Global technology brand HONOR today announced the launch of the HONOR 90 and HONOR 90 Lite in Ireland. Featuring an impressive 200MP Main Camera and an industry-leading Quad-Curved Floating Display with eye-comfort technology, the HONOR 90 packs groundbreaking hardware and software to empower the always-on generation to capture and share their vibes in outstanding detail. The HONOR 90 Lite is a stylish all-rounder, boasting an incredible camera system, display, and a range of smart features.
Nick Kyzer, Sales Director at HONOR UK & Ireland said: “Bringing our game-changing product portfolio to Ireland is something we are committed to delivering. With the success of the HONOR 70 Lite launched in Ireland earlier this year, we knew the HONOR 90 and 90 Lite were something the Irish market would love.”
He continued: “We’re thrilled Ireland are showing great support for the HONOR brand, and we look forward to continuing our growth in the market with strategic partners like Three Ireland and Harvey Norman.”
HONOR 90: a Powerful and Versatile Camera for Capturing Stunning Photos and Videos
The triple camera system consists of a 200MP Main Camera with a 1/1.4-inch sensor, a 12 MP ultra-wide and macro camera with a 112° field of view, and a 2MP Depth Camera that helps the camera accurately gauge distance. Supporting multi-frame fusion, a noise reduction algorithm and pixel binning to achieve the light-capturing performance that is equivalent to having large 2.24µm pixels (16-in-1), the 200MP Main Camera produces excellent high dynamic range (HDR) photos and detailed, bright shots in low light situations.
HONOR 90 also introduces the new Portrait Mode, including 2X zoom portraits to deliver imaging results that better highlight the subject in frame. Portrait mode has also been upgraded to help users effortlessly create exceptional portraits with well-defined facial features, accurate skin tones and an authentic bokeh effect that naturally blends the background with the subject.
At the front, the 50MP Front Camera captures stunning selfies with exceptional detail, making the HONOR 90 an ideal choice for budding and seasoned content creators.
Designed to help vloggers streamline their workflows, the HONOR 90 also employs artificial intelligence (AI) for video denoising and video mode recommendations, as well as for AI Vlog Assistant that enables users to generate a social media-ready 15-second video with just a few taps. The HONOR 90 achieves omnidirectional noise reduction with a signal-to-noise ratio of 20dB, which is close to a professional recorder, allowing users to capture clear human voices without background noise.
Immersive Viewing Experience on Display
Equipped with a 6.7-inch Quad-Curved Floating Display the HONOR 90 supports a high resolution of 2664×1200, 100% DCI-P3 color gamut and up to 1.07 billion colors, bringing visual content to life in stunning colors and vivid clarity. The HONOR 90 also supports a peak HDR brightness of 1600 nits, allowing for optimum display readability, even under bright light.
The display is fast and responsive with an adaptive screen refresh rate of up to 120Hz, this is dynamically adjusted according to the displayed content to strike the optimal balance between visual fluidity and battery life. With HDR10+ support and HDR certifications from Netflix and Amazon Prime Video, the HONOR 90 ensures users can enjoy an exceptional multimedia experience in any setting.
Reflecting HONOR’s commitment to human-centric technology, the HONOR 90 is equipped with industry-leading eye comfort features. Equipped with TÜV Rheinland’s Flicker Free Certification and achieving the risk-free dimming level, the HONOR 90 is perfect for today’s content-hungry generation. The display supports the industry’s highest Pulse Width Modulation (PWM) Dimming frequency of 3840Hz, effectively minimizing the strain it puts on users’ eyes when it is set at low brightness. The display also features Dynamic Dimming that simulates natural light to alleviate eye fatigue, and HONOR’s Circadian Night Display technology which filters blue light and promotes natural melatonin secretion to improve user sleep quality at night.
