Tag: #mobile

Mastering eCommerce: 10 Proven Ways to Boost Your ROI

You’re deep in the trenches of eCommerce, juggling inventory, ads, and customer emails while watching every dollar you spend. The goal is simple: get more back than you put in. Boosting your ROI doesn’t come from flashy one-off tactics; it comes from smart, repeatable moves that stack up over time. Whether you’re running a growing store or managing a serious volume operation, these ten strategies have worked for plenty of others, and they can work for you too. Let’s break them down so you can start putting them into action.

1. Get Smarter About Customer Segmentation

Your focus has been on things like reading detailed payment processor reviews and finding the best payment processor, one that will support the company’s growth. Those steps won’t be of help unless you attract more customers. You’re already sitting on a goldmine of data about who’s buying from you. The trick is using it properly. Go beyond age or location and look at how people actually behave: how often they buy, what they spend, which products they love.

Once you’ve grouped your customers this way, everything gets more targeted, including your emails, your ads, and even the recommendations on your site. You stop shouting into the void and start having honest conversations. Shops that nail segmentation routinely see returns 20-30% higher because they spend money on people who are already inclined to buy.

2. Treat Paid Ads Like a Science Experiment

Paid advertising can drain your budget fast if you let it run on autopilot. Instead, turn every campaign into a testing ground. Split-test creatives, headlines, audiences, and landing pages until you know precisely what works.

Keep your eyes on the numbers that matter: cost per acquisition and return on ad spend. Kill what’s losing money quickly and pour fuel on what’s winning. Build lookalike audiences from your best buyers to find more people like them. A lot of store owners double their ad ROI just by being ruthless about cutting losers and scaling winners.

3. Speed Up Your Site and Nail the Mobile Experience

Nothing kills sales faster than a slow-loading page. If your site takes forever, people leave, your conversion rate tanks, and even your ad costs go up because platforms penalize bad experiences.

Shoot for pages that load in under three seconds. Compress images, turn on caching, and use a CDN if you haven’t already. Since most traffic now comes from phones, make sure everything looks and works great on mobile. Fixing these basics often delivers a nice bump in conversions without spending an extra dime on traffic. Additionally, ensure your checkout flow is seamless; a simplified payment gateway can reduce friction significantly during those critical final seconds.

4. Chase Down Abandoned Carts

Approximately 70% of shoppers ditch their carts. That’s a ton of potential revenue walking out the door. You can bring a good chunk of it back with automated recovery emails.

Send the first reminder within an hour, then follow up with a small incentive, such as free shipping or a modest discount, if needed. Add SMS reminders and retargeting ads that show the exact items they left behind. When done right, you can recover 10-15% of those lost sales, and it’s basically free money from traffic you already paid for.

5. Lean Into Reviews and User-Generated Content

People trust other customers more than they trust you, and that’s okay. Make it easy for happy buyers to leave reviews and share photos or videos of your products.

Ask for feedback right after purchase, offer a small incentive if you want, and showcase the best stuff on product pages and social. Products with solid reviews convert way better, and real customer photos build trust faster than any stock image ever could. This costs almost nothing and keeps working for you in the long term.

6. Build a Real Email Marketing Machine

Email still crushes it for ROI, often returning $30–$40 for every dollar spent. The difference between average and exceptional results comes down to how well you nurture your list.

Set up automated flows: welcome series for new subscribers, reminders for items they viewed, and win-back offers for quiet customers. Personalize everything based on what they’ve bought or browsed. Mix in helpful content alongside promotions so your emails stay valuable. Test subject lines and send times like your profits depend on it because they do.

7. Upsell and Cross-Sell Without Being Pushy

Raising your average order value is one of the cleanest ways to improve ROI, since your customer acquisition cost stays the same.

Show relevant add-ons during checkout, like “customers also bought” or personalized bundles based on what’s already in the cart. Follow up after purchase with intelligent recommendations for accessories or refills. Keep it helpful rather than aggressive, and you’ll often see AOV climb 10-20%, dropping straight to your bottom line.

8. Put Real Effort Into Keeping Customers

Getting a new customer costs a lot more than keeping an old one happy. Shift some of your budget toward retention and watch your ROI improve dramatically.

Start a simple loyalty program, such as points for purchases, redeemable for discounts or perks. Give your top spenders better rewards: early access to sales, free fast shipping, and exclusive products. Send personalized birthday offers or “we miss you” deals to inactive buyers. Loyal customers buy more often and spend more over time, giving you returns that compound.

