Seesense icon 3

Cycling technology company See.Sense are proud to announce that their newest bike light, ICON3, will be the first bike light to the market, where key design elements are decided by the customer. 

See.Sense, who have a successful track record of crowd-funded product campaigns, have taken customer input to a new level for their launch of their latest reactive and smart bike light, ICON3, by allowing their community to choose key design elements such as the mount, and charging connection as well as flash modes just prior to the light going into production.   

The gamble has paid off, with their community flocking to back the product, smashing their funding target in only four hours, and with ICON3 going on to be 385% funded to date (with the campaign still live). On reaching the mid-point of the campaign, See.Sense surveyed the backers (who have already pre-ordered the product) on their preferences for key design elements. Taking this customer-led design feedback into account, See.Sense are pleased to announce the mount, charging and flash modes chosen by the crowd for ICON3:


  • Mounting: new popular ‘twist and lock’ mechanism, similar to See.Sense BEAM lights, and which is a departure from ICON2 
  • USB-C Charging: A move from micro USB to USB-C is now confirmed.
  • ICON3 Flash Modes: See.Sense will introduce an all new ‘Super Visibility Mode’ as well as a new ‘Light Sensing Mode’ , designed for optimal daylight visibility. This is in addition to the existing ‘Brake Mode’ and ‘Get Me Home Mode’ (which provides at least 1 more hour run time to get you home when battery levels are low).



Philip McAleese, CEO of See.Sense said, “Customer-led design has always been important to us, but we are delighted to take this further than we have ever done before, by allowing key design decisions to be influenced by our community mid-campaign. As an innovative and dynamic company, this really sets us apart from our competitors, by showing our customers we listen and truly respond to their needs”.


In addition to the abovementioned additions, the ICON3 light is also brighter than ever before. Through a combination of a CoB (chip on board) and two quality-focused LEDS, ICON3 produces a powerfully bright 575 lumens in the front and 350 lumens in the rear, their brightest ‘to be seen light’ so far. 

The ICON3 campaign will close on Sunday 7th February 2022. For any cyclists who were waiting on the final product decisions, now is the time to pre-order ICON3 at the best possible prices with delivery scheduled for April 2022:  

By Jim O Brien/CEO

CEO and expert in transport and Mobile tech. A fan 20 years, mobile consultant, Nokia Mobile expert, Former Nokia/Microsoft VIP,Multiple forum tech supporter with worldwide top ranking,Working in the background on mobile technology, Weekly radio show, Featured on the RTE consumer show, Cavan TV and on TRT WORLD. Award winning Technology reviewer and blogger. Security and logisitcs Professional.

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