Tag: #SHURE

Shure MV7i Smart Microphone and Interface: The World’s First Microphone with Built-in Audio Interface

Shure has announced the MV7i Smart Microphone and Interface, at CES 2025. Featuring a world-first and patented technology, the MV7i sets a new standard of versatility and ease-of-use for podcasters, musicians, and streamers who require two channels of recording. Answering the needs of today’s creators, the MV7i enables users to directly connect a second XLR microphone of their choice or musical instrument (keyboard, guitar, etc.), eliminating the need for an external hardware interface. Designed to simplify the way creators record audio, the MV7i offers the same unmatched audio quality as the award-winning MV7+ – complete with onboard DSP and MOTIV Mix™ desktop and MOTIV mobile app integration.

Shure MV7i Smart Microphone

“Whether they’re recording a podcast with a guest or tracking vocals and instruments simultaneously in their home studio, creators need technology that simplifies their workflow and makes capturing audio seamless,” says Eduardo Valdes, AVP of Global Marketing and Product Management, at Shure. “The MV7i delivers the same renowned sound signature as the celebrated MV7+ and streamlines the creative process, saving creators from additional expenses and the hassle of confusing setups so they can focus on their craft and push boundaries, while we handle the technology. By combining Shure’s legendary microphone audio quality with an integrated interface, we’re eliminating complexity while maintaining professional standards, all in one elegant solution.”

Engineered for seamless two-channel recording, the MV7i supports diverse creative needs, from podcasting with a guest to recording vocals and instruments. The built-in interface lets users seamlessly connect a second microphone or instrument directly into the MV7i, and then control both channels of audio either in the MOTIV apps through a computer or phone or with any Digital Audio Workstation (DAW) and app. Its powerful, built-in Digital Signal Processing (DSP) engine ensures studio-quality sound on both channels, minimising production setup. Creators can adjust the DSP setting on each of the MV7i’s two channels independently.

Inspired by Shure’s iconic SM7B, the MV7i’s design is complemented by a durable metal chassis, ensuring longevity and reliability. The microphone includes a built-in combo XLR and ¼” input, enabling users to connect a second microphone or instrument with 60dB gain and 48V phantom power, compatible with both dynamic and condenser mics. The MV7i instantly detects input type and automatically selects and applies the appropriate DSP for the recording application. Its USB-C output ensures broad compatibility with Mac, Windows, and select mobile devices, and is MFi certified for iPhone and iPad use. Additionally, the colour-customisable LED touch panel provides intuitive mute control and a dual-channel LED display for quick, at-a-glance access, simplifying adjustments during recordings and livestreams. The MV7i is compatible with your favourite Digital Audio Workstation and streaming platform.

“Creators no longer need a separate interface. The MV7i puts it all in one convenient and space-saving package, designed for users regardless of their level of audio knowledge,” continued Valdes. “Customised control of the microphone through MOTIV Mix makes it even easier to use.”

Key Features and Benefits

  • Auto Level Mode with SmartGate™ Technology: Automatically calibrates gain based on proximity, volume, and room dynamics. SmartGate works with Auto Level Mode to dynamically reduce the volume of a channel when either of the two users falls silent, minimising crosstalk and guaranteeing that concurrent conversations do not disrupt the separate audio streams.
  • Real-Time Denoiser: Actively reduces ambient noise, ideal for podcasting and at-home recording.
  • Digital Popper Stopper™: Removes harsh plosive sounds, ensuring clear audio without a physical pop screen.
  • Adjustable Reverb: Select from three reverb types with customisable intensity, perfect for versatile recording environments.

The MV7i answers the increasing need for versatile, professional-grade recording solutions that can keep up with today’s fast-moving content landscape. With the explosive growth in podcasting, streaming, and home music production, creators require studio-quality audio solutions that are both powerful and intuitive. The MV7i’s innovative dual-channel capability addresses this demand head-on, extending Shure’s legacy of excellence in the creator and musician space.