9. Fine-Tune Your Pricing Strategy

Pricing isn’t set-it-and-forget-it. Keep an eye on competitors, but more importantly, test your own prices. Small changes, such as ending prices in .99, bundling products, or running strategic flash sales, can move inventory and lift margins.

Use your analytics to spot which items can handle a price increase and which are super price-sensitive. Even modest tweaks across your catalog can add up to serious profit improvements without driving customers away.

10. Make Data Your Best Friend

All these tactics work better when real numbers guide you. Connect your store to solid analytics tools and build dashboards that show customer lifetime value, acquisition costs, and which channels actually drive profit.

Review the data regularly, spot leaks, and shift budget toward what’s working. Decisions based on data beat gut feelings every time, and they’re what separate stores that scrape by from ones that scale smoothly.

There you have it—ten practical ways to boost your eCommerce ROI that have proven themselves across thousands of stores. You don’t need to tackle everything at once. Pick the two or three areas where you’re losing the most money right now, implement solidly, measure results, and build from there.

The stores that win long-term aren’t the ones chasing the latest trend; they’re the ones executing the fundamentals really well, week after week. Get these strategies working for you, stay disciplined with testing and data, and you’ll start seeing more substantial returns and a healthier business. You’ve got this; now make it happen.

 

Sky Mobile reveals major savings hack for 2026

New research from Sky Mobile has revealed Irish customers’ habits when it comes to their monthly mobile bills and switching mobile providers – and some new opportunities for saving money in 2026. 
The study revealed that almost half (49%)* of Irish people are making financial New Year’s resolutions this January, from paying off debt to saving more money. Cutting back on impulse purchases (50%), following a budget (43%) and reducing food and drink spending (38%) are the top three ways Irish people plan to save money this year – but there’s one major savings hack that isn’t receiving the same attention. 
The same research revealed just 1 in 10 (10%) Irish people were likely to start switching mobile providers more regularly as a New Year’s money saving hack. For the remaining 90% who planned to stay put with their provider, there’s a huge, missed opportunity for saving. This January, customers who switch to Sky Mobile today will pay just €15 a month for unlimited data, calls and texts to any network in Ireland – and switching couldn’t be easier. 
The findings also show that customers aren’t as savvy at switching mobile providers as they are with other utilities, despite 70% saying they would switch for a better deal. While some Irish consumers are still not switching utility providers as often as they could, they are switching mobile providers far less frequently. Only just over a third of Irish consumers (37%) switch mobile provider within five years — while nearly double that number say they have switched electricity, gas, or broadband providers in the last five years (73%).  
What’s more, 1 in 3 consumers say they wait over five years to switch mobile provider, while 1 in 5 admit to never switching providers. Think of the savings they could have been making! 
Speaking about the findings, Irish budgeting creator and author, Caz Mooney, said: “One of my top budgeting tips for 2026 is to switch utility providers regularly but when it comes to mobile bills, it looks like many consumers are missing a big opportunity to save money.  Sky Mobile has some brilliant offers for anyone looking to switch, and the best thing is, switching is easy.”
Speaking on the benefits of Sky Mobile, Aideen Chambers, Connectivity Director, said:  “Since landing in the Irish market in 2024, Sky Mobile has offered customers fairness, flexibility and transparency when it comes to their mobile plan. However, our research tells us that a huge number of Irish customers are overpaying with their current provider. Switching to Sky Mobile could be the answer to your savings goals for 2026.”
Sky Mobile disrupted the mobile market in 2024, giving Irish customers the opportunity to Expect More versus other providers, with fairer contracts and greater transparency providing significant monthly savings. 
Sky Mobile is available in Sky’s retail stores across Ireland and online at sky.com/ie/shop/mobile. 

Telephone lines in Finland will be silenced for good – Elisa

The landline telephone network, which has been in service since the 19th century, will enter a well-deserved retirement when Elisa will discontinue landline connections by 30.6.2026. The change affects both consumers and companies, and is part of the development towards newer and more functional technologies. Elisa will contact landline customers during the spring. The number of landline telephone network users has decreased drastically in recent decades, as Finns have switched to using modern and more functional mobile networks.

