SJCAM Unveils SJ30: An 8K Dual-Lens Action Camera

SJCAM today unveiled the SJ30, a powerful 8K dual-lens action camera built to bring high-quality recording into everyday life. Designed around the idea of a true “daily recording camera,” the SJ30 prioritizes what users actually need—exceptional image quality, clear audio, reliable battery life, strong low-light performance, and effortless usability. 

Packed with practical innovation, the SJ30 delivers stunning 8K video, seamless lossless vertical shooting for social content, and an upgraded dual-lens system for greater creative flexibility. Despite its advanced capabilities, both the camera and its companion app are engineered for simplicity—so users can start shooting straight out of the box without hassle. 

While many action cameras focus on extreme sports and come with steep learning curves, the SJ30 is purpose-built for real life—from commutes and travel to family moments and everyday content creation. Its true plug-and-play design removes friction, letting users capture moments instantly. By combining strong core performance with an accessible price point, the SJ30 opens the door for more people to create and share high-quality content every day. 

From Daylight to Night Time: Dual-Lens Imaging 

At the heart of the SJ30 is an advanced dual-lens imaging system which combines a 1/2.0-inch daylight sensor with a 1/1.8-inch starlight sensor. This intelligent design enables the camera to capture consistently clear, detailed footage across a wide range of lighting conditions—delivering markedly improved performance in low light, where traditional action cameras often fall short. 

Supporting up to 8K at 20fps and 4K at 60fps, the SJCAM SJ30 produces high-resolution video with exceptional clarity and detail, whether capturing vibrant city scenes at night or expansive landscapes in daylight. 

Built for Solo Creators and Travellers 

The SJ30 is designed with solo creators in mind, featuring a 2.51-inch flip touchscreen that rotates up to 180 degrees for easy self-framing. Paired with intuitive voice control, it enables true hands-free operation—ideal for travellers, riders, and independent content creators capturing moments on their own.

With support for native vertical video up to 5K, the SJ30 makes it easy to create content optimized for social platforms—without the need for cropping or compromising image quality. 

Stable Footage for Any Journey 

Engineered for smooth performance in motion, the SJ30 features SteadyMotion 2.0 stabilization powered by a six-axis gyroscope. The system effectively minimizes shake and motion blur, delivering steady, professional-looking footage across a range of activities. 

A built-in 45-degree horizon lock further enhances stability by keeping footage level—even when riding, cycling, or navigating uneven terrain. 

Designed for Long Recording 

Built to keep up with extended journeys, the SJ30 is equipped with a 2000mAh internal battery and supports an optional power handle for added endurance. Together, they deliver up to seven hours of continuous recording at 4K, making the camera ideal for long rides, travel days, and uninterrupted capture. 

Clear Audio and Simple Operation 

For improved sound quality, the SJ30 includes a detachable wind guard and supports the SJCAM M4 wireless microphone resulting in clearer voice recordings in outdoor or high-motion environments. 

A magnetic quick-release mounting system further enhances usability, enabling fast attachment and removal irrespective of the activity. 

A Camera Built for Real Life 

The SJ30 is built around a simple idea: most users don’t need complex camera systems—they need a reliable, high-quality camera that fits seamlessly into everyday life. Whether capturing a weekend ride, a family trip, or a personal vlog, the SJ30 is designed to make recording those moments effortless. 

Built to handle a wide range of environments, the SJ30 features an IPX8 waterproof rating and is waterproof up to 16 ft (5 m) right out of the box, making it ready for rain, splashes, and shallow water shooting. With the optional waterproof case, it supports dives of up to 98 ft (30 m) for underwater exploration. Designed for durability in extreme conditions, the camera operates reliably across a temperature range of -20°C to 60°C

With its combination of high-resolution imaging, enhanced low-light performance, extended battery life, and user-friendly design, the SJ30 is designed to redefine the action camera category—not just as a tool for extreme sports, but as a versatile camera for capturing everyday life. 

