Groov-e zooms into camera market with its first digital camera for kids under £25

Groov-e, one of the UK’s leading tech brands, has entered the digital camera market for the first time, with an affordable, fun digital camera for children aged four and above.

Available in sky blue or baby pink and boasting a modern ‘cool’ build, the Groov-e Kidz Camera is especially designed for the small hands of budding photographers. Featuring a 40mp camera and 1080p video capture it also has a two-inch HD screen so they can instantly admire their snaps and videos.

Ideal for helping children express and explore their creativity, the functions and controls are designed for little hands and minds, so it’s simple to use and they can get started right away.

Packed with features including 28 photo frames, 16 fun filters including moustaches and glasses and five interactive games as an entertaining way to teach them basic editing skills.

Groove-e digital camera for kids – techbuzzireland

The built-in memory allows for content to be stored on the camera, however the included charging and data transfer cable allows photos and videos to be moved to other devices like computers/laptops and smartphones so they can share their creations with friends and family.

The camera expands Groov-e’s range of affordable tech products for children, joining the new range of Cuties night lights which launched in June this year and the best-selling Kidz bluetooth headphones.

The Groov-e Kidz Camera retails at just £24.99, making it an affordable gift for Christmas this year, and is available now from Groov-e and  from Robert Dyas at the end of October.

Digital Transformation Award for Galway Graveyards Project

Galway County Council has picked up one of the main accolades at the Public Sector Digital Transformation Awards 2023 for its innovative digital project that mapped over 40,000 graveyard memorial records across County Galway and made them publicly available online.

The Digital Mapping of Graveyards Project was named overall winner of the ‘Best Community Engagement’ category of the competition at a ceremony held in Dublin’s Shelbourne Hotel last night (Thursday).

Organised by The Sunday Business Post, the awards recognise the achievements of public sector organisations that have made significant contributions to advancing digital transformation across Ireland.  Galway County Council beat off competition from a shortlist of organisations that included Dublin City Council in partnership with Trinity College Dublin, CAWT and Aurion Learning, Longford County Council and Tipperary County Council to win the top award.

Working with and supported by Galway Rural Development, Forum Connemara, The Heritage Council, The National Monuments Service and Galway County Community Archaeology Service, Galway County Council provided funding to local groups to employ experts to train local communities to use mobile technology and to undertake drone mapping of graveyards resulting in a public release of 40,000 records from across the county via the Local Authority’s Open Data Portal.

Cllr. Liam Carroll, Cathaoirleach of Galway County Council, said, “The success of the Digital Mapping of Graveyards Project has been years in the making and is the result of forensic research and cutting-edge surveying work by the Local Authority’s Heritage department and local communities across Galway. This has resulted in a body of work that will be of benefit to the diaspora and academia at home and abroad for years to come.”

Liam Conneally, Chief Executive of Galway County Council, commented, “In congratulating everybody involved, I wish to emphasise the significance of the award win for the future development of this innovative project and similar digital projects that seek to record, preserve and share details of Galway heritage for the benefit of future generations. In an effort to digitalise our services Galway County Council has begun the preparation of a Council Digital Strategy and im happy to say this is the first instalment of this progress. I am delighted to confirm that it is proposed to transfer and update more memorial records and to map graveyards and record further memorial inscriptions in the coming months and years.”

Eileen Ruane, Director of Services, Human Resources, Environment, It and Digital Transformation, Galway County Council, stated, “Galway County Council, through its GIS team, has identified the capability of advanced technology to record Galway’s rich heritage in a way that makes it accessible to a much wider audience, as well as providing a valuable resource for researchers and academia. We are immensely proud of our achievement and look forward to developing existing and new projects into the future.”

According to Marie Mannion, Heritage Officer for Galway County Council, “The aim of the project is to support our diaspora and communities to connect with their past by unlocking valuable graveyard information and making it available as open-source data that is free to use. We are delighted with the positive reaction we have received to making the records publicly available online and this national award will inspire us to further expand the project and develop similar heritage-based digital projects.”

