Tag: #tcl

Team GB’s winter athletes who are getting ‘In My Zone’ with TCL technology, ahead of Milano Cortina 2026.

As Team GB athletes enter the final crucial days of preparation for the Olympic Winter Games Milano Cortina 2026, technology leader TCL is unveiling “In My Zone” – its first major athlete-led content campaign in the UK that brings audiences closer to the everyday lives of Britain’s winter athletes.

TCL, a global leader in consumer electronics and the world’s No.1 Ultra-large, Mini LED TV brand and Official Olympic Partner, is showcasing how its premium technology seamlessly integrates into the daily routines of Team GB athletes, supporting them not just in preparing to perform at their best, but in the vital moments of family life that make sporting success possible.

Real Athletes, Real Moments

“In My Zone” moves beyond traditional sports sponsorship to reveal the authentic, relatable moments that define an athlete’s journey. Through short-form social content created with the athletes themselves, fans will see how TCL’s premium QD-Mini LED TVs, soundbars and home technology support everything from analysing track footage and self-coaching sessions, to gaming for mental reset, family movie nights and recovery routines.

Across the campaign content, athletes share their personal perspectives on what being “In My Zone” means to them. Adele Nicoll, Team GB Bobsleigh pilot, explains in her clip: “Being In My Zone means I am 100% confident and focused on what I need to do. My TCL TV allows me to look over all of the track videos online so that I am really confident when I am standing on that block ready to compete what it is exactly that I need to be doing.”

Meanwhile, Bruce Mouat, Team GB curler and reigning world champion, reveals: “Being In My Zone for me is controlling all the controllables, making sure that I have everything in place to make me be the best at performing when it comes to the crunch moments. TCL takes me out of the zone by letting me unwind in my own house, having the ability to watch movies, TV shows and blare the music as loud as possible. It helps me just unwind from a stressful day at training.”

Technology That Powers Performance and Life

The campaign will feature TCL’s highly awarded television range including the Premium QD-Mini LED 144Hz C7K series and C6K series, alongside TCL soundbars. Content themes span five key areas all designed to showcase how technology enhances both the 1% performance gains athletes chase and the everyday moments that keep them grounded.

From “Replay + React” videos where athletes critique their own competition footage, to “Game On” content showing how gaming helps mental agility and injuries, the campaign celebrates the complete athlete experience. Fans will also get behind-the-scenes glimpses of wellness routines, training hacks, family time and the personality behind the podium performances.

Diana Fan, Marketing Manager at TCL UK, said: “TCL, as a Worldwide Olympic Partner, is honoured to be working with Team GB, a symbol of sporting excellence and national pride. Our mission to ‘Inspire Greatness’ aligns perfectly with the values of Team GB. Through ‘In My Zone,’ we’re going beyond traditional sponsorship to show how our industry-leading technology genuinely supports athletes in every aspect of their lives – from analysing the split-second decisions that win medals, to the downtime that protects their wellbeing.”

Tim Ellerton, Chief Commercial Officer at the British Olympic Association, added: “We’re delighted to see this campaign go live on the eve of Milano Cortina 2026 as we seek to encourage fans across the nation to get behind our athletes. At Team GB we are committed to shining a light on every part of our athletes’ stories, and this campaign with TCL plays an important role in showcasing how meticulous preparation is just as important as rest and relaxation for any athlete on the road to an Olympic Games.”

‘In My Zone’ Content will begin rolling out across athlete social channels, TCL UK’s platforms and Team GB from 6th February 2025, continuing through the Olympic build-up into early 2026.

A Long-Term Commitment

As a Worldwide Olympic Partner, TCL’s sustained commitment to sport, innovation and community in the UK will go beyond Milano Cortina 2026 to the 2028 Los Angeles Summer Games, 2030 French Alps Winter Games, and 2032 Brisbane Summer Games.

The Olympic Winter Games Milano Cortina 2026 will take place from 6-22 February 2026 across multiple venues in northern Italy.

Monthly TV Market Tracker Reveals Shifting Leadership

Global TV shipments declined 1% YoY in November 2025, according to Counterpoint Research’s latest Global Monthly TV Tracker, reversing the growth seen in the previous two months. In MoM terms, the shipments fell 15% in November, as September and October shipments had been boosted by inventory accumulation ahead of year-end peak sales.

Samsung remained the leading global TV brand in November 2025, although its shipments declined 3% YoY, resulting in a modest decrease in market share, from 18% in November 2024 to 17%.

TCL continued to expand its presence in the global TV market, narrowing the gap with market leader Samsung. Despite the continued sluggishness in the Chinese market, TCL’s global TV shipments surged 20% YoY, demonstrating the company’s growing competitiveness.

Associate Director Sujeong Lim said, “Offering high-definition technologies such as MiniLED at competitive prices, TCL has received great response from emerging markets such as Eastern Europe and the Middle East and Africa (MEA), which are relatively cost-sensitive.”

Another Chinese brand, Hisense, maintained its third place, but its shipments declined 13% YoY. This manufacturer is heavily reliant on its home market, which accounted for 27% of its total shipments in the first half of 2025, and was hit hard by a 24% YoY decline there.

LG Electronics recorded a 7% YoY increase in shipments, raising its market share from 8% to 9%. With comparatively lower exposure to China, LG benefited from strong momentum in the North American and Latin American markets, where shipments grew 8% and 29% YoY, respectively.

