Singa

Singa modernises the last analogue bastion of the entertainment industry by building the first truly  digital streaming service for karaoke. Since 2015, the company has expanded to 10 countries and  grown into a 30-strong team perfectly aligned to do for karaoke what Netflix has done for movies  and Spotify for music — to revolutionise the entire $15 billion karaoke industry and bring forth a  user experience worth celebrating.  

The company has launched its modern karaoke streaming service in North America and aims to  ramp-up the go-to-market motion with a crowdfunding campaign set live at Invesdor platform 29  November 2021. The campaign has already attracted anchor investments from top Finnish investors  as well as artists and music industry players. 1.4M€ anchor investment comes from Finnish Industry  Investment Ltd, Ilkka Kivimäki‘s Maki.vc, Superhero Capital, Corporatum and Icebreaker.vc‘s  partner Kristian Pentti. Frontline investors from the music industry include some of Finland’s biggest  stars: JVG‘s record label PME Records, Pyhimys, Teflon Brothers, Mokoma, Stam1na and Pikku G.  

More information about Singa’s crowdfunding at Invesdor’s campaign page   https://invest.invesdor.com/en/pitches/1103 

On top of the new funding, Singa raised a 3M€ round led by Maki.vc at the end of 2018, making the  total unreleased pre-crowdfunding amount to 4,4M€.  

Singa drives change in all corners of the karaoke industry 

Karaoke is a hugely popular and extremely fun form of entertainment, but also an untapped $15  billion business opportunity. While other entertainment industries have moved to digital  distribution, karaoke is still stuck in the ’90s, with expensive and bulky equipment, 8-bit graphics,  and dodgy karaoke videos. Singa believes singers, karaoke venues as well as artists and music rights  owners across the world deserve better. 

For consumers, the Singa karaoke app gives access to the largest licensed karaoke catalog today, on  any device. You can sing on your own, make it a party with friends, or use our finder feature to spot  the nearest Singa-powered karaoke venue and hit the stage or belt it out in a karaoke room.  

On the B2B side of things, Singa helps bars and other nightlife venues grow their revenues with  modern karaoke, background music, and display advertising software. We have a rapidly growing  network of over 800 Singa-powered venues including some of the biggest hospitality companies in  Europe, United States, Canada, and Australia.  

Artists, record labels, and music publishers play a central role in making karaoke possible, but until  today, have received very little compensation. Singa fixes the broken model by providing the music  industry with a completely new source of revenue as well as a way for artists to connect with their  fans in new ways.  

“I’ve seen Singa relentlessly strive towards a digital and modern karaoke world and their journey has  a lot of similarities to how streaming changed the music market back in the day. PME Records wants  to join Singa’s mission in deepening the connection between karaoke and music industries as well as  provide new ways of fan engagement”, Teemu Laitinen, CEO of PME Records (Home of some of Finland’s biggest acts) 

Singa is uniquely positioned to become the biggest brand in a multibillion-dollar global market. And  bring more singing to the world while we’re at it. 

By Jim O Brien/CEO

CEO and expert in transport and Mobile tech. A fan 20 years, mobile consultant, Nokia Mobile expert, Former Nokia/Microsoft VIP,Multiple forum tech supporter with worldwide top ranking,Working in the background on mobile technology, Weekly radio show, Featured on the RTE consumer show, Cavan TV and on TRT WORLD. Award winning Technology reviewer and blogger. Security and logisitcs Professional.