Dell Technologies Leads AI PC Movement with New, Redesigned PC Portfolio

Dell Technologies has today announced a new, simplified AI PC portfolio featuring on-device AI for greater end-user creativity and productivity. To accelerate AI PC adoption across Irish businesses, Dell is also providing developers and IT administrators with the tools to seamlessly build and deploy AI applications to Dell AI PCs.

As the number one provider of commercial AI PCs, Dell is expanding its portfolio with new product designs, increased performance and battery life, the latest silicon innovation and AI accelerators, and industry-leading capabilities across software, management, and sustainability. Dell has unified its brand across PCs, displays, services and accessories to make it even easier for customers to find the right technology solutions they need today and in the future.

The PC is the most important personal productivity device of our lifetime, and it is being transformed by AI,” said Michael Dell, chairman and CEO, Dell Technologies. “Dell has driven PC innovation for the last 40 years and we are well positioned for this moment. Our new, streamlined portfolio of AI PCs is here to deliver the future of computing.”

Unified brand and simplified choices

Buying a PC can be a complex experience, with multiple factors to consider – brands, models, form factors, performance, graphics, storage and materials. In fact, 74% of consumers walked away from technology purchases simply because they felt overwhelmed.

Dell’s new branding puts the highly trusted Dell name front and center with three PC categories:

  • Dell: Designed for play, school, and work.
  • Dell Pro: Designed for professional-grade productivity.
  • Dell Pro Max: Designed for maximum performance.

The Dell and Dell Pro product lines extend to displays, accessories and services for consistent customer experience across the entire client portfolio. For example, the Dell Pro 13/14 Premium is a Copilot+ PC with a sleek and lightweight laptop option for executives, sales managers and consultants who value performance and portability on the go. It’s available in 13- and 14-inch display sizes and is the slimmest and lightest of the Pro portfolio, starting at only 2.36 pounds. The Dell Pro Premium delivers up to 21.2 hours of battery life and 51% more run time than its predecessor.

Dell Pro Max PCs pack high-end performance in a portable, lightweight, and modern design, with Dell Pro Max Plus and Premium models coming later this year. The all-new 16-inch size provides expansive screen real estate and supports complex and high-performance applications on-the-go. The spacious display offers up to QHD+ resolution, 16:10 aspect ratio and an optional touch screen.

Dell’s strategy to shift to simple, descriptive naming across its PC, ecosystem solutions and services portfolio brings significant value to customers amidst a complex and evolving AI PC landscape,” said Pat Moorhead, President, Moor Insights & Strategy. “Alongside new silicon options from AMD, in addition to Intel and Qualcomm, and new PC designs, Dell is well positioned to offer choice and help organizations futureproof for the AI era.”

Powering AI PCs for specific workloads

Dell provides the latest silicon choices across its new portfolio while removing guesswork and complexity for end-users and businesses. New Dell AI PCs [link to blog] offer built-in NPU technology to deliver AI performance suited to specific workload needs. Dell builds upon its extensive Intel® lineup by adding Intel® Core™ Ultra (Series 2) processors, expands AMD options with AMD Ryzen™ processors and continues working with Qualcomm Technologies, Inc. to offer customers the right devices for the right use-cases. The combined hardware, software and silicon innovations broaden powerful on-device Copilot+ PC experiences to reach more customers.

With new devices across Dell, Dell Pro and Dell Pro Max, offering multi-day battery life, users can stay productive longer and enjoy modern and professional grade designs that withstand rigorous daily use, with improved thermal technology that enhances airflow ensuring quite operation.

Professionals can handle intensive workloads, power demanding applications, and fine-tune large language models with Dell Pro Max mobile and fixed workstations, featuring a patented thermal design that boosts performance generation-over-generation. IT administrators benefit from Dell’s world-class security and manageability features, which allow remote management of entire fleets of Dell Pro devices, reducing operational costs and increasing uptime.

Building on company’s circular innovation leadership, sustainability is a core focus, with modular designs and increased use of recycled renewable, and low-emissions materials. Enabling easy repairs and reducing e-waste. Dell Pro and select Dell Pro Max devices include modular USB-C ports and modular mainboards that allow for repair of commonly used ports without affecting the entire system.

These devices utilize recycled and renewable materials, including low-emissions aluminium and bio-based plastics, reflecting Dell’s commitment to reducing environmental impact. Battery innovations further enhance sustainability, using 80% less cobalt to minimize reliance on critical minerals.

Dell accelerates AI PC adoption with Dell Pro AI Studio

Businesses want to use AI models trained on their data to address specific needs and run them locally on AI PCs for better efficiency.

 However, building and managing these models is challenging because hardware requirements differ across silicon vendors and CPUs, GPUs, and NPUs.

