Giftable, the popular startup that’s been transforming online gifting into real life experiences, is expanding its service from its native Luxembourg to 19 additional markets across Europe. In doing so, Giftable will make it easier to rebuild social connections and boost social interaction.
The Giftable app combines the concept of online gifting – which has grown exponentially during the pandemic – with in-person experiences, empowering users to build meaningful relationships with their contacts in just three clicks.
Users simply select an experience, which can be anything from a salon visit to a romantic dinner, and send it to a lucky friend, family member, or colleague to show how much they care.
Previously available only to users within Luxembourg, where Giftable is based, a recent partnership with TUI Musement is helping the company to expand across Europe. A part of the TUI brand, TUI Musement provides a digital platform that enables brands to operate internationally with local delivery. This partnership also means Giftable’s gift catalogue will swell to more than 40,000 different options.
Now, anyone in Austria, Belgium, Cyprus, Estonia, Finland, France, Germany, Greece, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, The Netherlands, Portugal, Slovakia, Slovenia, and Spain can access the app, gift an experience, and boost the human connection.
Entrepreneur Michel Hoffmann, Founder of Giftable, says “During the pandemic, practically everything moved online. For the most part, that was a good thing. With online shopping, for example, we have access to more products and services from the sofa than we do from the high street. However, social interaction is one area where digital is still letting us down.
“Zoom is no match for a coffee with a friend. Skype is no match for an exhilarating game of laser tag with a group of good buddies. Through Giftable’s European expansion, we hope to show the world that all those things we loved to do before the pandemic hit are all still waiting for us and still possible.”
Giftable’s focus on human-centric relationships aligns perfectly with the ethos of parent company The Kindness Group, which prioritises ‘putting the human back in the centre of relationships’. The Kindness Group has enjoyed some highly positive news itself in recent weeks, having appointed former Princess of Luxembourg and renowned businesswoman Tessy Antony de Nassau to strengthen its board of directors following completion of an equity funding round.
Vafa Moayed, President of the Board of Directors, says “We are delighted to welcome Tessy Antony de Nassau to the board, and we look forward to growing The Kindness Group with the help of her entrepreneurial vision”.
The Giftable app is available to download for free on iOS and Android devices, with experiences available across 19 countries within Europe.
To find out more, or download the app, visit www.giftable.com