Mishiko, the global organisation dedicated to developing the very best solutions for the monitoring and improvement of dog’s welfare, is pleased to announce the UK launch of its GPS and activity tracker, Mishiko. Designed not only to keep your dog safe but to improve its wellbeing Mishiko is a must-have for dog owners everywhere. Mishiko is now available in black and white from Amazon.co.uk.

In the UK, it is estimated nearly 1.2M dogs go missing each year, with a large portion of them never returning home. The Mishiko Collar lowers this stat by giving a dogs’ real-time coordinates with up to 4m accuracy and with Mishiko’s global SIM-chip, it is possible to track a dog from anywhere in the world. It works with a mobile app, available for both iOS and Android, which also allows users to set geographic ‘stray’ limits to ensure their dog has not roamed too far.

Obesity is the number one problem for domestic dogs in the UK with rates increasing alarmingly and this condition can reduce a dog’s life expectancy by around 2.5 years. With Mishiko, dog owners are always aware of their furry friend’s daily activity levels and the unique algorithm determines the characteristics of over 600 breeds using the dog’s individual data: weight, age and sex.

The app also allows users to create a pet profile to track their dog’s activity level day-by-day, set new goals, and monitor them. The Mishiko App is more than just a collar add-on; it’s a hub for storing info about a dog’s health and a network of fellow dog owners. Dog owners can go for a walk with Mishiko every day, set new goals and turn it into an exciting game for their pet.

When he lost his beloved dog Misha, Matus Horak, CEO of Mishiko EU, knew all too well how traumatic losing a pet is, but he was unable to find a product to fit his needs – so the idea for the Mishiko Collar was born. Teaming up with Matus, a Slovak ecommerce manager with a marketing and digital background and Ekaterina Sedinina, a telecom business owner, they created a prototype of the Mishiko device – named in tribute to Matus’ lost dog, ‘Misha.’

Matus comments: “I’m so proud of the Mishiko collar, and hope dog owner’s like myself, will enjoy using it with their pets, and give them some peace of mind that they can be re-united with their four-legged friends at the touch of a button. We’ve designed this product with the health of your pet in mind, with a fantastic app which will let you track your dog’s weight and activity to keep them fighting fit!”

Available internationally, the Mishiko Collar is one of the most advanced dog’s GPS and activity trackers on the market.

The Mishiko Pet Care Tracker is available for £99 from Amazon


  • Superior Design with aluminium body and high-quality electronic components
  • Global Connectivity: worldwide data roaming in 170 countries
  • No Buttons. To turn Mishiko on, just shake it
  • Waterproof: your pet can swim using the device
  • Comfortable collar and universal mounting
  • Wireless charging station: no need to detach the device from collar during charging
  • Soft and energy efficient backlight lets you easily find your dog at night
  • Automatic firmware updates
  • Body: Anodized aluminium + ABS plastic with SoftTouch coverage
  • Dimensions and weight: 52x49x22 mm, 40g
  • Shock resistant and waterproof: IP67
  • Supported: 2G/3G, GPS
  • Battery: Li-Po, 480 mAh

By Jim O Brien/CEO

CEO and expert in transport and Mobile tech. A fan 20 years, mobile consultant, Nokia Mobile expert, Former Nokia/Microsoft VIP,Multiple forum tech supporter with worldwide top ranking,Working in the background on mobile technology, Weekly radio show, Featured on the RTE consumer show, Cavan TV and on TRT WORLD. Award winning Technology reviewer and blogger. Security and logisitcs Professional.