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Samsung Launches Galaxy Z Fold7, Galaxy Z Flip7 and Galaxy Watch8 Series Globally

Samsung Electronics Co., Ltd. announced the global availability of its latest foldable smartphones, Galaxy Z Fold7 and Galaxy Z Flip7, and its new Galaxy Watch8 series. The Galaxy Z series has reached the highest number of pre-orders for Galaxy Z foldables ever in Ireland., with targets exceeded before the end of the pre-order period.

Galaxy Z Fold7 and Z Flip7: Ultra-Thin and -Light with Intuitive Intelligence

Refined by years of breakthrough engineering and elevated with advanced intelligence, Galaxy Z Fold7 and Z Flip7 represent the next leap in smartphone. Galaxy Z Fold7 and Z Flip7 are Samsung’s thinnest, lightest and most advanced Z series devices yet. Powered by cutting-edge performance and seamlessly integrated Galaxy AI, they are intelligent, adaptive companions that anticipate and respond to user needs in real time. With expansive, flexible displays, pro-grade cameras and context-aware intelligence, Galaxy Z Fold7 and Z Flip7 open up new realms of productivity, creativity and connection.

Galaxy Z Fold7 brings Galaxy advancements together and broadens their scope, delivering the Ultra -level experience in the thinnest, lightest and most advanced Z Series yet. It offers immersive, high-octane performance on an expansive screen, empowering you to game, stream, connect and create all at once. Galaxy’s true AI companion experience has also been optimised for the foldable format, enabling fluid interactions across more apps and the larger screen. And with Camera and screen sharing with Gemini Live users can talk naturally to Gemini about what they’re viewing. They can simply share a picture of a local delicacy while they’re exploring a new city and ask Gemini whether there is a nearby restaurant where they can try it.

Plus, Galaxy Z Fold7’s ultra-grade 200MP high-resolution camera gives the freedom to shoot at flexible angles, putting professional-quality content creation at user’s fingertips. For example, convenient editing features like Generative Edit^[3] now automatically detects passers-by in the background of photos and proactively recommends what to remove, eliminating the need to make manual selections and edits. Apart from these features, Galaxy Z Fold7 brings familiarity and durability in a head-turning new design that unfolds into something extraordinary.

Galaxy Z Flip7 distills flagship power, intelligence and personality into a compact and iconic form. With its edge-to-edge FlexWindow, you can express yourself, access key features at a glance and stay connected, all without opening the device.

Built for dynamic lifestyles, Galaxy Z Flip7 transforms the way users capture and share content, from flawless selfies to cinematic video, all with the agility and creativity only Flip devices can offer. Now Bar delivers helpful information right on Galaxy Z Flip7’s FlexWindow to help users stay in control of their day, such as what song is playing, workout progress and even rideshare ETAs at a glance. Gemini Live also allows users to share what they see through their camera and chat with Gemini in real time directly on FlexWindow. So, they can ask for travel tips while road tripping with their dog or outfit suggestions based on the day’s weather. Users can also simply share the camera in Flex Mode and converse with Gemini hands-free.

Galaxy Z Flip7’s FlexCam makes it easier than ever to capture the perfect selfie. Real-time filters on the FlexWindow instantly enhance users FlexCam selfies, so that they can be ready to post or share without the need for any extra editing. And with fun new features like Portrait Studio³ for pets, users can instantly transform any snapped or downloaded pet photo into a work of art. They can choose from styles that resemble artistic paintings, 3D cartoons, fisheye lens photos or professional-quality portraits, and create frame-worthy masterpieces with one quick tap.

Years of breakthrough engineering have led foldables to become flexible canvases for the new AI experience. As a new class of smartphones designed to fit in with and elevate user lives, Galaxy Z Fold7 and Galaxy Z Flip7 represent this achievement. Familiar yet transformative, they blend power, portability, style and substance, whether users seek a revolutionary, ultra-level experience or an AI powerhouse that fits in their pocket. As form factors evolve to look and think differently, this generation of foldables represents the next leap in smartphone innovation.

