Month: March 2023

Charity MobiDev NFT Marketplace for Victory of Ukraine

An example of MobiDev’s Art United product shows that even in times of war, remarkable ideas can be generated and implemented. Marcel Madjanta, Product Owner of ArtUnited, shares how his team developed the Ukrainian charity NFT marketplace during the war and how technology helps people unite to defend freedom and life. 

When Russia launched full-scale military aggression against Ukraine on February 24, 2022, all Ukrainians rose to defend their country. The heroism and skill of the Ukrainian military, the volunteerism and dedicated work of civilians, and the people’s donation of defense needs have impressed people all over the world. Of course, the IT community also actively participates in this righteous struggle, using its skills and experience to support the efforts of the Armed Forces of Ukraine. 

Support from the world is also crucial for Ukraine to survive. Every day, the number of people who want to join such support is constantly increasing. Accordingly, it is essential to maintain such activity organizationally and technologically. As developers, we are well aware that buying NFTs is one of the easiest ways to fund a noble cause. Everything is transparent and accessible to residents of various countries.

That is why the idea of ​​a blockchain-powered project, which will unite caring people from different countries to help Ukraine in the fight for freedom and democracy, arose. For this purpose, our MobiDev team developed the Ukrainian charity NFT marketplace ART UNITED. On this platform, you can buy exclusive collectible NFTs, and all funds paid in cryptocurrency will go to help Ukraine. Thus, the distinctive feature of our charity project is that people, in addition to contributing to what they believe in, also receive digital art objects.

MobiDev in-house designers created all these artistic collectible NFTs. Ukrainian national symbols are the basis of all artworks presented at Art United. The platform also has detailed descriptions, information about the authors, as well as interpretations of the ideas they implement. By learning about these creative works, people from different parts of the world can better understand the Ukrainian national character, the roots, and the strength of the spirit of this brave nation.

People for whom freedom and democracy are genuine values join the support of Ukraine through the Art United technology solution. The proceeds go directly to verified charity organizations, military funds, and volunteers on the frontline in Ukraine. Pieces of digital art purchased on the Ukrainian charity NFT marketplace will forever be, for their owners, a reminder of their support for the freedom of the Ukrainian people at a turning point in history. Join us in our mission to work together, stand together, and fight together.

 

The Irish Casinos Leading the Tech Race

Over the past few years, the online casino market in Ireland has become increasingly competitive, with dozens of online casinos vying for players’ attention. To stand out in this crowded market, Irish online casinos have turned to technology, using innovative tools and features to attract and retain players.

One of the ways that Irish online casinos have used technology to compete is through the use of mobile apps. With more and more players accessing online casinos on their mobile devices, mobile apps have become an essential tool for online casinos to reach their audience. Leading Irish online casinos like 888casino, bet365, and LeoVegas have all developed mobile apps that allow players to access their favorite games on the go, with streamlined interfaces and features specifically designed for mobile play.

Another way that Irish online casinos have used technology to compete is through the use of live dealer games. These games, which use live video feeds to simulate a real-life casino experience, have become increasingly popular among players who prefer the social aspect of playing at a physical casino. Leading Irish online casinos like bet365 and LeoVegas offer a wide range of live dealer games, including blackjack, roulette, baccarat, and more, with professional dealers and high-quality streaming video.

Irish online casinos have also used technology to enhance the security and safety of their platforms. With the rise of online fraud and cyber attacks, online casinos have become increasingly vigilant about protecting their players’ sensitive information. Leading Irish online casinos like 888casino and LeoVegas use advanced encryption and security protocols to protect players’ personal and financial data, while also offering tools like two-factor authentication and account verification to prevent unauthorized access.

888casino, bet365, and LeoVegas have also made strategic partnerships and acquisitions to help them compete in the crowded online casino market. For example, in 2020, 888casino announced a partnership with game developer Pragmatic Play, adding popular titles like Wolf Gold and Sweet Bonanza to its platform. Meanwhile, in 2021, bet365 acquired a majority stake in Stoiximan/Betano, an online sports betting platform, to expand its presence in Greece and other European markets. LeoVegas also made a major move in 2020 by acquiring Expekt, a European sports betting brand, to expand its sports betting offerings and enter new markets. These partnerships and acquisitions are just a few examples of how Irish online casinos are using strategic business moves to stay ahead of the competition and offer the best possible experience to their players.