Thanks to the successful completion of the Vizio acquisition in December 2024, Walmart saw significant YoY growth, quickly moving up to the top five. With its own brand, ONN, and subsidiary Vizio, the company is now emerging as Samsung’s strongest competitor in North America.

Research Director Bob O’Brien said, “For the year through November, Samsung’s lead over TCL remained stronger. Samsung’s share of TV shipments through November held steady at 16%, as total shipments decreased by 0.6%. In 2026, Samsung will remain the global TV market leader, while Chinese brands such as TCL, Hisense and Xiaomi will rapidly expand their presence across various segments. In particular, they are increasing shipments in high-growth segments such as MiniLED and mid-to-large-size screens, increasing competitive pressure.”

TCL Unveils Note A1 NXTPAPER: CES 2026

TCL, a global leader in consumer electronics and display technology, announced the launch of the TCL Note A1 NXTPAPER, an intelligent E-Note designed to transform digital reading, writing, and creativity. Featuring TCL’s breakthrough NXTPAPER Pure Display and AI-driven productivity tools, the device combines the tactile feel of paper with the flexibility of modern technology. 

“TCL Note A1 NXTPAPER lets you think, write, and create as naturally as on paper, but with the intelligence and freedom of modern technology,” said Daniel Sun, chief technology officer at TCL Industries. “It’s a powerful tool for clarity, creativity, and connection, with AI enhancements for professionals, freelancers, students, and scholars.” 

Paper-Like Display Technology 

Building on TCL’s NXTPAPER technology introduced in 2021, the Note A1 NXTPAPER uses NXTPAPER Pure, a display innovation tailored for E-Notes. The 120Hz screen offers flicker-free visuals, TÜV-certified eye comfort, SGS-certified harmful blue light as low as 2.44%, and reflection-free clarity. With a 16.7-million-color range and adaptive brightness, users experience lifelike depth and reduced eye strain in any lighting condition. 

Precision Writing Experience 

The T-Pen Pro stylus delivers 8,192 levels of pressure sensitivity, dual-tip functionality, and ultra-low latency under 5 milliseconds. Certified for “Pencil-Like Writing,” it replicates the resistance and texture of real paper, offering a natural experience for notetaking and sketching. 

AI-Powered Productivity 

Integrated AI tools streamline workflows with features such as real-time transcription, translation, and automated meeting summaries. Writing-focused tools like AI Rewrite and Writing Assist enhance clarity and efficiency, while the Inspiration Space organizes ideas and content for effortless creativity. 

Performance and Design 

The Note A1 NXTPAPER features an 8,000mAh battery for extended use, a 5.5mm aluminum unibody weighing 500 grams, and 256GB of storage. Optional accessories, including a flip case and keyboard case, turn the device into a portable workstation. Connectivity options include LAN, Bluetooth, cloud, and email sharing. 

Availability 

The TCL Note A1 NXTPAPER is available now, with early adopter discounts offered through Kickstarter. For more information, visit www.notea1.tcl.com . 

Feature Grid 

Feature  Details 
Display  NXTPAPER Pure, 120Hz, TÜV-certified eye comfort, SGS-certified HEV Blue light content: 2.44%, paper-like clarity 
Stylus  T-Pen Pro: Dual-tip, eraser, 8,192 pressure levels, <5ms latency 
AI Tools  Handwriting-to-text conversion, real-time transcription, translation, summarization, handwriting beautification, writing assist, handwriting one-stroke formation, handwritten formula recognition, Inspiration AI 
Battery  8,000mAh, for days of power 
Design  5.5mm ultra-slim aluminum body, 500g weight 
Storage  256GB with cross-device transfer and cloud sharing via the most popular platforms 
Audio  Eight-microphone array, intelligent noise reduction and directional pick-up 
Accessories  Flip case, keyboard cover for workstation setup 

 

 

TCL Unveils NXTPAPER 70 Pro CES 2026

TCL, a leader in display technology across feature-rich smartphones, tablets, and connected devices, at the Consumer Electronics Show, announced TCL NXTPAPER 70 Pro, the latest smartphone in its NXTPAPER lineup. This further strengthens TCL’s leadership in display innovation in the mobile industry. Building on four generations of NXTPAPER breakthroughs, this new NXTPAPER 4.0 device enables users to switch between different modes through a dedicated NXTPAPER key and delivers an all-day and all-scenario eye-friendly viewing experience to meet the growing demands of ubiquitous digital use. 

Immersive Experience Through a Single Switch of the NXTPAPER Key

Since the introduction of the NXTPAPER 3.0 smartphones, the NXTPAPER Key has been a defining design feature of TCL’s NXTPAPER devices. This dedicated key allows users to instantly switch between Color Paper Mode, Ink Paper Mode, and Max Ink Mode, delivering a paper-like viewing experience alongside the classic clarity of a color interface as well as a black-and-white interface.

When you want to settle into deeper focus, the dedicated NXTPAPER key instantly activates Max Ink Mode, transforming the paper-like display into a monochrome mode perfect for immersive and distraction-free reading. This specialized mode delivers remarkable endurance with seven days of reading and up to 26 days on standby. Max Ink Mode includes an extensive library of pre-installed books and AI reading tools like AI Outline, AI Q&A, AI Audiobook and AI Podcast for deeper insight. You can also seamlessly switch back to the full-color display for vibrant streaming and browsing whenever needed. 