Samsung Galaxy Watch Ultra Now Has One UI 8 Watch

Samsung Electronics has announced the availability of the One UI 8 Watch update for Galaxy Watch Ultra, unlocking the motivational health features and refined, intuitive interface unveiled with the new Galaxy Watch8 series to a wider Galaxy users. With the update, Galaxy Watch Ultra users now have access to powerful tools like Running Coach, Vascular Load, Antioxidant Index — all designed to help users build healthier habits through motivational insights.

With One UI 8 Watch, the user interface is optimized to deliver essential information at a glance on a smartwatch-sized screen. Multi-Info Tiles pull everything from health metrics to weather into a customizable view, delivering the information users need, exactly when they need it. Now Bar ensures that whatever users are working on is always accessible. These One UI 8 Watch features integrate seamlessly with Galaxy Watch Ultra’s robust performance and durability.

Galaxy Watch Ultra remains the ultimate wearable companion for those who love outdoor adventure, all available in four stunning titanium finishes — including the newly introduced Titanium Blue. Meanwhile, Galaxy Watch8 is designed for everyday wellness with comfort and style, while Galaxy Watch8 Classic offers timeless sophistication paired with advanced functionality. Galaxy Watch8, Galaxy Watch8 Classic and Galaxy Watch Ultra in Titanium Blue will soon be globally launched.

For more details about the Galaxy Watch Ultra, visit https://www.samsung.com/galaxy-watch/.

See our Samsung Reviews

Your Privacy, Secured: How Galaxy AI Protects Privacy with Samsung Knox Vault

Galaxy AI is built to understand what you need before you even ask whether that’s suggesting a change in your routine or pulling up just the right information at the right time.

This level of personalisation can be incredibly helpful, but the more your phone knows, the more there is to protect. So, what’s keeping all that personal data secure?

Samsung believes there is no privacy without strong security. That’s why every Galaxy device is protected from the chip up by a multi-layered approach, which includes on-device personalisation, user-controlled cloud processing, and ecosystem-wide protection through Samsung Knox Matrix.

At the core of this system is Samsung Knox Vault, the company’s hardware-based solution for safeguarding your most sensitive information.

Secured at the Hardware Level

Most mobile devices rely solely on software to protect sensitive data. Galaxy devices go further.

Knox Vault is a hardware-level security solution that creates a physical barrier between your most private information and everything else. It works like a locked room inside your phone, with its own processor and memory to encrypt sensitive data, with Knox Vault securing the keys. It pairs a secure processor with dedicated memory, isolating your passwords, PINs, biometrics, as well as financial information and cryptographic keys. These are the kinds of details you don’t want anyone else to access, and Knox Vault is built to make sure they stay private. You don’t need to activate or manage it, as it’s always on, working silently in the background, keeping your data safe while you get on with your day.

This is particularly crucial in the age of AI as user concerns are expanding from traditional cybersecurity threats, like viruses and malware, to worries over leaking personal data, such as conversations with your AI assistant. As AI becomes part of more everyday tasks, the types of data that need protection are also expanding.

For example, metadata from your most personal photos not only details the resolution and file format but also shows the exact location where the image was taken. This personal metadata is more than just files — it’s information that is deeply connected to your daily life, and in the era of AI, these types of data used to provide personalised suggestions need to be kept private.

Knox Vault helps mitigate these growing concerns by safely storing personal information in a secure, hardware-isolated environment designed to block both physical tampering and remote attacks, ensuring your data can’t be accessed without approval.

Personalised AI, Protected at the Core

Knox Vault not only provides protection for today’s threats, but it also ensures your privacy as mobile experiences continue to evolve.

As Galaxy AI becomes more useful, it also becomes more personal, learning how you use your device and adapting to your needs. These highly tailored AI experiences rely on deeply personal data; Knox Vault plays a crucial role in keeping that information private and secured.

