintain interest.
Balancing Both Styles
You do not need to choose one approach forever. Many players enjoy a combination of sticking to what they know and trying something new. They have one or two trusted favourites, then add something new every now and again. This keeps things engaging and entertaining while still giving you something to return to.
A balanced style looks different for everyone. Some spend most of their time on blackjack and add a quick spin on roulette as a break, while others switch between three or four games. The aim is not perfection but comfort and, most importantly, entertainment.
A hybrid approach also helps you learn at your own pace. You can take your time with any new rules and switch back to a familiar game whenever you like. There is no pressure to stick with something that does not feel right that day.
What Makes A Choice Feel Right
A good choice should always feel natural. You find yourself looking forward to your next session. You feel steady and relaxed. You are not rushing to learn too much at once. When you try new games, it’s about curiosity. When you return to a favourite, you feel at ease.
Some players enjoy familiar, easy rules, while other players like a bit more depth. Some enjoy clear decisions, others are drawn to the suspense. Your perfect combination reflects your preferred playing style.
Whatever you decide, keep things light. A session should be fun from start to finish. When you find the combo that suits you, your time at the tables becomes a pleasant break from the day.
AI has solved one of the biggest problems in payments— how to make them both fast and secure! It watches every transaction, learns from millions of data points and reacts instantly when something feels wrong. With each new payment, it learns more, becoming smarter and quicker. Soon, AI will handle everything, from voice-based approvals to instant cross-border payments. The goal is simple: to make payments that are fast, easy and completely secure. Read the full blog to find out how AI is turning payment authentication into a smarter, safer, and faster experience.
What AI Does in Payment Authentication Systems?
AI helps payment authentication systems learn from old transactions and spot anything strange. It keeps watching all the time and improves as it learns. Here’s what it really does:
Look for unusual payments or locations.
Stop fake transactions before money is lost.
Learn from every new payment to get better.
Make sure real users don’t face delays or blocks.
So, the more it learns, the smarter it becomes at keeping your money safe.
Simple Tools That Help AI Work
AI doesn’t work alone. It uses small but smart tools that make everything smoother.
Tool
What It Does
Why It Helps
Machine Learning
Learns from data and finds fake payments.
Stops fraud faster.
Voice & Chat Bots
Help users talk or type to pay or ask questions.
Makes payments easier and friendlier.
Biometrics
Uses faces, fingerprints, or voice to confirm identity.
Removes the need for passwords.
Blockchain
Keeps payment data safe and unchangeable.
Adds more security and trust.
Data Analytics
Find patterns in how people pay.
Helps predict risks or fraud.
Smart Automation
Handles small repeated tasks.
Saves time and reduces mistakes.
All these tools work together to keep payments safe, simple, and quick.
How AI Makes Payment Authentication Better?
AI is changing how systems confirm who you are when you pay. Here’s how:
a. Catches Fraud Quickly
Check where, when, and how you pay.
Spots anything strange in seconds.
Stop fake users before the money leaves your account.
b. Reduces Wrong Blocks
Sometimes, real payments are stopped by mistake.
AI learns your habits, so it knows what’s normal.
This means fewer delays for real users.
c. Speeds Up Verification
AI checks data and documents faster than humans.
Helps banks finish approvals quickly.
Fewer forms, less waiting time, happier users.
d. Helps with KYC and Identity Checks
AI can read ID cards and match faces automatically.
It spots fake documents fast.
Makes sign-ups and onboarding smooth and secure.
Why Is AI Useful for Payment Authentication Systems?
AI helps in small but important ways that make a big difference:
Fast Payments: Less waiting, more doing.
Safe Transactions: Block fake ones before they happen.
Less Work for People: Automation handles boring tasks.
Smarter Systems: Learns from mistakes and keeps improving.
Better Experience: Smooth and quick for customers.
It’s like having a smart guard who never sleeps and never forgets.