One of the key ways that Irish online casinos have differentiated themselves in the market is through their customer support offerings. Many of the leading Irish online casinos offer 24/7 customer support, with options like live chat, email, and phone support. Some online casinos also offer resources like FAQs and forums to help players troubleshoot issues and find answers to common questions. By providing top-notch customer support, Irish online casinos are able to build trust with their players and ensure a positive experience.

Another area where Irish online casinos have invested heavily is in their payment and withdrawal options. Leading Irish online casinos like 888casino, bet365, and LeoVegas offer a wide range of payment methods, including credit and debit cards, e-wallets like PayPal and Skrill, and even cryptocurrencies like Bitcoin. They also offer fast and secure withdrawal options, with some online casinos processing withdrawals in as little as a few hours. By offering flexible payment and withdrawal options, Irish online casinos are able to appeal to a wider audience and provide a more convenient experience for their players.

Here are a few figures that illustrate the impact of advanced technology on Irish online casinos:

 

  • According to a report by Research and Markets, the global online gambling market is expected to grow from $58.9 billion in 2019 to $92.9 billion by 2023, with online casinos accounting for a significant portion of that growth.
  • A survey conducted by the UK Gambling Commission found that online casino games were the most popular form of online gambling in the UK, with over 3 million active accounts.
  • In 2020, 888casino reported a 56% increase in revenue, driven in part by its investment in advanced technology like AI-powered personalization and enhanced mobile offerings.
  • Bet365, one of the largest online gambling companies in the world, reported a net revenue of £2.98 billion ($3.96 billion) in its 2019-2020 financial year, up from £2.98 billion ($3.96 billion) in the previous year.
  • LeoVegas, another major player in the Irish online casino market, reported a 13% increase in revenue in 2020, driven by its investment in advanced technology like its proprietary platform and AI-powered customer support.

These figures demonstrate the significant impact that advanced technology has had on Irish online casinos, allowing them to grow and compete in a rapidly expanding market. By investing in cutting-edge technology, Irish online casinos have been able to provide a more personalized, convenient, and engaging experience for their players, driving revenue growth and securing their position as leading players in the online casino industry.

In addition to these features, Irish online casinos have also used technology to improve the overall player experience. This includes features like personalized recommendations, advanced search tools, and social sharing options that allow players to share their wins and interact with other players. By investing in technology and offering innovative features and tools, Irish online casinos like 888casino, bet365, and LeoVegas have positioned themselves as leaders in the highly competitive online casino market.

 

Integrity360’s Security First conference returns to Dublin

Integrity360, the cyber security specialist, has announced the return of its ‘Security First’ conference to Dublin this year. The conference, which is focusing on the theme of visibility, is being held at the Aviva Stadium, Dublin, on Thursday, 27th April 2023, with 250 people expected to attend.

The event will bring together experts and industry leaders from the cyber security industry to discuss the latest threat landscape developments and industry insights, and offer actionable advice on how to protect organisations from the most prevalent cyber threats in 2023.

The keynote speaker at the event will be investigative journalist and author Geoff White. During his career, Geoff has published a number of books and covered topics including election hacking, money laundering and cyber heists. His latest book is entitled ‘The Lazarus Heist – From Hollywood to High Finance: Inside North Korea’s Global Cyber War’* and his next book (‘Rinsed’) will reveal technology’s impact on the world of money laundering.

Integrity360 speakers will include Richard Ford, Brian Martin and Nick Brownrigg. Brian will be discussing the latest cloud trends and their impact on cyber security, including developments across public and private cloud and Software-as-a-Service (SaaS), the impact of security tools and platforms migrating to cloud, and cloud security in the modern hybrid working world.

