One in three traders incorrectly display discounts online during Black Friday and Cyber Monday

The European Commission and consumer protection authorities from 23 Member States as well as Iceland and Norway, released the results of a sweep of online discounts during Black Friday and Cyber Monday sales.

Ireland’s consumer watchdog, the Competition and Consumer Protection Commission (CCPC), participated in the sweep of over three hundred online retailers. Tackling misleading discounts has been a priority for the CCPC since the introduction of new sales pricing rules, with successful prosecutions brought against a number of retailers including BootsDID Electrical and Brown Thomas Arnotts.

Sweeps are coordinated by the European Commission and carried out simultaneously by national enforcement authorities. The objective of this sweep was to assess whether discounts and pricing practices during major sales events, such as Black Friday and Cyber Monday, were compliant with EU consumer law.

Consumer protection authorities checked 314 online traders selling a range of goods such as cosmetics, fashion, furniture and electrical goods, and found that 30% referenced discounts incorrectly during such sales. Under the Price Indications Directive, when a business announces a discount, the price of reference must be the lowest price applied in the past 30 days. The CCPC has previously published a set of guidelines on sales pricing.

Authorities also assessed other sales tactics that may influence consumers’ purchasing decisions. Out of the traders screened:

  • 36% attempted to add optional items to consumers’ baskets. Of those, four in ten did so without clearly requesting consent.
  • 34% displayed price comparisons. 6 in 10 of those did not clearly explain what the reference for their price comparison was.
  • 18% used pressure-selling techniques, such as claiming a product is running out or using countdown timers. The authorities identified that more than half of these cases were misleading. A pressure-selling technique can be considered misleading, for example, when its claim of scarcity is fake.
  • 10% used “drip pricing”, where extra fees are added late in the purchasing process, such as shipping or service fees.

Adding items without the consumer’s consent, displaying prices in a misleading way, claiming falsely that a product is running out, or hiding extra fees until the end of the process are illegal practices under EU consumer law. Following the sweep, national consumer authorities may take action against the businesses concerned.

Helen Martin, Member of the Competition and Consumer Protection Commission (CCPC) said,

“Consumers have a legal right to clear pricing information, and businesses must not mislead consumers into thinking they’re getting a better deal than they really are. Businesses should know that we are monitoring and have successfully taken traders to court for fake discounts. Transparency in pricing allows consumers to shop with confidence and ensures a level playing field for businesses.”

Michael McGrath, Commissioner for Democracy, Justice, the Rule of Law and Consumer Protection, said: 

“Trust is essential for both consumers and businesses. Misleading discounts and false ‘promotions’ undermine that trust. EU consumer protection rules strike a careful balance, ensuring a fair market that serves the interests of both businesses and consumers. This sweep gives us a comprehensive view of the market, helping us identify where further action is needed to keep it fair, transparent, and competitive.”

Henna Virkkunen, Executive Vice-President for Tech Sovereignty, Security and Democracy, said:

“Black Friday and Cyber Monday offer great opportunities for both businesses and consumers. However, a great bargain is no excuse to cheat the rules. Consumers expect a fair treatment, whether they are shopping online or offline. Our sweep should act as a reminder: Businesses that treat their customers fairly always benefit.”

ERP’s Giant ‘Trash EEE-lk’ Makes Invisible Electrical Waste Impossible to Ignore This St Patrick’s Festival