Dell is making AI development on PCs easy with the Dell Pro AI Studio, the industry’s most comprehensive AI toolkit leveraging NPU technology With Dell validated tools, frameworks, templates and models, developers and IT administrators can build and manage AI software with simplicity and speed, regardless of the underlying silicon. This is expected to reduce development and deployment time by as much as 75%,  going from six months to as little as six weeks.

Dell Pro AI Studio, part of the Dell AI Factory, is another example of how Dell helps enterprises right-size, implement and scale AI across various environments – from PCs to data centers. The Dell AI Factory gives customers access to the industry’s broadest AI portfolio and an open ecosystem of technology partners to create AI applications that meet their unique needs, budgets and power requirements.

Dell’s innovations are setting new standards in personal and professional computing, revolutionising how users approach productivity and creativity in Ireland and around the globe. Devices like the Dell Pro Premium with its sleek design and 21.2 hours of battery life and other advanced features such as HDR – enabled cameras, highlights its mobility and professional performance.

The Dell Pro Plus, available in multiple configurations, offers scalable performance with a durable and sustainable finish. Meanwhile, the Dell Pro Max line delivers unparalleled power and versatility for demanding workloads, making it an ideal choice for professionals in fields such as animation, design, and engineering.

Through user-centric innovation Dell cements its leadership in the AI PC world and setting new standards in personal and professional computing.

Additional resources

More CES 2025 news

Dell Technologies Ireland reveals top technology predictions for 2025

Jason Ward, EMEA North Vice-President and Managing Director of Dell Technologies Ireland, has unveiled his top five technology predictions for 2025, outlining how Artificial Intelligence (AI) and emerging technologies will redefine and transform the way Irish businesses operate.

The technology leader is forecasting how advancements in AI, data infrastructure, and emerging technologies like quantum computing and 6G will redefine business operations in 2025. Key predictions include the rise of AI agents, the fusion of AI with other new technologies, and the growing importance of upskilling to harness AI’s potential.

2025 will be a pivotal year for technology, where AI moves from experimentation to execution and becomes an essential driver of business transformation,” said Jason Ward, EMEA North Vice-President and Managing Director of Dell Technologies Ireland. “The era of trial and error in AI has come to an end, with businesses of all sizes moving to adopt Generative AI to enhance productivity, efficiency and growth.”

To stay competitive in the AI era, businesses must have a clear strategy, modern infrastructure, and a commitment to upskilling their workforce. By anticipating emerging technology trends that will shape Ireland’s economy, Dell can enable public and private sector organisations to adapt, innovate, and thrive in 2025 and beyond. Through our team of technologists and experts and unique capabilities, such as our Customers Solutions Centre Innovation Lab in Limerick, we’re helping organisations in every sector to accelerate their AI journey and make it a success.

1. AI will deliver real business value, scaling from concept to reality

2024 was a year of AI discovery, but 2025 will be the year businesses realise tangible returns on investment. According to McKinsey, GenAI usage has doubled in just 10 months, where businesses in these stages are learning, testing and gaining insights into what AI can achieve. Industries like healthcare, finance, and logistics will lead the way in deploying AI and scaling it to solve current challenges. If an organisation’s AI strategy isn’t clearly defined yet, make it a top priority in 2025. Tools are maturing at a rapid pace, and Irish businesses that fail to adapt risk falling behind.

2. 2025 will see the rise of AI agents

2025 will also see the rise of AI agents, with abilities far beyond chatbots or virtual assistants. AI agents are software systems designed to plan, make decisions, and execute actions to achieve specific goals.

Unlike traditional chatbots we know today, these systems will execute tasks autonomously, offering dynamic and creative solutions. By resolving detailed customer inquiries and tailoring real-time marketing campaigns, AI agents will become integral tools of employees across the country.  Gartner predicts that by 2028, these agents will manage one-third of all generative AI interactions. At Dell, we’re exploring the use of intelligent agents to help teams sort through content and code artifacts and other knowledge bases with the view to sharing those learnings with organisations in Ireland.

3. Future of work will increasingly be shaped by AI PCs

In 2025, AI-powered PCs will enhance productivity for Irish businesses and shape the future of work. These devices, equipped with embedded AI, will handle tasks like drafting follow-ups, organising to-do lists, and summarising emails before the workday even begins. With 2025 likely to bring a big PC refresh, an AI accelerator, or NPU, will be found in nearly every device, meaning PCs will be capable of running AI workloads and apps. By processing data locally, they offer faster performance, improved security, and greater cost efficiency—key benefits for many of Ireland’s hybrid workplaces and remote teams. For businesses relying on older hardware, upgrading to smarter devices will be essential to stay competitive in a rapidly evolving landscape.

4. New era of innovation will be unlocked as AI converges with other technologies

The next wave of innovation will be driven by the convergence of AI with other emerging technologies. In 2025, this powerful combination of AI with quantum computing, 6G networks, intelligent edge, and digital twins will unlock groundbreaking advancements across a growing number of sectors in Ireland. The integration of AI with 6G’s high-speed connectivity will empower smart factories to make real-time decisions, boosting production efficiency and enabling predictive maintenance. The convergence of AI with Edge Computing will also enable the emergence of smart grids allowing businesses to better manage their energy. This new wave of innovation will unlock unprecedented levels of performance and efficiency, reshaping industries and pushing the boundaries of what’s possible.