MOTIV Mix™ Desktop App

Unlock the full potential of the MV7i through the MOTIV Mix app. This platform lets users customize the LED panel, access up to five multi-track recording and routing channels, and fine-tune settings like sound signature, gain, and more. At launch, users can leverage three powerful output configurations:

·       Mixdown Mode: Combines microphone and mono input audio into one mono audio output. Perfect for occasions when you want to use the audio quickly with no additional post-production.
·       Multi-Track Mode: Renders two separate mono audio tracks: one for the microphone and one for the XLR-1/4” input. Ideal when you want to keep the two tracks separate for further editing. 
·       Stereo Mode: Combines microphone and stereo input audio into one stereo audio track. Preserves the stereo audio from the Input and places mic input in both left and right channels. Great for voiceovers with stereo audio in the background.

MV7i Mobile Support The MV7i can be connected to smartphones or tablets over a USB-C cable, enabling users to record two channels of audio directly into their mobile devices. Users can record two channels of audio directly into their favourite apps or choose to leverage the Shure MOTIV Audio and MOTIV Video apps to record and adjust their preferred DSP settings while on-the-go.

Pricing and Availability
Shure is showcasing the MV7i for the first time at Pepcom CES Digital Experience in Las Vegas. The MV7i Smart Microphone and Interface is available now for £329 / €389 / $349 RRP. Each purchase comes with a quick start guide, 3m USB-C to USB-C cable, and download instructions for MOTIV Apps. For additional information on the MV7i Microphone, please visit www.shure.com/mv7i.

See our mic reviews 

Shure’s Digital Wireless In Ear Monitoring System Has Arrived: Introducing Axient Digital PSM

Today, Shure announced Axient Digital PSM, its first digital wireless in ear monitoring solution that exceeds the needs of today’s top-tier touring acts and large-scale productions.

Axient Digital PSM has been meticulously designed and developed to meet the rigorous demands of touring professionals and rental houses, ensuring high-performance RF and spectral efficiency that caters to the rapidly evolving wireless landscape. This new digital in ear monitoring system is Shure’s first Wireless Multichannel Audio System (WMAS) enabled product line, empowering audio professionals to adapt to a wide variety of environments.1 With its forward-looking design, Axient Digital PSM represents a long-term investment for tours, venues, and other applications, elevating flexibility and scalability to unprecedented levels.

“For nearly a century, Shure has pioneered innovative solutions that help solve our customers’ problems while moving the industry forward. Now, Axient Digital PSM offers a revolutionary digital radio with WMAS capabilities, remote management for engineers, and a pristine audio experience for performers,” said Nick Wood, Senior Director, Global Marketing and Product Management, at Shure. “To unlock new possibilities and applications, Shure is dedicated to advocating for spectrum efficiency and WMAS regulations worldwide. Axient Digital PSM takes advantage of this opportunity, giving users more resources to optimise performance and make the best possible use of spectrum, now and in the future.”

“I am a keyboardist, Music Director, and touring musician, and I would absolutely urge everybody to get on the Shure IEM system. You can count on it being clear allowing you to hear finest of details. The performance environment and audiences change, even the way we play may change but the one constant has been the Axient Digital PSM in ear monitor system.” – Roland Hamilton, Professional Musician.

Key Features and Benefits

Superior RF Performance and Audio Quality
Axient Digital PSM enables engineers to say ‘yes’ to more complex and creative productions because they’ll have access to more on-air channels of in ear monitoring. With a next-generation digital radio and sophisticated headphone amplifier design, performers will enjoy the highest audio quality with no compromises to signal reliability and less than 2.9ms latency for the most immersive audio experience.

Powered by Shure WMAS, Axient Digital PSM features a multi-channel wideband mode that significantly increases spectral efficiency. With multi-channel wideband mode, users can free up radios for improved RF performance or channel count scalability.

Developed by Shure, Spatial Diversity employs two transmit diversity antennas, each sending an identical signal on the same frequency, providing RF engineers with a new, easier option for supporting separate zones and optimizing coverage for stadiums, indoor venues, and broadcast studios. When Spatial Diversity transmitters engage with True Digital Diversity bodypack receivers, Axient Digital PSM combines four discrete signal paths per channel to deliver advanced protection against multipath interference and RF noise.

Axient Digital PSM transmitters support both analog and digital input formats, including AES3, Dante, and AES67, which enables monitor engineers to easily connect to modern consoles. Standard AES256 encryption is available for secure transmission.