As part of the project, Connemara West mapped seven graveyards in Ballinakill Parish, Renvyle, Tooreena, Salrock, Letterfrack Boys Cemetery, Banogues, St Thomas and Ballinakill.

Janet O’Toole of Connemara West said, “The project’s success is the result of dedicated volunteers giving over their time, and expert guidance delivered by the County Heritage Officer, Marie Mannion with her team in the County Council.”

She continued, “We have mapped seven graveyards in this area, and they are now part of this bigger project from the local authority. It’s online and anybody can enter their surname to find where their ancestors are buried.”

Outlining the background to the project, Barry Doyle, Geographic Information System (GIS) project lead for Galway County Council, said, “We have been working with various community groups and organisations to collect and collating valuable data relating to those who are buried in various graveyards for several years. Galway County Council, with funding from the Heritage Council, the Open Data Engagement Fund and its own resources developed and made available a mobile app specifically for use by surveyors at the local level for memorial surveys, along with associated data management and validation processes. This technology, along with drone technology, was made available to local community groups to expand the number of graveyards in the project resulting in the 40,000 records that are now publicly available.”

The Galway County Digital Mapping of Graveyards Project may be viewed at galwaycoco.maps.arcgis.com and data.gov.ie.

First Look FUJIFILM INSTAX Pal – A Palm-sized digital camera

The latest offering from INSTAX has just dropped and knowing the brand so well over the years they are right when they say it is a first of its kind, it is tiny and the smallest camera I have used, Today we give you a first look at the cute little thing and while we test it out feel free to ask any questions on our channels and stay tuned for a full review in the coming weeks.

The pocket-sized digital camera allows you to easily take pictures with one hand, and the wide-angle lens  makes it perfect for group photos. But the exciting features don’t stop there.

Remote Shooting using the dedicated smartphone app enables users to be part of the picture. The app allows users to check the composition of the image via their smartphone before taking  the photo with the INSTAX Pal.

Interval Shooting allows the user to take continuous shots at 3-second intervals, which can then be edited in the app to choose the best shot.

INSTAX Animation combines multiple images into a single video similar to a flipbook. If the user  prints the INSTAX Animation, it becomes an INSTAX print with QR code. Scan the QR code to  play the video.

[Link] Mode lets users connect the INSTAX Pal directly to their INSTAX Link series printer via  Bluetooth. Then, just like our other instant cameras, the images automatically print out  immediately after they are taken.

Multi-use detachable ring can be used as a handy strap, as a simple viewfinder and as a camera  stand when remote shooting.

Additionally, personal audio can be recorded and set as the camera’s Pre-shutter sound, creating a  moment of personalization for every user. The INSTAX Pal is available in 5 colors: Milky White, Powder  Pink, Pistachio Green, Lavender Blue, and Gem Black. An INSTAX Pal Design Silicone Case in five  colors and a new mini film, “Soft Lavender,” will also be available at launch.

Pricing and Availability: 

Fujifilm’s INSTAX Pal digital camera will be available to purchase at Fujifilm stockist’s nationwide at a  manufacturer’s suggested retail price of EUR 100.00 (incl. VAT) for Milky White, Powder Pink, Pistachio  Green, Lavender Blue versions and EUR 120.00 (incl. VAT) for the Gem Black version. It is expected to  be available for purchase on 5 October 2023. For more product information, visit  https://www.instax.ie/instax-pal/

 

UNBOXING VIDEO

Global Provider of B2B Distribution, Logistics and Supply Chain Solutions Will Establish Digital Centre of Excellence in Dublin

Wesco International a U.S.-based global provider of business-to-business distribution, logistics and supply chain solutions, announced today that it will expand its operations in Ireland to include a new Digital Centre of Excellence to be located in Dublin. Wesco Digital Solutions (Ireland) Ltd. (WDS Ireland) will serve as a development centre for new cloud-based digital systems and solutions as part of the company’s overall digital transformation strategy. Wesco is supported by the Irish Government through IDA Ireland.