Problems AI Still Faces
Even though AI helps a lot, it’s not perfect. Some problems still need solving:
Data Privacy: Payment data must stay private and safe.
High Cost: Setting up and training AI systems is expensive.
Wrong Learning: If the data is wrong, AI may make mistakes.
Regulations: Rules about using customer data differ by country.
Trust Issues: Some people still feel unsure about AI.
Companies are working to fix these so that payments can stay both smart and secure.
What’s Coming Next
AI is getting better every day. Here’s what we’ll see in the future:
Voice Payments: Just speak to confirm and pay.
Smart Wearables: Watches, rings, or glasses can approve payments.
Safer Risk Checks: Systems will decide in a second if a payment looks safe.
Digital ID Cards: One verified digital ID for all your payments.
Central Bank Digital Money: AI will help manage new government-backed digital currencies.
Open Banking Links: One system connecting all your bank accounts safely.
All this means you’ll spend less time on payment steps and more time living your life.
Who Benefits the Most
AI in payments helps everyone — not just banks. So let us look at what businesses are going to benefit from it the most:
Banks: Catch fraud and process payments faster.
Stores and Businesses: Get paid quickly with fewer fake orders.
Customers: Enjoy quick, safe, and easy payments.
Fintech Companies: Build smarter apps with better customer trust.
In short, everyone wins when systems are smart, safe, and simple.
Conclusion
AI has become the quiet helper behind every tap, scan, or click. It checks, learns, and protects — all within seconds. With every payment, AI gets better at spotting danger and keeping real users safe. As new tools like voice payments and smart devices grow, AI will make the process even faster and safer. Soon, payments will feel almost invisible — no passwords, no fear, just trust. AI isn’t the future of payment authentication systems anymore. It’s already here, quietly working in the background every time you pay.
Scam calls cause up to €850 million in losses worldwide every year, but in Finland, this tool used by criminals has been practically defeated. At the end of November, the action Finland has taken to reduce scam calls will be competing for the European Crime Prevention Award, and Europol is highlighting it as a model case.
Elisa was the world’s first operator to develop a technical method to identify and block caller ID spoofing. As a result, criminals have no longer been able to use Finnish phone numbers in their scams. In 2023, the Finnish Transport and Communications Agency (Traficom) mandated that a scam call blocking solution based on Elisa’s innovation be implemented nationwide in Finland. Since then, a type of scam known as a “technical support scam” coming from abroad has been virtually eliminated in Finland. Elisa alone has blocked nearly 26 million scam calls since 2021. Elisa’s solution was granted a patent in Finland in 2023, and in November 2025, it was also patented in Europe.
“Our employees developed the solution themselves, and we deployed it in our network back in 2021. This solution has allowed us to eliminate the majority of scam calls received by our customers. Criminals’ profits in Finland have dropped from €7 million a year to just a few thousand, meaning Elisa’s actions have already made Finland an unprofitable target for criminals. In 2023, other operators also adopted the solution following Traficom’s decision”, says Karri Jäkkö, Director of Elisa’s Cybersecurity and Service Management Center.
Now this scam call blocking solution has been nominated for the prestigious European Crime Prevention Award. The prize will be awarded on 28 November as part of the EUCPN Best Practice Conference. At the end of September, Elisa and Traficom’s efforts to reduce scam calls also won Rikoksentorjuntakilpailu, a crime prevention competition held in Finland.
From the Finnish model to an international example
Caller ID spoofing remains a tool for criminals elsewhere in Europe: Scam calls are a significant problem, causing an estimated €850 million in losses worldwide annually, according to Europol.
In October, Europol published a report calling for action at EU level: unified technical standards, closer cross-border cooperation, and harmonised regulation to prevent scam calls and hold criminals accountable. The Finnish model is mentioned as a good example. Foreign operators are also actively seeking ways to block scam calls and are interested in the success of the measures adopted in Finland.