Galaxy AI ensures privacy by processing tasks directly on-device where possible, keeping data in your hands and off online servers. For example, Audio Eraser, removes background noise from videos or voice recordings without the need for any cloud-based processing — so your personal information stays private. Call Transcript^[2] operates in the same way, keeping your calls organised while ensuring personal conversations stay private by remaining on-device.

Knox Vault ensures your data is protected, confidential, and secure. Building on its role in Galaxy AI as the trusted foundation for security and privacy, Knox Vault will expand across Samsung’s growing AI ecosystem as AI becomes more deeply integrated into the user experience.

Knox Vault is more than a security feature, it’s Galaxy’s promise that no matter how advanced your devices become, or how much AI evolves, your privacy is secured.

To find out more about Galaxy AI and Knox Vault, please visit: Samsung.com/ie

Samsung Encouraging Users to Activate Latest Anti-Theft Features to Help Tackle Phone Theft

As incidents of phone theft continue to rise around the world, Samsung is calling on Galaxy users to activate the latest anti-theft features now available on their devices. These updates reflect Samsung’s commitment to delivering smarter, stronger protection – helping users safeguard their data and stay in control, even in high-risk situations.

Samsung recently started rolling out One UI 7 with security updates to existing features, including additional theft protection and anti-robbery features. These will now also be available to even more devices, having started with the launch of the Galaxy S25 series in February, and now expanding across more Galaxy smartphones throughout the year.

Samsung is introducing new security updates to better protect users in the event of phone theft. One major update is Theft Protection – a multi-layered suite of features developed to safeguard personal data, even in high-risk situations such as robbery.

Theft Protection builds on standard Android safeguards, which are effective in typical theft scenarios where the thief doesn’t know the PIN. With One UI 7, Samsung goes further by introducing additional protections that address more advanced or high-risk threat scenarios, including cases where access credentials may have been exposed.

Galaxy users can now enable a range of new security measures, including Identity Check, designed to offer stronger protection in complex theft scenarios. These features respond automatically and intelligently to suspicious activity, helping ensure that personal data remains secure and under the user’s control in these critical moments.

Existing and updated features in Theft Protection include:

Theft Detection Lock: This uses machine learning to detect motions associated with theft such as snatching, and instantly locks the screen to stop unauthorized access.
Offline Device Lock: The screen gets automatically locked if the device is disconnected from the network for an extended period, ensuring protection even when the device is offline.
Remote Lock: If the device has already been stolen, users can lock it remotely using their phone number and a quick verification step. Remote Lock also allows users to regain control of their account and explore additional recovery options.

New Anti-Robbery features released on One UI 7 include:

Identity Check: In unfamiliar locations, the ‘Safe Places’ feature requires biometric authentication for any changes to sensitive security settings, adding an additional layer of protection when a PIN may have been compromised.
- Security Delay: A key component of Identity Check, it triggers a one-hour waiting period if someone attempts to reset biometric data. This crucial buffer gives users time to lock the stolen phone from a connected device, such as a PC or tablet, before unauthorized access can occur.

These updated theft features are now becoming available on previous flagship devices, starting with the Galaxy S24 series, Z Fold6, Z Flip6, Z Fold5, Z Flip 5, S23 and S22 series, with future updates planned for even more Galaxy smartphones.

Further steps to take if your Samsung Galaxy device is lost or stolen

How to remotely lock your Samsung Galaxy device:

Sign into Samsung Find using your Samsung account
Select your phone on the left-hand side of the page, then choose Lost Mode in the device details section
Create a PIN to unlock your phone if recovered, and enter it twice to confirm
You will have the option to add an emergency contact and a custom message that will display on the locked screen (It’s recommended to skip this step to avoid sharing personal contact details)
When you are ready, select the Lock button and verify your Samsung account to activate Lost mode
If your device is recovered, you can unlock it using the PIN that was created when setting lost mode on your device

How to remotely delete data on your Samsung Galaxy device:

