Dublin Fire Brigade installs Public Access Defibrillators at all its stations

In support of international ‘Restart a Heart’ day, Dublin Fire Brigade unveils fourteen new Public Access Automatic External Defibrillators (AED) located prominently outside each of its fire stations across the city and county. This is a significant step forward in enhancing community safety and will be available 24/7 to provide immediate assistance especially during critical moments when every second counts. These AEDs will guide an untrained person through Cardio Pulmonary Resuscitation (CPR) and defibrillation, with voice prompts and encouragement while paramedics make their way to the patient and guidance is provided by Emergency Service Controllers over the 999/112 call.

The installation of the AEDs was prompted by an incident which happened outside Finglas fire station in January of this year. Pauline Ryan suffered a cardiac arrest in Finglas village while she was a passenger in a car being driven by her sister, who had the presence of mind to pull in to the fire station. At the time, the fire appliance, ambulance and all their medical equipment were out at another call, co-incidently, another Cardiac Arrest. Fortunately, the District Officer and a Firefighter/Paramedic were in the station and were able to perform life-saving CPR on Pauline until the arrival of colleagues from Phibsborough Fire Station, who were able to successfully defibrillate and resuscitate Pauline.

There is a simultaneous unveiling of the AEDs across all fourteen locations, and we are joined at Finglas Fire Station by Dublin Lord Mayor Daithí de Róiste. Speaking at the launch the Lord Mayor said, “I’m honoured to unveil the Public Access Defibrillator here at Finglas Fire Station, and to be part of the simultaneous launch of thirteen other AEDs across the city. The life-saving piece of equipment is a positive addition to the local community and to the people of Dublin.”

Dublin’s Chief Fire Officer is represented today by Assistant Chief Fire Officer Greg O’Dwyer who commented, “The Firefighter/Paramedics and Officers of Dublin Fire Brigade recognise the fire, rescue and medical role they provide in the wider community but also their closest neighbours to our 14 stations. Obviously we hope that these AEDs never have to be used, but we also hope that the installation of the AEDs provide some piece of mind and reassurance to our neighbours or commuters who pass our stations.”

Pauline, whose medical emergency prompted the installation of the AEDs joined with the Firefighters at the launch. Pauline said, “Only for the quick actions of my sister, the two firefighters in Finglas fire station and their colleagues from Phibsborough, I may not be here today. To them I am forever grateful. Knowing what I know now, I would encourage everyone from a young age to learn CPR. It is a life skill, literally“

This initiative aligns with Dublin Fire Brigade’s dedication to proactive community engagement and safety. By having these AEDs at our fire stations, we aim to bridge the gap between emergency services and the public fostering a sense of unity and co-operation within our great city. Dublin Fire Brigade encourages members of the community to take a course in CPR and the use of an AED. Visit www.irishheart.ie for a list of available “Heartsaver AED and CPR” courses in your area.

The AEDs are located outside each of the fourteen fire stations in a heated secure box. Members of the public can access the defibrillators by calling 999/112 stating their location. Simultaneously medical help will be dispatched and guidance will be given over the phone.

€22,000 Raised By Dublin Amazon Cyclists For Irish Charities

A group of Amazon employees from Amazon sites and offices across Ireland have participated in a cycling challenge between Cork and Dublin to raise money for two children’s charities.

Team members from Amazon’s fulfilment centre in Dublin, Amazon Web Services (AWS), Amazon offices in Dublin and Amazon Customer Services (ACS) in Cork, joined forces on a charity cycle for Cliona’s Foundation and Jack and Jill Children’s Foundation.

The group commenced the 400-kilometre cycle, in recognition of the 400,000 children diagnosed with cancer each year, from the ACS headquarters in Cork, finishing the route at the fulfilment centre in Dublin. The team arrived at the fulfilment centre after three days, raising €22,000, including a €5,000 donation from the fulfilment centre in Dublin, which will be divided between Cliona’s Foundation and Jack and Jill Children’s Foundation.

Cliona’s Foundation works across Ireland to support families who are dealing with financial issues whilst caring for a child with life-limiting illnesses. The foundation was set up after the passing of Brendan and Terry Ring’s daughter, Cliona, from an inoperable brain tumour. In honour of their daughter, they have helped over 1,200 families across Ireland.

In memory of their son, Jack, Jonathan Irwin and Mary Ann O’Brien set up Jack and Jill Children’s Foundation to support families across Ireland who are in the same position they were. The charity provides in-home nursing care and respite support for children with severe to profound cognitive delay. Jack and Jill Children’s Foundation has helped more than 2,600 families across Ireland.