“Finland has succeeded in creating a model that effectively protects consumers and prevents criminals from making scam calls from disguised numbers. It’s great to see that this is also attracting international interest. Preventing scams is an arms race between us and the criminals, so we are constantly developing new solutions as well”, says Jäkkö.
In addition to blocking scam calls, Elisa has developed a solution to block calls from unknown foreign numbers. Scam text messages can also be tackled with a solution jointly developed by Traficom and operators.
Elisa’s actions to reduce scams in Finland
2020 – Prevention of “wangiri” scam calls:
Elisa can identify and block commonly known wangiri numbers (a scam involving missed calls to prompt a costly callback) as well as potential new numbers and prevent the number from being displayed, so the victim cannot call the attacker’s line back.
2021 – Elisa develops solution to block number spoofing:
Elisa creates a solution that blocks number spoofing, i.e. falsifying Finnish phone numbers and using them in scam calls.
2023 – Nationwide implementation of the number spoofing blocking solution:
The solution for blocking number spoofing is adopted nationwide by order of Traficom.
2024 – Tackling scam text messages:
If an organisation has registered their sender name with Traficom, Elisa can block scam messages claiming to be sent by that organisation. For example, the Finnish Tax Administration is one of those who have registered their sender ID, so scam messages claiming to be from the tax authorities will not get delivered.
May 2025 – Basic security features for consumer mobile subscriptions:
Elisa introduces default basic features for consumer mobile subscriptions that protect people using the internet on their mobile phone. These include a secure authentication service (mobile certificate), malicious website blocking and monitoring for data breaches.
July 2025 – Ability to block calls from abroad entirely:
Elisa adds the possibility to completely block incoming calls from abroad using its patented solution.
ESET, a global leader in cybersecurity solutions, is offering savvy shoppers up to 50% off ESET HOME Security to celebrate Black Friday 2025. Deals are available from now until Tuesday 2nd December, giving consumers the opportunity to save on ESET’s latest all-in-one solution.
Protecting more than 100 million homes around the world, ESET’s cutting-edge security products are based on more than 30 years of research and are continually updated to address real-time threats. ESET HOME Security is a streamlined offering for consumers with three subscription tiers that provide users with broad and reliable digital life protection.
ESET is offering up to 50% off all three subscription tiers from now until 2nd December 2025:
ESET HOME Security Essential – 50% off 1 devices/1 year – was $49.99, now $24.99
ESET HOME Security Premium – 50% off 1 devices/1 year – was $79.99, now $39.99
ESET HOME Security Ultimate – 50% off 5 devices/1 year – was $179.99, now £89.99
*Discount varies depending on the number of devices and length of subscription.
Despite ESET HOME Security already having a long list of features including Antivirus & Antispyware, Firewall, Ransomware Shield, Anti-Phishing, Safe Banking, Safe Browsing, Dark Web Monitoring, VPN, Folder Guard and Gamer Mode to name a few. ESET has recently introduced new upgrades to the software that include:
Ransomware Remediation – seamlessly creates encrypted backups so users can detect, block, and recover from ransomware with minimal disruption.
Enhanced scam protection – now covers SMS, email, phone calls, URLs, QR codes, and malicious files.
New tools: Microphone Monitor and Website Security Inspector to improve phishing detection.
ESET VPN – now available to Premium users (previously Ultimate only).
ESET HOME platform – updated for easier family protection and better overall user experience.
ESET Link Checker – a free online tool that scans any URL for phishing, scams, and malware.
These updates are designed to address the evolving threat landscape with special attention to prevention, ensuring a best-in-class user experience.
For more information on ESET’s Black Friday discounts and award-winning internet security for Windows, macOS and Android, visit www.eset.com.
San Francisco, California — 34-year-old Ethan Miller never imagined he could earn a stable $8,150 a day using only his mobile phone.
No complicated equipment, no technical skills required, and no need to be glued to a computer 24/7. All he did was download the CryptoMiningFirm cloud mining app, register an account, select a contract, and let the system work automatically.