When paired with a low-latency and pressure-sensitive T-Pen stylus, the TCL NXTPAPER 70 Pro unlocks an authentic writing experience. Diverse AI handwriting input methods, including off-screen memo and AI-generated covers or bullet journals, turn the display into a canvas for endless inspiration. The device is thoughtfully designed to act as all-in-one device for work, play, and creativity. 

All-Day Comfortable Viewing in Every Scenario

Certified by international authorities including TÜV and SGS, TCL NXTPAPER 70 Pro delivers ultimate eye-comfort viewing experience. From the first notification at dawn to the final scroll at night, our eyes endlessly connect us to the world, at a cost. With screen time rising, people increasingly find themselves battling eye dryness, fatigue, and mental overload long before the day is over. 

Just like the TCL NXTPAPER 60 Ultra, launched in September, this device delivers the key NXTPAPER benefits, including seven core eye-care technologies: natural light display, zero flickering, blue light purification, reflection-free and anti-glare viewing, dim-light eye protection, circadian screen comfort, and TruePaper Restoration technology.

Whether scrolling through social feeds on a morning commute or simply replying to messages in bright outdoor environments, glare and reflections often make screens hard to read. The TCL NXTPAPER 70 Pro combats glare and reflection in bright light or outdoors with a screen utilizing nano-matrix lithography and adaptive software. It ensures crystal-clear and true-to-life visual even under harsh lights with the industry’s lowest specular reflection rate. No more struggling to read through content or constantly angling your phone, just a screen that stays effortlessly viewable and vividly sharp, wherever you are. 

During prolonged indoor use, whether binge-watching your favorite series or reading for hours, harmful blue light can lead to persistent dryness and blurred vision. The TCL NXTPAPER 70 Pro uses blue light purification hardware technology to reduce harmful blue light to as low as 3.41%, significantly easing eye strain. Circular Polarized Light (CPL) mimics certain characteristics of natural light, delivering rich, vibrant visuals with professional-grade color accuracy (ΔE<1), while staying remarkably soothing to view. 

As you unwind before bed, whether catching up on social media or watching one last video, a bright and flickering screen can be jarring and disruptive. The world’s first SGS-certified Dim-Light Eye Protection and circadian screen comfort create a softer, strain-free experience for bedtime use. Brightness and color temperature adjust smoothly, all the way down to an ultra-low 1-nit minimum to ensure eye comfort to naturally align with both real-world lighting conditions and the body’s own rhythm. Flicker is also eliminated at the hardware level through DC dimming, making late-night or pre-sleep use noticeably easier on the eyes. 

Capture Moments, Create Masterpieces

The TCL NXTPAPER 70 Pro features a powerful 50MP 1.0um OIS (Optical Image Stabilizer) main camera that captures stunning detail and sharpness in every scenario, paired with a 32MP selfie camera that intelligently enhances your natural beauty while preserving authentic skin texture. 

Powered by the TCL-developed MuseFilm imaging technology, it redefines photography by capturing the feeling within the frame, transforming fleeting moments into everlasting treasures, ensuring your memories are not only preserved, but also elevated with artistic emotion. The super night vision mode balances light and shadow and brightens the scene to reveal clear, vivid details even in darkness, turning night portraits into atmospheric and cinematic masterpieces. With upgraded motion capture, it combines OIS and EIS (Electronic Image Stabilization) dual stabilization and horizon lock, tackling the dynamic moments and fast-moving scenes with both remarkable precision and vitality. The CCD (Charge Coupled Device) classic filter injects film-like charm into every photo, featuring soft colors, warm tones, and the perfect nostalgic vibe. 

AI Integration: Intelligence at Your Fingertips

With integrated AI tools that break down language barriers, boost productivity, empower creativity, and streamline your workflow, every interaction brings you closer to a simpler and intuitive world. Whether you’re traveling, learning, or working across languages, the AI Smart Interpreter makes communication seamless. Get real-time subtitles for videos and lectures, use face-to-face translation to connect with locals abroad, or rely on simultaneous interpretation in meetings – all enhanced with optional TCL CrystalClip wireless earbuds for clear, immersive audio. For enhanced productivity and inspiration, Voice Memo automatically transcribes and summarizes recordings, while creative writing and text comprehension tools help you brainstorm, edit, and express ideas with ease. Google Gemini delivers instant answers through natural conversation and enables smart search through simple circling, highlighting, or scribbling directly on the screen without switching apps.

Reliable All-round Performance for Effortless Everyday Use

Powered by the MediaTek Dimensity 7300 processor with 24GB RAM (8GB+16GB RAM Expansion) that supports seamless multitasking, it features an impressive storage of up to 512 GB for all your precious memories. The robust 5200mAh battery with 33W fast charging delivers all-day endurance, while IP68 water and dust resistance empowers worry-free exploration through every journey. For leisure time, the adjustable stand case enables hands-free convenience and perfect viewing angles.

Pricing and Availability

TCL NXTPAPER 70 Pro (256GB ROM, with bundled accessories): RRP €339

TCL NXTPAPER 70 Pro (512GB ROM, with bundled accessories): RRP €389

Optional accessories: Stand case with T-Pen

Availability: Starting from February across Europe, Asia-Pacific, North America, the Middle East & Africa, and Latin America

Winners Of Top Consumer Tech Innovations Recognized #IFA2025

The inaugural IFA Innovation Awards winners were announced live on the Innovation Stage by Leif Lindner, CEO of IFA Management GmbH, at 14:30 during IFA 2025, the world’s largest event for home and consumer tech. The global awards program, which launched this year, has successfully identified and celebrated standout products shaping the future of consumer technology.