Darragh Kelly, General Manager at Amazon’s fulfilment centre in Dublin, said:

“We couldn’t be prouder of the teams from Amazon sites across Ireland who took part in the fundraising cycle from Cork to Dublin. This was the first-time representatives from all sections of our business in Ireland came together for a fundraising event. We are pleased to be building our relationship with the teams from Cliona’s Foundation and Jack and Jill Children’s Foundation. All involved should be extremely pleased with the amount they raised for these two important charities.”

Dave Carney, an employee from Amazon who took part in the fundraising cycle, added:

“I am very proud to have completed the cycle alongside such an amazing team, as well as raising an incredible amount of money for Cliona’s Foundation and Jack and Jill Children’s Foundation. Weather conditions were tough on the last day, but to see everyone cheering us on at the finish line was incredible!”

Brendan, CEO and Co-Founder from Cliona’s Foundation, said:

“On behalf of the staff and volunteers at Cliona’s Foundation, I would like to say thank you to the Amazon teams in Dublin and Cork for their support. I would also like to thank and congratulate the inspiring team who took part in the cycle – their efforts mean so much to us.”

The donations to Cliona’s Foundation and Jack and Jill’s Children’s Foundation were made as part of Amazon’s programme to support the communities in and around its operating locations in Ireland.

Since opening its doors last year, Amazon’s Dublin fulfilment centre has supported many community organisations locally. Charities supported by the team at the fulfilment centre include Jigsaw and LauraLynn Children’s Hospice.

The Amazon team also donated €5,000 each to Cliona’s Foundation and Jack and Jill Children’s Foundation when the site opened in 2022.

The Amazon fulfilment centre in Dublin, the first of its kind in Ireland, opened in August 2022 providing more than 500 new permanent jobs. The 630,000 square foot centre at Baldonnell Business Park in Dublin holds millions of items that are picked, packed and shipped to customers across Ireland and the rest of Europe.

Over 160 eBay Sellers from Five European Countries Come Together in Dublin

eBay Ireland hosted its annual eBay Export Summit connecting over 160 eBay sellers from Ireland and across Europe.

The eBay Export Summit, in partnership with Enterprise Ireland, supports eBay Ireland’s commitment to creating economic opportunity for all, by helping sellers grow their business globally. The Summit gave SMEs from Ireland and the wider Europe an opportunity to access best practices and tips on growing their business on eBay, as well as learn from real success stories.

Sellers from Ireland, Spain, Poland, the Netherlands and Belgium, operating in different areas such as luxury fashion, car parts and accessories, home and gardening, or electronics and collectables, attended the Summit to network and learn from a diverse range of expertise and experience.

At the Summit, attendees had an opportunity to hear from other entrepreneurs, industry leaders and potential partners, as well as to interact with eBay’s experienced team of professionals, dedicated to supporting the sellers’ eCommerce journey. A panel discussion invited four sellers from Ireland, the Netherlands, Spain and Poland, to share their journey and advice with the attendees.

During the Summit, participants heard from keynote speaker Pedro Neto, Interim Head of EU Cross Border Trade at eBay, on how sellers can expand globally with eBay, beyond their local market. Dedicated break-out sessions for each of the represented countries allowed sellers to get  advice on growing their business, tailored for their specific market. There were also presentations from key eBay partners, including Webinterpret, Multibreves, Baslinker and ChannelEngine.

Commenting on the Summit, Colin McCallion, Director of Commercial Operations at eBay said, “It was great to see so many sellers come together to network, learn from each other and grow, at eBay’s annual Export Summit, here in Dublin. It was a fantastic opportunity for everyone attending to learn about the value of growing their business online and the opportunities available for the SME community on eBay.”

eBay is committed to supporting its sellers grow and thrive, by enabling entrepreneurs of all sizes to build their brands to fit their unique personalities and inventory, leveraging the eBay tools, support, advocacy and outreach.

As of Q2 2023, there are over 1.9B live listings on eBay, across 190 markets, with 50% of the revenue made from international operations. With 93% of the small businesses on eBay exporting their products, the average number of export markets they reach are between 13 and 35.

Dublin and Sligo students release ‘smart’ pebbles to track climate change impacts

Primary and second-level students are this week placing 300 specially adapted RFID-enabled pebbles at Killiney Beach (Dublin) and Raghly Beach (Sligo) in a project to track coastal erosion. The innovative project aims to strengthen coastal communities’ ability to deal with the impacts of climate change using digital technologies.

