The Spider Awards 2025, Ireland’s longest-running digital awards programme, proudly announces Vroom Digital as the recipient of the coveted Grand Prix Award for their outstanding ‘Love Story’ campaign for EPIC The Irish Emigration Museum. The agency also took home the award for Best in Storytelling. Other big winners include Kooba, named Large Agency of the Year, and GRANITE, which secured Best in UX & Customer Experience and Best Use of Disruptive Technology.
Since its inception in 1997, the Spider Awards—often referred to as Ireland’s ‘Digital Oscars’—have recognised exceptional achievements in digital marketing, social media campaigns, and technological innovation. This year’s awards, sponsored by One4all, brought together over 500 industry leaders and professionals for an unforgettable black-tie gala at The Mansion House, Dublin.
Commenting on this year’s winners, Tracey Carney, Managing Director of Business & Finance, said: “The calibre of this year’s winners reflects the incredible innovation, creativity, and ambition driving Ireland’s digital sector forward. From sustainability-focused initiatives to AI-driven marketing solutions, these companies are not only excelling but setting new standards in their respective fields. We are proud to celebrate their achievements and look forward to seeing how they continue to shape the future of digital in Ireland.”
Terry Spence, Director of B2B Sales at One4all, added: “At One4all, we are thrilled to support the Spider Awards, recognising the best in digital innovation and excellence. This year’s winners showcase the incredible talent and ingenuity within Ireland’s digital community, proving that businesses here are not just keeping pace but leading the charge in global digital transformation.”
Spider Awards Winners 2025:
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AWARD CATEGORY
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COMPANY
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AGENCY
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Safe Events Global
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GRANITE (Cork)
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Balls Media
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Virgin Media (Dublin)
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AI-Institute
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AI-Institute (Athlone)
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Camps for Clubs
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Square1 (Dublin 8)
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EPIC- The Irish Emigration Museum
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Vroom Digital (Dublin)
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The Marie Keating Foundation
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The Brill Building x Snapchat (Dublin 2)
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Marketplace
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Musgrave (Cork)
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EY Ireland
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EY Ireland (Dublin 2)
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The Very Group
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The Very Group (Dublin 15)
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SETU
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Kooba (Dublin 8)
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Musgrave MarketPlace
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Musgrave MarketPlace (Dublin 11)
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Global Action Plan
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Global Action Plan (Dublin)
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Supermac’s
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GRANITE (Cork)
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Sport Ireland- Her Moves
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TITAN Experience
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JOE
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JOE Media Group (Dublin 8)
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hello humans
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hello humans (Dublin 14)
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Redclick
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RedClick (Dublin 15)
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Fáilte Ireland
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Forsman & Bodenfors (Dublin)
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Delphi Resorts
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hello humans (Dublin 14)
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Aviva
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Aviva (Dublin)
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Kooba
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Kooba (Dublin 8)
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Grand Prix Award:
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EPIC- The Irish Emigration Museum
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Vroom Digital (Dublin 2)
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A Standout Campaign: EPIC The Irish Emigration Museum & Vroom Digital
Vroom Digital’s ‘Love Story’ campaign for EPIC The Irish Emigration Museum captivated judges with its exceptional storytelling, creative execution, and cultural resonance. Titled ‘The Love Story Before Love Story’, the campaign cleverly connected history with modern pop culture by tracing the untold love story of Taylor Swift’s Irish ancestors. Launched ahead of her Dublin concerts, the campaign reached over 13 million people globally, secured 230+ media features, and drove a 16% increase in website traffic to EPIC’s site.
It was a masterclass in how digital storytelling can bridge the past and present, making it a well-deserved winner of Best in Storytelling and the Grand Prix Award.
The 2025 Spider Awards not only honours digital innovation but also provides a platform for networking, knowledge-sharing, and celebrating the people behind the success stories. With a nod to the iconic 80s, the event fused nostalgia with cutting-edge technology, creating an unforgettable evening of recognition and inspiration.