The announcement ceremony marked the culmination of a rigorous evaluation process conducted by an independent panel of international technology journalists and industry experts, who assessed submissions across multiple specialized categories. Over 200 members of the media were invited to attend the announcement.

Winners take center stage at IFA 2025

The winners represent a wide range of global technology leaders and innovative companies. Notable brands recognized in the inaugural program include Samsung, LG, Hisense, Miele, Anker, and TCL, alongside numerous other industry pioneers who are driving breakthrough innovations across consumer technology and home appliances.

‘Today marks a defining moment for recognising innovation in our industry,’ said Leif Lindner, CEO of IFA Management GmbH. ‘The IFA Innovation Awards have spotlighted technologies that are set to transform how we live, work and connect. Seeing these breakthrough products recognised on our Innovation Stage underlines IFA’s continued commitment to championing the innovations that matter most.’

‘The caliber of innovation we’ve seen in this inaugural program has been extraordinary. These winners represent the pinnacle of design excellence, engineering achievement, and market impact. They truly embody the spirit of innovation that has driven IFA for over a century,’ commented Helena Stone, Editor-in-chief at GEEKSPIN and judge at the IFA Innovation Awards.

See the award-winning innovations – live at IFA Next

Following the keynote announcement, attendees can experience many of the winning innovations firsthand at the Innovation Awards Zone at IFA Next, in Hall 25. This unique exhibition experience allows industry professionals, media, and technology enthusiasts to explore the winning innovations.

Recognition across the technology spectrum

The IFA Innovation Awards recognized excellence across multiple categories including Home Appliances, Sustainability & Environment, Next-Gen Technology, AI Innovation, Smart Home Technology, Health & Wellness, Audio Innovation, and many others. Winners were selected based on criteria focusing on engineering and functionality, design and aesthetics, and uniqueness and innovation.

In addition to category-specific recognition, three headline awards were presented:

  • Best of IFA – The most outstanding product overall
  • Best Tech Innovation – The most forward-thinking technological achievement
  • Best Brand – Overall excellence across innovation, impact, and design

Winners of the IFA Innovation Awards gain significant market advantages including official IFA certification, comprehensive media exposure through IFA’s extensive network, and full licensing rights to use the IFA Innovation Awards logo across all marketing materials.

About the IFA Innovation Awards

The IFA Innovation Awards, launched in 2025 in partnership with the Gadgety Awards, celebrate breakthrough design and engineering excellence across the global technology landscape. The program is open to companies of all sizes worldwide, from Fortune 500 corporations to innovative startups, recognizing products that demonstrate exceptional innovation, design excellence, and market impact.

The inaugural IFA Innovation Awards sets a strong foundation for the program’s future, with applications for the 2026 awards expected to open in early 2026.

For more information about the IFA Innovation Awards and complete 2025 winner listings, visit: https://www.ifa-berlin.com/innovation-awards

TCL at #IFA2025 Technological Innovations and Olympic Spirit

TCL, a global number one Mini LED TV brand and a Worldwide Olympic Partner, makes an annual presence to IFA at Berlin this September. Spanning over 2,500 square meters in Hall 21A, TCL’s Hall aims to showcase connected living – uniting display technology, immersive audio, smart home appliances, and on-the-go innovation. The booth will also highlight TCL’s latest partnership with the International Olympic Committee (IOC), including Team TCL athlete ambassadors, interactive fan zones, and dedicated activations.

TCL arrives at IFA 2025 showcasing strong growth worldwide. The brand remains the global number one Mini LED TV brand, achieving a 176% increase in Mini LED TV shipments in the first half of 2025. In Europe, TCL has outperformed the TV market, with Mini LED TV shipments rising by 91% and 75-inch and larger models up 72%. It is currently the No. 2 TV brand in France and Poland, while also holding leading positions across multiple other European markets.

“Technology can be a powerful source of inspiration, that’s why TCL makes the latest innovations in consumer technology accessible to all,” said Stefan Streit, CMO at TCL Europe. “We will continue to push the boundaries of technology, design, and sustainability, ensuring that our products not only meet the highest standards but also enrich the daily lives of our customers.”

Some of TCL’s key innovations being showcased at IFA include the world’s largest QD-Mini LED TV, 57” Mini LED Gaming Monitors, latest FreshIN and VoxIN air conditioning and Free built-in and Combi refrigeration appliances – alongside mobile innovations such as the TCL NXTPAPER 60 Ultra, which combines a 7.2-inch paper-like eye-care display with AI-powered reading and writing experience and outstanding camera performance for more comfortable and creative smartphone use. Also debuting at IFA is the TCL MOVETIME MT48 kids’ smartwatch, designed with safety, connectivity and creativity in mind. 

What’s more, TCL also showcases RayNeo AR glasses, Human-Vehicle-Home cockpit solutions, Smart Lock and TCL Solar panels and SunPower Home Solutions. Adding companionship to multiple scenarios is TCL Ai Me—the world’s first modular AI companion robot, blending lifelike expressions, interactive AI, and smart living features.

