Tag: partner

TCL Sparks Inspiration Across Italy with Olympic Winter Games Themed OOH Campaign and Brand Activations

TCL, a Worldwide Olympic and Paralympic Partner, has launched a large-scale OOH campaign across Milan to celebrate the Olympic Winter Games Milano Cortina 2026. Featuring advertising in more than 30 high-traffic locations and hundreds of placements throughout Milan and surrounding travel gateways, the campaign will run throughout the Olympic Winter Games period, with selected placements continuing until the end of March after the Paralympic Winter Games conclude.

As the Olympic Winter Games host city, Milan will welcome countless tourists heading to watch the action live. TCL hopes to spread the campaign message of ‘Inspire Greatness’ to global and local audiences, aligning the brand with the collective spirit, ambition, and human stories at the heart of the Olympic Winter Games.

Across Milan, TCL’s visuals appear along major arterial roads, on sightseeing buses, within metro stations, and at key travel points including Milan’s central railway stations, Malpensa and Linate airports and beyond into Venice and Verona. One of the campaign’s most visible installations is a billboard mounted on the 90-meter-high Tower of Municipal Technical Services in central Milan, establishing a strong visual presence across the city skyline.

“The theme of our OOH campaign and experiences is all around Inspiring Greatness – and this isn’t just for the athletes competing in the Olympic Winter Games, but for all of us who dare to push the boundaries,” said Stefan Streit, CMO, TCL Europe. “Our presence across Milan is designed to bring the spirit of this huge sporting moment into our everyday lives.”

Public Showcase in the Heart of Key Cities

Video: Edelweiss from the Alps, now blooming at Milan Central Station

Beyond outdoor visibility, TCL is also inviting audiences to engage with the brand through public-facing showcase in Milan. At Milan Central Station, TCL has launched TCL Edelweiss Land, a creative showcase located in Piazza Duca d’Aosta. Open daily from 10am-10pm until the 22 February, the installation spans over 500 square meters and offers visitors a space to try out the latest TCL innovations such as the TCL SQD-Mini LED TV X11L.

Designed around environmentally conscious principles, the showcase reflects TCL’s commitment to responsible innovation while offering hands-on experiences and photo-worthy moments.

TCL’s commitment extends through the TCL Road to Milano Cortina 2026 Tour – a travelling initiative that will visit multiple Italian cities at key shopping centers. Kicking off in Rome in November 2025, the tour has staged successful pop-up activations in Rome, Turin and Venice, and now arrives in Milan. It continues at MILAN IL CENTRO ARESE, running through to 15 March, where TCL has visibility on the balaustre of the ice-skating area next to the booth. TCL’s Olympic Winter Games themed booth is also open at the Milano Certosa offline store.

Supporting the Olympic Winter Games On-Site and Worldwide

TCL will help millions of fans to enjoy the Olympic Winter Games on-site and worldwide by providing TVs, digital signage, and technical assistance to the Olympic Broadcasting Services (OBS) so that media at the International Broadcasting Centre can bring Milano Cortina 2026 to global audiences. TCL’s ‘screen universe’ and other innovations such as AI-enabled air conditioners will also be featured in a TCL space at the Milano Olympic Village, showing how technology gives fans more choice than ever in how they enjoy the Olympic Winter Games, showing how technology gives fans more choice in how they experience the Olympic Winter Games.

TCL is also present with branding and devices in several NOC Houses, the official homes of the National Olympic Committees where fans, athletes, and delegations gather to celebrate.

TCL is also helping to ensure athletes participating in the Olympic Winter Games are ready for action. As they settle in, TCL’s next-generation home appliances such as smart washing machines and dryers are helping them to enjoy a new level of comfort at the Anterselva and Livigno Olympic Villages, while TCL TVs help them relax and unwind. TCL is also supporting the “Athlete Moment”, providing the display technology that will connect athletes with their loved ones for moments of celebration immediately after each event.

TCL UK earns highest engagement at the Olympic Winter Games

The UK division of TCL recently recorded the highest online engagement across the Olympic Winter Games, according to findings compiled by Quantcast.

The AdTech firm tracked UK engagement across the open internet, including news sites and blogs, identifying both the sponsors and sports that received the greatest levels of interaction during the event. TCL saw the largest increase in online engagement across all sponsors, at 30 per cent.