“I tested Axient Digital PSM with my musicians, and they said it was fantastic. The signal sounds clearer and cleaner. My two favorite features from Shure’s new system are Spatial Diversity and ShowLink, as they do the work for you: it syncs immediately, ensures a robust RF, and allows me to do everything from side stage, avoiding hiding behind my guitarist or musicians. It’s one less thing that we engineers need to worry about.” – Kyle, Professional Monitor Engineer.

Axient Digital PSM 4-ch Wideband supporting up to 28 channels per 6 MHz

Flexibility and Scalability
Axient Digital PSM features two single rack space transmitter options: ADTQ Quad Transmitter and ADTD Dual Transmitter. Both offer four flexible and powerful transmission modes.

  • Multi-channel Wideband (available regionally according to WMAS regulations), supporting up to 28 channels per 6 MHz in the US and 40 channels per 8 MHz in Europe. This exceeds FCC’s requirement for WMAS to have a mode of operation in which it can operate with at least three audio channels per MHz.
  • Narrowband provides access to more RF output power per channel and maintains spectral efficiency at 17 channels per 6 MHz.
  • Analog FM allows for high-quality audio with ultra-low latency.
  • Axient Digital Standard (Point-to-Point Mode) will let users send long-distance audio to any Axient Digital microphone receiver. It will be available through a post -launch firmware update.

With Axient Digital PSM, engineers and rental houses can address their needs today while being prepared for the future.

Command and Control
Axient Digital PSM is supported by Shure’s Wireless Workbench® and ShowLink® ecosystem. For the first time, monitor engineers can enjoy comprehensive remote management of every bodypack receiver on stage, with visibility to key parameters and the ability to make adjustments if necessary.

  • With ShowLink, real-time control enables continuous monitoring of all bodypack receivers, including channel quality, battery life, volume position, headphone connect status, and more. Remote management helps audio professionals know when it’s time to swap batteries, when to intervene if channel quality is compromised, resolve volume control issues for the artist, and troubleshoot faster.
  • With Wireless Workbench and the AD600 Spectrum Manager, engineers can address technical issues, monitor RF spectrum, and maintain backup frequencies, ensuring smooth performances from start to finish.

Axient Digital PSM wireless in ear monitor system will be available early 2025. For more information please visit: www.shure.com/adpsm

Shure introduces the SM4 Home Recording Microphone

Shure, the audio brand behind nearly a century of cutting-edge microphone technology, today introduced the SM4 Home Recording Microphone, a versatile, large-diaphragm condenser microphone engineered for at-home and studio recording of both vocals and instruments. With a meticulously engineered dual-diaphragm capsule and a patent-pending RF shielding system, the SM4 empowers artists to create professional-quality recordings regardless of their setup, environment, or experience level.

“The SM4 is designed to reflect the modern workflows of musicians, engineers, and creators who are serious about their craft, helping them overcome the issues that make engineers cringe: plosives, harsh high-frequency response, undefined low-end, and RF interference,” shared Steve Marek, Associate Manager of Product Management, at Shure. “If you’re a musician, you want to stay in the creative flow, rather than chasing down problems in your audio setup. No matter what you are recording with the SM4, you need your tracks to be professional quality. If you’re an engineer receiving those tracks, you’ll appreciate how seamlessly they fit into a mix, and the time saved from not having to fix a variety of problems surgically.”

All elements of the SM4 were meticulously designed to streamline the recording experience, bringing forward the details users want while leaving problems behind. This microphone features multiple layers of plosive protection and integrated components. The dual-diaphragm capsule reduces popping noises and keeps sound quality consistent with reduced proximity effect.” With its patent-pending Interference Shielding Technology, users don’t have to worry about unwanted RF interference noise from wireless devices commonly found in at-home recording environments, including smartphones, laptops, and Wi-Fi routers.

The SM4’s built-in features make it easy to achieve professional-quality recordings with minimal effort. The controlled low-end response enables EQ adjustments without introducing unwanted elements, making it easier to achieve a big radio voice and full-sounding instrument tracks. The magnetic pop filter helps diffuse air blasts while the shock mount reduces handling noise and rumble. The microphone’s cardioid polar pattern provides a forgiving and large “sweet spot,” enabling vocalists to move freely without compromising sound quality. With the SM4, users can focus on staying creative and spend less time on post-production.