Price & Availability: 

Now available for $264 / £195 / 224 Euros from www.sjcam.com/cameras/action-cameras/sj30 /

See our SJCAM reviews

Viltrox launches AF 56mm Ultra-large aperture F1.2 Pro E and XF (APS-C) lenses

Viltrox is pleased to announce the release of the AF 56mm F1.2 Pro E and XF (APS-C) lenses. The AF 56mm F1.2 Pro lenses’ professional grade optical design delivers astonishingly high resolution from center to edge, taking full advantage of the capabilities of higher-megapixel cameras. Even after extensive post-cropping or enlargement, the lens faithfully preserves image detail, with incredible sharpness and clarity. Ideal for expressive portraits, the F1.2 aperture creates stunning depth and dimensional layering for a mesmerizing artistic impact.

F1.2 Large Aperture: Subject highlighting and mastery of light

The F1.2 ultra-large aperture delivers impeccable bokeh, facilitating more layered images through a shallow depth of field, rendering dreamy background blur, and highlighting subjects clearly. There is a smooth transition between in-focus and out-of-focus areas. The large aperture’s greater light intake allows faster shutter speeds and lower ISO, delivering refined, detail-rich images in both low-light and well-lit environments.

Precision optical design delivers stunning results

The precisely engineered optical design of 13 elements in 8 groups achieves peak aberration control and onion ring bokeh control even at 1.2 aperture, delivering consistent sharpness and clarity right across the frame – this is aided by Viltrox’s advanced HD nano coating. The ultra-large precision aspherical lens works together with an ED (extra-low dispersion) lens that effectively corrects axial chromatic aberration, delivering crisp, color-fringe-free images. The 3 HR (High-refractive) elements strike the perfect balance of portability and optical excellence, making this lens a natural fit for compact APS-C camera systems.

HyperVCM motor for quiet high-speed focusing

Viltrox’s patented HyperVCM motor provides faster and more precise focusing, while reducing vibration for smooth, silent performance – ideal for quickly capturing shots, and for fast-moving subjects. The silent operation and minimal focus breathing ensure a smooth and professional feel for video.

Tough and durable for all environmental conditions

The lens features high-grade weather-sealed construction with a high-strength forged aluminum alloy body. The matte black finish and protective coatings resist scratches, wear and lens contamination, while rubber seals keep out dust, splashes, and moisture – ensuring reliable performance, even in challenging outdoor environments.

More details and how to buy

For more information, please visit:
Viltrox AF 56mm F1.2 Pro E: geni.us/56Pro_E_Viltrox
Viltrox AF 56mm F1.2 Pro XF: geni.us/56Pro_XF_Viltrox

Amazon US:
Viltrox AF 56mm F1.2 Pro E: geni.us/56Pro_E_AMZ_US
Viltrox AF 56mm F1.2 Pro XF: geni.us/56Pro_XF_AMZ_US

Amazon EU:
Viltrox AF 56mm F1.2 Pro E: geni.us/56Pro_E_AMZ_EU
Viltrox AF 56mm F1.2 Pro XF: geni.us/56Pro_XF_AMZ_EU

MSRP: $580 / €599 / £530

Other Viltrox News 

Why Your Business Needs to Know About PST Time for Efficient Operations

Time is a key resource for any business. Companies that have mastered time management can achieve their goals faster. Understanding time zones can enhance operational efficiency and offer new growth opportunities. In this article, we’ll explore how time zones affect business operations and why it’s important to consider PST when planning business processes.

PST Time Zone as a Business Factor

International businesses constantly face time zone differences. These differences affect task deadlines and the quality of communication between employees and partners. While some employees are just starting their workday, others are already finishing theirs, which reduces overall company productivity.

Pacific Standard Time (PST) is a critical time zone for companies in the United States and other countries. Major tech companies on the U.S. West Coast operate in this zone. Properly accounting for PST helps businesses coordinate their work with partners and clients in the PST zone.

Where PST Is Used:

  • USA: California, Washington, Oregon, and parts of Nevada
  • Canada: British Columbia and some northern Yukon territories
  • Mexico: Baja California, and the cities of Tijuana and Mexicali

PST is 8 hours behind Coordinated Universal Time (UTC). Globally, it’s written as PST or UTC-8. PST regions observe daylight saving time, switching to Pacific Daylight Time (PDT) from March to November, with a 7-hour difference from UTC during that period.