These results reflect the strength of TCL’s approach to the Olympic Winter Games. Rather than simply appearing as a sponsor, we executed a series of activations designed to create genuine audience connection, most notably the local UK ‘In My Zone’ campaign, which featured short-form social content created directly with athletes. The campaign showcased how TCL’s TVs, soundbars and home technology support athletes in their day-to-day lives, from analysing track footage and self-coaching sessions, to gaming for mental reset, family movie nights and recovery routines.

Through a combination of local and global activations and an omnichannel strategy that balanced creativity with reach, TCL was able to meaningfully connect with audiences throughout the Olympic Winter Games.

Climb appointed Sophos distribution partner for the Irish market

Climb Channel Solutions, (“Climb” or the “Company”), an international specialty technology distributor and wholly owned subsidiary of Climb Global Solutions, Inc. , today announces a distribution party tnership with cybersecurity vendor, Sophos for the Irish market.

Unique to this partnership, Climb will be the only authorised Irish distributor to offer the Sophos Threat Profile assessment service to customers. This service highlights exposed credentials, suspicious domains, dark web exposure, and internet-facing vulnerabilities, and enables businesses to prioritise remediation and reduce risk.

Ireland’s cybersecurity sector is buoyant and growing 13.4% and generating revenue of €2.7bn according to a 2025 report by Cyber Ireland and NI Cyber. Climb will facilitate direct access to Sophos Central, one of the world’s leading cybersecurity platforms, an adaptive AI-native platform that intercepts attacks before they occur.

Climb will distribute the entire Sophos suite of products including the managed detection and response (MDR) service that eliminates threats at speed, alongside defence across endpoint, firewall, email and cloud.

These solutions will be backed by Climb’s reputation for speed, emerging tech expertise, and strong partner investment, working with the Sophos reseller and managed service provider (MSP) landscape.

Recent Climb research* highlights growing AI maturity across organisations, creating increased demand for AI-enabled cybersecurity services. For example, more than half (53%) of organisations have a clear AI strategy, and 55% are working with technology vendors on their AI journey. Against this backdrop, Climb expects Irish businesses to continue to adapt and embed AI security solutions across their cloud and network environments.

Commenting on the distribution partner announcement, Brian Davis, VP of Sales UK&I, Climb states: “Ireland’s cybersecurity landscape is evolving at pace with recent research showing growth of 13% per annum. Threats are becoming more sophisticated, and customer expectations are rising. Cybersecurity remains a key strategic growth area for Climb, and we are continuously looking to expand our portfolio in Ireland.  Extending our successful relationship with Sophos into Ireland is a pivotal moment as we enhance our cybersecurity portfolio.

“As Irish organisations advance their AI capabilities at an unprecedented rate, Irish businesses must secure hybrid environments while embracing AI and digital transformation. As a dedicated Sophos distributor in Ireland, we’re bringing world-class cybersecurity, genuine partner support, and the kind of speed and access that helps you move fast and grow confidently.”

Jason Ellis, VP Channel Sales EMEA, Sophos comments: “Sophos is a global leader in cybersecurity, offering a comprehensive portfolio of AI-powered cybersecurity technologies. Coupled with its advisory services, these capabilities proactively reduce risk for organisations. Expanding our presence in the Irish market is a reflection of the great relationship we hold with Climb in North America. Climb’s strong Irish channel ecosystem will allow us to expand our Irish market footprint, enhancing our ability to deliver AI-powered cybersecurity solutions to Irish businesses.

“We recognise Climb as an innovative leader, particularly in areas such as AI, where they’re providing unique channel solutions through their Skyward Project and AI Academy***. These programmes help partners understand where AI and security intersect, delivering differentiated, yet complementary services to our Sophos portfolio.

“Climb’s knowledge and understanding of the Irish market, along with their ongoing investment, help us better support our partners and customers, enabling them to improve cyber resilience and respond effectively to emerging threats.”

This partnership enhances Climb’s AI cybersecurity offering in Ireland, building on its long-standing cybersecurity pedigree. Climb has a long track record as a distributor of cybersecurity solutions, working with some of the world’s leading security vendors and an extensive network of Irish resellers.

Climb solutions include cloud security, backup and recovery, endpoint management, firewall and network security, and application security. Through this Sophos partnership, Climb enhances their cybersecurity offering enabling partners to accelerate growth by combining strong cybersecurity expertise, with a more personalised service approach alongside innovative programmes and events, including the upcoming AI and Security Day.