5. Upskilling will become one of the best investments of 2025

The growing adoption of GenAI among Irish businesses will make AI fluency a vital skill in every sector of the economy. From advanced programmers and prompt engineers to AI content editors, new AI tasks and jobs will also emerge. In 2025, organisations across Ireland will need to prioritise the upskilling of their employees and putting in place dedicated workforce transformation plans to stay competitive. Although the latest data from the Dell Innovation Catalysts Study found that 59% of organisations in Ireland are training or upskilling employees to use GenAI, the remainder of businesses will need to rapidly catch up. Investing in upskilling will be one of the best investments businesses will make in 2025.

Dell Technologies unveils major PowerScale updates to accelerate AI workflows

Today Dell Technologies announced significant updates to its PowerScale unstructured data storage platform, tailored to enhance AI-ready performance. As AI becomes the backbone of data-driven enterprises, PowerScale’s advancements aim to eliminate barriers, optimise costs, and enable businesses to extract actionable insights from their data at speed.

The updated PowerScale introduces cutting-edge 200Gb faster networking Ethernet and InfiniBand connectivity delivering a remarkable 220% boost in streaming write performance and a 99% increase in streaming read speeds compared to last year’s performance, along with higher storage density with new 61TB SSD drives, 24TB HDDs, and enhanced searchability through the new MetadataIQ capabilities.

These advancements are crucial as AI has become essential for businesses in Ireland, which aims to thrive in a data-driven economy. PowerScale’s updates help eliminate data limitations, optimise AI workflows, and support large-scale AI implementations like Generative AI applications. These improvements empower businesses to turn data into actionable insights and drive innovation.

Some of the key benefits of the updates include AI pipeline optimisation with ultra-fast connectivity, ensuring smooth data flow and enhanced GPU performance for quicker data processing and decision-making. The higher storage density leads to cost savings by reducing data centre expenses and improving data accessibility through MetadataIQ, which enables faster access to valuable information. This allows businesses to handle massive datasets efficiently while simultaneously reducing costs.

The increased density means organisations can achieve up to a 50% reduction in data centre footprints, resulting in significant savings on energy and colocation expenses. This innovation also supports the growing demands of Generative AI and Large Language Models (LLMs), such as NVIDIA’s DGX SuperPOD, making high-performance AI implementations more accessible.

Speaking about the new updates Saif Aly Product Marketing Manager for Unstructured Data Solutions at Dell Technologies said: “AI is no longer a distant vision for the future—it’s the backbone of businesses seeking to compete in today’s data-driven economy. At Dell Technologies, we understand that AI’s game-changing potential hinges on not just cutting-edge algorithms but also the infrastructure that supports and powers them.”

The latest PowerScale enhancements solidify Dell Technologies’ commitment to supporting Irish businesses as they scale their AI initiatives. From accelerating performance to simplifying data management, these updates are designed to help organisations focus on outcomes rather than infrastructure.

To learn more about the latest updates to PowerScale and how it can benefit your business, visit their website.

Tackling data silos in the Cloud

In an increasingly data-driven world, organisations are adopting multicloud strategies to meet their business needs. As companies contend with vast and complex amounts of unstructured data, a multicloud approach allows them to manage, access, and protect their information seamlessly across various cloud platforms. Ivor Buckley, Field CTO, Dell Technologies  Ireland tells us more.

Gartner estimates that by 2025, over 95% of new digital workloads will be deployed on cloud native platforms. This trend is especially visible in Europe, where regulatory compliance and data sovereignty concerns are pushing companies toward sophisticated storage solutions.

Here in Ireland, according to the Dell Technologies’ Innovation Catalysts Study 38% of IT and business decision-makers believe that hybrid infrastructure dominates their IT landscape, while another 38% point to multi-cloud as the leading model.

With businesses navigating a multicloud environment, it is vital that IT leaders harness the growing bank of data within and across their organisation. That requires a greater focus on eliminating data silos and achieving a unified storage system.

There are five key considerations that IT leaders in Ireland need to take account of to ensure their shift from data silos to a multicloud approach unlocks strong business benefits.

 

  1. Hybrid and Multicloud Integration: Breaking Down Data Silos

Companies considering hybrid or multicloud approaches are often contending with data silos that limit data sharing, access, and analytics potential. With hybrid and multicloud options, many organisations are moving toward a more cohesive storage setup.

This is particularly relevant in Ireland, where regulations like GDPR and data residency laws govern how and where data can be stored. By linking storage across multiple platforms, these organisations can centralise data and comply with local regulations, granting them flexible data access without sacrificing security.

