ZHIYUN, the world’s pioneering gimbal innovator for cameras and smartphones, has been awarded the prestigious GOOD DESIGN® Awards for its CRANE M2S gimbal.
The CRANE M2S won in the electronics category of the 72nd edition of the awards. Approximately 4,000 shortlisted entries from 52 countries were judged by independent and international jurors with the awards given to products with the highest design quality and innovation.
The gimbal joins ZHIYUN’s range of award-winning products and offers a compact design that feels completely natural in the hand during use. With a built-in 0.66-inch display offering real-time status and operating parameters of the camera and gimbal, users benefit from an at-a-glance view while they shoot.
Another award-winning feature is ZHIYUN’s latest quick release technology, the V-shape design provides better working efficiency allowing quick interchange between any cameras used. While dual safety locks ensure the equipment always remains attached.
At just 549g, the CRANE-M2S impressed judges since it is as portable as a phone gimbal, but can hold cameras up to the Sony A7SIII with small prime lenses. The super lightweight body is combined with stronger motors and extended axes, making it a must-have for high velocity, run-and-gun filmmakers.
GOOD DESIGN is the first, oldest and longest running design prize in the world that honors all design achievements in all its disciplines: from product, packaging, communication and service design, architecture and interior architecture to user interface (UI), user experience (UX), and professional concept.
The highly-prized, highly anticipated, and highly-publicized awards are bestowed annually by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies.
The competition evaluates product design, communication design, packaging design and concept designs by the world’s leading brands and sheds light on current trends emerging in the international design and manufacturing sectors.
ZHIYUN’s Head of R&D, said:
“At ZHIYUN, design innovation is key to the success of our products, and we are honoured to be awarded this prestigious recognition for our continuous R&D efforts in gimbal technology. It is our intention to continue to deliver even more novel product experiences to video creators, whether amateur or professional from around the world.”
Further information on CRANE M2S at the GOOD DESIGN® Awards can be found here.