WDS Ireland began operating this month, initially creating approximately 30 new management, technology, engineering, and administrative positions to be filled primarily by local hires. Wesco expects employment at WDS Ireland to total nearly 80 positions in the coming years. WDS Ireland will occupy approximately 5,000 square feet on the third floor at College Park House, South Frederick Street, in Dublin.

Minister for Enterprise, Trade and Employment, Simon Coveney TD said: “I’m really pleased to welcome Wesco to Ireland as part of their expansion. Wesco is a global provider of distribution, logistics and supply chain solutions, and the new Digital Center of Excellence will focus on advancements in cloud-based digital technology. The facility will also create up to 80 skilled jobs across a number of areas including technology, engineering and administration. This news is very welcome and a great boost for the city. I wish the team at Wesco the very best of luck with this exciting new chapter in Ireland.”

Chairman, President and Chief Executive Officer of Wesco, John Engel said: “In every industry we serve, we are helping our customers optimize their supply chains, gain efficiencies, and improve safety with our industry-leading portfolio of products, services and solutions. Looking ahead, we expect WDS Ireland will be a catalyst to further leverage technology to transform and enhance the value we deliver to customers globally.  We are excited to hire talented software development, engineering and data analytics professionals in Ireland who will have a unique opportunity to help accelerate the digitalization of our business.”

Mr. Engel continued, “We are grateful for the counsel, support, local expertise and resources IDA Ireland has provided to us to help stand up this new operation. We are impressed with the investments being made here to build a thriving community for advanced technology jobs in the region.”

CEO of IDA Ireland, Michael Lohan said: ”I am delighted that Wesco has chosen Dublin for its Digital Centre of Excellence and will employ up to 80 people here. It is a testament to the talent that Ireland can offer companies in the area of cloud development and helps us to remain at the forefront of digital advancement. I wish Wesco every success here.’’

For more information about job opportunities, visit Careers on Wesco.com.

Digital Wallets: The Key to Improving Your Payment Conversion Rate

In the modern era, digital wallets facilitate expedited and secure transactions across various digital domains—within applications, on the web, or in the physical world. These wallets safeguard your financial particulars, including credit card and debit card credentials, obviating the need for repetitive data entry with each transaction. This streamlines your experiences, saving you both time and the vexation of redundancy while concurrently augmenting your prospects of recompense. In this article, we shall delve into the profound impact digital wallets wield in amplifying the conversion rate of financial transactions. We’ll also give tips on how to use digital wallets for a more significant proportion of your payments.

What Is a Digital Wallet?

One can conduct transactions on the internet, in physical settings, and within applications utilising digital wallets—an ingenious software solution tasked with the stewardship of your financial information, encompassing data linked to credit or debit cards. Digital wallets are commonly denoted as mobile wallets, e-wallets, or e-purses.

How do Digital Wallets Work?

When creating a digital wallet, you must submit your payment data, such as your credit card or debit card information. Your bank account or your PayPal account are additional potential payment options. You may use your digital wallet to make purchases by simply scanning a QR code or placing your phone on a payment terminal once your payment information has been submitted.

How Can Digital Wallets Increase the Rate of Successful Payment Conversion?

Digital wallets can increase payment conversion rates in several ways. The top few are listed below:

 

  • Convenience: Using digital wallets to pay for goods and services is simple and handy for customers. This may result in fewer shopping cart abandonments and improved conversion rates.
  • Security: Digital wallets employ security measures like tokenization and encryption to protect user data. Customers may be inspired to utilise digital wallets as a result of helping to establish their confidence.
  • Speed: Using a digital wallet can make checkout quicker. This is particularly crucial for mobile payments because clients are frequently impatient and want quick, straightforward payment options.
  • Acceptance: An increasing number of retailers now accept digital wallets. Customers may now use their digital wallets to make payments wherever they buy.