The European Recycling Platform (ERP) has, today unveiled its show-stopping ‘Trash EEE-lk’ (EEE: Electrical and Electronic Equipment) installation ahead of this year’s St Patrick’s Festival in Dublin. The structure, made purely from e-waste, highlights the urgent need for Irish households to recycle (and not bin!) their invisible electrical items. The aim of the majestic mammal, which is set to dominate St. Patrick’s Park from 14th – 16th March, is to encourage people to dispose of electrical items, most notably, invisible e-waste properly. ‘Trash EEE-lk forms part of ERP’s Sustainability Partnership with the St Patrick’s Festival.
In addition to ‘Trash EEE-lk’, ERP has just released new findings in a survey conducted by Coyne Research. It reveals that 55% of adults have never heard of the term “Invisible WEEE”, despite almost universal ownership of small electrical items that often go unnoticed in Irish homes.
The findings show that chargers and cables are the most hoarded, most binned, and most recycled Invisible WEEE items, simply because almost every household owns several of them. Everyday items such as vapes, earbuds, headphones, power banks, remote controls, power tools and small kitchen gadgets also frequently end up in household bins – a serious concern as battery-related fires at waste treatment plants are on the rise. Vapes (13%) and audio accessories (9%) are among the items most commonly misdisposed of, while smart home devices (33%), electric blankets (33%) and even St Patrick’s light‑up hats and accessories (6%) add to ever-growing stockpiles of invisible e-waste accumulating in our homes.
ERP Ireland’s ‘Trash EEE-lk’ brings an ancient giant back to life to symbolise Ireland’s growing invisible electrical waste problem, encouraging the public to stop in their tracks and recycle responsibly, whilst highlighting the importance of correct disposal.
Designed by renowned Irish artist Ned Leddy, this striking large-scale installation is created from over 1,000 electrical items and components. Towering over the park, it measures five metres long, four metres high and boasts 3.5‑metre antlers. As a form of “artivism”, it does more than captivate – it aims to influence recycling culture and spark real change. Inspired by the prehistoric Irish Elk, the largest species of deer ever known, ‘Trash EEE-lk’ connects Ireland’s ancient past with a modern reminder to recycle the unseen.
‘Trash EEE-lk’ forms a wider part of this year’s St Patrick’s Festival theme, Roots, which explores identity, belonging and the shared stories that connect generations. The majestic Irish Elk – which roamed Ireland and Europe before, during and after the last Ice Age and became extinct around 7,700 years ago – stood taller than a modern moose, with antlers spanning up to four metres (13 feet). By transforming this ancient giant from no longer used electronics, ‘Trash EEE-lk’ blends Ireland’s deep past and ancient roots with a powerful yet modern message about recycling invisible WEEE.
Speaking about the inspiration behind ‘Trash EEE-lk’, Artist Ned Leddy said:
“I was delighted to take on such an ambitious, creative and meaningful project. The idea of resurrecting an ancient Irish creature using today’s electronic waste immediately resonated with me. I hand-selected every piece of recycled material, choosing components that would add texture, scale and personality to the sculpture. It was fascinating to see discarded electronics transform into something so striking and symbolic. I hope ‘Trash EEE-lk’ inspires people to see waste differently while reconnecting us with our ancient past.”
Commenting on this year’s instalment, Country General Manager of ERP Ireland, James Burgess, added:
“This year’s St. Patrick’s Festival theme, Roots, is about understanding where we come from and how we shape the future. By reimagining the ancient Irish Elk through modern electronic waste, we want to spark meaningful conversations about sustainability and encourage people to think differently about the electrical items in their homes. ‘Trash EEE-lk’ truly brings Ireland’s lost Elk – and invisible WEEE – back into view.
Electrical waste is one of the fastest-growing waste streams globally, yet many people don’t realise that small items like cables, vapes or even light-up novelty St Patrick’s hats should be recycled. Through this installation, we’re showing that recycling is a simple action – one that protects our planet, preserves resources, and keeps electrical items out of our household bins.”

How Job Management Software Can Improve Trade Businesses’ Operations

Whether you’re in the plumbing, electrical, HVAC, or any other type of trade business, managing your daily tasks is crucial for efficient operations. From tracking jobs and managing schedules to handling customer communications and invoicing, staying organized and responsive is essential.

While the processes may sound complex, technological advancements have actually made it easier than ever to manage jobs, employees, and customers. Job management software is one example of it that can change the way trade businesses operate.

Let’s discuss how these software solutions can benefit trade businesses and why they are so important now.

 

Why Custom Software Solutions Matter

Job management software provides a range of tools to automate and streamline business processes. But not every business operates in the same way.

So, while standard solutions do work for some, businesses with unique needs can benefit more from customized job management systems like the custom ServiceM8 portal from Right Hook that can be tailored to their specific operations.

Software solutions help with automating workflows, improving efficiency, and can integrate with existing tools. The same solutions, but customized, offer all of those with a more personalized experience. 

So you can design a system that actually fits your model, which will ultimately bring you happier clients and improve your productivity.

 

Streamline Job Scheduling and Dispatching

Trades are usually fast-paced, and with the rising use of technology, they have become even faster.

That means your operations need to match the pace to keep up. Job management software can take into account factors such as skillset and proximity to the job site when dispatching jobs. This helps avoid inefficiencies that may be caused by scheduling delays or conflicts. 

Automating the entire scheduling process also reduces the chance of human errors and increases responsiveness. The result? Happier, satisfied, and fulfilled customers.