His account balance grew from 0 to $244,500 in just two months. This change almost overturned all his original understanding of “making money with your phone”.
A Story of an Ordinary IT Engineer’s Counterattack
Ethan was originally an IT engineer, but he lost his job due to company layoffs. Pressure, mortgage payments, and expenses weighed heavily on him. “I had to find a new opportunity, or I’d be bankrupt,” he said.
“Just use your phone, no need to buy mining rigs, no technical required, automatic mining and automatic settlement every day.”
He was skeptical, but still registered and tried it out. After registering, he received a $51 newcomer bonus, and the next day he started seeing earnings deposited into his account.
On day one, he earned $55.4.
On day three, he earned $236.
On day seven, he earned $2,870.
A month later, his daily earnings exceeded $8,000.
After confirming the platform was legitimate and secure, he upgraded his contract—and the rest is history. His highest daily earnings reached $8,150, and his monthly earnings exceeded $240,000.
He said, “I’m not an expert, I just took the first step earlier than others.”
How does CryptoMiningFirm achieve this?
Unlike traditional mining, which requires expensive mining rigs, CryptoMiningFirm offers cloud-based mining:
Users simply access the platform via their mobile phone or computer. The platform handles the mining rigs, maintenance, power, and computing power management.
Profits are automatically distributed to the user’s account daily. What Ethan finds most unbelievable is that even when his phone is off, the earnings continue to arrive.
More importantly, it features:
✔Dual regulation by the UK and the EU (MiCA model)
✔ Full security protection with Cloudflare + McAfee
✔Green energy mining farms (USA/Canada/Nordic/Southeast Asia)
✔AI intelligent computing power scheduling improves mining efficiency by 35%
✔Supports mining of multiple cryptocurrencies including BTC, ETH, XRP, DOGE, and SOL
This makes mining no longer exclusive to “professional players,” allowing ordinary people to easily participate.
Real-world earnings examples for Ethan
Contract Type
Cost ($)
Duration (days)
Daily Rate ($)
Total ($)
Antminer T21
100$
2
4$
108$
Iceriver KAS KS7
550$
5
7.15$
585.75$
ETCMiner E11
2500$
10
35$
2850$
MicroBTWhatsMiner M66S++
5000$
15
77.5$
6162.5$
Antminer S21 XPHYD
10000$
25
175$
14375$
ANTSPACE HW5
50000$
38
975$
87050$
ANTSPACE MD5
80000$
45
1640$
153800$
Ethan said:
“I’m not a financial expert, nor a trader. I just seized an opportunity that ordinary people could participate in.”
Start earning money like Ethan in three easy steps:
Step 1: Free Registration – Complete in 30 seconds
After registration, receive $10–$100 in free computing power rewards – start earning now without a deposit!
Step 2: Choose a Cloud Mining Contract
From beginner to advanced contracts, the system automatically allocates optimal computing power.
Step 3: Wait for your earnings to roll in
Daily profits are automatically settled and can be withdrawn or reinvested at any time to increase your returns.
It’s that simple.
Why are more and more people joining CryptoMiningFirm like Ethan?
Because this is no longer just “investment,” but a new type of intelligent passive income model:
No need to monitor the market
Unaffected by market fluctuations
No need for learning
No need to spend time
Earn money 24/7
In the era of AI + computing power economy, mastering computing power means mastering wealth.
Your wealth can start working for you—every single day!
Imagine this: every digital asset in your wallet earning daily income, and all it takes is a single smartphone. If you don’t start now, you’ll never see your first profit. Hesitation means missing out on hundreds—even thousands—of dollars every single day. Ethan never imagined that a smartphone could completely transform his financial future.
But he did—and so can you.
Take control today: Download the CryptoMiningFirm App and turn your phone into a personal cloud mining powerhouse.
Don’t wait—every second you delay is money left on the table. Let your assets start earning for you right now!