Elisa founder Daniel Waden played a significant role in the development of the Finnish landline network. Even in the 1990s, landlines were a familiar sight in Finnish households. As mobile networks and mobile phones developed rapidly in the early 2000s, the number of landlines began to decline significantly. Despite this, many people still remember the landline numbers of family and friends, even after decades.

Now the moment is coming when the telephone wires will finally stop singing on June 30, 2026.

“The change is part of the development towards newer and more functional technologies, and it affects both consumers and businesses. Currently, Elisa’s customers only have a few thousand landline connections, and the number is decreasing all the time. Landline connections have been used in landline telephones, faxes, switchboard solutions and elevator phones, among other things. New connections have not been sold for years,” says Ilkka Pohtola, Business Director responsible for consumer connections at Elisa .

Modern 4G and 5G mobile networks offer users not only a more affordable option, but also a more weather-resistant and technologically capable one. Elisa’s 4G network covers over 99.9 percent of Finns and the 5G network over 97 percent. Elisa has also launched an independent 5G network, which will help to fully utilize the potential of the comprehensive 5G network.

You can keep your landline number

The aim is to make the transition to newer technologies smooth for both businesses and consumers.

The landline network services will operate until the end of June, so you can replace your old one with a suitable alternative during the spring. For business customers, replacement solutions will be mapped out, and they will receive a customer newsletter during January. All consumer customers affected by the change will be contacted by letter at the end of April, and they will be offered a replacement option. In addition, more information is available on Elisa’s website.

It is possible to keep your landline number even if the landline connection itself ceases to exist. There are subscriptions that utilize the mobile network, to which the familiar number can be transferred as is. The subscription can then be used at home, at work or at the cottage with a regular mobile phone or a GSM desk phone similar to a landline.

This is how the shutdown of the landline network progresses:

  • Elisa says it will discontinue landline connections in January 2026.
  • Until spring 2026, landline connections will continue to function as before.
  • Corporate customers will be contacted starting in January.
  • Consumer customers will receive a more detailed customer letter for changing their subscription and phone at the end of April.
  • The landline network will cease operations on June 30, 2026.

More information for consumer customers:  http:// elisa.fi/lankapuhelin
More information for business customers:  https:// linkapuhelin.elisa.fi/ohje/ lankapuhelinverkko

Using Telegram for Work and File Sharing: What You Need to Know

Work chat has quietly become the place where real work happens. Research from Microsoft WorkLab points to rising chat activity outside standard hours, which matches what many teams already feel in practice. Telegram with its abundant features and paid channels can help, but only if you build a few sensible habits around it, especially when it becomes a place where files are stored and passed around like a shared drive.

When a proxy layer helps your work chat stay steady

In day-to-day work, the biggest frustration with any messaging tool is not features but reliability. A message that sends late, a file upload that stalls, or a call that drops can break momentum and leave people guessing. It is in this context where a proxy layer can matter, especially when staff move between office Wi-Fi, home broadband, mobile data, and guest networks.

In Telegram settings, this idea is packaged as Telegram Proxy support. You can set the app to use a special type of proxy, like a SOCKS5 or MTProto, after which, all the app’s traffic will go through it. For work, this means simple wins: fewer messages that fail to send, fewer files that stop uploading halfway, and less time doing the same task over again.

The phrase “proxy solutions” covers a wide range, from a shared company-managed server to a trusted provider. The best setups are boring in the right way: stable uptime, predictable speed, and clear access controls.

So, when people talk about using proxies for Telegram, it is easy to focus on the technical steps and forget the work impact. The goal is not complexity but the smoother messaging and steadier file sharing, especially when the chat thread is acting like the hand-off point for documents and deliverables. 

Why Telegram often becomes a lightweight file hub

Once a team starts relying on Telegram for work, file sharing tends to grow naturally. A link and a short message often beat a long email, and the context stays attached to the document. Telegram also supports sending many file types and keeping them accessible across devices, which makes it tempting to treat chats as a “good enough” shared space for day-to-day assets.

A key practical limit to know is file size. Telegram’s FAQ states that you can send and receive files “up to 2 GB in size each.” For many teams, that covers slide decks, design exports, short videos, and large PDFs without needing a separate transfer tool. But the bigger challenge is organisation. If you do not build a simple naming and storage habit, files become hard to find later, especially when projects run for weeks.

The table below captures a few numbers that explain why chat and file sharing are blending together in modern work.

The table is created by us, specifically, for this article. 