Nick will be talking about why the concept of identifying threats is being neglected. This session will explore modern-day exposure management, how the market has predominantly focused on detect and recover, and how technology can be used to proactively identify cyber threats.

A number of industry leaders, as well as Integrity360 partners, will also be speaking at the conference – including Checkpoint, Varonis, XM Cyber, Mimecast, Darktrace, Rapid 7, Splunk, Zscaler, and Fortinet. These sessions will touch on topics such as how to gain data visibility and the benefits of Managed Detection and Response.

Speaking about the conference, Richard Ford, CTO, Integrity360, said: “It’s fantastic to be returning to Ireland for this year’s Security First Conference and we are delighted about the interest already. It really shows that cyber security continues to be a top priority for Irish businesses and individuals.”

The conference offers senior business and IT professionals from organisations of all sizes the chance to discuss, learn, grow, and connect with Integrity360’s tight-knit network of industry professionals across Ireland. For more information and to register, click here.

Salesforce Announces Einstein GPT, the World’s First Generative AI for CRM

Salesforce, the global leader in CRM, today launched Einstein GPT, the world’s first generative AI CRM technology, which delivers AI-created content across every sales, service, marketing, commerce, and IT interaction, at hyperscale. With Einstein GPT, Salesforce will transform every customer experience with generative AI.

Einstein GPT will infuse Salesforce’s proprietary AI models with generative AI technology from an ecosystem of partners and real-time data from the Salesforce Data Cloud, which ingests, harmonizes, and unifies all of a company’s customer data.

With Einstein GPT, customers can then connect that data to OpenAI’s advanced AI models out of the box, or choose their own external model and use natural-language prompts directly within their Salesforce CRM to generate content that continuously adapts to changing customer information and needs in real time.

For example, Einstein GPT can generate personalized emails for salespeople to send to customers, generate specific responses for customer service professionals to more quickly answer customer questions, generate targeted content for marketers to increase campaign response rates, and auto-generate code for developers.

“The world is experiencing one of the most profound technological shifts with the rise of real-time technologies and generative AI. This comes at a pivotal moment as every company is focused on connecting with their customers in more intelligent, automated, and personalized ways.

“Einstein GPT, in combination with our Data Cloud and integrated in all of our clouds as well as Tableau, MuleSoft, and Slack, is another way we are opening the door to the AI future for all our customers, and we’ll be integrating with OpenAI at launch.” said Marc Benioff, CEO of Salesforce.

Integration with OpenAI: Salesforce is combining OpenAI’s enterprise-grade ChatGPT technology with Salesforce’s private AI models to deliver relevant and trusted AI-generated content.

“We’re excited to apply the power of OpenAI’s technology to CRM,” said Sam Altman, CEO of OpenAI. “This will allow more people to benefit from this technology, and it allows us to learn more about real-world usage, which is critical to the responsible development and deployment of AI — a belief that Salesforce shares with us.”

Salesforce Ventures launches $250 million Generative AI Fund: Salesforce also announced a Generative AI Fund from Salesforce Ventures, the company’s global investment arm. The new $250 million fund will invest in high-potential startups, bolster the startup ecosystem, and spark the development of responsible, trusted, and generative AI.

Einstein GPT is the next generation of Einstein, Salesforce’s AI technology that currently delivers more than 200 billion AI-powered predictions per day across the Customer 360. And by combining proprietary Einstein AI models with ChatGPT or other leading large language models, customers can use natural-language prompts on CRM data to trigger powerful, time-saving automations, and create personalized, AI-generated content. Launching today are:

  • Einstein GPT for Sales: Auto-generate sales tasks like composing emails, scheduling meetings, and preparing for the next interaction.
  • Einstein GPT for Service: Generate knowledge articles from past case notes. Auto-generate personalized agent chat replies to increase customer satisfaction through personalized and expedited service interactions.
  • Einstein GPT for Marketing: Dynamically generate personalized content to engage customers and prospects across email, mobile, web, and advertising.
  • Einstein GPT for Slack Customer 360 apps: Deliver AI-powered customer insights in Slack like smart summaries of sales opportunities and surface end users actions like updating knowledge articles.
  • Einstein GPT for Developers: Improve developer productivity with Salesforce Research’s proprietary large language model by using an AI chat assistant to generate code and ask questions for languages like Apex.