Advancing Home Entertainment

TCL’s 2025 C-Series QD-Mini LED TVs are designed to improve everyday viewing. The C9K turns movie nights into cinema-like experiences, while the C8K offers a flexible balance – rich HDR picture quality, plus smooth motion and settings optimised for gamers. The C7K’s 144Hz refresh rate keeps fast action in sport, gaming, or action films free from blur. For those seeking high picture quality at a more accessible price, the C6K delivers Mini LED color and contrast benefits. The C7K, C8K, and C9K all feature Audio by Bang & Olufsen, creating detailed sound for any entertainment.

TCL Flagship QD-Mini LED TV X11K Series is built for people who want a true home cinema at any time of day. Its powerful backlight control delivers deep blacks and bright highlights regardless of the time of day. Audio by Bang & Olufsen fills the room with rich sound, without requiring extra speakers.

TCL 115X955 Max Series is the world’s largest QD-Mini LED TV. It offers clarity and smooth motion for films, sports, or gaming. Gamers benefit from features that keep play smooth and responsive, while ONKYO Dolby Atmos sound means the audio matches the scale of the screen. 

On-the-Go Innovations

TCL’s “Innovations On-the-Go” zone at IFA 2025 presents a new generation of mobile and portable products tailored for everyday life. Equipped with a 7.2″ full-color FHD+ display, the TCL NXTPAPER 60 Ultra is the most comprehensive eye-care smartphone with NXTPAPER 4.0 featuring natural light display. It offers natural, anti-glare, zero-flicker and reflection free, and low-blue-light visuals for all-day-long comfortable viewing in any light. Designed for digital wellness and productivity, it supports AI-enhanced reading and writing, and advanced imaging technology MuseFilm powered by TCL, alongside flagship periscope telephoto camera.

Also on display is the TCL NXTPAPER 5G Junior, a family-friendly smartphone featuring eye-friendly display, digital detox mode, parental control and GPS tracking in a safe and simplified experience made for younger users. 

New this year, the TCL MOVETIME MT48 kids’ smartwatch introduces even more ways for families to stay connected. Designed with safety and independence in mind, it features diverse always-online communication methods, such as 4G video calling, Dual Frequency GPS (L1+L5) high precision positioning, along with kids-safe AI and improved 900mAh‌ battery life. The watch, whose design is inspired by Astro Aesthetics, is IP68 water-resistant and includes kid-friendly functions for healthier habits, making it ideal for active kids to embrace a bigger world. 

Rounding out the lineup are the TCL NXTPAPER 11 Plus and NXTPAPER 14 tablets – versatile tools for reading, creative tasks and productivity, alongside the TCL PlayCube, a compact entertainment device extending TCL’s projector portfolio with portable multimedia use. Now available in Europe, the PlayCube is part of TCL’s full projector range, which also includes the performance-driven A1s and C1 models. Also debuting will be new wearables, showcased as part of TCL’s growing innovation in this segment.

Next Generation Displays

TCL 57R94 QD-Mini LED Monitor is for gamers and creators who want more room to play, edit, and design. Offering a 32:9 ultra-wide Dual 4K canvas and QD-Mini LED technology, it replaces multi-monitor setups with one seamless view.

TCL 34R83Q Professional Monitor balances QD-Mini LED visuals with pro-grade color accuracy, giving designers, video editors, and gamers a screen that adapts from deep creative work to immersive entertainment.

TCL 27R83U Professional Monitor is perfect for those who need 4K sharpness in a compact size, pairing HDR performance with ultra-low lag and smooth refresh rates. It’s ideal for precision color work or competitive gaming. 

Audio Visual Brilliance

TCL Z100 Wireless Free Sound Speaker lets you position the speaker anywhere without the limitations of cables. Whether you’re watching a movie or putting on a playlist, the Z100 delivers balanced sound that fills the entire room.

Featuring Dolby Atmos FlexConnect for immersive audio and TCL Tutti Choral for synchronised playback with compatible TCL TVs, the Z100 creates lifelike sound. With 860W peak power driving its performance, it handles everything from subtle dialogue to explosive soundtracks with clarity and depth.

If you’re looking for a simple way to elevate your everyday entertainment, the Q65H offers an audio boost without the setup fuss. Recently named EISA Best Buy Soundbar 2025 –2026, the Q65H brings cinematic audio into everyday living rooms with minimal setup through Dolby Atmos sound. Conversations stay clear thanks to the built-in center channel, while AI Sonic-Adaptation automatically fine-tunes the sound to suit the room.

A wireless subwoofer delivers powerful bass without messy cables, and with Tutti Choral, the soundbar and your TCL TV work in sync to create a more unified listening experience. With up to 420W of power and HDMI 2.1 eARC for easy setup, the Q65H turns movie nights, streaming, and game day marathons into an immersive experience.

Smart Comforts for Home Living

Reinforcing TCL’s leadership in indoor air quality, TCL was named World’s No.1 Fresh Air AC Brand in 2024 according to independent research firm SHANGPU GROUP. A driving force behind this performance is the FreshIN 3.0, which efficiently purifies indoor air through its Quadrupuri four-layer filters. The upgraded T-AI Energy-Saving algorithm delivers up to 37%+ additional energy savings on top of current performance, ensuring comfort without energy waste.

The VoxIN, TCL’s new-generation voice-controlled AC, debuts at IFA as a step forward in natural, hands-free comfort.  With its minimalist design, easy installation and maintenance, the VoxIN can effortlessly be part of any home. Features such as a 56°C high-temperature self-cleaning cycle and advanced filtration with active carbon and EPA-grade filters mean fresher air throughout the room, which is especially beneficial for allergy sufferers. The VoxIN integrates advanced T-AI energy-saving technology and Gentle Breeze, delivering efficient cooling without direct wind.

