Wisetek, a global leader in advanced IT asset disposition, data destruction, technology reuse, and manufacturing services, has doubled its total e-commerce sales since the launch of its consumer-facing e-commerce brand, Wisetek Store, in October of last year. The volume of IT equipment sold through the Wisetek Store has experienced rapid growth since its launch, with sales volumes now matching Wisetek’s pre-existing e-commerce channels, which primarily targeted businesses.
Wisetek Store was launched to enable consumers to buy high quality refurbished IT equipment including laptops, smart phones, tablets, keyboards, computer mice, and a range of other hardware options without having to pay premium prices for brand new items. The new site also serves as a further demonstration of Wisetek’s core value of sustainability, as over 2,000 laptops have been refurbished and given new life since it was launched.
Wisetek has also partnered with Trees on the Land and has committed to planting one tree for every order placed on Wisetek Store. Over 5,000 native Irish trees were planted across the country in the first round of tree plantings, in collaboration with Trees on the Land.
Sean Sheehan, CEO of Wisetek said “Wisetek is delighted by the strong response we have seen from customers since the launch of the Wisetek Store. Launching a standalone consumer-facing brand was an important step for our company, and we have seen over the past year the significant demand that exists in the market for refurbished items. Consumers, and particularly young people, are becoming more conscious of the sustainability of their purchases, and how what they’re buying affects the world around them. It has been extremely encouraging to see the strong sales growth we have experienced since we launched the site, and particularly recently to coincide with the back to school period.”
Every item listed on Wisetek Store undergoes a rigorous assessment process to determine its suitability, during which the hardware is thoroughly tested. Any existing data on the device is wiped, and the equipment is refurbished as necessary before it is certified to be listed and sold on the site.
iPads have proven to be the most popular item since the launch of the site, and the company has also added gaming laptops, iPhones, and 10th Generation MacBooks to its catalogue in the past year to expand its offering.
Wisetek has grown exponentially since it was established in Cork by Sean Sheehan in 2007 and has expanded its international footprint to include facilities throughout Ireland, the UK, the USA, the Middle East and Thailand.
To date, Wisetek has erased, certified and destroyed 13.7 million disk drives, recorded and processed 19.2 million IT parts, and recovered €1.75 billion worth of IT components for reuse for its customers across the world.
Wisetek Store can be accessed at www.wisetekstore.com.