Key Features and Benefits:

·       Smooth and Natural Audio Reproduction: Equipped with a brass one-inch dual-diaphragm capsule, the SM4 condenser microphone captures clean, controlled low-end and smooth, detailed highs. The uniform cardioid polar pattern provides strong off-axis rejection of unwanted noise, and the large “sweet spot” reduces proximity effect.

·       Patent-Pending Interference Shielding Technology: Block unwanted RF noise from common wireless devices, including smartphones, laptops, and Wi-Fi routers. The proprietary system features an integrated pop-filter and woven mesh Faraday cage that shields the microphone capsule for clean audio capture.

·       Mix-Ready Sound Effortlessly: Internal pop filter enables clean, plosive, and rumble-free recordings for easier post-production work. Compress and EQ to taste without bringing forward unwanted elements that can plague recordings and mixes. With optimised sensitivity, the SM4 works with any interface to achieve professional-quality recordings, no matter the environment.

·       Exceptional Flexibility for Vocal and Instrument Recording: The SM4 is optimised to capture a wide range of sound sources, from soft vocals to loud instruments, including drums, guitar amps, and horns, with exceptionally high sound pressure level (SPL) handling capabilities (max SPL of 140dB; equivalent to a jet engine).

·       Legendary Durability and Camera-Ready Design: Rugged, all-metal construction from a brand with nearly a century of experience in producing reliable gear for stage and studio. The sleek, low-profile design won’t distract from the performer or environment.

Pricing and Availability:
The SM4 Microphone, now available for £195 / €229 / $199 USD, comes with a swivel-mount microphone clamp and zippered carrying bag. Additionally, a bundle option is available; the Home Recording Kit option, priced at £249 / €289 / $269 USD, includes a shock mount, magnetic pop filter, and premium carrying case.

See other Shure mics

For additional information on the SM4, please visit www.shure.com/sm4.

Tech Review – Shure AONIC 50 Wireless Noise Cancelling Headphones Gen 2

The Shure AONIC 50 Wireless Noise Cancelling Headphones Gen 2 have been on my bonce the last few weeks and is their latest cans on offer and as promised we will doing more headphone reviews over earbuds but keeping the pace going on both.

Presentation to begin with is excellent here as seen below in the unboxing a review and you get nicely laid out instructions in the box and lots of detail on the box which is not cheaply made, you also get a hard case for travelling and storing away when not in use and you should use this by the way to get more longevity out of them

The build quality is top notch here with plus ear cups and headband which makes for comfortable listening for hours which is nice, the top of the headband has a leather finish giving them a premium look.

The controls are all on one side and you have all the requirements needed here by the usual combination of taps which are as follows.

Check battery level – Double Press power button

Play and Pause – Press center button

Skip track – Double press centre

Reverse Track –  Triple press center ( I feel these would have been better placed on the volume keys with a long press)

Volume – Volume up/down key press once.

Voice Assistant – Again sees you pressing the center button.  So effectively the center button is an MFB ( Multifunctional Button)

The sound

There is three modes to start with and you should check these out.

  • Music Mode: enables users to experience listening through high-end speakers and is the most subtle, maintaining the original source material.

  • Cinema Mode: emulates the low frequency excitement that users experience in a theatre that employs subwoofers for an immersive, larger-than-life sound through clarity, presence, and natural sounding dialogue.

  • Podcast Mode: brings the voice of a user’s favourite podcast host closer to their ears.

Unlike some earbuds or headphones there is a notable difference here between these and this again is subjective to one’s audio taste but for me these work well and are excellent and give you all angles to get a feel for how audio works if you have not tried such before. Also in the app as you can see in the screenshots you can pick between the EQ settings, again a must have and you must try this it is again yes you guessed, excellent.

 

ShurePlus PLAY App 

 

Additional Features and Benefits:

  • Enhanced Environment Mode: Immerse yourself in the outside world with a simple switch. The adjustable slider on the ShurePlus™ PLAY app lets you refine the ambience settings to your liking.

  • Extended Battery Life: Holds up to 45 hours of battery life with quick charging capabilities, more than doubling runtime from the earlier generation. The quick charge feature provides up to five hours of use with only 15 minutes of charge.

  • Customizable EQ: Choose from a variety of presets or create your own personalized sound profile using the ShurePlus™ PLAY app. Save your settings directly to the headphones for a seamless and personalized audio experience across different apps and devices.