Led by Dr Chiara Cocco and Dr Francesco Pilla, researchers with Lero, the Science Foundation Ireland Research Centre for Software, at University College Dublin and Dr Iulia Anton, a researcher at Atlantic Technological University Sligo, the ‘smart’ pebbles initiative is part of the €10 million European-wide project SCORE (score-eu-project.eu) funded by the European Commission.

“This project is really exciting because we are collaborating with people of all ages – primary school students, transition year students and a local Tidy Towns group – and using innovative technologies to examine the impacts of climate change on their coastal communities. The students will play a key role in releasing and monitoring 300 specially adapted Radio Frequency Identification (RFID) enabled pebbles over the coming months. Each ‘smart’ pebble, painted yellow and typically about 10cm in size, has a RFID transponder cemented into drilled holes, enabling us to trace the impacts of erosion and their movements over the coming months,” explained Dr Cocco, Assistant Professor at UCD.

Dr Anton, the project manager of the SCORE project, said: Each pebble will be 3D scanned by the ‘search and rescue’ students, enabling the tracking of abrasions and markings. Then, we will be able to track the pebble’s movements using RFID readers and GPS locators. These citizen science results will be analysed in the lab utilising algorithms to determine climate change impacts on coastal erosion on the beach.”

“We are thrilled to start this exciting initiative at Killiney and Raghly Beaches. Our collaboration with local schools, led by dedicated students, is pivotal in this activity. Their role in releasing and monitoring these pebbles, equipped with state-of-the-art technology, will provide invaluable insights into erosion patterns and movements. This citizen science initiative not only fosters environmental stewardship but also empowers the younger generation to engage in climate resilience efforts actively,” Dr Anton added. 

Dún Laoghaire-Rathdown County Council and Sligo County Council are also part of this initiative, one of the winning projects of the Accelerator Programme promoted by the EU-funded IMPETUS project (impetus4cs.eu). Dalkey Tidy Towns is involved in the Killiney project in Dublin with Monkstown CBS, Rathdown School and Holy Child. In Sligo, Grange Post Primary School is actively participating in the Raghly Beach project. 

Dr Cocco said it is important to raise citizen awareness about climate risks in coastal urban areas.

“The project aims to actively involve younger people and empower them to become active participants in scientific activities related to climate risks,” she concluded.

Dublin city shortlisted for 2024 European Capital of Smart Tourism award

Dublin City Council is delighted to announce that Dublin City has been shortlisted for the 2024 European Capital of Smart Tourism award. It is the second time Dublin has been shortlisted for the designation. Last year Dublin City Council also won the prestigious Tourism Innovation Award in Seville.

The shortlist was announced this morning by the European Commission.

From a pool of 30 candidates spanning 17 countries, the selected finalists for the European Capital of Smart Tourism are in alphabetical order, Bremerhaven (Germany), Cork (Ireland), Dublin (Ireland), Genoa (Italy), Helsingborg (Sweden), and San Sebastián (Spain). 

The European Capital of Smart Tourism recognises best practice and innovative tourism practices in European cities.  Dublin is one of the first European cities to prioritise a specific Smart Tourism programme.  Since 2020, Dublin City Council, Smart Dublin and Dublin City Council Culture Company have been working in partnership on Dublin’s first Smart Tourism Programme, with the aim of making the city a smart tourism destination, using the city’s expertise in technology to deliver a superior tourism experience.

Head of Dublin City’s Tourism Unit, Barry Rogers said:  “This shortlisting is a real recognition of many years of consistent collaboration and work across Dublin City Council, Smart Dublin and Dublin City Council Culture Company. This designation specifically recognises cities who are striving to be more digitally advanced, sustainable, accessible and more equitable for locals.   Dublin being shortlisted amongst these other leading destinations is a welcome benchmark of our own progress to date and provides many more opportunities for innovation and collaboration going forward. We very much look forward to representing Dublin in Brussels in our bid to become the 2024 European Capital of Smart Tourism”

Dublin’s Smart Tourism Initiative is a Dublin City Council programme, made in partnership with Smart Dublin and Dublin City Council Culture Company. The programme is led and governed by the Dublin City Tourism Unit and is underpinned by the Innovation pillar of the new Dublin City Council Tourism Strategy 2023-2028 which states: We recognise the enormous opportunity to blend our expertise in technology, culture and tourism to build a more future facing offer in Dublin. We will be a test-bed for innovation within the tourism industry in Dublin, ultimately creating more and better experiences for visitors.  