How to Raise the Amount of Payments You Receive Using Digital Wallets?

If you want to boost the percentage of purchases made using digital wallets, you can take a few steps to ensure your website or app is prepared. Here are the following suggestions:

 

  • Put a big “Pay with Digital Wallet” button on your website: Give customers a simple way to access the “Pay with Digital Wallet” button. Your checkout page should prominently feature this button.
  • Ensuring compatibility with various digital wallets holds significance as these platforms diverge in functionality. Ensure you acknowledge a spectrum of e-wallets, encompassing Apple Pay, Google Pay, and Samsung Pay.
  • Streamline the checkout process for optimal efficiency: The objective is to make the checkout process as swift and uncomplicated as feasibly achievable. Use a one-page checkout form and cut out any further procedures to do this.
  • Promote the safety of your digital wallet payments by informing clients that doing business with you is safe. This can be achieved by providing security statements or logos on your checkout page.

Conclusion

Paying for goods and services is simple and secure using digital wallets. By facilitating a quicker and simpler checkout procedure and fostering client trust, they can aid in raising the payment conversion rate. Ensure your website or app is designed for mobile wallets to increase the conversion rate of payments.

 

Insert Coin to Continue: The Evolution of Payment Systems in Video Gaming

Video games have come a long way since the days of arcades and early home consoles. Alongside the advancements in graphics, gameplay mechanics, and storytelling, there has been a parallel evolution in how we pay for and access these virtual adventures. 

From the simple act of dropping a coin into an arcade machine to the complex world of microtransactions and subscription services, the payment systems in video gaming have undergone a fascinating transformation.

The Arcade Era: Insert Coin to Play

The arcade era, which began in the late 1970s and peaked in the 1980s and early 1990s, was the genesis of video game payment systems. In arcades, players would insert coins (usually quarters) into a slot on the game cabinet to play. This pay-per-play model was straightforward and immediate, allowing players to enjoy games in short bursts. The challenge was to master the game’s mechanics within a limited time frame, often leading to fierce competition among players.

This model encouraged game developers to create titles that were easy to pick up and play but difficult to master. The quicker a player lost, the more coins they would need to insert to continue playing, providing a steady stream of revenue for arcade owners.

Pay by phone bill deposits

In the ever-evolving landscape of video game payment systems, one of the most significant and convenient developments in recent years has been the introduction of phone bill casino deposits. This innovation has revolutionised how we pay for gaming and expanded the realm of online gambling and mobile gaming. Phone bill deposits, also known as “pay by phone” or “mobile billing” options, provide a seamless and user-friendly way for players to fund their gaming accounts.

As tech keeps improving, phone bill deposits are becoming smarter and more convenient and mobile casino sites like JeffBet now offer easy phone billing payment options offering a number phone billing payment solutions. With the integration of biometric authentication, such as fingerprint and facial recognition, mobile payments are becoming even more secure and convenient.

The Digital Age: Downloadable Content and Microtransactions

The digital age brought significant changes to payment systems in video gaming. Instead of purchasing physical copies of games, players began downloading them directly to their consoles or PCs. This shift paved the way for the introduction of downloadable content (DLC) and microtransactions, making it easier than ever to pay for games.

DLC allowed developers to extend the lifespan of their games by offering additional content, such as new levels, characters, and items, for a separate fee. Microtransactions, on the other hand, allowed players to make small in-game purchases, often for cosmetic items or power-ups. These microtransactions proved highly profitable for developers, as they encouraged players to spend small amounts of money frequently.

While some players appreciated the ability to customise their characters and enhance their gameplay experience, others felt that microtransactions created a pay-to-win environment where those who spent more money had a significant advantage.