Data sources: Pew Research, Microsoft 1, Microsoft 2

Guardrails that make Telegram safer and easier to manage at work

If Telegram is part of your work stack, the question is not whether it can handle daily collaboration. It is whether your team can keep it clean, searchable, and low-risk as usage grows. That starts with understanding how conversations behave across devices. Telegram supports cloud-based chats that sync widely, while Secret Chats are designed differently. Telegram’s own Support Force documentation explains that:

  • Cloud Chats can be accessed across devices 
  • Secret Chats are device-specific and use end-to-end encryption, which is why they do not sync in the same way

Focus on people and process, not just settings. Many security issues come down to rushed sharing, wrong recipients, or weak account habits. Verizon’s 2025 DBIR executive summary puts it plainly: “the involvement of the human element in breaches remained roughly the same as last year, hovering around 60%.” The same summary notes that the share of breaches involving a third party doubled from 15% to 30%, which is a reminder that partners and external collaborators can add risk if access is loose.

In day-to-day terms, guardrails look like simple choices, such as:

  • turning on strong account protection 
  • keeping work groups permissioned 
  • limiting who can add members 
  • using consistent conventions so files are easier to locate later

When Telegram becomes a file lane, it helps to treat key threads as shared workspaces, with clear ownership and a habit of pinning or summarising the latest version of important documents.

How to Localize a Website: A Comprehensive Guide

In the world of digital commerce and online engagement, localizing your website has become more than just a nice-to-have feature – it’s a necessity. Localizing your website effectively ensures that your content resonates with users in different regions and languages, helping to increase user engagement, conversion rates, and global reach. But how do you go about it? Whether you’re looking to expand into new markets or enhance the user experience for a diverse audience, this guide will walk you through the essential steps for localizing your website.

Why Website Localization Matters

Before you begin the website localization process, it’s important to grasp its significance for your business. A well-localized website builds trust and credibility with your audience. When your website is presented in the language and style of your target market, visitors are more likely to engage, stay longer, and ultimately make a purchase.

Localization is about much more than simply translating text. It’s about tailoring your website’s content, images, layout, and even functionality to align with the cultural norms, preferences, and expectations of the audience you’re targeting. This could include modifying the format of dates and currencies, choosing regionally appropriate colors, or adjusting your message to better resonate with local values. By localizing your website effectively, you can significantly enhance the user experience, reduce bounce rates, and increase conversions, as visitors will feel that your brand understands them and meets their needs.

If you’re looking to read how to localise a website effectively and capitalize on your global expansion opportunities, let’s explore the essential steps to make the process as smooth and impactful as possible.

To successfully localize your website, there are several key steps you need to follow. Let’s dive in.

1. Plan Your Localization Strategy

The first step in website localization is planning. The scope of the project will depend on your target market(s), language(s), and the resources available to you. Start by identifying the languages and regions where you want to expand. Consider using localization tools such as Crowdin to streamline the process.

Start by asking yourself a few important questions:

  • Which markets do we want to target?
  • What languages do our customers speak?
  • What content and pages need to be localized?
  • What are the legal or cultural requirements for those markets?

Once you have this plan in place, it’s time to map out which parts of your website will require translation and which will require cultural adaptation. This includes everything from text and multimedia to formatting and local regulatory requirements.

2. Content Translation and Cultural Adaptation

The most obvious aspect of website localization is translation. When translating your website, it’s essential to ensure that the tone, style, and message match the expectations of your target audience. Just translating the words won’t be enough; you’ll need to adapt your content for different cultural contexts.

Consider using a professional translation service or translation management software to ensure that your content is both accurate and culturally relevant. Translation management tools like Crowdin offer streamlined workflows to handle content translation across multiple languages efficiently.

Additionally, consider these cultural adaptations:

  • Currency and Dates: Make sure to display local currency and adapt the date format to match regional norms.
  • Images and Icons: Images that work in one culture may not resonate in another. Ensure that your images, symbols, and icons are culturally appropriate.
  • User Interface (UI): Languages vary in length, so the layout of your site may need to be adjusted. For example, some languages like German may require more space for text than others like English or French.

3. Technical Considerations for Website Localization

Website localization isn’t just about content; it’s also about how the content is presented. This includes technical aspects such as URL structure, search engine optimization (SEO), and multilingual content management.