 

  1. Cloud-Native File Storage: Enhancing Scalability and Flexibility

As companies’ data needs expand, they require storage that can scale as those demands fluctuate. Cloud-native file storage – engineered specifically for cloud environments – provides the agility needed to scale storage up or down as needed.

Industries with intensive data processing needs, such as automotive technology, are quickly adopting cloud-native storage. For example, Subaru collaborates with Dell Technologies to develop AI-powered driver assistance systems, which rely on Dell’s cloud-native infrastructure for high-speed data analysis from sensors and cameras. This setup lets Subaru’s AI systems handle massive data loads efficiently, supporting compliance while delivering reliable performance.

 

  1. Unified Data Management: Streamlining Accessibility and Governance

In the multicloud landscape, data management now goes beyond storage to include governance, access control, and compliance. A recent McKinsey report highlights that 72% of European CIOs prioritise unified data management, aiming to streamline data access across cloud platforms while maintaining strict control.

In Ireland, where data compliance is essential, companies are investing in platforms that facilitate unified data policies, enabling secure data transfer between clouds with consistent security standards. This approach simplifies workflows, boosts productivity, and ensures that critical data can be accessed from anywhere within the organization.

 

  1. AI and Machine Learning Integration: Extracting Data Insights

As multicloud storage enables more integrated data environments, AI and machine learning are providing unprecedented insights. According to a new forecast from the Worldwide AI and Generative AI Spending Guide published by IDC, European spending on AI is projected to reach $133 billion by 2028, growing at a compound annual growth rate (CAGR) of 30.3% over the 2024-2028. By storing data across interconnected clouds, organisations can leverage AI to analyse multiple data sources for real-time, actionable insights.

AI integration is game-changing across data-heavy industries, providing the framework for complex analytics that drive innovation and enhance decision-making. For businesses, the multicloud approach also ensures secure and ethical AI use.

 

  1. Edge Computing and Multicloud Storage: Lowering Latency and Boosting Data Sovereignty

With the rise of IoT and the demand for real-time data, edge computing is becoming a critical aspect of multicloud strategies, enabling data processing close to its source.

For businesses and organisations here in Ireland, edge computing also supports data sovereignty by allowing sensitive data to be stored within designated regions. Gartner projects that by 2026, 75% of data will be created and processed outside traditional data centers, highlighting the role of edge computing in multicloud strategies.

In the automotive industry, for example, edge computing within a multicloud setup allows companies to process data from connected vehicles in real-time, powering features like predictive maintenance and live navigation. This approach enhances the user experience while ensuring adherence to European data residency laws. Edge computing, as part of a multicloud approach, allows companies to optimise data access and latency, staying compliant without sacrificing performance.

 The Future of File Storage

As organisations continue to generate vast amounts of data, the need for efficient and effective storage solutions will only grow. Multicloud strategies represent a significant shift in how businesses can manage their data, moving from isolated silos to a unified, accessible, and secure ecosystem.

Looking ahead, the evolution towards a balanced multi-cloud ecosystem will continue to shape IT strategies in Ireland. Enterprises can unlock the full potential of their data, driving innovation, improving decision-making, and gaining a competitive edge.

The shift from data silos to a multicloud approach isn’t just a technological evolution – it’s a fundamental transformation of how businesses operate in the digital age.

Dell AI Factory Transforms Data Centers with Advanced Cooling, High Density Compute and AI Storage Innovations

Today Dell Technologies introduces new integrated rack-scalable systems, server, storage and data management innovations to the Dell AI Factory, powering high density computing and AI workloads at scale.

“Today’s data centers can’t keep up with the demands of AI, requiring high density compute and liquid cooling innovations with modular, flexible and efficient designs,” said Arthur Lewis, president, Infrastructure Solutions Group, Dell Technologies. “These new systems deliver the performance needed for organizations to remain competitive in the fast-evolving AI landscape.”

The future of accelerated compute with leading cooling innovations

The Dell Integrated Rack 7000 (IR7000) handles accelerated computing demands with superior density, more sustainable power management and advanced cooling technologies. This Open Compute Project (OCP) standards-based rack is ideal for large-scale deployment and features a futureproof design for multigeneration and heterogenous technology environments.

Key features include:

  • Designed for density, the 21-inch Dell IR7000 is designed to support industry-leading CPU and GPU density.
  • Future-ready and efficient, the rack features wider, taller server sleds to accommodate the latest, larger CPU and GPU architectures. This rack was purpose built for liquid cooling natively, capable of cooling future deployments of up to 480KW, and is able to capture nearly 100% of heat created.
  • Engineered for greater choice and flexibility, this integrated rack offers support for both Dell and off-the-shelf networking.
  • Deployments are simple and energy-efficient with Dell Integrated Rack Scalable Systems (IRSS). IRSS delivers innovative rack-scale infrastructure optimized for AI workloads, making the setup process seamless and efficient with a fully integrated plug-and-play rack scale system.