Eco-Intelligent Home Solutions

TCL’s Free Built-In, Flexi, and Mega Space refrigerators are designed to fit into any kitchen with Free Built-In technology while offering flexible storage. The Flexi Series adapts to different needs with adjustable compartments, while the Mega Space Series features VIP Thin-Wall Technology, an innovative material that means the fridge has up to 19%* more usable storage space without taking up more room in the kitchen. 

The new smart dual-screen fridge makes its debut at IFA, including two smart screens and a high-end design that seamlessly blends into modern kitchen aesthetics. This appliance redefines the kitchen through cutting-edge functionality, prioritising user-friendly operation to transform the refrigerator into a smarter, more connected centerpiece of daily life.  

The P5 Super Drum Series washing machines and tumble dryers combine large capacity with Wi-Fi connectivity, so laundry can be controlled from anywhere. Besides, the P5 Washing Machine Series is rated A-40%** Energy Efficiency Class, delivering 40% extra energy savings compared to standard A-Class machines – making it both high-performance and environmentally friendly. The F4 Series washing machine brings TCL’s energy-saving design to everyday washing, certified as up to A-25%*** energy class, ensuring clothes come out fresh and clean every time. 

TCL will also preview its upcoming Washer Dryer Tower solutions, designed to save space without compromising performance. The products are set to debut soon in Europe.

As part of TCLGreen initiative, TCL has developed TCL ECORA™, a durable composite of porcelain waste and plastic that brings both sustainability and premium tactility to everyday electronics. TCL plans to introduce the first products made with TCL ECORA™ within the next year, across categories.

Design-forward brands come together in the TCL NXTHOME ® zone to shape the future of living

At IFA 2025, TCL brings premium brands together within the TCL NXTHOME ® zone to explore how innovation, craftsmanship, and emotion can redefine the living space.  

Returning for a second year of creative dialogue, TCL and Roche Bobois present a shared vision of the future home as more than a place of function, integrating seamlessly into everyday life, and showing how technology and well-crafted furniture coexist naturally and intuitively. The space explores how design can inspire emotion, movement, and meaning.

In parallel, Alcantara and TCL continue to push the boundaries between technology and design, crafting experiences that are not only smarter, but also more expressive. In the TCL Home Theater area, Alcantara presents a dedicated installation highlighting the material with an engaging display of textures, finishes and colors, bringing a sensory dimension to the space and showcasing the excellence of being made in Italy.

As another expression of craftsmanship, the TCL NXTHOME® presents the TCL NXTPAPER 60 Ultra smartphone alongside a Castelli Milano 1938 notebook. The pairing highlights the paper-like comfort of NXTPAPER display technology, complemented by the Italian artistry of Castelli’s notebook design. Together, they celebrate the fusion of screen innovation and tactile inspiration, merging modern technology with timeless craftsmanship to spark creativity in everyday life.

The TCL NXTHOME® Zone reflects the shared values of all three brands: premium craftsmanship, material innovation, and a commitment to elevating everyday environments through design.

Igniting the Olympic Spirit at IFA 2025

As a Worldwide Olympic Partner, TCL will showcase its commitment to supporting every major Games over the next eight years with European-focused campaigns. Visitors can connect with the Olympic spirit through appearances and activities led by Team TCL athlete ambassadors, and immersive storytelling from the upcoming Games. The booth will also feature an interactive Winter Olympic fan zone, where guests can experience simulated sports challenges, photo opportunities, and behind-the-scenes insights from the athletes themselves.

TCL’s most innovative products will take center stage at IFA 2025, offering visitors the chance to explore the next generation of home entertainment, mobile technology, and smart living solutions. This year’s showcase builds on TCL’s legacy of integrating advanced technology into everyday life, while unveiling new experiences exclusive to the 2025 event.

To learn more about TCL and its products, please visit:

TCL IFA 2025 Booth

Date: September 5–9, 2025

Location: Hall 21A, Messedamm Berlin, Germany

Discover more products at  https://www.tcl.com/eu/en

Other TCL News

Team GB Announce Partnership with TCL

TCL, a global leader in consumer electronics and the world’s No.1 Ultra-large, Mini LED TV brand, will bring its newly-announced partnership with the International Olympic Committee (IOC) to the UK in collaboration with Team GB ahead of the upcoming Olympic Winter Games Milano Cortina 2026.
As a  Worldwide Olympic Partner, TCL will support Team GB to bring British athlete stories to life, using technology to amplify the human stories of resilience that define Olympic greatness and drive meaningful engagement with fans and communities alike.
TCL offers the leading Mini-LED technology on the market which represent the ultimate way to experience the Olympic Games from home. Featuring industry-leading Mini LED technology and Dolby Vision support, TCL’s ultra-large screen Mini LED TVs deliver exceptional picture quality, rich colours and immersive sound. Whether enjoying the games alone or with family and friends, TCL’s award-winning TVs provide a front-row seat to the action, making every moment feel larger than life and accessible to more households across the UK.
TCL’s 8-year partnership with the IOC is rooted in a shared ambition to inspire greatness through sport and technology. By getting behind Team GB, TCL is committed to supporting athletes on their journey to the world’s biggest sporting stage while enriching the Olympic experience for millions of fans across the UK. This marks the beginning of a sustained, long-term commitment to sport, innovation and community in the UK which will stretch across the entirety of the 8-year partnership.
Adam Aldred-Lane, Marketing Director, TCL UK, commented: “TCL, as a Worldwide Olympic Partner, is honoured to be working with Team GB, a symbol of sporting excellence and national pride. Our mission to ‘Inspire Greatness’ aligns perfectly with the values of Team GB. Through our industry-leading technology and a shared vision for innovation and well-being, we aim to empower British athletes and connect fans with unforgettable moments of Olympic glory.”
Tim Ellerton, Chief Commercial Officer at the British Olympic Association, said:
“We’re delighted that TCL are getting behind Team GB athletes, particularly at such a crucial stage along the road to Milano Cortina 2026. We’re proud of the work we have done to date to bring sports fans across the nation into the heart of the Olympic Games, and we look forward to working with TCL to take this another step further.”
The partnership further cements TCL’s position as a global supporter of sport, following its Worldwide Olympic and Paralympic Partnership with the IOC in the Home Audiovisual Equipment and Home Appliances category. TCL continues to drive global sport engagement through its intelligent products, delivering exceptional experiences that connect people, sport and technology.