How Tech Is Becoming A Prominent Team Member For Legal Teams

In the legal industry, time is everything. And it seems the days of teams spending long hours handling paperwork and manual processes are long gone. As businesses embrace digital technology and become more data-driven, legal teams are under increasing pressure to manage information faster and more effectively. Technology helps fill this gap, becoming an increasingly valuable support and, for many firms, a valued member of the team.

Saving time and money for greater efficiency

The role of a legal team goes beyond providing legal advice. For many businesses, legal departments help form business strategy, in addition to supporting governance and managing risk. Combined with a changing work environment, legal teams need tools that will allow them to work more efficiently, track decisions and access information quickly. While they may not have moved as swiftly as others, legal firms and teams are finally realising the benefits technology can bring.

The impact of technology

Modern legal technology can help with many day-to-day activities. From contract management to compliance tools, teams can process information faster than ever, using collaboration tools to improve visibility across different departments and avoid delays. 

Using AI and automation software, teams can save time on repetitive administrative tasks, allowing legal professionals to focus on higher-value work. With 80% of Irish SMBs set to adopt AI within the year, it seems legal teams are embracing a broader shift towards more effective ways of working, where technology supports decision-making rather than simply taking over traditional human roles. 

Using eDiscovery to benefit in-house teams

One of the most beneficial areas of technology for legal teams is eDiscovery for in-house corporate teams. While discovery may have been previously outsourced, this technology helps teams collect, search and review information to produce reports faster than ever before. For in-house teams, this helps provide greater security over data while boosting response times to keep costs low and maintain compliance. Strict data management is crucial for businesses and organisations, and keeping this information in-house can help remove additional layers of risk.

What’s next?

Legal technology will continue to evolve, becoming a valued team member that supports and enhances the work of firms and in-house teams. By focusing on better integration and tools that solve many common legal challenges, tech can become a partner to allow teams to stay agile. Firms must find ways to introduce this technology and embrace it, keeping up the pace with other business areas like marketing, research and accounting. 

Technology is no longer just a future consideration for legal teams; it can help shape day-to-day operations and save money and time. Efficiency is key for businesses, and the tools available now, alongside those that may be introduced in the future, can help teams work faster and smarter – saving time and money. Teams that put this technology to good use can discover the opportunities available, enhancing legal expertise and freeing up time to focus on the areas that bring value to the business instead. 

Ergo named Microsoft Ireland Azure Partner of the Year

Ergo, Ireland’s leading IT solutions provider, has been named Microsoft Ireland Azure Partner of the Year 2025. Ergo received this prestigious award for its consistent excellence in leveraging Microsoft Azure technologies to drive transformative results for organisations.

This recognition highlights Ergo’s leadership in cloud migration and digital transformation, emphasising the company’s exceptional Azure expertise and its ability to deliver innovative and impactful cloud solutions. Ergo was distinguished by its ability to lead large-scale Azure migrations and deliver Azure AI solutions that address complex business challenges while prioritising security, cost efficiency, and agility.

Microsoft commended Ergo’s technical depth and its year-on-year growth with a strong focus on helping customers modernise their IT environments. The company’s track record of supporting organisations in migrating to the cloud and leveraging technology to improve efficiency and resilience was also highlighted.

Commenting on the announcement, Steve Blanche, CTO at Ergo, said:

“We are immensely proud to be named Microsoft Ireland Azure Partner of the Year once again. This award is a testament to the expertise and commitment of our people, who go above and beyond to deliver genuine value for our customers every day. Over the past three decades, we have built a strong and lasting partnership with Microsoft, one that continues to develop as technology advances. Together, we are helping organisations in Ireland to adapt, innovate, and maximise their investment in the cloud.”

Clare Hillis, Enterprise Partner Lead at Microsoft Ireland, extended her congratulations and added:

“Ergo has excelled at delivering impactful transformation for our customers, successfully managing some of the largest and most complex cloud migrations this year. Throughout this period, we have seen Ergo and our customers working in strategic partnership and going from strength to strength. I’m absolutely delighted to congratulate Ergo on this recognition, as there is no partner over the last 12 months that has deserved this award more.”

This latest award highlights the depth of expertise and collaboration between Ergo and Microsoft, reinforcing their shared commitment to support organisations in Ireland on their digital transformation journeys.

Ergo has also renewed its certification as a Microsoft Azure Expert Managed Service Provider. Having first achieved this elite accreditation in 2021, Ergo has successfully passed a rigorous independent audit of its IT service management capabilities across people, process, and technology. This certification confirms Ergo’s ability to deliver consistent, repeatable, innovative managed services on Azure, meeting the highest standards set by Microsoft for technical capability, customer service, and operational excellence.