Dell Technologies introduces AI-ready platforms designed for the Dell IR7000:

  • Part of the Dell AI Factory with NVIDIA, the Dell PowerEdge XE9712 offers high-performance, dense acceleration for LLM training and real-time inferencing of large-scale AI deployments. Designed for industry-leading GPU density with NVIDIA GB200 NVL72, this platform connects up to 36 NVIDIA Grace CPUs with 72 NVIDIA Blackwell GPUs in a rack-scale design. The 72 GPU NVLink domain acts as a single GPU for up to 30x faster real-time trillion-parameter LLM inferencing. The liquid cooled NVIDIA GB200 NVL72 is up to 25x more efficient than the air-cooled NVIDIA H100-powered systems.
  • The Dell PowerEdge M7725 provides high performance dense compute ideal for research, government, fintech and higher education environments. Designed to be deployed in the IR7000 rack, the Dell PowerEdge M7725 delivers more compute with improved serviceability scaling between 24K-27K cores per rack, with 64 or 72 two socket nodes, powered by 5th Gen AMD EPYC CPUs Front IO slots enables high speed IO connectivity and provides seamless connectivity for demanding applications. The server’s energy-efficient form factor allows for more sustainable deployments through both direct liquid cooling (DLC) to CPUs and air cooling via quick connect to the integrated rack.

Unstructured storage and data management innovations for the AI era

Dell Technologies unstructured data storage portfolio innovations improve AI application performance and deliver simplified global data management.

Dell PowerScale, the world’s first Ethernet storage certified for NVIDIA DGX SuperPOD, delivers new updates that enhance data management strategies, improve workload performance and offer greater support for AI workloads.1

  • Enhanced discoverability: Unlock data insights for faster smarter decision-making using PowerScale metadata and the Dell Data Lakehouse. A forthcoming Dell open-source document loader for NVIDIA NeMo services and RAG frameworks is designed to help customers improve data ingestion time and decrease compute and GPU cost.
  • Denser storage: Customers can fine tune their AI models by training them on larger datasets with new 61TB drives that increase capacity and efficiency while reducing data center storage footprint by half.2
  • Improved AI performance: AI workload performance is enhanced through front-end NVIDIA InfiniBand capabilities and 200GbE Ethernet adapter support that delivers up to 63% faster throughput.3

With new enhancements to the Dell Data Lakehouse data management platform, customers can save time and improve operations with new features like disaster recovery, automated schema discovery, comprehensive management APIs, and self-service full stack upgrades.

Customers can simplify their data-driven journey and quickly scale their AI and business use cases with Optimization Services for Data Cataloging and Implementation Services for Data Pipelines. These services increase accessibility to high-quality data through discovery, organization, automation and integration.

Dell Generative AI Solutions with Intel for modern workflows

As part of the Dell AI Factory, Dell Generative AI Solutions with Intel offers jointly engineered, tested and validated platforms for seamless AI deployment. Featuring the Dell PowerEdge XE9680 and Intel ® Gaudi 3 ® AI accelerators with Dell storage, networking, services and an open-source software stack, these preconfigured, flexible and high performing solutions support a range of GenAI use cases including content creation, digital assistants, design and data creation, code generation and more.

Dell Technologies Expands Dell AI Factory with New PowerEdge Servers to Accelerate Enterprise AI Adoption

Dell Technologies announced the expansion of the world’s broadest generative AI (GenAI) solutions portfolio with Dell AI Factory additions tailored for AMD environments. These solutions offer enterprises enhanced AI capabilities, including greater scalability and flexibility, to stay competitive in the evolving technology landscape.

“By integrating AMD technology into the latest Dell servers, AI solutions and services through the Dell AI Factory, we’re providing the performance and efficiencies enterprises need today and, in the future,” said Arthur Lewis, president, Infrastructure Solutions Group, Dell Technologies. “Together with AMD, we are setting new standards in AI performance, giving enterprises powerful and cost-effective solutions essential for modern data-driven environments.

“Our latest AMD EPYC processors and Instinct accelerators, provide Dell customers with advanced end-to-end solutions, at scale, that will speed AI deployments and power business critical IT infrastructure,” said Forrest Norrod, executive vice president and general manager, Data Center Solutions Group, AMD. “Our longstanding collaboration with Dell continues to deliver cutting edge solutions that help enhance operational efficiency and reduce time to value, fostering innovation across highly competitive industries.”