For example, you’ll want to create subdomains or subdirectories for each language version of your site (e.g., fr.yoursite.com for French). You should also implement hreflang tags in your HTML to indicate to search engines which version of your content is meant for which language or region. This helps avoid duplicate content issues and ensures that the right users are directed to the appropriate version of your site.

Additionally, ensure that your website is compatible with local payment methods and can handle transactions in local currencies.

4. SEO for Localized Websites

When localizing your website, it’s essential to take SEO into account. SEO is key to ensuring that your localized site is discoverable by users in different regions. Just because you’ve translated your content doesn’t mean it will automatically rank well in local search engines.

Here are some SEO tips for localized websites:

  • Keyword Research: Conduct keyword research in each target language. Local users may search for different terms or phrases than those used in your original market.
  • Localized Content: Tailor your content to local preferences. This means adjusting not only your language but also the topics and themes you cover.
  • On-Page SEO: Ensure that each localized version of your website is optimized for search engines. This includes title tags, meta descriptions, and headings in the target language.

To read how to localise a website properly for SEO, be sure to follow SEO best practices for each market.

5. Testing Your Localized Website

Once you’ve translated and adapted your content, it’s time to test the localized website. Testing is crucial to ensuring that your website functions properly in all regions. You’ll want to check for:

  • Correct translations: Are the translations accurate and do they make sense in the local context?
  • Functional Links: Do all internal and external links work as expected in the localized version?
  • Page Load Speed: Does the localized website load quickly for users in different regions?
  • Mobile Optimization: Ensure that the mobile version of the site is also localized and performs well across all devices.

User testing with native speakers from your target markets is essential to catch any issues that may arise in the user experience.

6. Automating Website Localization

As your business grows and you continue to localize content for additional markets, automating the process can save you a significant amount of time and effort. Crowdin and other localization platforms offer tools that allow you to automate many aspects of website localization. These tools integrate with your existing CMS or website platform and provide a centralized location for managing translations and updates.

Automated workflows can help streamline the translation process, ensuring consistency across different languages and regions. With these tools, you can quickly update your website with new content, making it easy to keep your localized websites fresh and up-to-date.

FAQs and Final Thoughts

What is the difference between translation and localization?

  • Translation involves converting text from one language to another, while localization goes beyond translation to adapt content for a specific culture, language, or region.

How do I handle multiple languages on my website?

  • Use subdomains or subdirectories for each language (e.g., fr.yoursite.com for French or yoursit.com/fr for the French version). Implement hreflang tags to guide search engines.

Do I need to localize all of my website’s content?

  • No, prioritize the most important content for localization – such as key product pages, customer support sections, and marketing materials – before considering less critical pages.

How do I manage localized content efficiently?

  • Use translation management platforms like Crowdin, which allow for collaboration between teams, streamlined translation workflows, and automated content updates.

How much does website localization cost?

  • Costs vary based on the complexity of the project, the number of languages, and the level of adaptation required. It’s essential to budget for translation services, technical adjustments, and ongoing content management.

Final Thoughts

Website localization is a powerful tool for expanding your business globally and engaging with new audiences in their own languages. By following these steps and utilizing the right tools and strategies, you can ensure that your website resonates with users around the world and provides a seamless user experience. Remember to plan carefully, adapt your content for cultural relevance, and optimize your site for SEO to achieve success in every market.