Visit the Samsung Find website
Select the phone you want to erase and choose Erase Data
Verify your Samsung account credentials
Review the information provided and tap Erase to confirm

All the data on your mobile, including Samsung Pay information, will be permanently deleted and cannot be recovered
This will also reset your phone, meaning you won’t be able to locate and control it via Samsung Find
Make sure to regularly back up your data to the cloud so you can restore it to a new device if needed

How to remotely change your Samsung and/or Google account passwords:

It is recommended to change the passwords for your Samsung and Google accounts (or whichever accounts are linked to your device) by signing in through their respective websites
Once changed, you will be signed out of all connected devices, except the one you’re using
This prevents unauthorized access to account-linked features and protects your personal information

How to track your Galaxy device:

If your device is turned on and connected to Wi-Fi or mobile data, its last known location will appear on a map

Visit the Samsung Find website
Sign in with the Samsung account associated with your device (or a guardian’s account)
If multiple devices are linked to your account, they will all appear – select the one you want to locate
You’ll see its current or last known location

Other remote features available:

Ring: Make your device ring even if it’s set to silent or vibrate
Extend battery life: Activate power-saving settings to keep your device on longer and improve the chances of recovery
Track location: Enable real-time location tracking and your phone’s location will update every 15 minutes until tracking is stopped

Other ways to locate Galaxy devices

Find your phone using your Galaxy watch (WearOS 5 or higher):

Swipe down from the top of your Galaxy Watch to open Quick settings
Tap the Find My Phone icon
Tap Start to begin the search – your phone’s ringtone will sound
Once found, tap Stop on your watch or the X icon on your phone

Find your Galaxy Watch:

Open the Galaxy Wearable app on your phone
Tap Find My Watch (or Find My Band / Find My Gear, depending on your device)
If connected via Bluetooth, tap Start
Your watch will vibrate and play a sound (depending on model)
Once found, tap the X icon on your watch or Stop on your phone

Find your Galaxy Buds:

Open the Galaxy Wearable app on your phone or tablet
Tap Find My Earbuds
Tap Start – your earbuds will begin beeping and gradually increase in volume for three minutes
Once found, tap Stop

Using Google’s Find My Device:

Google’s Find My Device is built into Android via Google Play Services
You will need a Google account to use it
With this tool, you can set a new password, make your device ring, display a message, lock and wipe your device, and more

Contact the authorities and your mobile network provider:

Once taken the steps above, report your lost or stolen device to the police and record a crime incident report
Contact your mobile network provider to freeze your contract and prevent unauthorized usage

For additional device protection, it is recommended to have insurance that covers accidental damage, loss, or theft. Samsung offers a variety of protection plans – visit Samsung.com to explore coverage options that best suit your needs.

To find out more about the latest anti-theft features now available on Samsung devices please visit: Samsung.com/ie

See our Samsung Reviews

Privacy blind spot could stall AI’s future in European homes, says new study

As smart technology and AI become increasingly integrated into our daily lives, new research finds that nearly 9 out of 10 Europeans (88%) express concerns about their privacy.

But, for the majority of consumers, these concerns stop at their phones – despite other smart devices in the home also collecting personal data and being just as vulnerable to threats.

This new research from Samsung Electronics, which surveyed over 8,000 Millennial and Gen Z respondents across Europe, reveals that more than a third (36%) of young Europeans never think about the security of their smart appliances. In contrast, 1 in 2 (49%) think about the privacy of their mobile phones every day — a worrying blind spot given how connected our smart devices have become, and with the number of smart homes in Europe expected to surpass 100 million by 2028.

The research highlights how managing privacy can feel overwhelming for many—with 1 in 5 (20%) of those surveyed saying it’s too complex, and 75% finding it stressful. Within Europe, Spain tops the list of countries where people find managing their privacy the most stressful (88%), followed by Greece (87%) and France (75%) and Italy (75%).

Privacy concerns are wide-ranging—from fears of financial theft (67%) to unease about metadata being used to identify them (56%).