Together, these achievements reinforce Ergo’s recognition as Azure Partner of the Year 2025 and reaffirm its position as one of Ireland’s leading Azure partners.

You can find more information on Ergo’s cloud migration and AI capabilities here.

Composability: The Key to Solving Telecom’s Agility Crisis

Telecom operators are at a pivotal juncture. Rapidly rising customer expectations, intensifying competition, and the rollout of technologies such as 5G, IoT and edge computing are transforming the industry and creating an urgent need for greater speed and flexibility. Yet, many communications service providers (CSPs) remain constrained by monolithic and rigid Business Support Systems (BSS) and Operations Support Systems (OSS), where even minor updates to services, processes or integrations can result in significant cost and delays.

These challenges have become a defining issue for the industry and in the sections that follow, we’ll explore how composable architectures are helping CSPs overcome them and regain agility. This shift toward modular, API-first and loosely coupled BSS/OSS systems is enabling CSPs to innovate rapidly, launch new services at digital speed, and scale efficiently.

TM Forum’s Open Digital Architecture (ODA) provides a clear industry blueprint for this shift, defining the modular building blocks and open interfaces needed to replace monolithic BSS/OSS with flexible, composable systems.

Cerillion, with extensive experience in deploying composable BSS/OSS solutions for leading CSPs, provides practical guidance on how operators can modernise their systems without disruptive rip-and-replace projects.

The Agility Challenge

Legacy BSS/OSS platforms were built for a time when service portfolios were predictable and network environments were stable. Today’s telecom realities are far different: rapid service innovation, intense partner ecosystems, regulatory complexity and dynamic enterprise demands. According to TM Forum, up to 72% of 5G revenue growth is dependent on BSS/OSS transformation.

While earlier research (such as TM Forum) suggested that a high proportion of 5G revenue growth depends on OSS/BSS transformation, more recent GSMA Intelligence analysis underlines that the real value of 5G lies in its role in enterprise digital transformation. GSMA projects that mobile technologies – 5G included will drive $11 trillion of economic value by 2030, and reports that around 85% of enterprises regard 5G as critical to their digital transformation strategies.

As part of this evolution, ODA sets out a standardised architecture that helps CSPs break down legacy complexity by adopting interchangeable components, common data models, and certified Open APIs.

Telecoms industry spending trends underline the urgency: IDC forecasts that the combined telco software solution market will grow from $48.7 billion in 2024 to $60.4 billion in 2029. Such rapid expansion highlights why CSPs recognise that agility isn’t optional but essential for survival.

Composable BSS/OSS and Market Impact

Composable architecture replaces monolithic systems with modular, API-first components that can be developed, deployed and updated independently. This approach allows CSPs to assemble new services, such as an IoT device bundle and partner app, without waiting months for system upgrades.

The principles of composable architecture align directly with ODA, which promotes modular components, well-defined service domains, and open interfaces that can be assembled and evolved independently.

Composable design brings several key advantages. As each module of the system, whether it’s a product catalogue or order management component, evolves independently, businesses can respond more quickly. Open Application Programming Interfaces (APIs) connect partner services, network functions and business tools, ensuring every element works together seamlessly. This efficiency also allows business users to configure new offers without relying on IT, while cloud-native microservices enable continuous scalability and updates, without disrupting legacy systems.

By building solutions that conform to ODA’s structure, operators ensure greater interoperability across partner ecosystems and avoid the vendor lock-in associated with traditional monolithic platforms.

According to HTF Market Research, the cloud-native telecoms market exceeded USD 10 billion in 2024, reflecting strong adoption of modern, modular architectures. The shift is more than technical; it’s strategic. Composable systems empower business teams, accelerate time-to-market and support legacy coexistence to manage cost and risk. In this context, Cerillion illustrates how legacy platforms can evolve into flexible, interoperable systems that enable rapid innovation without full-scale replacement.

Benefits Beyond Speed

Composable BSS/OSS delivers much more than just faster service rollout, including:

 

  • Reducing downtime and operational complexity.
  • Allowing business teams to experiment with new pricing, bundles and partnerships more easily.
  • Enabling third-party integration and ecosystem expansion via API-first platforms.
  • Adapting quickly to new business models or multi-brand operations.

Strategic Implications for CSPs

Aligning transformation roadmaps with ODA provides CSPs with a proven framework that reduces integration risk, accelerates onboarding of new partners, and ensures long-term architectural consistency.