Visa Helps Launch Klarna App in Ireland

Visa today announced it has enabled the launch of three brand new digital wallets across Europe, in partnership with BBVA, Klarna and Vipps MobilePay, and is collaborating with BANCOMAT on a pilot planned for early 2026.
These are the first Visa-enabled wallets to use NFC (Near Field Communication) technology to allow HCE (Host Card Emulation) on iOS wallets.
A major regulatory shift under the EU’s Digital Markets Act opened NFC access to third-party wallets, paving the way for greater competition and innovation in mobile payments. This allows more European players to bring new experiences to market and give consumers more choice.
According to Visa research*, mobile payments now represent more than half (59%) of all e-commerce transactions in Europe, and that figure is expected to rise to three quarters (75%) by 2030. With just under a third (32%) of Europeans saying they plan to rely exclusively on mobile wallets for purchases, there is a clear shift toward wallet-centric ecosystems, driven by demand for speed, simplicity, and control.
Visa has worked with three issuers and a domestic scheme across Europe to launch the new iOS wallets:
  • BBVA Pay, available through the BBVA Mobile Banking App, is a single issuer wallet launched in Spain. It is the first wallet in the world to use Visa’s own software developer toolkit (SDK) to directly integrate the Visa Token Service (VTS), a technology that protects sensitive card information by replacing it with a secure digital token. The wallet offers a new payment experience along with a secure, future-ready experience.
  • Klarna (the Klarna app), has launched its wallet in 14 European countries**, enhancing the app’s functionality and making the Klarna app a single, seamless experience for Klarna users on both iOS and Android.  Klarna, having launched the Klarna Card powered by Visa Flexible Credential, gives consumers further choice, and a truly integrated experience, with the addition of tap to pay as part of the Klarna app.
  • The Nordic mobile wallet company Vipps MobilePay has launched a Visa co-badged wallet in Norway, with Denmark, Finland and Sweden to follow. The wallet combines local familiarity with global reach as existing users can now tap and pay anywhere Visa is accepted, with their stored cards automatically enrolled for seamless contactless use—alongside the everyday features they already enjoy in Vipps MobilePay.
  • Italy’s domestic scheme BANCOMAT, has announced launched a pilot project with Visa to enable users of BANCOMAT wallet to make secure and contactless payments through the BANCOMAT Pay service, anywhere Visa is accepted. The pilot is based on VisaPay, Visa’s new wallet solution, which provides security and scalability by leveraging Visa’s advanced tokenisation capabilities. Testing of the solution is scheduled for early 2026.
“These launches reflect growing demand for mobile wallet-based payments and Visa’s commitment to supporting local and regional players with the scale, security and reliability of our global network,” said Mathieu Altwegg, Head of Product & Solutions, Visa Europe. “As a ‘hyper-scaler’, we’re enabling partners of all sizes to innovate faster and deliver more choice and convenience to consumers, while helping drive broader digital and economic growth across Europe.”
“This launch reflects BBVA’s strong commitment to innovation and to delivering an exceptional customer experience. It also positions BBVA as the first bank in Europe to offer a proprietary wallet powered by Apple technology — marking a milestone in the European banking industry,” said Luis Simoes, Head of Retail Experience and Value Proposition for Retail Banking at BBVA.
“Tap to Pay brings us closer to our vision of Klarna being everywhere for everything. Now you can set up a flexible payment plan and tap to pay in seconds, all inside the Klarna app. It makes the everyday shopping moments significantly smoother for our Klarna customers across Europe, giving them even more flexibility and choice at checkout.” said David Fock, Chief Product & Design Officer at Klarna.
“We’re pleased that our Vipps users can now tap seamlessly all over the world with Visa. It’s an important step toward our vision of making payments simpler and more unified for people wherever they go,” said Rune Garborg, CEO of Vipps MobilePay.
“The pilot project launched with Visa marks an important step in the evolution of BANCOMAT products, with the aim of offering Italian banks and users increasingly digital services that can also be used outside national borders,” says Fabrizio Burlando, CEO of BANCOMAT S.p.A.. “This collaboration will allow us to enhance the value of the BANCOMAT infrastructures, based in Italy, integrating them with Visa’s global network to enable new features and expand the user experience for customers. The model allows us to maintain a strong local presence, while benefiting from the international acceptance network and the capabilities of a global player. We are confident that this partnership will bring greater value to Italian banks and their customers.”
Looking Ahead: The Expanding Role of Digital Wallets
Digital wallets are quickly evolving: from simple payment tools to platforms that support peer-to-peer transfers, real-time bank payments and government IDs. With expanded NFC access, wallets could also store digital keys, loyalty cards, event tickets and more, opening the door to richer, more personalised services through a single, secure interface.
As Europe’s digital landscape evolves through advances in open banking, embedded finance and digital identity, financial institutions and fintechs have new opportunities to create more seamless, secure, and personalised experiences for their customers.
Visa’s infrastructure supports multiple payment types, including cards, account-to-account, and tokenised assets, giving partners the flexibility to build future-ready solutions that meet the needs of today’s consumers.

SteelSeries Arctis Nova 7 Gen 2 Review

The SteelSeries Arctis Nova 7 Gen 2 Wireless expands on their multi-platform headset and polishes it to near perfection. While the core design remains the same, the most significant upgrades—namely the massive battery life boost and the addition of the mobile companion app—make this mid-to-high-tier offering a serious contender for the best all-around wireless gaming headset and being able to switch quickly if you have more than one device or console.