The findings point to a deep education gap when it comes to privacy. Many want to take control of their data when it comes to their technology. In fact, 8 in 10 (80%) put such considerations front and centre at point of purchase, alongside their familiarity with the brand. Yet despite rising awareness, many still feel unequipped to take meaningful action:

Only 13% say they feel ‘very’ knowledgeable about privacy
Just half (48%) are aware of the data their apps and devices collect about them
3 in 10 (31%) accept default settings on apps without fully understanding them
Almost two-thirds (64%) feel they can never be fully in control of their privacy across their devices
Over two-thirds (67%) are calling for better education on data and privacy
Only 1 in 2 (50%) consumers say they trust brands to take the protection of their data seriously

These fears are holding consumers back from harnessing the full potential of the latest technology. Almost 1 in 5 (18%) haven’t shared data between smart devices in the past year due to security fears—showing that Europeans aren’t taking full advantage of connected living, and the enhanced lifestyle benefits it can bring.

Yet just over 6 in 10 (62%) say they would be more open to fully embracing AI and smart-home technology if they better understood the benefits to their lifestyle and felt confident their data was secure (64%). From personalised shopping discounts (17%) to smart home updates (15%) and tailored travel recommendations (15%), many recognise that they are missing out on everyday enhancements due to concerns around how their data is handled.

In light of these findings, Samsung is reinforcing its commitment to empowering users with strong safeguards and transparent privacy controls in an increasingly AI-driven world.

Dr. Seungwon Shin, Corporate EVP & Head of Security Team, Device eXperience Business at Samsung Electronics said: “At Samsung, we believe true innovation starts with people—which is why we put privacy at the core of everything we do. This research highlights a growing trend: while consumers are proactive about managing privacy on their smartphones, they’re often overlooking the broader ecosystem of connected devices. It also reflects a hesitation to fully embrace AI-powered experiences, largely driven by uncertainty around data use.

As advocates for privacy-first design, we’re committed to earning trust through transparency, choice, and built-in protections. Everyone should be able to explore new AI capabilities with confidence, knowing their data is protected and they remain in control. That’s why we’re focused on putting privacy in the hands of users—where it belongs.”

At the heart of this mission is Samsung Knox, the company’s government-grade security platform that safeguards its smart home appliances and Galaxy devices. With the rise of connected living, Samsung is expanding Knox security across its ecosystem so users can enjoy all smart appliances and AI-powered features with peace of mind^[3].

Knox Matrix is Samsung’s long-term vision for connected security—where devices in the same ecosystem work together to safeguard one another. Built on private blockchain technology and backed by future-ready protections like post-quantum cryptography, Knox Matrix enables real-time, multi-device protection across smartphones, tablets, TVs, and more.

Complementing this is Knox Vault, which stores sensitive information like PINs, passwords and biometric data in a separate, hardware-based environment. This ensures that even if the main operating system is compromised, private information always stays protected.

With this layered security in place, users are empowered to manage their privacy across all their connected devices, making choices entirely on their own terms.

The research also shows that consumers want more than just promises—they’re seeking practical tools. 29% support clearer data usage policies, and the same amount value privacy information that’s simple and easy to understand.

Recognising this need, Samsung is expanding its efforts to educate users and equip them with tools that put privacy into their hands across all Samsung devices. For more information on privacy, see here. For more information on the Samsung Knox security principles, see here.

2025 Irish Smartphone Usage Stats

Not so long ago, mobile phones were used only for communication. However, as these devices advanced, they started replacing everything from cameras to gaming consoles. Today, they’re an integral part of everyday life in Ireland. This is best highlighted in the most recent Irish smartphone usage stats. In this article, we look at the most important figures and what they mean long term.

More People are Gaming on Mobile

Remember the famous Nokia Snake game? While still considered a classic, the games available on smartphones are significantly better. From mini-games for passing time to full-fledged titles that have their console versions, mobile gaming has evolved into a serious segment of the gaming industry. Even online casinos are available on mobile, allowing you to play poker or spin slots with just a few taps, all that in fully optimized apps. With mobile gaming on the rise, it’s no wonder 55% of adults in Ireland now play games on mobile. This means that smartphones are now the most dominant platform in the country, with only between 37% and 40% playing on consoles.