The Battle Royale Phenomenon

The battle royale genre, popularised by games like “Fortnite” and “PlayerUnknown’s Battlegrounds,” introduced a unique approach to payment systems. These games are typically free to play, with revenue generated by selling in-game items and battle passes. Battle passes offer a tiered system of rewards that players can unlock by playing the game or purchasing the pass.

This model encourages players to invest time and money into the game to unlock exclusive cosmetics and rewards. It has been incredibly successful, with some battle royale games generating billions of dollars in revenue.

The Subscription Renaissance

In recent years, subscriptions have made a resurgence in the gaming industry. Services like Xbox Game Pass, PlayStation Now, and Apple Arcade offer players access to a library of games for a monthly fee. These services provide a cost-effective way for players to enjoy a wide variety of games without purchasing each title individually.

Additionally, cloud gaming platforms like Google Stadia and NVIDIA GeForce NOW are exploring subscription-based models that allow players to stream games directly to their devices, eliminating the need for high-end gaming hardware.

The Future of Payment Systems in Gaming

As technology advances, gaming payment systems are likely to evolve further. Virtual reality (VR) and augmented reality (AR) gaming experiences may introduce new monetisation methods. Blockchain and non-fungible tokens (NFTs) could also play a role in the future of in-game item ownership and trading.

One thing is clear: the landscape of video game payment systems will continue to adapt to the preferences of players and the possibilities of technology. While debates about the ethics of microtransactions and the value of subscription services persist, the fundamental goal remains the same — to provide engaging and immersive gaming experiences to players worldwide, however, they choose to pay for them.

Conclusion

In the end, the evolution of payment systems in video gaming reflects the broader changes in technology and consumer preferences. From the days of inserting coins into arcade machines to the current era of subscription services and microtransactions, the gaming industry has continuously innovated to ensure both profitability and player satisfaction. 

As we look ahead, it will be fascinating to see how emerging technologies shape the future of video game monetisation and what new experiences await gamers in the years to come.

How to Harness the Power of Digital Marketing for Law Firms

With the rise of modern technology, digital marketing has become a valuable tool for law firms to promote their services and reach new clients. By leveraging the power of digital marketing, your firm can create powerful campaigns that will increase brand awareness and bring in more business. In this blog post, you will learn how to craft successful digital marketing strategies to help your law firm build an online presence and drive legal leads. We’ll discuss why it’s important for attorneys to establish an effective web presence through search engine optimization (SEO), content creation, social media engagement, pay-per-click (PPC) advertising, and other tactics designed specifically for lawyers. With these tips in mind, you should be able to develop efficient methods that attract prospects and generate more qualified cases!

Define Your Brand Identity and Goals 

Defining your brand identity and goals is an essential step of any digital marketing campaign for lawyers. Knowing what message you want to convey and what type of clients you are looking for will help guide your content strategy, SEO keyword research, social media posts, and other online efforts. Once you’ve established the goal of your campaign – whether it be growing visibility in search engine rankings or increasing the number of case leads – you can create campaigns that are tailored to meet those objectives. A law firm marketing budget should be allocated to both short-term and long-term goals in order to ensure consistent results. When setting these goals, remember to be realistic – if you are a small firm, it may take longer to reach the same level as larger firms. 

Create a Website That is User Friendly and Optimized for the Search Engines

Your law firm’s website should be designed with both users and search engines in mind. Search engine optimization (SEO) is a crucial part of any digital marketing strategy, so make sure to prioritize this when building your website. This means utilizing keyword-rich content that correctly uses headers, tags, titles, and meta descriptions, as well as providing an optimized website structure and fast loading speed. Additionally, you should ensure that your website is secure and easy to navigate for users. This will help improve the user experience and increase conversion rates from potential clients. 

Utilize Content Marketing Tactics That are Targeted to Potential Clients 

Law firms should have content marketing strategies tailored to target potential clients. This can include blog posts, infographics, videos, and podcasts that cover topics related to the law firm’s practice areas. Creating content that is educational, entertaining, and engaging can help demonstrate an understanding of the issues facing your potential clients and provide an effective way for them to learn more about your services. If done correctly, content marketing can help you build relationships with new prospects and establish credibility as a law firm. In order to maximize results, be sure to select formats and topics that are likely to resonate with your target audience. 