For most small and medium businesses, the sale isn’t really the finish line. It’s the starting point of a delicate countdown — the first 90 days after the invoice goes out. Those three months quietly determine whether your business runs smoothly or spends the quarter scrambling to cover bills, pay suppliers, or delay projects because the money you earned hasn’t arrived yet.
It’s a window that doesn’t get talked about enough. Most teams focus on closing deals, delivering work, or delighting customers. But the period right after a sale is where your cash-flow story is written.
Why the First 90 Days Matter More Than Any Other Phase
Customers rarely pay late because of a dramatic issue. It’s almost always tiny things that snowball — the invoice got buried in someone’s inbox, a team member left, their internal approval process took longer than expected, or the client assumed someone else had handled it.
The longer an invoice waits to be seen or addressed, the more likely it is to drift into “later,” and later slowly drifts into “overdue.”
Here’s what makes the first 90 days the most critical period:
People are most responsive immediately after a purchase
Motivation to tie up loose ends fades quickly
Accounting cycles move slowly in many organizations
Internal approvals often stall without reminders
Early lapses become harder to correct after multiple billing cycles
If your business doesn’t have a structured follow-up rhythm built into those first three months, your chance of getting paid on time shrinks with each passing week.
Early Engagement Sets the Tone for Payment Behavior
The first few days after a sale are when your customer experience is at its highest point. They’ve just chosen you. They’re happy. They’re invested. It’s the perfect moment to reinforce expectations — including how and when payment happens.
SMBs often hesitate to emphasize payment terms too directly, but clarity isn’t rude. It’s professional. And setting clear expectations early doesn’t just help you get paid sooner; it builds trust.
Simple things make a big difference here:
Sending a friendly “next steps” email immediately after the sale
Reiterating payment terms in plain language
Giving customers multiple payment methods
Clarifying who approves invoices on their side
Asking for the best billing contact before the first invoice goes out
These steps don’t feel like “collections.” They feel like organized onboarding — and customers appreciate it.
What Happens When the First 30 Days Are Quiet
If there’s one period where businesses lose control of their cash flow, it’s days 1–30 after the invoice goes out. Not intentionally — they’re just busy. The team jumps into delivery, support, fulfillment, you name it. The admin part of the sale gets pushed to the background.
Meanwhile, the customer is equally distracted, and the invoice gets buried under their own pile of priorities.
This is when many invoices unintentionally slip into overdue territory, not because someone refused to pay, but because no one was paying attention.
So the pattern goes like this:
Week 1: “We’ll pay it soon.”
Week 2: “I’ll get to it tomorrow.”
Week 3: “What was that invoice number again?”
Week 4: “We’ll add it to next month’s batch.”
A simple, consistent process prevents that slide before it even starts.
The 60-Day Mark: Where Cash Flow Gets Shaky
Once an invoice hits 60 days overdue, you’re in a danger zone. Not because the customer is unreliable — but because human psychology starts working against you.
At this point:
They might feel embarrassed they haven’t paid
They’re less likely to respond quickly
The invoice is no longer fresh in their mind
Their internal cycle has rolled over
The “I’ll deal with it later” instinct strengthens
And for your business, everything starts tightening. Cash flow planning gets blurry. Investments get delayed. Suddenly you’re juggling instead of growing.
Why Some Invoices Drift Into “Never Paid” Territory
Here’s the uncomfortable truth most SMB owners eventually learn: the older an invoice becomes, the harder it is to recover.
After 90 days, payment probability drops sharply. After 120 days, the odds get grim. By the time you hit 180 days, it often isn’t about collections strategy anymore — it’s about damage control.
Most silent non-payers don’t set out to become non-payers. They drift into it. The communication fades, the urgency fades, and finally the relationship fades.
But all of this is preventable with the right structure in that early 90-day window.
The Power of Routine (Even If You Hate Reminders)
A consistent follow-up rhythm saves SMBs more than they realise. It reduces the emotional exhaustion of chasing payments and creates a steady, predictable pattern your customers come to expect.