TCL Five EISA Wins: TCL Redefines Home Entertainment in 2025

TCL, a global leader in consumer electronics and the world’s No.1 Mini LED and Ultra-large TV brand, has cemented its industry leadership by clinching five prestigious EISA awards—Europe’s top honor for audio-visual innovation. Dominating both the Home Theatre Display & Video and Home Theatre Audio categories, TCL’s triumph highlights its relentless push for groundbreaking advancements in large-screen brilliance and QD-Mini LED precision.
Leading the charge, the TCL 98-inch C8K earned the “EISA STATEMENT TV 2025–2026” award for its revolutionary design and jaw-dropping visuals, while the TCL 85C9K claimed the “EISA HOME THEATER MINI LED TV 2025–2026” title, setting a new gold standard for cinematic immersion. The TCL 75C7K was honored as the “EISA FAMILY TV 2025–2026” for its perfect blend of stunning clarity and smart functionality, and the TCL 55C6K took home “EISA GAMING TV 2025–2026”—a must-have for next-gen gamers. Rounding out the accolades, TCL’s Q65H Soundbar secured the “EISA BEST BUY SOUNDBAR 2025–2026” award, delivering theater-quality audio at an unbeatable value.
TCL 98C8K: EISA “STATEMENT TV 2025-2026”
Chosen as EISA “STATEMENT TV FOR 2025–2026”, the TCL 98C8K redefines large-screen excellence with TCL’s industry-first architecture for large-screen TVs. Thanks to the use of advanced, premium materials, the TV achieves a Virtually ZeroBorder display that maximizes screen space for a more immersive viewing experience.
Beyond its striking design, the 98C8K is also engineered for top performance. Through TCL’s newly upgraded CrystGlow WHVA panel, the TV delivers an exceptional native contrast ratio of up to 7,000:1. A 0.5% low-reflection film further enhances image clarity by reducing glare, while the panel’s 40% ultra-wide color viewing angle ensures vivid, lifelike visuals from any direction. Paired with TCL’s proprietary All-domain Halo Control Technology, the 98C8K delivers precise light and shadow control—bringing advanced picture quality with uncompromising brightness, contrast, and detail to every frame.
TCL 85C9K: EISA “HOME THEATER MINI LED TV 2025-2026”
As TCL’s flagship model, the TCL 85C9K is crafted to deliver an uncompromising cinematic experience at home. Featuring a Virtually ZeroBorder display and CrystGlow WHVA Panel, the 85C9K provides a borderless, immersive visual experience with ultra-wide viewing angles and consistent picture quality from every direction. Supported by TCL’s QD-Mini LED Technology, the Precise Dimming Series TV features up to 5,184 separate brightness zones with a peak brightness of 6,500 nits, allowing it to render detailed light and shadow transitions that elevate contrast and depth across all content types. To complement its visual power, the 85C9K also features immersive Audio by Bang & Olufsen, ensuring that what you hear is as impactful as what you see.
 
TCL 75C7K: EISA “FAMILY TV 2025-2026”
The winner of the EISA “FAMILY TV 2025–2026” award, the TCL 75C7K is the ultimate hub for family entertainment. As a member of TCL’s Precise Dimming Series, the 75C7K uses advanced QD-Mini LED technology to deliver stunning picture quality with exceptional brightness, contrast, and color accuracy, all housed in an ultra-slim, minimalist design that complements any living space.
Powered by the TSR AiPQ Processor, the 75C7K intelligently optimizes picture quality based on content and user preferences, while integrated Google TV enables seamless access to personalized content and smart home controls. Additional family-friendly features such as Kids Profiles, Art Gallery Mode, and TÜV-certified low blue light protection ensure a safe and engaging experience for viewers of all ages.
TCL 55C6K: EISA GAMING TV 2025-2026
The TCL 55C6K is built for gamers who demand top-tier performance. Its QD-Mini LED display and native 4K 144Hz refresh rate ensure ultra-smooth gameplay and crystal-clear motion, eliminating stutter and blur, while an immersive ONKYO 2.1 Hi-Fi sound system brings cinematic audio to every gaming session. With Game Master Mode, AMD FreeSync, and SuperWide GameView, the C6K delivers a full suite of game-optimized features designed for intense, responsive, and truly immersive play.
Beyond display excellence, TCL also continues to push the boundaries of audio innovation. Named EISA “BEST BUY SOUNDBAR 2025–2026”, the Q65H Home Theater Soundbar features RAY·DANZ—TCL’s proprietary acoustic technology designed to precisely direct sound through a custom acoustic structure, creating a wide soundstage for a striking cinematic audio experience.
Currently available in select markets worldwide, these award-winning products represent TCL’s ongoing commitment to Inspire Greatness through premium and immersive entertainment experiences.