How Time Zones Affect Productivity

Different time zones impact employee productivity in various ways. For example, when one team works during the day while another works at night, communication between them becomes more challenging. Employees working outside of regular hours tend to tire faster and make more mistakes. Studies show that people who frequently work night shifts may lose concentration and productivity. This may seem obvious, but circadian rhythms are crucial for quality performance.

To prevent employee burnout and errors, it’s essential to consider the time zones of different teams.

Using PST for Global Operations

Pacific Standard Time (PST) is vital for companies working with partners in the U.S., Asia, and Europe. Failing to account for this time zone can result in delays in task completion. It’s crucial to plan all meetings and projects in advance to avoid wasting time.

For instance, businesses working with clients in the U.S. West Coast should pre-schedule meetings according to PST, ensuring the time is convenient for all participants.

Creating “time windows” for communication with clients and partners in different countries improves communication and helps maintain the workflow. “Time windows” are periods when the working hours of employees in different time zones overlap. These are the ideal times for hosting joint online meetings, discussing tasks, and exchanging information.

Flexible Schedules and Time Zone Management

Many companies today use flexible working schedules to better manage time. This is especially important when employees work remotely from different countries. In such companies, PST can become one of the most important time zones for operations and planning.

For example, employees may choose work hours that are convenient for them based on their time zone. This reduces stress and improves productivity. This approach helps companies maintain team synchronization.

However, all deadlines and other work milestones can be set in PST, ensuring no confusion occurs.

Conclusion

Understanding the PST time zone is a critical component for businesses operating in international markets. Companies that pay attention to time zones can improve team collaboration and reduce delays in task completion. Time is a resource that must be used wisely. By carefully planning work processes with time zones in mind, utilizing “time windows,” and implementing flexible work schedules for employees, businesses can achieve their goals much faster.

Data Edge optimises performance management for BT Ireland’s Network Operation Centre

Network optimisation specialists Data Edge today announces it has successfully delivered a new solution for BT Ireland to overhaul its Network Operating Centre (NOC) and allow it to resolve issues more quickly, enhance network reliability and improve the customer experience.

The solution, which is based on Broadcom’s DXNetOps, combines performance management, fault management, Netflow Analysis, and Virtual Network Assurance. It was designed and implemented by Data Edge with the aim of allowing for better detection of incidents in real time and to reduce false alarms to lower noise on the network, and ultimately better prevent outages.

The new performance management solution has achieved a number of key metrics, as the mean time to repair issues has decreased by 40%, meaning less downtime for BT Ireland’s customers.  The number of alarms has also come down, by 80%, freeing up BT Ireland’s team to focus on delivering the best customer experience instead of responding to erroneous alerts.

BT Irelands challenge was that its NOC was reliant on multiple systems and screens to provide up-to-date analysis and information on issues in its network. It needed a fully integrated and scalable performance management system. Data Edge was chosen to provide a Single Pane of Glass solution to show all network events in one place and grant BT Ireland the ability to easily connect and monitor all of its current and future platforms.

The solution, provided in partnership with Broadcom, has proved to be highly effective and also features full neighbourhood topology, triage functions, as well as third party access to better streamline BT’s services.

Paul Hackett, BT Ireland’s Head of Architecture, said; “Enabling digital customer experiences are of upmost importance to BT, and working with reliable partners like Data Edge makes those digital customer journeys much easier.

“Integrating BT’s systems into a single view, has streamlined our in-life processes, meaning we resolve issues faster than before. We’ve moved from reactive to proactive resolutions, which is critical in the modern marketplace.”

Martin O’Leary, Senior Account Manager, Data Edge, said, “Having worked with BT Ireland for over a decade, we have been by the company’s side as it has grown and developed its portfolio of network and communication services in Ireland. We are very proud to have delivered such a successful and impactful new solution and will continue supporting BT Ireland on its growth journey.”

Gerry O’Hara, BT Ireland’s Head of Network Assurance, commented; “The DXN functionality means we only see the relevant alarms which assists the NOC in resolving issues more quickly than we ever have before. Data Edge has a deep understanding of our networks and operations, and was able to design, implement and manage this highly integrated and effective network management solution for us. Ultimately, it helps us to provide even higher levels of service to our growing partner and customer base. Furthermore, the DXN functionality means we only see the relevant alarms which assists the NOC in resolving issues more quickly than we ever have before.”