5.05 Million People in Ireland Own a Smartphone

Today, it’s practically impossible to go about your day without a smartphone in your pocket. Whether you want to make a phone call, look up an address, or buy something, you can do it all from this little device. And people in Ireland are doing exactly this, with 5.05 million people in the country owning a smartphone. With the tech constantly evolving, it’s natural to expect this figure to go up even more in the coming years. According to projections, the number of smartphone users in Ireland will reach 5.22 million by 2029.

Smartphones Are the First Thing People See in the Morning

While it’s not surprising that almost everyone in Ireland now owns a smartphone, you may be left stunned by the fact that for 74%, it’s the first thing they see in the morning. These devices have already started to replace traditional alarm clocks, but their use continues even after the alarm goes on. They’re responding to messages, scrolling through social media, or reading the news. Not only this, but people in Ireland also use their smartphones right before going to bed. In fact, 54% say they stay awake longer than planned because they’re on their phones.

Android Users Dominate Ireland

The Android vs. iOS debate is always ongoing, and in Ireland, Android is clearly in the lead. Apple’s iPhone has a strong following, especially among younger generations, but Android dominates the overall market. According to the numbers from 2025, Android holds over 60% of the smartphone market in Ireland. iPhone holds over 38% while only about 0.25% goes to other, older operating systems. Android has a wide range of devices at different price points, making it more accessible, which is the main reason behind its popularity.

Samsung is the Most Popular Brand in Ireland

As mentioned above, Android has the edge over iOS in Ireland. But what about brands? According to the most recent numbers, Samsung is the leader. Out of the surveyed individuals, 42% said they own a Samsung phone, while 38% said they own an Apple phone. The number of Samsung users went up by 4% between 2023 and 2024, proving that the brand is constantly attracting new customers. With the Edge version of Samsung S25 having just arrived, this number may increase even more in the coming months. AI is one of the hottest tech trends at the moment, and the new version of the popular Samsung phone integrates it at almost every touchpoint.

Meet the Samsung Galaxy S25 Edge

Samsung Electronics Co., Ltd. today has revealed the full specifications of the Galaxy S25 Edge, a category-defining slim smartphone joining the Galaxy S series. Crafted with style and strength in mind, Galaxy S25 Edge strikes a new balance of premium, pro-level performance in a resilient titanium body only 5.8mm thick. S25 Edge delivers on the S series legacy, integrating an iconic Galaxy AI-enabled camera and unleashing a new realm of creativity in an effortlessly portable device.

“Galaxy S25 Edge redefines smartphone design, with no compromise on performance. It’s our slimmest S Series device yet, created with style and strength in mind. Featuring an iconic Galaxy AI-enabled camera, it opens up a world of creativity in a light, elegant form factor for customers wanting stylish design and the best features Galaxy has to offer,” said Annika Bizon, Mobile Experience VP of Product and Marketing, Samsung UK & Ireland.

Exceptionally Sleek and Strong Design

With a thin 5.8mm chassis, Galaxy S25 Edge is a remarkable feat of engineering that reimagines nearly every element of smartphone design for an even more compact and convenient experience. Its refined frame bridges form and function at just 163 grams, taking slim smartphones to the next level while staying true to the Galaxy S series’ unified design.

Alongside its streamlined silhouette comes exceptional resilience. The optimally curved edges and sturdy titanium frame offer enduring protection for everyday use. The latest Corning® Gorilla® Glass Ceramic 2, a new glass ceramic offering that delivers engineered resilience, is used for the front display to yield both vibrancy and strength on Galaxy S25 Edge.