The most effective rhythms usually include:
Automatically sending reminders before the due date
A check-in a few days after the invoice goes out
One reminder at the halfway point
A friendly nudge on the due date
A firmer message if the invoice becomes overdue
Clear escalation steps if it continues beyond 30 days
This is where account receivable automation software quietly becomes the behind-the-scenes hero. It’s not about being aggressive; it’s about staying consistent even when your team is swamped.
Turning the First 90 Days Into a Cash Flow Advantage
When you build structure into that crucial 90-day period, everything downstream gets easier:
Cash flow becomes predictable
Customer relationships stay healthier
You avoid the shame-and-silence spiral of late payments
You catch issues early instead of wrestling with them months later
You spend less time chasing and more time growing
The first 90 days aren’t just an admin phase. They’re an opportunity — the chance to turn a sale into revenue without friction or worry.
The Window You Can’t Afford to Ignore
Every business owner knows closing deals is essential. But turning deals into timely, reliable cash is what keeps the lights on and growth steady. The first 90 days after a sale are where that transformation happens — or where it falls apart.
With the right communication, consistent follow-ups, and a system that takes the pressure off your team, that window becomes less of a risk and more of a strength.
When it comes to voice communication, call quality isn’t just a matter of technical specs—it’s a direct reflection of how teams collaborate, how customers experience service, and how businesses function every day. For years, the industry has relied on the Mean Opinion Score (MOS) to gauge voice quality. While MOS has certainly had its place, the evolution of communications—especially with hybrid work, complex VoIP deployments, and real-time expectations—has exposed its limits.
Enter AI-driven voice quality scoring. This approach doesn’t just refine how quality is measured—it reshapes what “quality” actually means in modern communication ecosystems.
Beyond the Basics: Why MOS Alone Doesn’t Cut It Anymore
MOS was originally developed as a subjective test, where people rated voice samples on a scale from 1 to 5. Over time, it evolved into a standardized, algorithm-based approximation used by many UC platforms today. But as VoIP environments have grown more complex and sensitive to a wider array of performance factors, MOS—on its own—has started to feel like a blunt tool for a nuanced job.
Why? Because MOS tends to flatten the conversation around voice quality. Two calls can have the same MOS but very different user experiences. One might suffer from occasional jitter but otherwise be clear; the other might be plagued by delayed audio, robotic voices, or one-way communication. Both might score a “4,” but would you call them equally good?
The Role of AI in Voice Quality Assessment
AI doesn’t just look at packets—it looks at patterns. By analyzing massive volumes of voice traffic data, AI models can recognize subtle indicators of poor call quality before a user even reports an issue. Think of it as upgrading from a thermometer to a full diagnostic tool that doesn’t just measure temperature but also explains the cause of the fever.
AI-powered voice scoring goes far beyond what traditional metrics offer. It can factor in elements like:
Real-time jitter trends and burst packet loss
Codec behavior in specific call paths
Historical baselines for what “normal” quality looks like in a given environment
Contextual understanding—like recognizing whether an issue is isolated or part of a larger degradation
This gives IT teams a deeper and more contextual view of voice quality, allowing them to move from reactive troubleshooting to proactive problem-solving.
Why Nuance Matters in Call Quality
Not all voice issues are created equal. A 150ms delay in a conference call might be tolerable, but the same delay on a customer support line could ruin the interaction. AI-driven scoring understands that nuance and can assign different weights to different scenarios. It evaluates more than just whether packets made it to the other side—it looks at how those packets impacted the human experience.
This matters for service assurance too. Let’s say a VIP executive has a choppy Teams call during a quarterly board meeting. Traditional MOS might tell you everything was “fine”—but AI scoring, paired with real-time analytics, can reveal a sharp increase in jitter or a codec mismatch that affected intelligibility. That level of granularity is essential when uptime and clarity are non-negotiable.