New Dell PowerEdge servers drive demanding AI workloads at scale

The additions to the Dell PowerEdge portfolio drive a wide range of AI use cases and traditional workloads and simplify server management and security. The platforms provide customizable and efficient solutions that simplify management and support high-performance workloads for modern enterprises:

 

  • Designed for enterprise AI workloads, the Dell PowerEdge XE7745 supports up to eight double-width or 16 single-width PCIe GPUs with AMD 5th Generation EPYC processors in a 4U air-cooled chassis. Purpose-built for AI inferencing, model fine-tuning and high-performance computing, the internal GPU slots are paired with eight additional Gen 5.0 PCIe slots for network connectivity, creating dense, flexible configurations with 2x more DW PCIe GPU capacity.
  • The PowerEdge R6725 and R7725 servers are optimized for scalability with high performing AMD 5th Generation EPYC processors. The new DC-MHS chassis design enables enhanced air cooling and dual 500W CPUs, conquering tough thermal challenges for power and efficiency. These platforms maintain rigorous data analytics and AI workloads, with configurations optimized for scalability, and offer record-breaking performance for workloads like virtualization, databases, and AI. The R7725 offers up to 66% increased performance and up to 33% increased efficiency at the top of the stack.

All three platforms can support up to 50% more cores, with up to 37% increased performance per core resulting in greater performance, efficiency and improved TCO. These gains consolidate up to seven 5-year-old servers into one server today, resulting in up to 65% lower CPU power consumption.

 

  • The PowerEdge R6715 and R7715 servers with AMD 5th Gen EPYC processors offer increased performance, efficiency and up to 37% increased drive capacity resulting in greater storage density. Available in various configuration options, the single-socket servers support double the memory with support for 24 DIMMs (2DPC), and meet diverse workload requirements and maximize performance in compact 1U and 2U chassis. The R6715 sees world record performance for AI and virtualization tasks.9
  •  

For customers deploying AI at scale, Dell Technologies will also continue to support all the latest AMD Instinct accelerators in Dell PowerEdge XE servers.

IT teams can remotely monitor, manage, and update Dell PowerEdge servers with the updated Integrated Dell Remote Access Controller (iDRAC). With a faster processor, increased memory, and dedicated security co-processor, iDRAC simplifies server management and security, allowing IT teams to respond with greater reliability and efficiency.

“The systems provided by Dell Technologies and AMD for OSF Healthcare allow us to deliver better services to our clinicians and patients, reduce our overall cost and help communities in need. When you have patient lives dependent on our platforms, it is critical that our systems remain stable and operational 24/7, 365 days a year,” said Joe Morrow, director, Technology Services, OSF Healthcare. “Because of these systems, we have significantly reduced Epic downtimes, empowering OSF Healthcare to provide superior healthcare services while ensuring security and scalability in our operations.”

Dell AI Factory enhancements simplify and speed GenAI deployments

The Dell AI Factory is designed to support diverse AI requirements with the world’s broadest AI solutions portfolio from desktop to data center to cloud, allowing organizations to right-size their AI investments:

  • Dell Generative AI Solutions with AMD using the Dell PowerEdge XE9680 server with AMD Instinct™ MI300X accelerators to deliver AI inferencing, retrieval augmented generation (RAG) and customization. The integration simplifies AI deployment, enhances security, allows for scalable and modular architectures, and reduces time to value by up to 86%, helping organizations optimize their AI investments.
  • The Dell Enterprise Hub on Hugging Face now supports the Dell PowerEdge XE9680 with AMD Instinct MI300X accelerators, providing custom containers and scripts for easy, secure deployment of models such as Llama and Mixtral. These containerized models are uniquely optimized to boost inferencing performance based on the model and server and leverage the Hugging Face Text Generation Inference (TGI) back-end.
  • Dell Professional Services for Generative AI are expanding to support AMD environments. New Dell Implementation Services for GenAI Platform with AMD provide a tailored operational platform, including Kubernetes configuration, deployment of advanced AI frameworks and customer knowledge transfer on best practices to maximize ROI. From strategy development to data preparation, platform and model implementation and solution scaling, Dell professionals help customers achieve business outcomes with AI throughout the lifecycle.

Dell Technologies and AMD continue to drive AI innovation, offering comprehensive solutions and services that help businesses modernize data centers, improve scalability, and leverage AI for better business outcomes,” said Kuba Stolarski, Research VP, IDC. “The latest updates to the Dell AI Factory are the next step in Dell’s journey of delivering AI solutions that boost efficiency and value.”

Availability

  • The Dell PowerEdge XE7745 server will be available globally starting January 2025.
  1. The Dell PowerEdge R6715, R7715, R6725 and R7725 servers will be available globally starting November 2024.
  2. Dell Generative AI Solutions with AMD will be available globally starting in Q4 2024.
  3. Dell Enterprise Hub on Hugging Face updates are available globally now.
  4. The Dell Implementation Services for Generative AI platform is available in select countries now.

Dell Technologies Appoints Jason Ward as Vice President EMEA North & MD of Dell Technologies Ireland

Dell Technologies has appointed Jason Ward as Vice President EMEA North and Managing Director of Dell Technologies Ireland.

In his role, Jason will help customers and partners to transform their organisations using AI and take advantage of the latest technologies in areas such as cybersecurity, intelligent edge, multicloud, 5G and Generative AI.