Operators considering the composable route should pursue the following strategic actions:

 

  • Define business drivers and outcomes: Determine the agility and results needed, including faster service launches and ecosystem enablement, before selecting technologies.
  • Adopt an incremental approach: Modernise components gradually instead of pursuing risky full-scale rip-and-replace projects.
  • Promote business-IT collaboration: Enable business teams to configure services while IT ensures operational integrity.
  • Prioritise Open APIs, ODA and partner readiness: Ensure seamless integration with third-party services and ecosystem partners.
  • Measure success with relevant metrics: Track key indicators such as time-to-market, partner onboarding speed and operational efficiency.

Vendors such as Cerillion provide solutions aligned with Open Digital Architecture, API-first design and hybrid deployment that support agile evolution rather than disruption.

Legacy monolithic systems are no longer fit for the dynamic demands of today’s telecom environment. Composable BSS/OSS architecture offers a path to faster launches, empowered business teams and resilient, future-ready ecosystems.

Transformation is complex, but inaction could cost you missed revenue opportunities, slower growth and loss of competitive position. For CSPs, composable BSS/OSS is not optional; it is a strategic imperative. The responsibility of solution providers is to help operators progress, focusing on enhancement rather than constant disruption.

5 Main Reasons Why People Prefer AI Sexting Over Real Partners

Technology has changed how people connect, and intimacy is no exception. More people now turn to AI for private conversations and sexual interactions, often finding comfort in a digital partner that feels easier to manage than a human one. You may wonder why so many choose AI sexting instead of relying on real partners, and the reasons reveal a lot about changing expectations in relationships.

This shift does not mean people no longer value real connection, but it does show how AI fills certain needs that human partners sometimes cannot. From avoiding emotional risks to enjoying constant availability, these digital interactions highlight both convenience and control. As you explore the main reasons behind this trend, you will see how AI reshapes the way intimacy is experienced today.

1.Avoidance of rejection and emotional pain

You may feel safer with sexting AI because it removes the risk of rejection. In real relationships, rejection can cause emotional pain that feels personal and difficult to manage. With an AI partner, you avoid that fear and maintain control over the interaction.

Real partners can sometimes ignore, criticize, or withdraw, which can trigger feelings of exclusion or self-doubt. These responses often hurt more than people expect, and they can affect your mood and confidence. AI chatbots, however, respond consistently and never dismiss you.

Because of this, sexting AI creates a space where you can explore intimacy without the pressure of judgment. The interaction stays private and predictable, which helps you feel more secure. You decide how the conversation unfolds, and the AI adapts to your needs.

For many, this makes sexting AI appealing as a way to enjoy sexual expression while avoiding emotional risks tied to human rejection. It offers comfort, especially if past experiences with rejection still feel painful.

2.Consistent availability without scheduling conflicts

You never have to wait for an AI partner to be free. Unlike real people, there are no work hours, social plans, or time zones to manage. This constant access makes it easy to start a conversation whenever you feel the need.

With an AI, you avoid the stress of matching schedules or negotiating time together. The interaction happens on your terms, which can feel more convenient than coordinating with a partner who has other responsibilities.

This availability also removes the pressure of interrupting someone’s day. You can engage at any moment without worrying about being a burden or a distraction.

As a result, the experience often feels smoother and more predictable. You gain control over the timing of the interaction, which can create a sense of comfort and stability.

3.Safe space for exploring fantasies without judgment

AI sexting gives you a private space where you can express fantasies without fear of embarrassment. You do not have to worry about how another person might react, which can make it easier to share thoughts you might normally keep hidden.

This sense of freedom allows you to explore ideas that may not match what you want in real life. Fantasies often serve as a mental outlet rather than a direct reflection of your actual desires.

Because there is no risk of judgment, you can test boundaries and notice what feels exciting or comfortable. This can help you better understand your preferences in a safe and controlled way.

In addition, AI does not pressure you or dismiss your thoughts. Instead, it provides a consistent response that lets you focus on curiosity rather than fear of rejection. This makes the experience feel more open and less stressful.

4.AI’s ability to remember and reference past interactions

You may notice that AI partners can recall details from earlier chats. This memory allows the system to bring up past conversations, preferences, or topics you mentioned before. As a result, your interactions feel more personal and less repetitive.

Unlike casual exchanges with strangers, the AI can keep track of your likes and dislikes. It can reference things you said in a previous session, which makes the dialogue feel smoother and more connected. This gives you a sense of being understood without needing to repeat yourself.