Take Advantage of Social Media Platforms 

Social media is more than just an online platform for interacting with friends and family – it can also be an effective tool for promoting your law firm. Social media allows you to directly engage with potential clients and build relationships in real-time. Additionally, by using social media platforms like LinkedIn and Twitter, you can share content from other sources that may be of interest to your target audience. This will help establish your presence on the platform as an authoritative resource for legal information, which is likely to attract more prospective clients. 

Make Use of Pay-Per-Click Advertising 

Pay-per-click (PPC) advertising is a powerful tool for law firms looking to generate more qualified leads. PPC allows you to create targeted ads that will appear in search engine results when specific keywords are used. This will help increase brand visibility and ensure that your ads reach potential clients who are actively searching for legal services. Additionally, PPC allows you to track the results of your campaigns and make adjustments as necessary in order to maximize return on investment (ROI). 

Taking the time to create a brand identity for your business and develop marketing plans around these goals can help propel you to success. Once you have a cohesive plan, it’s essential to create a website that is easy to use and optimized for organic search traffic. Additionally, content strategies such as blogging or creating explainer videos can target potential clients who are in need of your services/products. Those looking for further engagement with their clients should consider utilizing social media platforms like Twitter, Facebook, Instagram, and LinkedIn. Additionally, pay-per-click advertising can be leveraged to attract qualified leads and track the results of campaigns. By following these tips, you should be able to create a strong digital presence for your law firm that will bring in more business and generate higher revenue!

Tech Investments in the Digital Entertainment Industry

In an age defined by digitalisation, the entertainment industry has undergone a seismic shift. Traditional forms of entertainment have gracefully paved the way for their digital counterparts, driven by technology’s relentless march forward. As consumers increasingly embrace digital platforms, the fusion of tech investments and digital entertainment continues to redefine how we engage with content. Let’s delve deeper into this dynamic relationship and its profound impacts on our leisure time.

Tech Innovations in iGaming

The iGaming industry has experienced a significant surge in popularity over the past few years. This growth can be attributed to various factors such as user-friendly interfaces, secure payment options, and engaging gameplay. The presence of famous casino slots games, with their state-of-the-art graphics and innovative features, exemplifies the extent of tech investments in this sector. These games, such as Big Bass Bonanza and Gonzo’s Quest, provide players with immersive experiences, often taking inspiration from popular culture, historical themes, or even abstract concepts.

iGaming has seen swift advancements primarily driven by significant tech investments. These funds have catalysed progress in several areas. For instance, blockchain technology has been adopted to guarantee fair play and transparent transactions. Meanwhile, artificial intelligence tools have been implemented to scrutinise player behaviour, optimising the gaming experience without crossing ethical lines. Additionally, augmented and virtual reality technologies have been integrated, either simulating real-world scenarios or forging entirely novel environments, thereby elevating the immersion level in gaming.

Such technological innovations have not only enhanced player experience but also ensured security, transparency, and reliability in the iGaming space.

Streaming and Music Platforms

In recent years, the transition from traditional forms of entertainment to their digital counterparts has been nothing short of spectacular. Streaming platforms, especially the likes of Netflix, Amazon Prime, and Disney+, stand at the forefront of this revolution. These giants have significantly changed the way we consume entertainment, driven by their massive investments in AI algorithms. Such investments ensure viewers receive personalised content recommendations tailored to their unique viewing habits.

On the music front, platforms like Spotify, Apple Music, and Tidal have not only democratised music access for diverse audiences worldwide but have also employed sophisticated data analytics to curate playlists and suggest tracks. This innovation harnesses user listening habits, ensuring each individual is treated to a unique and bespoke auditory experience tailored to their preferences and moods.

