Mobile phones today are a plenty from dumb phones to high end models but the majority being higher end phones they are a difficult for the seniors to use and adopt. Emporia though is a company that is changing this by offering devices that are easy to use and  now they have a smartphone with all the convoluted mess hidden underneath and makes the move from a dumphone/feature phone easy and this also allows you to go further into the submenus should you wish, with most of used stuck in lockdown now and no end in sight just yet the senior community want to learn and stay in touch with family and friends and dumbphones do not allow this to happen where the smart 4 offers it all keeping it simple for everyone and making the switch easy..

The tiled layout is nice and these can be changed you will see a complete walkthrough of the UI below in the video and what the phone can do and it is quite simple and well executed for the desired target market of this device not only that this device is affordable and makes a perfect gift in my opinion, OK it will not blow your mind with the spec sheet or camera but it does the job simple and is powerful enough to keep in touch with social media and more.


Chris Millington, emporia’s UK and Ireland MD comments: “This is an exciting “first” in a new generation of mobiles to join emporia’s portfolio. I’m proud to announce the S4 as our most innovative device yet to the Irish market, working exclusively with An Post Mobile. This phone really responds to some of the more recent challenges and hurdles faced by our senior citizens in everyday life and mobile communication – especially in a modern world of social distancing and contact-free living. We have worked hard to include intuitive and completely audience-relevant features like the pre-installed QR scanner, contactless payment functionality, and improved camera for new features like a magnifier for when you have left your glasses at home.”

This Google-certified smartphone runs on an Android 10 operating system, with an emporia interface that is tailored and adapted to the 66+ year old user.

The smartphone’s 5” screen is easy to read, with large fonts and app icons, and a soft touch coating makes it very easy to hold and use one-handed. Like all emporia devices it is also hearing-aid-compatible and is fitted with an emergency assistance button on the back for peace of mind for users.

The S4 comes complete with emporia’s unique comprehensive 135-page training book, allowing users to learn at their own pace and as a reference point. The concept of this training book extends much beyond instilling confidence and driving independence; it’s imperative to emporia’s customers and responds to how the human brain works and is the catalyst to changing smartphone value for this group. 

Key features of the senior S4 smartphone in a new digital world

What makes the S4 different to other smart devices in the emporia range is its following new features that bring the senior user further into the digital world, but in a simple way:


  • 13 megapixel main camera and 8mp selfie camera
    In a world where video calls and photo sharing are the most common form of communication, our S4 has an improved camera quality so users can be involved and connected in this way and stay in touch, even if isolated, with family and friends.

  • QR scanner
    The improved processing power on the latest S4 model sees the introduction of a QR scanner, meaning senior users are able to use the NHS track & trace / Ireland’s COVID tracker / Protect Scotland / StopCOVID NI apps, or register their check-ins, for safety and reassurance in a post-pandemic world.

  • Magnifying function
    Most of us experience presbyopia as we age, meaning we need glasses to read and struggle with close up text or smaller fonts. Whilst emporia’s devices are already tailored to help the users to use and enjoy the phone, when users are out and about, reading everyday things like restaurant menus may not be as easy, especially when we leave our glasses at home. This key app is designed to take away that frustration and act as an aid for our customers in everyday life – a reliable companion.

  • App Installer
    There are apps for everything out there, and this can be overwhelming when you need a key app like a track-and-trace, or WhatsApp to stay in touch with friends and family, need to share pictures, check the weather forecast or check the news. The App Installer on the S4 contains a list of the most useful 20 apps, making them all easier to download and locate so the older user gets the key apps straight away.

  • NFC technology
    Whilst NFC or contactless payments in credit and debit cards isn’t new, the new S4 brings NFC (near field communication) technology, or more to the point contactless payments to a new audience. When social distancing and contact-free are the norm, this function can offer a whole new shopping experience for older customers who tend to use cash. With the new 16-page guide to how to set-up Google Pay and the benefits of the security this brings, the retired audience will be equipped for the new era upon us.

T o buy S4 smartphone, please visit: or


By Jim O Brien/CEO

CEO and expert in transport and Mobile tech. A fan 20 years, mobile consultant, Nokia Mobile expert, Former Nokia/Microsoft VIP,Multiple forum tech supporter with worldwide top ranking,Working in the background on mobile technology, Weekly radio show, Featured on the RTE consumer show, Cavan TV and on TRT WORLD. Award winning Technology reviewer and blogger. Security and logisitcs Professional.

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