ChatGPT for Slack, built by OpenAI: In addition, Salesforce and OpenAI today announced the ChatGPT for Slack app. The app provides new AI-powered conversation summaries, research tools to learn about any topic, and writing assistance to quickly draft messages.

The customer perspective: Customers like HPE, L’Oréal, RBC US Wealth Management, and S&P Global Ratings discuss the value generative AI delivers to improve customer engagement.

  • “Embedding AI into our CRM has delivered huge operational efficiencies for our advisors and clients,” said Greg Beltzer, Head of Tech for RBC US Wealth Management. “We believe that this technology has the potential to transform the way businesses interact with their customers, deliver personalized experiences, and drive customer loyalty. We are excited to explore this opportunity with Salesforce and drive the next generation of personalized customer experiences.”
  • “Advances in AI continue to facilitate deeper, multi-dimensional insights from market participants globally. Consequently, Sales and Marketing teams can improve their customer-centricity and become even more embedded in their customers’ journeys,” said Chris Heusler, Chief Commercial Officer of S&P Global Ratings. “The next chapter of AI has exciting implications for elevating the customer experience.”

Availability

Einstein GPT is currently in closed pilot.

Fairphone gives a fond farewell to its 7-year-old Fairphone 2

Fairphone, the Dutch social enterprise building a market for ethical smartphones, has announced that after an unprecedented over seven years of support, Fairphone 2 has reached the end of its life. The software update for Android 10 releasing today will be its final update. However, certain spare parts for Fairphone 2 will still be available as long as supplies last or as long as there are a reasonable amount of active users. Fairphone 2 was the world’s first modular smartphone on the market, a revolutionary concept for the electronics industry. In total, around 115,000 Fairphone 2s were sold and there are now around 15,000 still in use. Producing the first modular phone presented new challenges for Fairphone, both in the supply chain and software longevity.

Fairphone has had to work with chipsets that no longer support the latest software to keep Fairphone 2 going for as long as possible. Against all odds and with the help of many dedicated Fairphone and open source community members, the company was able to overcome software challenges to provide Fairphone 2 users with continued software updates, effectively using a DIY style to keep the device going for longer. Fairphone 2 launched with Android 5 and was subsequently upgraded to Android 6, Android 7.1, Android 9 and most recently Android 10. It is one of the few devices from 2015 to have received an upgrade to Android 9 and 10.  Fairphone provided users with a total of 43 software updates throughout Fairphone 2’s lifetime.

Fairphone has embraced open source software since its founding, working closely with open source communities. The open source community is crucial to allowing Fairphones to run securely for longer, even after the official end of software support. They helped Fairphone complete the last Android upgrades but also to provide alternative software available for its users. Today, users can now install OSes such as LineageOS or /e/OS available on Android 11 for Fairphone 2. Fairphone’s ambition is to bring more fairness to the electronics industry for both hardware and software.

Agnes Crepet, Head of Software Longevity at Fairphone, states:

“When we first launched Fairphone 2, our software team had the ambition to support the phone for three to five years. We didn’t know we would achieve our goal (and more) because it was an industry first. We are proud to have gone above and beyond our initial ambitions for Fairphone 2. The end of life for Fairphone 2 is bittersweet because in the ideal world, we’d support our devices indefinitely, but due to industry and financial constraints, that is simply not feasible. But we are happy we can say we supported Fairphone 2 for an unprecedented seven years.”

For more information on what this means for Fairphone 2 users, please read the blog post here.

First look – Switchbot indoor home security package

SwitchBot is passionate team dedicated to building products that help enrich people’s lives by making the world around us more interactive, fun, and accessible and they are conscious that sometimes completely re-fitting a home with smart products is neither economically viable, nor is it great for the environment and their mission is the fill this void and offer products that are made for people from all walks of life, across the world, one SwitchBot at a time.