 

Improve Communication with Clients

Keeping clients informed and up to date throughout the process is important, but it can be challenging. You know that you need to build trust and ensure you satisfy your customers, but doing all of that manually can be exhausting.

A job management portal usually includes features like client portals, where customers can track the status of their jobs in real time, make payments, or request follow-up services. Some even provide integration with communication tools.

So, you can send automated reminders, updates, and confirmations to your clients. It maintains a level of transparency as well, making your customers feel valued and keeping them engaged.

This automated process also reduces the chances of misunderstandings or missed appointments.

 

Automation and Workflow Optimization

Repetitive tasks are one of the most time-consuming and prone to errors. Job management software can automate many such tasks, allowing employees to focus on more important work.

For example, tasks such as creating invoices, processing payments, or sending reminders can be automated, allowing employees to reduce the time spent on administrative duties.

This optimizes the overall workflow because tasks are automatically routed with project progress tracking. It also makes sure deadlines are met and operations become more organized and efficient.

With software solutions, you can handle more jobs without sacrificing quality.

 

Better Data Insights and Reporting

One of the biggest advantages of a job management system is its ability to collect and analyze data in ways that provide actionable insights.

Standard systems usually offer basic reporting features, but a custom portal can be designed to provide you with detailed reports that are most relevant to your business. These reports include insights into things like:

  • Job completion times
  • Revenue trends
  • Customer feedback
  • Technical performance

And with the help of this data, businesses can make more informed decisions, identify inefficiencies, and ultimately improve their services and profitability.

 

Integration with Existing Tools

Trade businesses tend to rely on multiple tools to manage their operations. These tools may include accounting software and customer relationship management (CRM) systems.

A custom job management system can easily integrate with these tools, ensuring that information flows smoothly between all platforms.

For example, you can integrate job management software with your accounting system to automate invoicing and track payment statuses in real time.

 

Scalability to Grow with Your Business

As your business grows, so will your operational needs. Custom job management software can scale with your business, making it much more flexible. You can add new features, expand user access, and support a team that keeps growing.

These solutions are adaptable and can be easily adjusted to accommodate your changing needs. You can add new job categories, hire more technicians, or even expand your service area. 

Custom software ensures that your system continues to meet your business’s needs.

 

Choosing the Right Job Management Software

When you’re selecting a job management software solution, it’s important to consider multiple factors.

Start by identifying the pain points in your current systems and the features that would be most beneficial to your team. Some of these features include:

  • Ease of use because you need the software to simplify your processes.
  • Reliable customer support so you can reach out about system-related issues at any time.
  • Ability to integrate well with the other tools that you use.

If possible, look for a platform that allows you to keep customizing it as your business grows, evolves, or even changes direction.

 

How Customization Increases Profitability

A custom job management solution can significantly improve the profitability of your business. It improves efficiency, reduces errors, and makes sure that every part of your business is optimized for peak performance.

Automation improves job scheduling, workflows, and other systems so your business can focus on handling more jobs, reducing overheads, and delivering the best services to your clients.

Additionally, with personalized portals and automated communication, you can provide a more personalized customer experience. This may lead to higher client retention and more referrals, further improving profitability.

If your trade business is struggling to keep up with the demands of modern job management, it may be time to finally consider a custom solution. With the right approach and software, your business can transform its operations and position itself for long-term success.

ERP Ireland Encourages Public to Embrace Tech Reuse, Repair, and Recycling This World Earth Day