The goal of the Smart Tourism programme is to establish Dublin as a world-leading ‘Smart Destination’ through innovation, research and partnerships. The programme is responsible for the development of cutting edge visitor experiences such as the new Dublin Discovery Trails App. Last year Dublin City Council received the Digital and Innovation award at the Tourism Innovation Summit in Seville for its development of the Smart Tourism programme.

You can access a brief profile of each of the shortlisted cities here.

The European Capital of Smart Tourism award will be granted to the city that demonstrates an extraordinary commitment to shaping the future of sustainable and innovative tourism. The award also aims to foster networking and the fortification of destinations while facilitating the exchange of best practices in this field.

Following this stage, the finalists will be invited to present their proposals to a European Jury, tasked with selecting the 2024 European Capital of Smart Tourism. The chosen city will receive extensive support in communication and branding. This includes the creation of a promotional video, installation of a hashtag sculpture for public exhibition in the city, and the implementation of tailored promotional campaigns aimed at boosting visibility at both the EU and global levels, ultimately resulting in an increase in the number of visitors.

The competition welcomed participation from cities within the European Union and non-EU countries that are eligible to the Single Market programme. An impartial panel of experts conducted a thorough evaluation of the applications, and those applicants who achieved the highest cumulative score across all categories successfully advanced.

GamerFest Winter returns with biggest content line-up ever to Dublin’s RDS on 21st and 22nd October

The biggest ever GamerFest, Ireland’s leading gaming and esports festival, will take place at Dublin’s RDS on 21st and 22nd of October. The epic GamerFest weekend is a celebration of all things gaming and will feature the latest gaming releases, virtual reality experiences, esports, gaming challenges and a host of special guests including top Twitch and YouTube creators.

Visitors to GamerFest can immerse themselves in a huge amount of gaming content across four Key Zones: PLAYCOMPETECONNECT and DISCOVER.

PLAY Zone

In the PLAY Zone, visitors to GamerFest can get hands on with the very latest upcoming games including EA FC24, Sonic Superstars, NBA 2K24 and Mortal Kombat 1. The latest VR racing experiences will also be playable with Official Network Partner eir, as well as Forza Motorsport on Xbox with Official Car Partner CUPRA and cutting edge immersive VR gaming titles will be on show with Official Drinks Partners Club Loaded and Energise. The incredibly popular Retro Area will also allow gamers take a trip down memory lane and play the old classics on retro consoles including Mega Drive, Super Nintendo and Atari.

COMPETE Zone

The COMPETE Zone at GamerFest is all about esports. Check out the Grand Finals on the Live Esports Stage as Ireland’s top esports talent battle it out across a selection of titles including VALORANT, Rocket League, EA FC24 and Rainbow 6 Siege. Visitors to GamerFest can also take part in various causal tournaments at the event including CS:GO, EA FC24 and Rocket League. Fans of racing can test their skills in the Curry’s Fastest Lap Challenge, competing in cutting edge sim racing rigs for prizes.

CONNECT Zone

A hugely important part of GamerFest is community, and the CONNECT Zone is the place to meet Ireland’s leading content creators. The Mooju Live Stage will also host a packed line-up of content for the whole weekend including gaming challenges, the Cosplay Challenge and content creator Q&As. Visitors to the event can also purchase the latest gaming equipment and merch from companies including Trust Gaming and GG Machines.

DISCOVER Zone

For everyone that wants to learn more about gaming, the DISCOVER Zone highlights the incredible education and career opportunities that the games industry offers, with leading companies and colleges including 2K Games, Black Shamrock Studios and Pulse College in attendance. Visitors can also check out the latest games from Ireland’s indie game developers and give their valuable thoughts and feedback. Budding PC gaming enthusiasts can also take part in workshops provided at the event showing How to Build a Gaming PC with thanks to GG Machines.

Founded six years ago, GamerFest has firmly established itself as a diverse, community-led gaming event for everyone with a passion for gaming, with over 25,000 visitors to date. The event welcomes a broad range of gamers including causal gamers and families right through to professional esports players and teams.

The upcoming GamerFest in October will be the organisation’s biggest festival yet, with floor space increasing by 50% to 4,500m2, including a new dedicated hall for the GamerFest COMPETE Zone.