TCL Unveils NXTPAPER 11 Plus: A Groundbreaking Tablet for Eye Comfort, Productivity & Creativity

TCL, a global leader in display innovation for smartphones, tablets, and connected devices, is proud to announce the European availability of the TCL NXTPAPER 11 Plus tablet, launched at MWC 2025.

Designed for students, professionals, and creatives, this device transforms digital interactions with an advanced paper-like display that enhances comfort, focus, and usability. Powered by the latest NXTPAPER 4.0 technology and AI-driven features, it redefines how users read, work, and create while ensuring long-term eye health. NXTPAPER is TCL’s proprietary display innovation, designed as an alternative to conventional screens that cause eye fatigue. By replicating the experience of reading on paper, NXTPAPER 4.0 ensures superior eye comfort without sacrificing colour vibrancy, making it ideal for extended screen time.

Revolutionary NXTPAPER 4.0 Technology for Healthier Screen Time

Unlike conventional LCD tablets, NXTPAPER 4.0 delivers a natural, glare-free experience, reducing eye fatigue while maintaining rich, vibrant colours. The 11.5-inch 2.2K display integrates multi-layered eye protection, minimising harmful blue light emissions without compromising clarity.

A nano-etched, anti-glare surface enhances readability in bright conditions, making it ideal for long study sessions, professional tasks, and creative projects. With TÜV Rheinland, SGS, and EyeSafe certifications, TCL sets a new industry benchmark for display comfort and sustainability.

AI-Powered Intelligence for Enhanced Productivity

The TCL NXTPAPER 11 Plus is more than just a display innovation—it introduces intelligent AI-powered tools designed to optimise productivity and streamline everyday tasks. With Text Assist, users can refine text efficiently through intelligent rewriting, summarisation, and translation tools, making tasks like email drafting or event planning seamless. Writing Assist further enhances content creation, offering AI-driven support for structured writing.

Smart Voice Memo automatically records, transcribes, and summarises meetings, ensuring users capture key discussions effortlessly.

For an even more intuitive experience, Circle to Search with Google allows users to simply circle an item on-screen with a finger or the T-Pen to initiate a search, streamlining information retrieval. Meanwhile, Smart Translator breaks down language barriers by translating voice, text, and images in real-time, while AI Subtitles provide automatic translations for video content, ensuring users stay connected in a globally digital world.

Further enhancing usability, the NXTPAPER Key now functions as an all-in-one shortcut, enabling users to trigger AI tools and frequently used apps with customisable gestures. Paired with dynamic light effects for notifications and interactions, the tablet delivers an intelligent, user-centric experience that adapts to personal habits and needs.

A New Era of Eye Comfort

With NXTPAPER 4.0, the TCL NXTPAPER 11 Plus redefines screen time comfort. Its 120Hz refresh rate ensures ultra-smooth interactions, whether reading, writing, or streaming. The ΔE≈1 colour accuracy and 100% sRGB gamut provide true-to-life visuals, making it ideal for students, creatives, and professionals alike.

Personalized and Intuitive Usability

The TCL NXTPAPER 11 Plus adapts effortlessly to different lifestyles, making it an essential companion for students, professionals, creatives, and families. For students, it offers an e-reader-like experience with smart note-taking tools that enhance learning. Professionals benefit from AI-powered features like Smart Voice Memo and seamless multitasking for increased productivity. Meanwhile, creatives can take advantage of the ultra-responsive T-Pen and high colour accuracy, turning the tablet into a digital sketchpad for design and illustration.

Designed for everyday use, the NXTPAPER 11 Plus ensures a comfortable, eye-friendly experience with its anti-glare, paper-like display. Whether for long study sessions, work, entertainment, or travel, the tablet provides clear, vibrant visuals while reducing eye strain. Families and on-the-go users will appreciate its adaptability—perfect for watching content at home, reading outdoors, or staying productive on the move.

Designed to adapt to individual preferences, the NXTPAPER 11 Plus introduces advanced AI-driven customisation tools, including Smart Eye Comfort Mode and Personalized Eye Comfort Mode. These features intelligently optimise display settings based on environmental lighting, user habits, and specific usage scenarios—whether reading, studying, or enjoying entertainment.

Productivity Meets Creativity

Equipped with a MediaTek Helio G99 processor, the NXTPAPER 11 Plus ensures fast and reliable performance, supporting multitasking across work and entertainment. The 8000mAh battery offers all-day usage, while 33W fast charging minimises downtime. Its reverse charging capability allows it to serve as a power source for other gadgets, adding versatility for busy, on-the-go lifestyles.

Creative users will appreciate the optional T-Pen, which provides 4096 levels of pressure sensitivity for precision drawing, note-taking, or intricate design work. The tablet’s IP54-rated durability further ensures its reliability in diverse environments, from home to outdoor settings.

The TCL NXTPAPER 11 Plus 256GB tablet is available now at Very.com and Curry’s for £299*. Please find links below:

Very.com

Curry’s

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