In addition, memory helps the AI maintain context across multiple conversations. Instead of starting fresh each time, it can build on what you already shared. This continuity makes discussions flow naturally and creates a stronger sense of familiarity.

Because the AI remembers details, you can explore ongoing themes or fantasies without interruption. This consistency creates a space that feels stable and tailored to your interests, which many people find appealing compared to starting over with a new partner.

5.Lack of pressure or expectation for physical intimacy

You may feel that real relationships often carry unspoken expectations about physical closeness. This can create stress if your mood, health, or energy does not match your partner’s needs. AI interaction removes that pressure, which allows you to engage without fear of disappointing anyone.

In many relationships, physical intimacy can decline due to stress, health issues, or emotional distance. These factors sometimes lead to conflict or feelings of guilt. With AI, you avoid those tensions because no one demands physical affection or sexual activity.

This freedom can make the experience feel safer and more comfortable. You control the pace, the tone, and the level of interaction. As a result, you focus on communication and fantasy without the weight of real-world obligations.

For some people, this lack of expectation creates a sense of relief. It allows you to explore desires privately while avoiding the common challenges that often come with physical intimacy in human relationships.

Conclusion

You now understand that people turn to AI sexting for reasons tied to privacy, safety, and convenience. It removes the fear of rejection and gives you a space without judgment.

You also see that it can feel easier than navigating real relationships, which often involve conflict and compromise. At the same time, it may create distance from real human connections.

By weighing these points, you can better decide how this trend fits into your own view of intimacy and relationships.

Aceii One: The Carry-On Tennis Partner Powered by AI

Aceii is launching Aceii One, an intelligent tennis ball machine that feels like hitting with a live partner. Unlike traditional machines, Aceii One combines dual-camera vision to track every shot in real time, rapid baseline movement to reposition instantly, and a dual-stage serving system that delivers lifelike spin, speed, and placement at intervals as fast as 0.5 seconds. The result: unpredictable, human-like rallies that turn solo practice into real match play—while also keeping training engaging with global app challenges, personalized coach feedback, and a portable design that folds into the size of a 20-inch carry-on.

“Until now, tennis players had to choose between predictable ball machines and the challenge of live practice. Aceii One changes that balance by bringing AI-powered intelligence onto the court,” said Ricky Liu, Founder and CEO of Aceii. “Our vision is to empower players at all levels with professional-grade training that is realistic, accessible, and portable.”

What Makes Aceii One Different

Aceii One is built on the idea that real progress in tennis requires more than repetition. True growth comes from a balance of drills for consistency, match play for adaptability, and coaching for guided improvement. By uniting these three pillars into one system, Aceii One delivers a full-circle training experience that mirrors how athletes train with human partners. This structure ensures players build reliable fundamentals, sharpen competitive instincts, and receive personalized feedback — all in one portable carry-on device.

Drills｜Real Partner-Like Rally Flow

Aceii One delivers continuous, game-style rally training with real-time shot recognition and dynamic response — no robotic, predictable feeds. Every drill feels like hitting with a live partner.

Dynamic Tracking｜Power On & Play

  • Dual-Camera Vision: Tracks every movement and shot without external sensors.
  • Adaptive Exposure: Plays reliably indoors, outdoors, day or night.

Reads Your Shot, Gets There First

  • Instant AI Response: Adjusts ball speed, spin, and placement dynamically to match your skill level.
  • Pro-Level Agility: Accelerates at 3.5 m/s² with 10 cm tracking precision, covering the court in 1.2 seconds—comparable to professional athletes.

Smart Returns｜Max Out the Rhythm

  • Rapid-Fire Play: Patented dual-stage acceleration fires balls at 0.5-second intervals with lifelike spin.
  • Strategic Rallies: Trains anticipation, quick reactions, and tactical shot-making.

Multi-Function Integration

  • Customizable Training: Adjust drills for ball speed, spin, and placement.
  • Digital Social Hub: Auto-captures highlights for instant sharing.
  • Real-Time Feedback: Generates pro-grade data reports for every swing.

Intelligent Competition Modes

Match Play｜Turn Every Session Into a Game

With lightning-fast acceleration and 0.5-second intervals, Aceii One transforms practice into true match play. Players experience rallies with realistic pace, live scoring, and built-in challenges — making every session feel like competition.

Challenge Mode｜Level Up with Data-Driven Games

  • Unlock evolving drills with rewards and milestones.
  • Track progress through a dynamic power progression curve.