GamerFest CEO Stuart Dempsey says: “We’re incredibly excited to see GamerFest growing with each event and this October will be our biggest and best yet. Whether you are a seasoned gamer, or just curious to find out more about the event, GamerFest has more gaming experiences than ever for all to enjoy.”

GamerFest takes place at The RDS, Dublin this 21st and 22nd of October with

tickets on sale now at GamerFest.ie.

Integrity360 invests €8M in new Security Operations Centre in Dublin and creates 200 jobs

Integrity360, one of the leading pan-European cyber security specialists today announces that it has invested €8 million in its new Security Operations Centre (SOC) facility in Dublin.

As part of its growth plans, the company is also set to create approximately 200 jobs across the group over the next three years, with 50 of those based in Ireland. The majority of these roles will be for cyber security consultants, analysts and architects. Currently, Integrity360 employs circa 100 people in Ireland and approximately 500 across the wider group.

Based in the high-tech, fully secure Termini building in Sandyford, the new facility spans 16,000 square feet. It comprises the SOC and seven customer suites, as well as a training and innovation centre. It is also equipped with state-of-the-art technologies and infrastructure, along with modern collaboration areas, workspaces and meeting rooms.

The purpose-built facility will expand the company’s pan-European network of SOCs and will enable it to drive further business growth and client success in both Ireland and further afield through cutting-edge solutions and services – including Managed Detection and Response (MDR), Endpoint Detection and Response (EDR) and Extended Detection and Response (XDR) solutions, all of which provide for the monitoring and management of customer IT networks on a 24/7 basis for potential cyber attacks and threats.

Furthermore, the Sandyford facility will be the group’s largest SOC utilising the latest technology and secure biometrics systems. The organisation has three other SOCs located in Sofia, Stockholm and Naples. As one of Europe’s leading cyber security specialists, Integrity360 has offices in the UK, Bulgaria, Italy, Sweden, Spain, Lithuania, and Ukraine and serves approximately 2,000 customers across the continent.

This investment follows a number of acquisitions by Integrity360 in recent years. Back in June 2021, Integrity360 received a major strategic investment from leading London-based private equity firm August Equity, operating in partnership with IT and cyber industry veteran Ian Brown who serves as the CEO and Chairman of the group.  Since then, it has acquired Caretower in the UK, Netsecure in Sweden, and Advantio which operates across continental Europe.

Through the rapid expansion of the organisation’s operations across the UK, the Nordics and continental Europe, group revenue is expected to exceed €115 million in 2023. Founded in Dublin in 2005, Integrity360 has built up an impressive customer base over the years which consists of both mid-market and enterprise companies across a wide range of sectors including financial services, insurance, government, healthcare, retail, telecoms and utilities.

The Integrity360 group specialises in and provides a comprehensive range of professional, support and managed cyber security services that identify and assess, protect and prevent, detect and analyse and respond and recover cyber risks and threats. These include incident response, penetration testing, consulting and compliance, cyber infrastructure design and project management.

Speaking at the opening, Minister for Enterprise, Trade and Employment Simon Coveney welcomed the announcement: “I am delighted to join the Integrity360 team in their highly impressive new Security Operations Centre. Integrity360 is an Irish indigenous company that has grown and developed to compete on a global scale and the announcement today of 200 new jobs globally with 50 based here in Dublin shows that Ireland is to the forefront of development and innovation in the cyber security space. The Government through Enterprise Ireland looks forward to continued engagement with Integrity360 to support their business development.” 

Ian Brown, Chief Executive and Chairman of Integrity360, said: “We are delighted to have made a further significant investment in Ireland with the opening of our new state of the art facility in Sandyford, which includes our largest SOC. The investment is another significant step in our growth plans as we look to expand our team, and enhance our service offering to help our customers stay ahead of the merging threat landscape. It will allow us to further strengthen our position across Europe and the UK as a leading cyber security specialist.”

Leo Clancy, CEO, Enterprise Ireland, said: “Enterprise Ireland has been working with Integrity360 since 2012 and seen first-hand how this innovative company has gone from strength-to-strength, growing a strong customer base internationally and continuing to recruit here in Ireland. It is a testament to the vision and hard work of the team that this Irish company has grown to be a significant international player in the growing cyber security sector working with global brands. Supporting Irish companies with the ambition to scale globally is a key priority for Enterprise Ireland and we look forward to working closely with Integrity360 to optimise their full international growth potential, creating and sustaining jobs in Ireland.”