Switchbot is not new for those who have not heard of them either in fact we reviewed some of their products in the past and rather than bin old stuff they can change it with tech or upcycle it which is great and the company has been around since 2016 and their product portfolio has grown to give your house a full overhaul inside and out having the latest features on board to making this a very good ecosystem to look at should you be in need to change things around, I prefer to have one ecosystem in house but due to my work it is hard to do and having multiple apps is a pain controlling your home.

This setup here is for inside your home and I have heard so called Irish security experts on radio stating it is pointless having indoor security in your house which is utter rubbish as indoor cameras can serve in well in several instances such as keeping an eye on pets your elderly relatives and more.

Today we take a look at the set-up we have been sent to check out and stay tuned for more to come from the company and if you have any questions feel free to ask and again if you have any concerns regarding security in your home or need advice please ask.

Check out the entire switchbot range here.

Unboxing Video

What are the best strategies to get backlinks?

Is your website struggling to get the best ranking on Google? Don’t worry because you can succeed with the help of backlinks. This is used as a tool to expand a website’s reach and it can be useful for both websites to have this to build a relationship and market their services on both ends.

Getting the right formula to get backlinks is vital in improving your website’s ranking on search engines and its popularity. This has become the standard for the industry because people love getting high-quality backlinks because it drives organic traffic.

Websites like online casinos have improved with their gambling backlinks. A lot of platforms of the said niche are now competing for the top rankings in search engines since backlinking helps them gain traffic and profit. Look at the best strategies that SEO experts use when they want to get backlinks. 

The Skyscraper Technique

This technique will involve building backlinks by following a process. People are attracted to the best of the best with the content they consume. It is aptly named because the goal is to become the tallest skyscraper.

This is the process that you need to look into when using this technique:

  • Find the successful content that earned multiple links and take inspiration from them.
  • Create your content according to the niche and your target audience.
  • Promote the content to those who loved the initial pieces that you were consuming.

You need to ensure that your content will not be the same as the content that you consumed. Just take inspiration from that so you can implement it in your content. You also need to be comprehensive with the information that you are looking to release while maintaining an enticing aura. 

Find broken links within your niche

This will be the process of finding broken links on the pages within your niche. You need to reach out to the webmasters to get a solid look at the links that you can get. The broken link led to the 404: Not Found error which makes for a poor user experience for people. It also makes the site owner look worse because they did not maintain their website. 

You will get to replace a broken link with a backlink to your website. Navigate the backlink analytics so you can see the indexed pages and broken pages. This is where you can see opportunities for SEO people to find the best backlinks by making a replacement page and reaching out to the owners to offer your page as the alternative target.

Create content that naturally attracts backlinks

As you move forward with creating backlinks, you need to ensure that you are creating compelling content. It needs to be enticing that people will gravitate to those links and become possible patrons for the linked website.

Check out your niche and you will have some useful topics that can help you stand out from the rest. You need to use both nuance and statistics so you can attract backlinks from other people too. As you have enticing content, there will be a bright future with all of the content that you have made.

Do not miss out on using backlinks

An online casino needs gambling backlinks to get high traffic and rank higher in search results to prove itself as reliable. Doing this can be challenging with all of the time, effort, and money that will be spent but it helps with engaging potential patrons that can help the business move forward.

Boom Collaboration Launch Complete Conferencing Solution As Hybrid Work Demand Intensifies

Fast-growing video conferencing manufacturer, Boom Collaboration, has officially launched a portable all-in-one device which further blurs the lines between home and office work.

The Boom UNO is a complete conferencing system that combines a 120° wide angle full HD camera with a 360° omnidirectional microphone and built-in speaker.

The compact stylish device has plug-and-play functionality via one USB cable and is available in black and white color variants. It is compatible with Zoom, Teams, Webex, Google Meet and all the major meeting apps.

A status light is complemented by full duplex HD audio, a vertically adjustable lens and touch keypad with volume and mute controls.

