In the modern world, educational apps are becoming as important as entertainment apps. Educational companies are actively implementing IT solutions to strengthen the brand and increase profits. Online schools and multimedia courses have already become part of our daily lives, turning PCs and smartphones into indispensable educational tools.
This trend will continue to intensify, driving growing demand for education software development services among businesses of all sizes. So, how can they create a quality educational app that will captivate users? The developers from Light IT Global are going to help figure it out.
What is an educational app
An educational app is software for distance learning. It is designed to simplify the process of acquiring new skills and knowledge for people of all ages, no matter where they are. These apps are valued for their ability to provide access to education without restrictions on location or physical condition.
Not all educational apps are limited to mobile devices. There are many successful examples on the market that are available through the internet or have both web and mobile versions. An example is Google Classroom. This app has gained wide popularity due to its availability on the internet and on mobile devices.
What types of educational applications are available?
There are several types of educational apps, each serving different purposes and audiences.
- Learning management systems (LMS). These are comprehensive platforms that cover the entire educational process, from planning to course delivery and assessment. They offer teachers and students a unified platform for educational tasks.
- Online course platforms. These platforms provide access to a wide range of educational materials, allowing users to choose what they want to study—from languages to programming.
- Language learning apps. These apps provide users with tools to learn new languages, including vocabulary, grammar, and conversational practice.
- Distance learning platforms. These platforms create bridges between teachers and students, offering a place for meetings, knowledge exchange, and learning.
- Apps for people with special needs. These apps are designed for those who, due to physical limitations, are unable to attend traditional educational settings.
- Exam preparation apps. These apps support students in preparing for standardized tests and exams.
- E-book/audiobook apps. Audiobooks and podcasts on educational topics attract those who seek to expand their knowledge through auditory learning.
- Educational game apps. Games that combine learning with entertainment provide a unique and engaging learning experience for all ages.
Each category serves a specific need in the educational landscape, catering to different learning styles and preferences.
First steps in development
Developing an educational application is a complex process. The experienced developers from Light IT Global have prepared a list of seven key steps to help you get started.
Step #1. Define your offering
Determine what your application will offer. If you’re not sure, refer back to categories of educational applications. Find what sets you apart from competitors. Your application should have unique features or approach to attract an audience.
Step #2. Study your audience
Identify the needs of different user groups. Differences between children, adults, parents, and their preferences are important. Understanding the desires of your target audience is the key to creating a successful product.
Step #3. Conduct market research
Study potential competitors and market trends. It’s important to know what already exists and what problems your product can solve. Pay attention to user reviews of similar applications. This will help you avoid others’ mistakes.
Step #4. Plan functionality
Make a list of everything you want to include. Don’t be afraid to dream big at this stage. Start by creating a prototype and MVP. This will help form the foundation of your application.
Step #5. Choose a platform
Decide whether your product will be a web application, a mobile application, or both. Choose between iOS, Android, or cross-platform solutions depending on your audience.
Step #6. Choose an IT provider
Use networking events and social media such as LinkedIn to find a suitable IT partner. Consider assembling a diverse, cross-functional team to work on the project.
Step #7. Development, launch, and support
After establishing the team, the project moves to the development and testing stages. Monitor feedback and make necessary improvements to keep the application relevant.
This path will provide you with the foundation for creating an effective and in-demand educational application that meets user needs and stands out in the market.
Final thoughts
To outperform competitors in creating an educational application, it is important to focus on market leaders such as Duolingo, Coursera, and Quizlet. According to Likeweb research, these applications dominate in many countries due to their accessibility, engagement, and adaptability.
Success in the educational app market is often linked to free access or freemium monetization model, making content available to a wide audience. Gamification and continuous development, responding to user requests, also play a key role, making learning engaging and maintaining user interest. Adding new features and integrating with social networks can significantly increase audience engagement and loyalty.