  • Crystal Clear Communication: Experience superior call quality with beamforming microphone technology and proprietary automatic gain control (AGC) settings. Leveraging six microphones, the precision-engineered system adjusts automatically to minimize surrounding noises, providing unmatched clarity for video calls and phone conversations.

  • Cutting-Edge Bluetooth® 5 Wireless Technology: Seamlessly connect to your phone, tablet, or laptop with the class one transmitter, offering enhanced stability and a remarkable range of up to 100 meters.

  • Premium Headphone Amplifier: Enjoy support for Snapdragon Sound™ with Qualcomm® aptX™ Adaptive technology for high-res music streaming, and AAC, SBC, and LDAC codecs.

Overall these are the best yet I have tried from Shure when it comes to headphones and their app is also excellent giving them more justification for their high price they are comfortable to wear for long periods of time and when it comes to the audio experience you have more than enough at your fingertips to get the desired audio experience you need and it is a joy to wear them and block out the outside world.

BUY

Video review

Shure Debuts Nexadyne Dynamic Vocal Microphones with Groundbreaking New Revonic Technology

 Today, Shure has introduced a new era of vocal precision: the Nexadyne dynamic microphone platform with Shure Revonic Dual Transducer Technology.

Available now in cardioid and supercardioid polar patterns, Nexadyne vocal microphones achieve state-of-the-art polar pattern consistency, unparalleled noise reduction, and best-in-class professional touring performance, so sound engineers and performers can confidently provide front-row vocal clarity to every corner of the venue, every time.

“Nexadyne is the next chapter of Shure’s storied history as the leader and innovator in dynamic microphone technology,” shared Nick Wood, Senior Director, Professional Audio Products, at Shure. “With built-in acoustic signal processing, the Nexadyne platform ushers in a new era of modern live performance that engineers and vocalists can trust on stage night after night.”

VIVID, EFFORTLESS CLARITY WITH REVONIC™ TECHNOLOGY

To deliver these revolutionary benefits, the Nexadyne platform is built on Shure’s patented, groundbreaking Revonic Dual Transducer Technology. This meticulously implemented technology minimises the amount of time and effort required by sound engineers to make performers’ live vocals sound exceptional and cut through the mix.

Most dynamic microphones are designed with only one transducer, the part of the microphone that converts sound into an electrical signal. Breaking from the mould, Shure’s innovative Revonic Technology implements two precisely matched transducers.

These transducers work together to provide a greater range of acoustic optimisation, maximising specific frequencies and minimising unwanted noise, especially handling noise and mechanical vibration. This built-in signal processing delivers a stronger output than traditional single transducer designs, while subsequently removing the need for a traditional pneumatic shock mount and time-consuming, corrective audio editing.

BUILT-IN RELIABILITY WITHOUT COMPROMISE   

Implementing the benefits of perfectly matched transducers requires thorough attention to detail throughout the manufacturing process. By maintaining and surpassing the highest, stage-tested standards for every Nexadyne microphone, Shure has guaranteed optimum manufacturability for consistent performance.

As the leader in handheld microphones and a pioneer in dynamic microphone technology, Shure continues to set the standard for vocal reproduction and industry-leading build quality with the introduction of Nexadyne and Revonic Technology.

EMPOWERING A NEW ERA OF PRECISION FOR VOCALISTS AND SOUND ENGINEERS

With Nexadyne premium vocal microphones, performers and sound engineers can be confident the entire audience will hear an acoustically honest representation of their performance with vivid clarity.

Vocalists using Nexadyne vocal microphones will immediately experience greater clarity and range of detail, which enables more control of vocal nuance and less time either holding back or pushing the voice too hard, no matter the size of the venue.

For engineers, Nexadyne vocal microphones achieve improved signal quality, delivering a clearer source signal to work with during the mixing process. The higher output of the microphone ensures engineers can accurately reproduce and balance the performer’s vocals in the overall mix with significantly less corrective audio processing.

PRICING AND AVAILABILITY

Nexadyne dynamic vocal XLR microphones and wireless capsules are available now for £329 / €379 / $299 (US) in both cardioid (NXN8/C) and supercardioid (NXN8/S) polar patterns on Shure.com and at select retailers. Nexadyne capsules will be available bundled with Shure’s industry-leading digital wireless ecosystems starting this summer, including Axient Digital, ULX-D, QLX-D, and SLX-D.