Digital Reading and Publishing

The realm of literature and publishing hasn’t remained untouched by the tidal wave of digitisation. Platforms such as Kindle and Audible have ushered in a new era for book enthusiasts. Gone are the days when one needed to physically visit a store or library to procure a book.

Today, vast digital libraries are available at our fingertips, making it easier than ever for readers to dive into new adventures or learn about various subjects. Moreover, these platforms’ robust tech investments have added features like adjustable fonts, integrated dictionaries, and narration speeds, catering to the diverse needs of readers and ensuring a comfortable and enriching reading experience.

Tech investments in the digital entertainment industry, from iGaming to streaming services, have transformed how audiences consume content. As technology continues to evolve, one can anticipate even more groundbreaking innovations that cater to diverse consumer preferences and redefine entertainment in the digital age.

TCS Helps AIB life Launch Operations in Ireland with a Digital-First Platform Powered by TCS BaNCS

Tata Consultancy Services (TCS) has helped AIB life, the newly formed joint venture between Allied Irish Banks plc and Great-West Lifeco, launch operations in Ireland with a future-ready, digitally enabled, platform that supports its vision to help people on their path to financial security, one step at a time.

TCS was selected as the strategic partner to help build a digital first, full-service life company for the Irish market. TCS helped create a modern, cloud-based technology stack ground up, with its flagship insurance platform TCS BaNCS™ at the core that gives AIB’s 3.2 million customers the ability to access financial advice and a range of integrated AIB life protection, pensions, and investment products in their branch, by phone and via the AIB mobile banking app. The solution also integrates with AIB’s nationwide network of 120 financial advisors from whom customers can seek financial guidance.

TCS BaNCS’ configurability and rich functionality will enable AIB life to launch innovative new products and services. The entire solution is hosted on the cloud and its digital-first architecture provides APIs to enable easy integration with ecosystem partners to co-create new joint offerings.

In addition to designing and deploying the enabling technology stack, TCS will also provide IT, customer, and claims handling services for AIB life in a managed insurance services model. The end-to-end policy administration services will be provided from the TCS Global Delivery Centre in Letterkenny, Co. Donegal.

“Financial services firms and their customers around the world are benefitting from the rich functionality and omnichannel experiences offered by TCS BaNCS. Its Digital First, Cloud First architecture is tailor-made for the digital-first approach that AIB life has taken. We are delighted to support the launch of AIB life and be a partner in the exciting journey ahead,” said Vivekanand Ramgopal, President, BFSI Products and Platforms, TCS. “TCS BaNCS’ digital capabilities and configurability will help AIB life differentiate itself in the Irish market with innovative offerings that seamlessly support its customers in their personal financial journeys.”

Jacquie Doyle, COO, AIB life, said: “The Joint Venture between AIB and Great-West Lifeco, which will provide AIB customers with exclusive access to AIB life protection, pensions, and investment products, has entered into a 10-year partnership with TCS to build and operate a future-ready digital infrastructure that enables customers to more effectively plan their finances and investments.

“After an extensive review of the market, it was clear that TCS’ contextual industry knowledge, European cloud-based technology and global delivery team based in Letterkenny meant that they would be the perfect partners for us. As we look to grow this new greenfield life company, it is key that we build this on a foundation of cutting-edge technology. The global delivery centre in Letterkenny, where we will be servicing AIB life customers, will allow us to help our customers understand and improve their financial wellbeing and the financial security of their families and businesses.”

TCS is one of the world’s largest providers of services and solutions to the financial services industry and has been helping leading banks and financial institutions across the world in their growth and transformation journeys. Using its deep domain expertise, contextual knowledge, intellectual property and knowledge of global regulatory norms and risk management guidelines, TCS helps its customers leverage high levels of intelligent automation to reimagine their operations, enhancing their agility and competitiveness. For more information about TCS BFSI Products and Platforms, visit https://www.tcs.com/what-we-do/products-platforms/tcs-bancs.