Dynamic Creativity with a Pocketable 200MP Camera

The slim and light design of Galaxy S25 Edge makes it easier than ever for users to capture memorable moments and express their creativity anytime, anywhere. The 200MP wide lens upholds the Galaxy S series’ iconic camera experience while taking Nightography to a new level. Thanks to its ultra-high resolution, users get sharper photos while maintaining clearer shots with large pixel size —capturing images with over 44% improved brightness in low-light environments. The 12MP ultra-wide sensor features autofocus, which powers crisp, detailed macro photography for even more creative flexibility.

Galaxy S25 Edge benefits from the same ProVisual Engine that was optimised for Galaxy S25 with pro-grade enhancements, like ensuring sharp details for clothes or plants and natural, true-to-life skin tone in portraits. Galaxy AI-powered editing features, including fan-favorites like Audio Eraser and Drawing Assist are all brought over from the Galaxy S25 series, pairing advanced creative and editing tools with a never-before-seen slim form factor.

Peak Performance Expertly Configured in Ultra-Slim Housing

Galaxy S25 Edge is built to deliver premium performance, starting with the Snapdragon 8 ® Elite Mobile Platform for Galaxy, the same processor available in all Galaxy S25 series devices globally. Customised by Qualcomm Technologies, Inc., the chipset powers Galaxy S25 Edge’s on-device AI processing capabilities and offers reliably fast performance all day. Galaxy S25 Edge also keeps its cool under sustained use thanks to a reconfigured vapor chamber that is now thinner, yet broader for steady heat dissipation.

Matching the Galaxy S series’ renowned performance standards, Galaxy S25 Edge features advanced, efficient AI image processing with ProScaler which delivers a 43% improvement in display image scaling quality, while incorporating Samsung’s customised mobile Digital Natural Image engine (mDNIe).

A Trusted Companion with Galaxy AI

Integrating Galaxy AI at nearly every touchpoint, Galaxy S25 Edge offers our most natural and context-aware mobile AI experiences yet. Users get personalised, multimodal AI capabilities with peace of mind that their personal data is always safe.

Mirroring the broader Galaxy S25 series, Galaxy S25 Edge integrates AI agents that work seamlessly across multiple apps, helping as a true AI companion to get things done more easily. Galaxy AI also gets better at integrating with daily routines. Now Brief and Now Bar include third-party app integrations for greater convenience and helpful reminders during everyday commuting, dining and more.

Thanks to Galaxy’s deep integration with Google, Galaxy S25 Edge brings Gemini’s latest advancements to more users. For example, with Gemini Live’s new camera and screen sharing abilities, users can show Gemini Live what they see on their screen or in the world around them while simultaneously interacting with it in a live conversation.

Experiences powered by Galaxy AI on Galaxy S25 Edge aren’t just convenient—they’re designed with privacy at the core. On-device AI processing ensures data is kept secure by Samsung Knox Vault, continuing Samsung’s unwavering commitment to ensure hyper-personalised mobile experiences never sacrifice privacy.

Rooted in craftsmanship and driven by performance, Galaxy S25 Edge delivers pro-level photography, personalised AI experiences, and more. It goes beyond a slim form factor to challenge expectations for what a smartphone can be.

Availability

The Galaxy S25 Edge will be available for pre-order from today (13^th May) and widely available in operators, retailers and on samsung.com/ie from 30^th May.

Galaxy S25 Edge will be available in a captivating range of colours, including Titanium Silver, Titanium Jetblack and Titanium Icyblue.

Customers who pre-order Galaxy S25 Edge from selected retailers can double their storage for the same price.

Pricing

Galaxy S25 Edge RRP

256 GB – €1269
512GB – €1389

See our Samsung Reviews

Samsung Electronics Ranked No.1 in Global Gaming Monitor Market for Six Consecutive Years

Samsung Electronics Co., Ltd. has announced that it has retained its position as the world’s leading gaming monitor brand for the sixth consecutive year, according to the latest data from the International Data Corporation (IDC).