Shure Empowers Content Creators With Next-level Recording and Streaming Equipment: Introducing The New MV7+ Microphone

Today, Shure announced the evolution of its hybrid XLR/USB dynamic microphone with the launch of the MV7+ Podcast Microphone. This marks a significant step forward from its predecessor, the award-winning MV7 Podcast Microphone, by integrating a sleeker design and software upgrades built to meet and exceed the needs of modern creators, offering even better audio quality with ease of use.

Engineered for discerning streamers, podcasters, and musicians, the MV7+ is the ideal choice for those seeking to capture broadcast-quality audio in even the most challenging of spaces. With Shure’s cutting-edge Voice Isolation Technology, the focus lies on the user’s voice, avoiding annoying background noises and ensuring outstanding audio for every recording and streaming session. It also includes a new, innovative onboard Digital Signal Processing (DSP) engine which powers a suite of advanced features, like an improved Auto Level Mode, a Digital Popper StopperTM for enhanced plosive control, Real-time Denoiser, and Adjustable Reverb. Thanks to its unique full-touch LED live meter display and numerous customisation options, the MV7+ sets a new standard in sound quality and personalisation while diving into a vibrant world of colour.

To elevate the user experience to the next level, the MV7+ podcast microphone integrates with the free, new MOTIV Mix™ Desktop app, Shure’s latest MOTIV software interface. MOTIV Mix provides users with the ability to configure all aspects of the MV7+. The software also offers multi-track recording and routing to support users with a greater control of their live streaming and recordings. With MV7+ and MOTIV Mix, it’s easier than ever to sound authentic, freeing up creators to let their imagination shine brightly.

“Modern content creators and streamers are constantly searching for new ways to customise their set up and sound to set themselves above the pack,” said Sean Sullivan, Associate Director of Global Product Management at Shure. “The MV7+ is our answer to this challenge. It builds off the legacy of the MV7 and delivers broadcast-quality audio in any setting while empowering creators with intuitive customisation and control. Through our latest DSP innovations and the new MOTIV Mix desktop app integration, the MV7+ is set to redefine excellence in audio recording for every session.”

New Features and Benefits:

  • Multi-Colour LED Touch Panel: Elevate the audio experience with a customisable LED touch panel. Choose from over 16.8 million colors to visualise your sound levels or engage an ambient pulse effect. A simple tap anywhere on the LED Panel Live Meter instantly mutes the microphone, ensuring privacy and control.

  • Real-time Denoiser: Leverage the advanced DSP technology of the MV7+ to eliminate background noise. It works in harmony with the microphone’s Voice Isolation to deliver pristine sound, even in less-than-ideal recording environments.

  • Digital Popper Stopper:  Remove harsh plosives sounds to avoid acoustic distractions and a cumbersome physical pop filter on camera.

  • Improved Auto Level Mode: Intelligent audio adjustment adapts the microphones gain based on the distance, volume, and room dynamics, providing perfectly balanced sound automatically.

  • Onboard Reverb: Choose from three types of onboard reverb settings – Plate, Hall, Studio—and set intensity levels to add desired depth and richness to recordings.

  • Hybrid XLR and USB-C outputs: The MV7+ integrates into any setup as it provides hybrid USB-C and XLR output and connects seamlessly with your laptop or phone (iOS and Android), offering unparalleled flexibility and ease of use.

MOTIV Mix™ Desktop App: 

Unlock the full potential of the MV7+ microphone through the MOTIV Mix software interface. This platform allows users to customise the LED panel, access up to five multi-track recording and routing channels, and fine-tune settings like sound signature, gain, and more. A Beta version of the new software will be available to experience with the MV7+, helping users reduce the number of apps needed to streamline their workflows. Key features of MOTIV Mix include:

  • Multi-channel Mixer: Control multiple channels of audio to record, monitor or use your mixed audio for your livestream.
  • Soundcheck: Check your mic’s gain setting and optimise it with the help of Soundcheck.
  • A redefined Monitor Mix Slider: Mix mic output and system audio playback levels individually.
  • Full access: to advanced DSP features of your MV7+ Podcast Microphone.

MOTIV Mix will soon be compatible with other legacy MOTIV products such as the MV7 and the MVX2U, serving as a building block for forthcoming software innovations and premium features.