Battle Mode｜Human-Like Opponents

  • Simulates real player styles and rhythms.
  • Compete against friends or even pro player datasets.
  • Remote showdowns with identical parameters and detailed match reports.

Ranking Mode｜Smart Placement & Global Leaderboards

  • Start at your true skill level with NTRP-based ranking.
  • Progress through divisions by earning stars and victories.
  • Climb local and global leaderboards to showcase growth.

Coaching & Gamified Training

AI-Recommended Coaching
 Aceii’s AI analyzes every shot and integrates real coach lessons, creating a seamless improvement loop.

Smart 4-Step Training

  • Swing technique, positioning, rhythm control, and shot accuracy systematically covered.
  • Intelligent ball feeds + AI feedback = no wasted reps.
  • Custom paths accelerate breakthroughs.

Gamified Learning

  • Unlock checkpoints and challenges to keep training exciting.
  • Real-time performance reports visualize progress.
  • Achievement system promotes players from Bronze to Champion, unlocking new themes and training modes.

Portable Design | All-In-One Pack, Practice On-the-Go

  • Compact 20-Inch Frame: Fits in small cars and trunks.
  • 120-Ball Capacity: Extended training without interruption.
  • 3-in-1 Design: Machine, ball hopper, and racket slot combined.
  • Foldable Wheels: Deploy automatically for play, fold away for storage.

Effortless Operation | Easy to Use, Turn On & Play

  • Instant Setup: Vision technology requires no wearables or sensors. Start in 5 seconds.
  • Smart Interaction: Wave to start, clap to pause, or use touch-free app controls.
  • Progress Memory: Saves training progress for instant resumption.
  • All-Court Mobility: Adaptive wheels handle hard, clay, or grass courts.

Aceii App | Train, Compete, and Share

  • Custom Drills: Design training sessions for your goals.
  • Global Matches & Challenges: Join worldwide competitions and ranking ladders.
  • AI Coaching: Video lessons paired with personalized data analysis.
  • Smart Recording: Capture highlights and share to social media instantly.
  • Performance Tracking: Monitor accuracy, speed, and consistency after every session.

Solving the Pain Points of Traditional Machines

Predictable feeds and broken rhythm
 Traditional machines act like feeders. Aceii One varies pace, placement, spin, and depth—down to 0.5 s intervals—to create lifelike rallies instead of repetitive shots.

Limited patterns, no real progress
 Where others deliver the same ball each time, Aceii One offers one-click drill modes and fully customizable settings (speed, spin, placement, tempo), scaling from beginner to advanced play.

Slow and complicated setup
 Instead of long adjustments, the Aceii App provides ready-made templates and saved routines. Start practicing in seconds, not minutes.

Bulky and hard to move
 Aceii One folds into a 20-inch carry-on with wheels and a handle. Its ball bag doubles as a backpack, making transport effortless.

Poor adaptability and long downtime
 Compatible with hard, clay, and grass courts, it deploys quickly with minimal setup.

Battery anxiety
 Delivers up to 8 hours of stationary feeding or around 2 hours of intense rally play—enough for any practice session.

Robotic feel, no real pressure
 A dual-stage serving system and fast repositioning create unpredictable rallies that demand real footwork and timing.

 

Solving the Pain Points of Players

No partner, no match-level training
 Aceii One plays back like a live opponent. Smart Rally uses dual cameras and AI to read your position and return shots across the court.

No feedback, unclear improvement path
 Every stroke and movement is tracked. With AI guidance plus real coach video lessons, players see progress and next steps clearly.

Private lessons are costly, limiting frequency
 High-frequency, low-cost training frees coach time for tactics and details while Aceii One handles repetition.

Boring, repetitive sessions reduce motivation
 Built-in challenges, ranking, and community sharing make practice engaging and goal-driven, sustaining consistency over time.

Specifications at a Glance

  • Ball Interval: 0.5 seconds
  • Agility: 3.5 m/s² acceleration, 10 cm tracking precision
  • Capacity: 120 balls
  • Frame: 20-inch carry-on size, foldable wheels
  • Modes: Drills, Match Play, Challenge, Battle, Ranking
  • Connectivity: iOS/Android app, global matches, AI coaching
  • Court Use: Hard, clay, and grass

Availability

The Aceii One is available via Kickstarter. Early backers can reserve the device at a special Super Early Bird price of $999 USD (Retail price: $1,999).

However, to stay tuned for all updates and special offers, visit the official Campaign page.