The SteelSeries Arctis Nova 7 Gen 2 Wireless headset might be new but the brand is seen as a staple in the gaming arena on conosle or mobile phone in which both was tested over the last while and it is a great headset for both gaming and listening to music or streaming videos etc.

You can optimize game audio for every system with the new SteelSeries Arctis Nova 7 Wireless Gen 2 for PC, PlayStation, or Xbox  Windows and mobile, the addition of real-time audio control via the Arctis App with presets for the Top-3 games on the planet (Call of Duty, GTA, Fortnite), plus a boosted battery with +40% more juice, makes this master of dual-audio multitasking a “must-have.”

Whether it’s gaming on the go, listening to Spotify or watching Netflix while commuting on the train or bus, taking a Zoom call and needing to tune out the noise in a shared apartment, workspace, or coffee shop, at the home office with furry kids running around, in the gym or on a walk, playing some Call of Duty or Animal Crossing at home, and so much more….

The Arctis Nova 7 Gen 2 series ushers in the next generation of audio power for those living a gaming lifestyle. I am one that uses headphones for everything and even for music and podcasts which I listen to most these headphones are quite remarkable with the audio quality I have to say with great bass and of course the flexibility of the EQ on board and I would not swap them over from gaming to another headset if using they are that good with the audio which is a win.

Featuring 200+ expertly crafted audio preset profiles for immersive gaming, music and entertainment via the Arctis App, an improved 54-hour battery life with optimized fast charging, Neodymium Magnetic Speaker Drivers for outstanding spatial audio, and simultaneous mixable 2.4GHz & Bluetooth audio, the Arctis Nova 7 Wireless Gen 2 stands out as the ultimate choice for multi-platform gaming and multitasking thanks to seamless compatibility, a premium build, and powerful controls.

The only annoyance I had was updating these when I took them out of the box requiring two cables and the dongle which should be a thing of the past and should be done via the app like most headphones and earbuds but other than that these are a must have for the true gamers out there and even for those who like great audio listening to music or streaming movies.

 

Mobile App Arctis

 

Features

  • Presets for Call of Duty, Fortnite, and more to hear footsteps better in game, controlled via the mobile app
  • Mix game & mobile audio for simultaneous listening using 2.4GHz and Bluetooth
  • 50+ hour battery with optimized fast charging
  • Neodymium Magnetic Drivers are custom-designed to produce crystal clear highs, pinpoint mids, and deep bass
  • USB-C plug & play for Xbox, PlayStation, PC, Switch, Mac, VR, handhelds, mobile, and more
  • Premium steel construction with elastic support band for comfort and durability

BUY

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Video Review

Finnish innovation stops scam calls – Rest of Europe is following

Scam calls cause up to €850 million in losses worldwide every year, but in Finland, this tool used by criminals has been practically defeated. At the end of November, the action Finland has taken to reduce scam calls will be competing for the European Crime Prevention Award, and Europol is highlighting it as a model case.

Elisa was the world’s first operator to develop a technical method to identify and block caller ID spoofing. As a result, criminals have no longer been able to use Finnish phone numbers in their scams. In 2023, the Finnish Transport and Communications Agency (Traficom) mandated that a scam call blocking solution based on Elisa’s innovation be implemented nationwide in Finland. Since then, a type of scam known as a “technical support scam” coming from abroad has been virtually eliminated in Finland. Elisa alone has blocked nearly 26 million scam calls since 2021. Elisa’s solution was granted a patent in Finland in 2023, and in November 2025, it was also patented in Europe.

“Our employees developed the solution themselves, and we deployed it in our network back in 2021. This solution has allowed us to eliminate the majority of scam calls received by our customers. Criminals’ profits in Finland have dropped from €7 million a year to just a few thousand, meaning Elisa’s actions have already made Finland an unprofitable target for criminals. In 2023, other operators also adopted the solution following Traficom’s decision”, says Karri Jäkkö, Director of Elisa’s Cybersecurity and Service Management Center.

Now this scam call blocking solution has been nominated for the prestigious European Crime Prevention Award. The prize will be awarded on 28 November as part of the EUCPN Best Practice Conference. At the end of September, Elisa and Traficom’s efforts to reduce scam calls also won Rikoksentorjuntakilpailu, a crime prevention competition held in Finland.