Based on total revenue, Samsung captured a leading 21.0% share of the global gaming monitor market in 2024, reaffirming its dominance in a fast-evolving, performance-driven industry. Samsung also ranked first in the global OLED monitor segment for the second year in a row, reaching a 34.6% market share just two years after launching its first OLED model.

“Samsung’s momentum in the gaming display market reflects our relentless pursuit of innovation and deep understanding of what today’s gamers need,” said Hoon Chung, Executive Vice President of the Visual Display Business at Samsung Electronics. “From immersive 3D experiences to industry-leading OLED performance, we’re shaping the future of gaming.”

Samsung’s continued growth is fueled by its powerful Odyssey gaming monitor lineup, which sets the standard for immersive and high-performance gaming through a variety of models:

Odyssey 3D (G90XF model): A revolutionary 27” monitor that delivers immersive glasses-free 3D gaming, powered by eye-tracking and proprietary lenticular lens technology. With seamless 2D-to-3D video conversion via Reality Hub, a 165Hz refresh rate and an ultra-fast 1ms GTG response time, the monitor redefines interactivity and realism.
Odyssey OLED G8 (G81SF model): A cutting-edge 27” or 32” 4K 240Hz OLED gaming monitor that delivers exceptional colour accuracy and ultra-fast performance through advanced QD-OLED technology. It features the industry’s highest pixel density in its class, a 0.03ms GTG response time, and Samsung OLED Safeguard+ to protect against burn-in.
Odyssey OLED G6 (G60SF model): A 27” QHD QD-OLED monitor with an ultra-fast 500Hz refresh rate and a 0.03ms GTG response time — planned for launch in the second half of 2025. The Odyssey G6 extends Samsung’s leadership into the competitive gaming segment, bringing elite-level speed and responsiveness.

At the core of this next-generation lineup is Samsung’s proprietary Quantum Dot OLED technology, which enhances colour accuracy, contrast and brightness across all viewing angles — making it the preferred choice for gamers seeking both stunning picture quality and elite performance. The performance of all three monitors is further enhanced by being NVIDIA G-SYNC Compatible and having support for AMD FreeSync™ Premium Pro, which reduce stuttering, choppiness and lag for the ultimate OLED gaming experience.

The Odyssey 3D and the Odyssey OLED G8 are available globally, and the Odyssey OLED G6 will be available globally in the second half of 2025.

For more information about Samsung’s gaming monitor lineup, please visit www.samsung.com/.

See our Samsung Reviews

Samsung Introduces Real-Time Visual AI on Galaxy S25 Series With Gemini Live Update

Samsung Electronics Co., Ltd. have announced the rollout of a new AI experience with Gemini Live, bringing real-time visual conversations with AI to Galaxy users. This feature is currently available on the Galaxy S25 series available for any users free of charge.

Through AI-powered assistance, Galaxy users can more naturally engage in conversational interactions that make everyday tasks easier. Just press and hold the side button to show Gemini Live what you see while simultaneously interacting with it in a live conversation.

Imagine picking out an outfit or reorganising a closet. Gemini Live can now make those everyday decisions easier. By simply pointing the camera, users can get suggestions on how to categorise items and optimise space, or share their screen while browsing online retailers to receive personalised style advice. With the ability to see what the user sees and respond in real time, Galaxy S25 series feels like a trusted friend who’s always ready to help.

“Together with Google, we are marking a bold step toward the future of mobile AI, delivering smarter interactions that are deeply in sync with how we live, work and communicate,” said Jay Kim, Executive Vice President and Head of Customer Experience Office, Mobile eXperience Business at Samsung Electronics. “With this new visual capability, Galaxy S25 series brings next-generation AI experiences to life, setting new standards for how users engage with the world through their devices.”

Gemini Live with camera and screen sharing capabilities are available to all Galaxy S25 series users at no additional cost.

See our Samsung reviews

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More People are Gaming on Mobile

5.05 Million People in Ireland Own a Smartphone

Smartphones Are the First Thing People See in the Morning

Android Users Dominate Ireland

Samsung is the Most Popular Brand in Ireland

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