Tuesday, 22nd April is World Earth Day and the European Recycling Platform (ERP), Ireland’s only pan-European compliance scheme for WEEE and Waste Batteries, is calling on households to stop tech hoarding and consider reuse, repair or recycling their old or broken electrical items.
Whether its cluttering kitchen cupboards or stashed away in the infamous man drawer Irish homes, attics and garden sheds are full of forgotten electrical items. According to new Coyne Research commissioned by ERP, 1 in 3 adults claim they are holding on to unused electrical items because they haven’t got around to recycling them (32%). A further 15% say they are holding onto old electronics because they might repair them in future.
“Irish homes are full of old and forgotten mobile phones, laptops, tablets and gadgets that we haven’t touched in years,” says James Burgess, Country General Manager at ERP. “World Earth Day, just after Easter, is the perfect moment to take stock and do something positive for the planet. We want people to consider how their old tech can have a new lease of life, either by being repaired, or by being recycled so it’s components can be used again.”
Time to Close the Loop
ERP’s research also reveals a shift in how Irish consumers view technology as refurbished tech grows in popularity.
  • 44% of consumers have bought second-hand or refurbished electronics before (44%).
  • Gen Z are leading the charge, with 3 in 5 (60%) opting for refurbished tech, compared to just 1 in 4 (26%) Baby Boomers.
  • Smartphones top the list of most commonly purchased refurbished items (51%), followed by laptops (26%) and tablets (14%).
  • Quality, price, and warranty matter most to consumers when purchasing refurbished motivators.
  • And tellingly, there’s been a +6% increase in people holding onto old electronics with the intention to repair them in the past year but not getting round to it.
This World Earth Day, ERP is reminding the public that repairing and recycling are both central to ensuring a circular economy in Ireland.
“We need to move away from a throwaway culture – and that starts at home,” continues Burgess. “We’re asking everyone to take a moment to clear out those forgotten items and consider bringing them for repair where possible or taking them to a local recycling centre if needed. Don’t let them gather dust – let them make a difference.”
Free Recycling
This week, ERP Ireland launches its ERP Free Electrical Drop Off Events schedule for 2025 with events announced for Cavan, Clare, Fingal Dublin, Kerry, Meath, and Monaghan. The programme offers householders an accessible central collection point to bring their unused and broken electrical items and used batteries for recycling. ERP Ireland also partnered with Lidl Ireland to offer a series of free household electrical recycling events at some of their stores.
Find your nearest ERP FREE Electrical recycling Drop Off event at www.erp-recycling.ie

Emporia Mobile Black Friday Deals – now live

Black Friday is here and there is deals all across the web and if you need a new phone to purchase for the elders in your life who want to dabble with a new smartphone without the fuss Emporia have a full range of devices for your to pick from.

From simple button phones to entry level mid tier and higher tiered smartphones that stand out alone just with their looks you have plenty to pick from with their latest deals.

Having tested most of their range with real hands on reviews and demos there is something for all here be it a simple button phone or a smartphone without the convoluted mess you find with menus check out the sale now on at Expert Electrical and see if you can pick up a device for a loved one in your Family this weekend or even for the Christmas season.

emporia offer a wide range of products at all price points delivering a simpler experience when it comes to using smartphones for the elders in our lives without the fuss and embracing technology for those who want to learn some more even at the older stage in their life.

See our wide range of reviews here and check out the sale on Expert Electrical here.

Electrical safety in clinical laboratories

While electrical safety should be a key priority in every workplace, it’s simply essential in clinical laboratories, where high-stakes research is carried out using often volatile chemicals and valuable equipment. Although checking how electrically sound your equipment is may seem like a chore when you’re faced with a busy work schedule, it’s easy to keep on top of electrical safety – incorporate these simple but necessary checks into your everyday processes and you’ll reduce the risk of loss, wastage or accidents in the lab: 

Plug sockets – Because the vast majority of lab equipment (including chemical storage refrigerators) is powered by electricity, even a brief electrical failure can be financially catastrophic and unsafe for lab workers. A simple way to avoid this is regularly checking all connections, outlets and plug sockets in the environment – make sure you test outlets and plug sockets regularly and replace any cracked or damaged casing immediately. Keep a special eye on outlets positioned near sinks or other sources of moisture and ensure that these have ground-circuit protection

Circuits – Regularly check that all fuses and circuit breakers in the lab are present and in good working order to maintain electrical safety and avoid power outages. The nichrome wire found in many pieces of laboratory equipment is vulnerable to electrical surges, so ensure that you regularly use a handheld current tester to check on circuits in the lab – failing to do this could lead to expensive equipment replacement and maintenance fees. Where possible, make sure that electrical equipment is switched off and unplugged when not in use.

Equipment quality checks –  Conducting regular risk assessments of your operations and workplace (every 6 months to a year at minimum) can go a long way in reducing the risk of electrical emergencies in the lab. This includes removing and replacing any damaged equipment and ensuring that any maintenance work is carried out by a qualified electrician. When it comes to disposing of electrical waste and buying new lab equipment, try to be as eco-friendly as you can.

Emergency procedures – To avoid potential injury and ensure that things go according to plan in the case of an emergency, make sure that your staff have been trained in the proper emergency procedures. This could include how to shut off power or break circuits in the case of fire or an electrical accident, where to locate the main switchboard and where fire safety equipment and relevant PPE is located in the lab.