Jason had led the Irish business from 2020 to 2023 having been the Vice-President for Medium Business Western Europe for two years. He previously held the role of MD of the enterprise business in the Nordics. Most recently, Jason led the Dell Technologies EMEA Global Alliances team as it delivered advanced digital solutions to partners and Cloud Service Providers.

Jason Ward, Managing Director of Dell Technologies Ireland and Vice President of Northern Europe said: “I am thrilled to share that I have assumed the role of Vice President EMEA North and Managing Director of Dell Technologies Ireland. This new position gives me responsibility for running our business in Ireland, Sweden, Denmark, Norway, Iceland, Finland, and the Baltics, offering a diverse and challenging opportunity.

“The breadth and variety within the countries I am responsible for will make this a really interesting and exciting opportunity. I am particularly pleased to be back working with our teams in Ireland again – a country where I know lots of our customers and partners and have had the privilege of helping them along different stages of their transformation journeys in the past.

“One common theme I’ve observed in my interactions with organizations and leaders is their focus on embracing Generative AI securely and sustainably to drive innovation, unlock new market opportunities, productivity gains and cost savings. The shift towards accelerated computing is revolutionizing productivity levels, akin to the industrial revolution, with potential gains of 20-40%. This is a conversation in every boardroom. It’s going to change the basis and is changing the basis of competition. And if you don’t have a strategy here, it’s an existential #threat.

“At Dell Technologies we lead in GenAI, cybersecurity, Multi-Cloud, Edge, and workplace transformation, providing world class solutions and expertise to help organizations thrive in the AI era.

“I look forward to supporting our customers and partners as they navigate change and drive AI-powered innovation.”

Dell Technologies and Red Hat Announce Collaboration to Fuel Open Source AI Workloads on Dell PowerEdge and Red Hat Enterprise Linux AI

Dell Technologies and Red Hat, Inc., the world’s leading provider of open-source solutions, are bringing Red Hat Enterprise Linux AI (RHEL AI), a foundation model platform built on an AI-optimised operating system that enables users to more seamlessly develop, test and deploy AI and GenAI models, to Dell PowerEdge servers. This joint effort establishes RHEL AI as a preferred platform on the Dell PowerEdge R760xa server.

This collaboration helps organisations more readily implement successful artificial intelligence and machine learning (AI/ML) strategies to scale their IT systems and power enterprise applications across their businesses. Dell and Red Hat are providing a more consistent AI experience on optimised, AI-enabled hardware solutions, all delivered on the trusted platform of RHEL AI on Dell PowerEdge. This initiative aims to simplify the AI experience for users by continuously testing and validating hardware solutions, including NVIDIA accelerated computing, with RHEL AI.

RHEL AI brings together  open source-licensed Granite large language models (LLMs)  from IBM Research, InstructLab model alignment tools based on the LAB (Large-scale Alignment for chatBots) methodology and a community-driven approach to model development through the InstructLab project. The solution is packaged as an optimised, bootable Red Hat Enterprise Linux (RHEL) image for individual server deployments across the hybrid cloud and is included as part of Red Hat OpenShift AI, Red Hat’s hybrid cloud machine learning operations (MLOps) platform, for running models and InstructLab at scale across distributed cluster environments.

Joe Fernandes, vice president and general manager, Generative AI Foundation Model Platforms, Red Hat said “AI by nature requires extensive resources spanning enabled servers, compute power and GPUs. As organisations evaluate and implement GenAI use cases, it is imperative that they build on a platform that is able to scale with their business while also providing the agility to experiment and develop AI-driven innovations. By collaborating with Dell Technologies to validate and empower RHEL AI on Dell PowerEdge servers, we are enabling customers with greater confidence and flexibility to harness the power of GenAI workloads across hybrid cloud environments and propel their business into the future.”

Arun Narayanan, senior vice president, Dell Technologies said “Validating RHEL AI for AI workloads on Dell PowerEdge servers provides customers with greater confidence that the servers, GPUs and foundational platforms are tested and validated on an ongoing basis. This simplifies the GenAI user experience and accelerates the process to build and deploy critical AI workloads on a trusted software stack.”

Bob Pette, vice president, Enterprise Platforms, NVIDIA said “In today’s fast-paced market, it is critical for organisations to be equipped with validated and trusted AI-enabled solutions to kick-start their GenAI use cases. Red Hat and Dell will extend GenAI capabilities for customers with an optimized experience for NVIDIA accelerated computing, including NVIDIA H100 Tensor Core GPUs, with Dell PowerEdge servers and RHEL AI.”

Harnessing the power of AI: a new era for business productivity and efficiency

The technology landscape is undergoing a seismic shift, comparable in impact to the rise of smartphones in the mid-00’s. While we’ve had a constant stream of technological advancements since then, none have had the same transformative impact as the rise of Artificial Intelligence (AI). AI isn’t just another tech trend or ‘phase’; it’s a fundamental reshaping of the way in which we live and work. Tara Gale, Client Solutions Country Lead, Dell Technologies tells us more

The transformational impact of AI has been recognised by Government in its National AI Strategy and National Digital Strategy which aims to have 75% of enterprises in Ireland using AI by 2030.