Pricing and Availability:

The MV7+ Podcast Microphone comes in two colours (black and white). The black MV7+ is available now at Shure.com and select retailers, starting at $279 / £279/ 329€. This summer, the white version will be available starting at $279 / £279 / 329€, along with a special bundle, the MV7+ Podcast kit, that includes the microphone in black and a Gator mic stand, starting at $299/ 349€ / £299.

Each purchase comes with a 3m USB-C to USB-C cable, a printed quick start guide, and a MOTIV MIX Art Card with download instructions. Other accessories such as a 15-inch USB-C to lightning cable and a replacement foam windscreen are available for purchase individually.

For additional information on the MV7+ Podcast Microphone, please visit http://www.shure.com/mv7plus.

SHURE Unveils Movemic: The World’s Smallest And Best Sounding Dual Channel Direct To Phone Wireless Lavalier Microphone System

Shure, the brand behind the world’s best wireless audio, today introduced its newest line of wireless clip-on microphones, the MoveMic Microphone System. MoveMic delivers reliable, true broadcast-quality audio in an ultra-lightweight design, ideal for content creators, videographers, and mobile journalists. It is the smallest, best-sounding, dual-channel direct-to-phone wireless lavalier solution available, developed with a custom acoustic design and proprietary wireless software to ensure professional audio quality while on the go.

Shure’s discreet and durable MoveMic series connects directly to phones in both single—MoveMic One—and dual channel—MoveMic Two—configurations for use with our MOTIV and MOTIV Video apps on iOS and Android. For those seeking universal compatibility, the standalone MoveMic Receiver and bundled MoveMic Two Receiver Kit seamlessly integrate with devices like cameras, computers, and third-party smartphone apps. MoveMic’s patented lavalier design and patent-pending wireless technology make it a reliable and flexible solution regardless of whether users are going direct-to-phone or connecting to the MoveMic Receiver.

“On-the-go interviews have become the primary way journalists, content creators, and TikTokers gather the thoughts, opinions, and experiences of people around the world,” said Eduardo Valdes, Associate Vice President of Global Marketing and Product Management, at Shure. “The rise in this style of content has created an ideal opportunity to introduce an incredibly discreet, extraordinary-sounding wireless lavalier microphone system like MoveMic. We’ve applied our expertise as the leaders in professional wireless tools for performance, broadcast, and recording to create this super portable device. Creators will love that they can simultaneously send two channels of audio directly to their phone while keeping mics covert on camera.”

COMPACT, POCKET-FRIENDLY DESIGN – EASILY CONCEALED AND READY FOR ANYTHING
Nobody wants a big, bulky microphone distracting from their next shot. MoveMic was purposely designed to be almost invisible, weighing only 8.2g per microphone and measuring a demure 46mm x 22mm, with only a fraction of the microphone visible while worn for an unprecedented level of concealment and portability. With an IPX4 rating, MoveMic was engineered for real-world use and is capable of withstanding spills, splashes, and the demands of recording outdoors.

24 HOURS OF RECORDING PER CHARGE
Each MoveMic wireless clip-on microphone features up to eight hours of battery life. Users can achieve two additional eight-hour charges within the charging case, giving creators an entire day of recording for every full charge. USB-C connectivity makes MoveMic universally chargeable with any USB-C capable charging platform.

EFFORTLESS, BROADCAST-QUALITY AUDIO – DIRECTLY TO YOUR PHONE
The proprietary Shure wireless software and custom acoustic design built into MoveMic makes it easy to capture high-fidelity, broadcast-quality voice recordings with minimal background noise, ideal for hectic, on-the-go recording situations up to 100 feet from the receiver source. The result of endless hours of development by Shure engineers is performance, reliability, and sound quality you can count
on that is only available in MoveMic products.

QUICK SETUP – ONCE PAIRED, ALWAYS READY
After pairing MoveMic One and Two with a user’s preferred device, the microphones will automatically reconnect to the last-paired device when removed from the charging case and powered on. By eliminating setup time between shots, creators, journalists, and videographers can be ready to record in an instant.

FULL APP CONTROL
Designed to be paired with the free MOTIV Audio and Video apps, creators leveraging MoveMic One and Two can configure audio settings like gain, limiter, compression, noise reduction, and EQ. Additionally, users can record and livestream content to Facebook directly from the MOTIV Video mobile app, with YouTube livestream integration coming in spring 2024.