Human-Centric Scoring Meets Machine Intelligence
One of the most compelling things about AI-powered scoring is that it allows organizations to blend machine precision with human experience. That’s important because, at the end of the day, what matters isn’t just what the machine hears—it’s what the user experiences.
By correlating network metrics with actual user complaints or call abandonment data, AI models can learn what kinds of issues tend to frustrate users most. Over time, the system adapts, assigning higher importance to those patterns and helping IT teams focus on what really matters to users—not just what shows up on a dashboard.
Real Impact for Operations and Visibility
Modern voip monitoring solutions need more than uptime metrics and average scores. They need to help IT teams get ahead of problems, not just respond to tickets. AI scoring enables that by delivering actionable insights, like identifying that a specific gateway is introducing latency during peak hours or that a certain segment of users consistently sees degraded call quality due to Wi-Fi instability.
And because these tools integrate into broader monitoring environments, they allow teams to connect the dots between voice, video, and network infrastructure. It’s no longer about isolated performance—it’s about full situational awareness.
From Scorecards to Strategy
Voice quality isn’t just a checkbox item anymore—it’s part of how businesses measure productivity, customer satisfaction, and operational health. AI-driven scoring gives teams the intelligence they need to move from generic scorecards to strategic decisions. Want to know which sites are struggling with poor audio? Which devices are driving the most complaints? Or how to plan capacity upgrades based on call load and quality trends? AI has the answers, without the noise.
Looking Ahead: Smarter, Not Just Faster
As unified communication environments continue to evolve—with more cloud deployments, edge computing, and AI-powered interactions—the way we measure success has to evolve too. MOS served its purpose, but it’s time for more intelligent, user-aware metrics that reflect the complexity of today’s voice ecosystems.
AI-driven voice quality scoring offers just that: a more complete, more human, and more actionable way to understand and improve communication. It helps teams hear what matters, before it becomes a problem—and that’s something no static score can deliver.
Irish families looking for a smarter way to stay on top of housework this Christmas now have a new voice in the home, and it’s proudly Irish. West Cork-based home robotics start-up HomeBot Ireland, founded by Clara Mulligan and husband Alan O’Neill, has just launched its latest innovation: Glider 6-in-1 robot vacuum and mop, now available with voice guidance in a real Irish accent, voiced by none other than DJ Louise Clarke.
With self-emptying, self-washing and drying functions, suitable for all floor types, the Glider is designed to make home cleaning effortless and fun ahead of the festive season. The Irish voiceover not only makes set-up and daily use easier, it also adds personality and warmth. With accessibility in mind, the voice makes the product more accessible to the elderly and people with mobility issues, and is much more family-friendly, by helping warn children and pets of its presence.
“I was absolutely delighted when Clara asked me to lend my voice to the new Glider. It’s great to be part of a project that supports Irish families and makes life a bit easier, and a bit more fun. I am always very happy to support local Irish family-run companies”, said Louise Clarke.
Founded in 2024 by Clara Mulligan and her husband Alan O’Neill, HomeBot Ireland was inspired by Clara’s father-in-law, who struggled to maintain his garden during the COVID lockdowns. The company’s first product, Buddy, a user-friendly, wireless robotic lawnmower, quickly became a best seller. One year later, HomeBot Ireland has grown into a national brand with a suite of smart robotic cleaners, including vacuums and mops, all designed around the real needs of Irish families.
“We’re building products that actually work for Irish households, whether new or more traditional, for example with door saddles or no Wi-Fi in half the rooms,” said Clara Mulligan, co-founder. “Everything we do, from design to customer care, is grounded in empathy, practicality, and real problems our customers face.”
With support delivered fast via WhatsApp, HomeBot Ireland has earned a reputation for real-time, human-first customer care. “We live in West Cork, and when people message us, it’s us replying. That’s what makes us different, and why people keep coming back”, Clara adds.
“We are growing steadily and with purpose. We want to bring smart, simple, sustainable tech into Irish homes and give people their time back, one robot at a time”, added Clara.