For businesses, embracing AI is no longer optional and empowering workforces to adopt it into everyday practices is crucial. But success really hinges on providing them with the tools they need to harness its full potential. Refreshing PC estates across organisations is essential for achieving this and this promises multiple benefits from enhanced productivity and efficiency to ensuring competitive advantage.

Analysts are predicting that with an AI-enabled PC, workers can benefit from tools that are more responsive to their needs than ever before. Technology providers too are promising that these devices represent a significant leap beyond traditional computing, offering a potent blend of processing power and intelligent features that can redefine and improve processes across organisations. A refresh cycle of this nature can offer workers an immediate, tangible benefit from incorporating AI into daily processes – all while leaders plan for more comprehensive AI strategies to drive long-term growth.

But despite the significant benefits that the devices have to offer, there is still hesitation among business leaders to fully invest. Looking into this more closely, we understand that there are numerous barriers to more widespread adoption.

Cost and investment justification

According to Dell Technologies’ latest Innovation Catalysts Study, the main barriers to adoption are uncertainty, cost concerns and the fact that established use cases are still in development. This has resulted in one in two Irish businesses struggling to keep pace with advancements in Generative AI (GenAI).

The novelty and rapid evolution of the technology can make long-term planning difficult, especially in cases where AI’s benefits aren’t immediately clear. This makes it difficult to justify the potentially substantial upfront investment without a clear and immediate return on investment (ROI).

At the same time, our own research has revealed a widespread awareness  that AI will play a transformative role in industries with 62% investing in AI-optimised technology to enhance the work experience. Businesses are accepting that integration of AI tools is soon to become inevitable and largely unavoidable. It also became apparent in our research that businesses in Ireland are broadly positive about the ability of AI-powered machines to significantly augment human capabilities.

As we look towards a future defined by AI, businesses must embrace change and seriously consider the transformative power of AI PCs to empower their workforce.

Enhancing Human Potential

AI-enabled PCs are not just about raw computing power. They are designed to amplify human ingenuity.

These devices act as intelligent partners that can streamline workflows, automate repetitive processes, and provide instant access to information. This allows more time for strategic thinking and creative problem solving, which are crucial for driving innovation and achieving business success in today’s competitive landscape.

Professionals can explore new ideas, experiment with different approaches, and actively develop cutting-edge solutions that drive competitive advantage. Increased productivity and efficiencies in this way lead to faster turnaround times, improve project outcomes and a better utilisation of the available resources.

Similarly, features such as Copilot+ embedded within AI PCs also provide instant access to information and insights that can help humans to make more informed decisions. It can quickly gather relevant data, analyse it, and present it in a clear and concise manner.

This empowers professionals to make smarter, data-driven decisions while mitigating risks and optimise outcomes.

Unprecedented Productivity Gains

Automating repetitive tasks and streamlining work also has the benefit of reducing the cognitive load on the workforce. This can lead to a reduction in stress levels and improved engagement for enhanced productivity and innovative thinking.

The seamless multitasking enabled by AI- PCs further empowers professionals to effortlessly juggle multiple tasks for uninterrupted productivity and enhanced focus.

AI-intensive tasks, such as image recognition, natural language processing, and machine learning are particularly beneficial for professionals who need to work on multiple projects or applications simultaneously. For example, a designer can simultaneously edit high-resolution images, run 3D rendering software, and communicate with clients via video conferencing, all without experiencing any lag or performance issues.

Maximising ROI with Enhanced Services

Knowing that return on investment after an AI PC refresh is a major concern, it’s imperative to prioritise a seamless transition that maximises value and minimises disruption.

Partners that facilitate connection to a wider ecosystem of software and expertise can be a huge support through the transition. They can assist with strategic planning and deployment, using their deep understanding of AI technologies and best practices to help organisations avoid common pitfalls and minimize any costly downtime.

Similarly, proactive monitoring and maintenance services provided by partners ensure optimal performance at all times. These services include regular software updates, hardware diagnostics, and remote support, ensuring that AI PCs are always operating at peak efficiency.

Dell Tech Forum 2024

The future of business lies in embracing AI, and AI PCs are essential to unlocking this future. By partnering with Dell, organisation can empower their workforce and fully harness the potential of AI PCs to drive business success.

The upcoming Dell Technologies Forum on October 8th in the Convention Centre Dublin will explore the transformative power of AI PCs, offering important and practical insights for organisations aiming to unlock the power of AI and enhance growth. Featuring a range of AI expert speakers and innovation specialists, the conference promises to help businesses across the country advance their AI journey and position themselves for future success.

To learn more and register for Dell Tech Forum, click here.