Google to host in-person digital training series for SMEs

Google has today announced a new training programme aimed at supporting SMEs in Ireland. You’re The Business Live Sessions, hosted in Google’s Dublin offices, will include five in-person training sessions suitable to SMEs at the early stages of their digital journey right through to those more digitally-sophisticated businesses who are ready to export globally.

The initiative is part of the You’re the Business programme, an initiative created by Google, Enterprise Ireland and the Local Enterprise Offices last year to help upskill Irish SMEs. The You’re the Business programme aims to help accelerate Irish SME growth through digitalisation, which is in support of the Irish government’s ambitious goals around SME digitalisation and internationalisation.

Today’s announcement follows recent Google Search data which found that Irish people are increasingly seeking to gain new certifications, particularly in digital skills. The last year has seen increases in searches for certifications in UX Design (+80%), IT Support (+60%), Data Analytics (+60%) and Project Management (+50%).  There has also been a 180% rise in searches for “artificial intelligence courses” over the last five years, with an increase of 150% for data science-related courses.

Cera Ward, Managing Director at  Google Ireland  said:

“Our partnership with Enterprise Ireland and the Local Enterprise Offices was devised following research last year that identified gaps in the digital capabilities of Ireland’s SMEs. It found that only 45% of Irish SMEs had a website while 50% said they lacked the basic knowledge about which digital skills to prioritise and invest in.  Irish SMEs need support which is why we partnered with Enterprise Ireland to launch You’re The Business last year and we’re delighted to continue our partnership for the benefit of SMEs in Ireland in 2023.”

The first training session will take place on Friday 15 September with live and in-person modules occurring every two weeks in Google’s Dublin headquarters. The five online training modules will help Irish SMEs to:

 

  • Get your business online

  • Help your business grow online

  • Ensure your business is secure online

  • Get your business to go global

  • Boost your productivity with AI

 

To sign up for these live training modules or for further information, please visit: rsvp.withgoogle.com/events/ytblive.

Dublin City Council Launch ‘DiscovAR Dublin’ – Ireland’s First Augmented Reality Map

Dublin City Council has today announced the launch of a new augmented-reality (AR) mapping feature that allows users of the Dublin Discovery Trails app to open up a 3D map of Dublin on their device and allow them to explore the city in a new, innovative way.

‘DiscovAR Dublin’ is a first for Ireland in utilising new open Google Maps technology to form an interactive 3D map where users can be transported into the city to interact with the map to uncover Dublin landmarks, museums and attractions. Users can also learn more about the history and significance of locations such as the Guinness Storehouse, EPIC – the Irish Emigration Museum and 14 Henrietta Street.

The project is a collaboration between the Dublin City Council, Smart Dublin and Virgin Media Business alongside Peel X, who developed the feature for the Dublin Discovery Trails app.

Launched last year, the app is a platform on which the Dublin local authorities can develop new and exciting immersive experiences combining the real-world history with smart technologies. Already there are unique experiences published including Doors into Docklands, Balbriggan and Castleknock heritage tours.

Lord Mayor of Dublin, Daithí de Róiste, launching this exciting new feature said, “This is first for Ireland, the user can ‘literally’ step into the city from anywhere in the world and explore Dublin in the palm of their hand. This innovative technology will help further position Dublin as a world-class destination with this new experience. I’m delighted to launch DiscovAR here today and I’d encourage everyone to download the app and try it today to explore the best of what Dublin has to offer.”

Tourists and locals alike can use the app before they visit the city, or while they are in the city with the vision that it will assist users to learn more about Dublin and its extensive history, sights, monuments and streets across the capital city.

Also commenting on the launch of ‘DiscovAR Dublin’, Jamie Cudden, Smart City Lead, Dublin City Council said, “DiscovAR offers a new way for visitors and locals to experience the capital city. Through our Smart Dublin programme, we are always thinking about how we can embrace new technologies to enhance how people engage with our Capital City. This app through its immersive AR technology is a new and fun way to explore the City’s culture and history and we see huge potential to expand this.”

The Dublin Discovery Trail app is part of a larger Smart Tourism strategy to invest in digital to transform Dublin’s tourism experience for how we tell the story and history of the city and was developed as part of the new Dublin City Council Tourism Strategy 2023-2028 – Innovation Pillar. Using new and immersive technologies, such as augmented reality, will help further position Dublin as a world-class tourism destination with this new digital experience and allow for further unique and tailored customer experiences that will keep the city relevant for tourists.

For more information on ‘DiscovAR’ and to download the app visit http://dublindiscoverytrails.com or search Dublin Discovery Trails on Apple App Store or Google Play..