Boom Collaboration was created in 2020 by founders Fredrik Hörnkvist and Holli Hulett, in a bid to disrupt the sector and stand out from the crowd – creating high performance, high value advanced products.

The ambitious Texas-based business has quickly developed an extensive conferencing portfolio and operates in 20 countries, with plans for major expansion to 30 more this year including the UK and central Europe.

“There’s little doubt hybrid work is here to stay and for many organizations it’s already embedded as an integral part of modern working cultures,” Hörnkvist explained.

“From our own research and experience we estimate around 55% of businesses globally have work from home policies, with this number growing in a post pandemic world. In addition, 30% of all employees are full-time remote workers while over 60% work from home occasionally. The right equipment can boost productivity while saving corporations money – creating true meeting equity for all participants.

BOOM UNO

“For us, demand for flexible portable products that are suitable for home as well as office life continue to accelerate. The Boom UNO ticks every box.”

Hulett added: “The Boom UNO gives users all the tools they need for effective collaboration in a simple user friendly package. Enjoy video calls in full HD combined with a powerful speakerphone with omni-directional pickup, full-duplex and advanced echo cancellation and noise suppression. It’s very easy to use and pop in a bag to transport between the home and office, or wherever people are working.”

The Boom UNO is lightweight and compact. It measures 18.1cm tall and is 6.2cm wide and deep. 

Want To Gain Profit From Trading? Learn Some Fantastic Tips.

One thing which must be done by every investor while trading to gain maximum profit is to learn about some of the essential tips they can use in their trading journey. There are many amazing things about the methods which can be used by the people in the trading that will help them in having a good profit, and this is something that should be done on a priority basis without wasting any time. If you want to trade efficiently you can invest in a reliable trading platform like this app.

Trading is an essential thing to be done by people in digital currency because it involves a lot of effort and money, which are both very important for people. They should take care of every single thing. If somebody needs to pay attention to the essential things which are to be done by them in the trading, they will have the worst experience, and they can even lose their money, which is very wrong. Maximum investors come prepared by knowing all the tips they can accumulate in their trading journey.

When the person starts trading, the first thing which pops up in their mind is what are the various things they or can use to make their trading the best, and this is the attitude that should be there in every investor. If the person uses good strategies and tips, they will always see a very positive and robust result that is ultimately good for them only. So let us lighten some of the most important information that can help a person have suitable trading.

Use The Strategy During The Trading Process.

There are many strategies available in the market that the person can include in the trade to gain maximum profit and have a perfect and exciting trading process. We all know that the main aim of the investment in digital currency by a person is to increase the money level in the account because money is significant to live a good life. If the person makes the correct decisions at the right point, then it is the best thing for them, and they can see the changes that come in their process if they are going on the correct path. 

Investors should never randomly select the strategy because it is not a good idea as every strategy is to be used at the correct timing, and only they will be able to see good results. Furthermore, every strategy has its way of walking, so one should also pay attention to the entire ideology and the perspective of the strategy so that one can get familiar with it and use it accurately. According to professionals, using strategy brings a very different kind of change in the trading process, which is always suitable for investors.

Should Learn About The Market Scenario

Another essential tip the experts are giving investors is that they should always keep learning about the market scenario so that the decisions can be based on them. If a person is well aware of the value of the commodity and what the other investors say in the market, then it is a perfect thing for them because it helps them to take the correct steps. Their trading becomes a unique process.

There are different ways of knowing the details about the market, which should be done by every single investor of every digital currency on a strict basis. Everybody wants to have a good trading journey because this is the most crucial task in every digital sector, and if something goes wrong, it becomes big trouble for them. To avoid all unwanted problems, the investor should take care of the tips the professional gave so they can also include them in the trading.

Should Know About The Currency And Trading Process

It is also essential for the investors to be aware of the things related to the currency and the entire trading process because if they do not have an idea about all these things, then they will not be able to do the trading in the best possible way. There are different kinds of digital coins in the market which are very popular, and it is on the investor how they want to have their journey in the digital market. Nowadays, people are taking all these tips very seriously.