Pricing and Availability:
The MoveMic system and components are available now at Shure.com and select retailers.

MoveMic One

  • 1x MoveMic Wireless Lavalier Microphone
  • Charging Case
  • USB-C to USB-C Charging Cable

$249 / 289 EUR / £259

  • 2x MoveMic Wireless Lavalier Microphones
  • Charging Case
  • USB-C to USB-C Charging Cable

$349 / 399 EUR / £349

  • 2x MoveMic Wireless Lavalier Microphones
  • Charging Case
  • MoveMic Receiver
  • 2x USB-C to USB-C Cable
  • 3.5mm – 3.5mm Cable
  • Roll Bag/Protective Carrying Case

$499 / 569 EUR / £499

  • MoveMic Receiver
  • USB-C to USB-C Cable

$199 / 182 EUR / £159.00

Shure Black Friday Deals for content creators

Black Friday is almost here, and Shure has prepared special deals for all content creators and music lovers looking to upgrade their audio!

Trusted by the most acclaimed professionals in recording, performance, podcasting, and streaming, Shure has been setting the standard for extraordinary audio for nearly a century. Now they can enhance their equipment with a selection of Shure’s professional-grade listening products and microphones with instant savings from Black Friday and during the holiday season.

Shure products with special deals include:

Shure AONIC 40 Wireless Noise Cancelling Headphones in White – From £255 to £135 RRP *

All offers will be available at shure.com and selected retailers.

*AONIC 40 discount will start on Black Friday onwards.

Introducing the Shure SM7dB

Fifty years after its introduction in 1973, Shure has launched a new member of its iconic SM7 family. Designed for podcasters, streamers, and vocalists, the new SM7dB XLR dynamic vocal microphone delivers the extraordinary sound of the SM7B with the addition of a Shure-designed, built-in active preamp* for a simplified audio workflow that removes the need for inline amplification.

More Gain. Simpler Setup. Same Iconic Sound. 

The SM7dB provides creators and audio engineers with the exact rugged construction and legendary audio quality of the SM7B, with the addition of a custom Shure-designed built-in preamp with technology licensed from Cloud, tuned by Shure engineers specifically for the SM7dB.

This integrated preamp provides a supplementary +18 or +28 decibels (dB) of clean gain, eliminating the need for a separate preamp, and freeing users from the hiss and noise introduced by many audio interfaces when their preamps are driven to the levels necessary to provide enough gain for the SM7B.

Ideal for users of all experience levels, the SM7dB’s additional gain brings the microphone’s sensitivity up to a level optimised for typical audio interfaces. This guarantees users enough gain on hand for their audio to be heard with maximum clarity in a recording, on a broadcast, or while streaming, regardless of their audio interface. For situations not requiring additional gain, users can simply set the integrated preamp to “bypass” to revert to original SM7B performance.

Delivering the smooth and controlled sound of the SM7B, the SM7dB’s wide-range frequency response is perfectly suited to pristinely capture singing, spoken word, and podcasting, as well as loud sound sources, including drums, loud vocals, and amplifiers. Sporting the same EQ controls as the SM7B, the SM7dB’s bass roll-off and presence boost can be applied to best fit the sound source and recording environment.

A dynamic microphone with a cardioid polar pattern, the SM7dB is designed to reject off-axis audio, making certain your voice is heard clearly, without distractions. The microphone’s air suspension shock isolation technology and pop filter eliminate unwanted noises and breathiness, while advanced electromagnetic shielding defeats hum from computer monitors and other audio equipment.

“Over the last 50 years, the SM7 microphone family has been adopted by the world’s best recording and broadcast studios, entertainers, artists, and creators,” said Eduardo Valdes, Associate Vice President of Global Marketing & Product Management at Shure. ““The SM7dB removes the need to buy an additional preamp, making it even easier to achieve the remarkable Shure sound that has come to define the last five decades of audio.”

Now, users can unlock the superior audio of the Shure SM7 microphone line without requiring the purchase of a secondary inline preamp, streamlining the setup necessary to achieve professional-grade recordings at a more effective price.

Pricing and Availability

The SM7dB is available today in a sleek, black-on-black finish at Shure.com and at select retailers starting at £519 / 599€.