Sleek and Stylish Design
Inspired by haute couture and luxury jewelry, the HONOR 90 exudes class with its 7.8mm thin and 183g lightweight body. The smooth, rounded edges wrapping the smartphone make it as much a joy to hold as to behold, and the Deeply Reinforced Glass provides users with peace of mind knowing their smartphone is built to last. At the rear, HONOR 90 features the iconic N Series classic Dual Ring Design, with rounded elements crafted with precise cutting techniques to produce a brilliant shine that adds an extra touch of elegance to the smartphone.
Incredible Battery Life Matched by Fast Performance
The HONOR 90 is embedded with a large 5000mAh battery to support all-day use. On a single charge, the smartphone can provide up to 19.5 hours of continuous local video streaming. When its battery is low, users can take it back up to 45% with 66W HONOR SuperCharge in just 15 minutes. Fast and battery efficient, the HONOR 90 is powered by Qualcomm Snapdragon 7 Gen 1 Accelerated Edition, which has a 20% better GPU and 30% better AI performance compared to its predecessor. The internal temperature is kept in check by a 147% larger vapor chamber, facilitating efficient heat dissipation that allows the HONOR 90 to stay cool.
A Truly Personalized Experience with HONOR MagicOS 7.1
Running the latest Android 13-based HONOR MagicOS 7.1, the HONOR 90 packs a raft of enhanced smart features like Magic Text which intelligently recognises text on an image and allows users to directly perform actions with important information.
Pricing and Availability
The HONOR 90 is available in Midnight Black from both Three and Harvey Norman and will be available in two storage variations, 8+256GB and 12+512GB.
At Three, the HONOR 90 12+512GB will be available from €40 a month with €139 upfront, with a limited offer of €100 off on the upfront cost for those switching over to Three in August and September. In the same period, for €50 a month, Three are offering no upfront cost (usually €29). The HONOR 90 is also available with no upfront cost on the €60 a month airtime plan. The HONOR 90 12+512GB will also be available to purchase SIM-free from Three for €529.
The HONOR 90 8+256GB is also available to purchase from Harvey Norman for €499 RRP in Midnight Black.
HONOR 90 Lite: an affordable all-rounder for content aficionados
HONOR 90 Lite, part of the HONOR 90 series family – a premium mid-range series that is made for creators – will be available in Ireland from today. The HONOR 90 Lite is a stylish all-rounder, boasting an incredible camera system, display, and a range of smart features.
Awesome Camera with Stellar Viewing Experience
HONOR 90 Lite features a rear 100MP Main Camera with a f/1.9 aperture, a 5MP Wide & Depth Camera and 2MP Macro Camera for capturing stunning landscape shots and intimate closeups. For selfie-lovers, the 16MP Front Camera delivers captivating self-portraits with defined features and enhanced colours. Additionally, the HONOR 90 Lite’s 6.7-inch Edgeless Display features an adaptive refresh rate of up to 90Hz, providing users with a buttery smooth visual experience. The display comes with TÜV Rheinland Low Blue Light Certification, and like HONOR 90, supports a range of HONOR developed human-centric eye care solutions including Dynamic Dimming and Circadian Night Display.
Fast 5G and Long-Lasting Battery
The HONOR 90 Lite is powered by the MediaTek Dimensity 6020 5G system and a 4500mAh battery. Users who enjoy keeping their media always accessible can take full advantage of the 8GB Memory and large 256GB storage drive, keeping up to 57,808 pictures, 22,322 songs or 892 HD videos downloaded. The HONOR 90 Lite is also equipped with HONOR RAM Turbo (8GB+5GB), an HONOR technology that moves a portion of flash memory to RAM, meaning 8GB RAM can be increased to 13GB RAM.
Pricing and Availability
The HONOR 90 Lite is available in Midnight Black and will be priced at €289 RRP from Three. Customers who switch over to Three from another network in August and September will benefit from €50 off, making the HONOR 90 Lite just €239. The HONOR 90 Lite also comes with no upfront cost on all pay monthly tariffs.
For more information, please visit HONOR online store at www.hihonor.com/uk or