Dell Technologies has launched its 2024 Partner Programme aimed at enabling greater collaboration with partners in Ireland and delivering enhanced profit potential in critical growth areas.
With partners playing a key role in supporting success at Dell for over forty years, the 2024 programme provides a new tiered programme structure to reward partners and enhance growth over the next 12 months.
Strategic updates to the programme to continue rewarding partners include streamlining the Dell APEX Infrastructure offerings into Storage+ and Server+ product categories. The full incentive-eligible Dell APEX portfolio now qualifies for base rebates and behavioural incentives, increasing profit potential for partners.
Partners that invest in and hold the PowerFlex Design 2023 Certification will now be eligible for a stackable 4% rebate kicker on New Business and Competitive Swap incentive opportunities.
Metal-tier partners with a Client+ competency that hit their client peripheral revenue gate can now benefit from a five times multiplier on the base rebate when selling Dell Client Peripherals and two times the base rebate when selling Precision Workstation, Dell Displays & Docks and Dell Latitude Rugged laptops and tablets.
Dell Technologies is also introducing new competencies in Data Science & AI, Edge Solutions, and Sustainability & ESG to align with evolving customer priorities and market opportunities. These competencies aim to validate partners’ expertise in Dell’s offerings and address the growing demand for sustainable technology solutions.
Commenting on the launch of the programme, Mark Hopkins, Channel Director at Dell Technologies Ireland, said: “Partners are critical to our success. That’s why we’ve launched Dell Technologies 2024 Partner Programme. It will further strengthen our collaboration by opening access to new market opportunities and financial rewards for partners. By building on the partnerships we have developed here in Ireland, we can further grow and modernize the core business in the year to come.”
Catherine Doyle, Managing Director of Dell Technologies Ireland added: “At Dell Technologies, our partners are a critical in helping us meet the diverse and rapidly evolving needs of our customers. By adding new capabilities to our newly enhanced Partner Programme, including data science & AI, we can support businesses across Ireland to accelerate their digital transformation plans and better harness the power of GenAI and other emerging technologies.”
For more information about the Dell Technologies Partner Programme visit: https://www.dell.com/en-us/blog/dell-technologies-partner-program-seizing-opportunities-to-win-together/