Smart money app Plum has expanded its investment offering to include ETFs in Ireland and other EU markets. Customers can invest in diversified funds by geographical region, sector and asset class, as well as tracking multiple stock market indices from around the world.
In partnership with Berlin-based fintech Upvest, Plum now offers its customers investments in EUR-denominated ETFs, including fractional shares. As a result, Plum is able to offer them a broader, enhanced investment experience, in addition to the 3,000 US stocks it already offers.
The Easy ETF range, accessible without a paid subscription, consists of three globally diversified ETFs tailored to different risk levels to help customers start their investment journey. The rest of the ETFs are available with Pro and Premium subscriptions, with more than 40 carefully selected funds on offer in total, such as S&P 500 US, Artificial Intelligence ETF or Europe Dividend Income.
The launch of ETFs follows the success of ‘Plum Interest’, an innovative product based on a money market fund offering a variable return of up to 3.80%. Paired with Plum’s stock investing product, the company aims to offer Irish savers a full suite of products to build wealth over the long-term.
Victor Trokoudes, CEO and founder of Plum, comments: “We know already that people in Ireland are great at saving. But they’ve been let down by poor interest rates and inaccessible and confusing investment options from the traditional banks and providers. That is why we have carefully selected a range of ETFs that will provide customers with more high-quality options to put their money to work.”
“The recent success of our ‘Plum Interest’ product in Ireland shows that people are hungry for innovative products to build their wealth. Now, with the addition of diversified, expertly created ETFs as well, it will be easier than ever for people to invest in the sectors and regions that matter to them, as well as being more able to find the risk level appropriate for their circumstances.”
As well as Ireland, ETFs are available to Plum customers in seven other EU markets (France, the Netherlands, Italy, Spain, Portugal, Cyprus and Greece).