From the Finnish model to an international example
Caller ID spoofing remains a tool for criminals elsewhere in Europe: Scam calls are a significant problem, causing an estimated €850 million in losses worldwide annually, according to Europol.

In October, Europol published a report calling for action at EU level: unified technical standards, closer cross-border cooperation, and harmonised regulation to prevent scam calls and hold criminals accountable. The Finnish model is mentioned as a good example. Foreign operators are also actively seeking ways to block scam calls and are interested in the success of the measures adopted in Finland.

“Finland has succeeded in creating a model that effectively protects consumers and prevents criminals from making scam calls from disguised numbers. It’s great to see that this is also attracting international interest. Preventing scams is an arms race between us and the criminals, so we are constantly developing new solutions as well”, says Jäkkö.

In addition to blocking scam calls, Elisa has developed a solution to block calls from unknown foreign numbers. Scam text messages can also be tackled with a solution jointly developed by Traficom and operators.

Elisa’s actions to reduce scams in Finland

  • 2020 – Prevention of “wangiri” scam calls:
    Elisa can identify and block commonly known wangiri numbers (a scam involving missed calls to prompt a costly callback) as well as potential new numbers and prevent the number from being displayed, so the victim cannot call the attacker’s line back.
  • 2021 – Elisa develops solution to block number spoofing:
    Elisa creates a solution that blocks number spoofing, i.e. falsifying Finnish phone numbers and using them in scam calls.
  • 2023 – Nationwide implementation of the number spoofing blocking solution:
    The solution for blocking number spoofing is adopted nationwide by order of Traficom.
  • 2024 – Tackling scam text messages:
    If an organisation has registered their sender name with Traficom, Elisa can block scam messages claiming to be sent by that organisation. For example, the Finnish Tax Administration is one of those who have registered their sender ID, so scam messages claiming to be from the tax authorities will not get delivered.
  • May 2025 – Basic security features for consumer mobile subscriptions:
    Elisa introduces default basic features for consumer mobile subscriptions that protect people using the internet on their mobile phone. These include a secure authentication service (mobile certificate), malicious website blocking and monitoring for data breaches.
  • July 2025 – Ability to block calls from abroad entirely:
    Elisa adds the possibility to completely block incoming calls from abroad using its patented solution.

OxygenCare expands Digital Healthcare offering with Medanets

OxygenCare is delighted to announce the introduction of the Medanets integrated Point of Care Nursing app to its ever-expanding Digital Healthcare solutions portfolio. The collaboration brings together two companies with a shared vision for improving patient care through innovative digital healthcare solutions.

Stephen Nicholson, Digital Health Manager, OxygenCare, explains: “Medanets simplifies nursing routines, supports decision making, complements and integrates with EHR systems, and releases time to care for patients.’ The CE and MDR certified app was developed in collaboration with healthcare professionals.

OxygenCare is a multi-award-winning, family-owned business with over 50 years supporting healthcare throughout the island of Ireland.

“Their dedicated digital health team and prior experience in delivering complex ICU and anaesthesia systems make them an deal partner for us,” says Medanets CEO Juha-Matti Ranta. “On top of that, their deep market knowledge and the impression made by their team further solidified our confidence in this partnership. It seems we are a natural fit in both values and working style.”

For over 30 years, OxygenCare has been transforming digital healthcare through clinical systems and working with innovative products and solutions throughout Ireland. The Medanets integrated nursing app supports point-of-care documentation and immediate access to key patient data, making it a natural fit with OxygenCare’s digital portfolio.

Combining OxygenCare’s connectivity solutions with Medanets’ mobile solutions can provide significant added value both to organisations already using an electronic health record (EHR) and to hospitals beginning their digital journey.

“We can offer healthcare providers a fast-track way to modernise operations, even in settings where an EHR is not yet in place. For instance, Medanets supports “lightweight IT” approaches such as sending PDFs directly to a document archive—a direct impactful step forward in digital empowerment,” Ranta explains.

Maurice Moran, Managing Director of OxygenCare, adds: “This Medanets offering complements our portfolio, and we see strong market potential. Together, we are currently conducting exploratory efforts in the market to identify opportunities and tailor our approach to local needs. Through this new partnership, all care phases can be managed digitally through a single provider. This partnership marks a promising step toward improving healthcare outcomes in Ireland and underscores the strength of collaboration in driving innovation forward.”