Red Bull Joins as Partner of the Ireland Esports Collegiate Series

The Ireland Esports Collegiate Series is proud to announce Red Bull as an Official Partner and Official Energy Drink for the 2025/26 season. This exciting collaboration marks a huge step forward for collegiate esports in Ireland, bringing one of the world’s most iconic brands into the island’s leading student esports competition.

First launched in 1987, Red Bull is the world’s best-selling energy drink, with over 12 billion cans sold in 2023.

Their influence in sport and esports is unmatched, and in Ireland they have already proven themselves as strong supporters of collegiate gaming. With initiatives like the Red Bull Gaming Hub at South East Technological University (SETU) Waterford and their growing support for a new gaming hub at Queens University Belfast, Red Bull has firmly established itself as a driving force behind student esports development.

Now, as a partner of the Ireland Esports Collegiate Series, Red Bull will play a pivotal role in amplifying the competition experience for both players and fans.

The Series has experienced record-breaking growth over the past three years. More than 800 students from 16 universities and colleges competed across eight different titles in the 2024/25 season, making it the largest and most diverse esports competition on the island to date. Participation has nearly doubled since 2021, reflecting the growing appetite for esports at third-level institutions and cementing the Series as a key part of the student experience in Ireland.

“We are absolutely thrilled to welcome Red Bull as a partner of the Ireland Esports Collegiate Series,” said Kurt Pittman, Founder of Nativz Gaming. “This is a massively exciting moment for Irish esports. Red Bull’s commitment to collegiate gaming is second to none, and their involvement in our Series will take the experience for students and fans to an entirely new level. With their backing, the 2025/26 season is set to be the biggest and best yet.”

The Ireland Esports Leagues encompass schools, universities and companies, with the Collegiate Series as its flagship student competition. Together, these leagues provide a pathway for young people to connect through esports, develop valuable skills and progress toward careers in gaming, technology and beyond.

For more information on the Ireland Esports Collegiate Series visit www.irelandcollegiate.com and read more about Ireland Esports Leagues at www.irelandesportsleagues.com.

IFA Exclusive mobility partnerships for 2025 #IFA2025

IFA Berlin, the world’s largest event for home and consumer tech, announces its official mobility partners for 2025: Bolt, Lime, Voi, Free2move and BVG Club. Visitors and exhibitors at IFA will benefit from exclusive discounts and flexible offers for a smooth and sustainable stay.

Mobility as part of the IFA experience

From 3 to 9 September 2025, Berlin will become a global stage for technology and culture – and mobility is a central part of the experience. By collaborating with leading providers, IFA enables its visitors to explore the city without detours and with a reduced carbon footprint.

From Bolt’s ride-hailing service to e-scooters and e-bikes from Lime and Voi to car-sharing solutions from Free2move and exclusive BVG Club tickets: the offers from IFA’s mobility partners are as individual as the IFA visitors themselves – and take them directly to their destination.

‘Mobility is a key topic of our time, that’s why we are very pleased about the partnership with leading mobility providers. Together, we are focusing on smart, sustainable solutions that take our guests flexibly through Berlin and ensure an all-round successful trade fair experience,’ says Leif Lindner, Managing Director of IFA Management GmbH.

Partner offers overview

Bolt

  • 30% discount on ride hailing. Valid for the first 6,500 users who book a ride to or from Messe Berlin (code: BOLTIFA25, up to 30€ per ride)
  • 50% discount on the first three rides with an e-scooter or e-bike. Valid for the first 1,000 users who book a ride in Berlin (code: IFA2025MOVE, up to 2€ per ride)
  • 30% discount on the first car-sharing ride. (Valid for the first 1,000 users who book a ride in Berlin, code: IFA2025DRIVE)

Lime

  • 20% discount on your first ride. Valid from 5 to 9 September 2025 for the first 5,000 users (code IFA2025)
  • Free2move
  • 10€ starting credit for new users. Credit valid for 30 days when redeeming the code by 10 September (code PSM-IFA-2025)

Voi

  • 50% discount on three rides for new customers. Valid from 5 to 9 September 2025 (code IFAVOI2025)

BVG Club

  • 20% discount for BVG Club members on tickets for the IFA Summer Garden Opening Night Festival (4 September), including free IFA admission on a day of your choice.

With these partnerships, IFA 2025 ensures that visitors and exhibitors can travel comfortably, affordably and sustainably – while experiencing the IFA in all its facets.

Further information on IFA Berlin 2025: www.ifa-berlin.com