Creative Shines at CES 2025: 7 ‘Best of CES’ Awards Earned!

Creative Technology is excited to announce that it has received seven prestigious ‘Best of CES 2025’ awards from leading media outlets. These awards recognise Creative’s commitment to providing high-quality, innovative audio products that offer unmatched value and exceptional audio performance.

Take a look at the awards:

  1. SoundGuys: Best of CES 2025: The Audio Gear That Matters – Celebrating the Aurvana Ace Mimi featuring xMEMS drivers and personalised sound powered by Mimi technology delivering great premium audio for the price.

  2. Gear Patrol: Best New Tech and Gadgets of CES 2025 – Praising the Aurvana Ace Mimi for offering a perfect balance of affordability, features, and impressive sound.

  3. TechRadar: 5 Best Headphones and Earbuds of CES 2025 – Highlighting the Aurvana Ace Mimi for its exceptional audio performance and unbeatable value.

  4. Rolling Stone: CES 2025: The 35+ Best Things We Saw – Spotlighting Aurvana Ace Mimi for delivering high-fidelity audio in a stylish and compact design.

  5. PCWorld: Best of CES 2025: The PC and Home Tech That Blew Us Away –Commending the Aurvana Ace Mimi for its remarkable clarity and punchy bass, especially for its price.

  6. Ecoustics: Best in Show CES 2025: Audio/Video Products That Impressed Us Most – Applauding the Pebble Nova for its impressive audio performance and sleek design. See our first look, review next week

  7. CGMagazine: Best of CES 2025 – Applauding the TGIF X Creative T0 Arena Desktop Theatre System for its innovative design with integrated rear speakers, elevating the desktop audio experience.

“We are incredibly honoured to receive these accolades from such respected voices in the tech world. These awards are a testament to the hard work and passion of our team at  Creative. We remain committed to pushing the boundaries of innovation to deliver products

that not only meet but exceed our customers’ expectations,” said Song Siow Hui, CEO of  Creative.

For more information about our award-winning products, visit their website at Creative.com

See our Creative reviews 

Creative Aurvana Ace Mimi: Hitting All the Right Notes

Creative Technology and Mimi have teamed up to transform personalised audio with the launch of the Aurvana Ace Mimi, the latest TWS earbuds to join the acclaimed Aurvana series. This collaboration puts users in the driver’s seat, offering customised audio that’s finely tuned to their unique hearing profiles. Equipped with a cutting-edge xMEMS dual-driver system and LDAC, the Aurvana Ace Mimi delivers unparalleled clarity, breathing new life into audio content with enhanced richness and detail. With every note, beat, and dialogue becoming more immersive and personal, redefining how users experience sound.

Every Note Perfectly Tuned to You

By integrating Creative’s renowned audio expertise with Mimi’s innovative sound personalisation technology, these latest TWS earbuds elevate users’ favourite content, uncovering subtle details and nuances that make every listening moment feel uniquely personal. Here’s how it all comes together:

  • Mimi Sound Personalisation: This technology goes beyond the usual one-size-fits-all approach by finely tuning the audio to reveal details that might otherwise be missed. The outcome is a richer and more enjoyable listening experience, allowing users to immerse themselves in their favourite content without needing to turn up the volume—thereby helping to protect their hearing over time.

  • Personal Sound Profile: After a quick hearing test in the Creative App, users get a personalised sound profile based on their unique hearing abilities, which can be influenced by genetics, age, and listening habits. Whether it’s bringing out the intricate details in a favourite track or making dialogue clearer, the sound is specifically tuned for every individual.

Tailored for You, Packed with More

Beyond just personalisation, the Aurvana Ace Mimi boasts an array of nifty features that enhance the listening experience.

Notable Features of Aurvana Ace Mimi

  • Up to 28 Hours Total Playtime (ANC OFF): Enjoy extended listening sessions with impressive battery life that keeps the music going.

  • Seamless Connectivity: Equipped with Bluetooth 5.3 and LE Audio, these earbuds provide low latency mode and Auracast for a smooth audio experience.

  • Powered by Six Mics: Ensures clear communication and effective noise reduction during calls.

  • Active Noise Cancellation and Ambient Mode

  • Wireless Charging

“We are thrilled to announce our partnership with Creative. As our first integration partner to offer the Mimi Pure Tone Threshold (PTT) test on their headphones, Creative is setting a new standard in delivering customised listening experiences. This collaboration represents a significant leap forward in making hearing health technology more accessible and user-friendly, allowing listeners to optimise their sound experience like never before,” said Florian Schneidmadel, CEO of Mimi Hearing Technologies.

“This collaboration with Mimi Hearing Technologies allows us to bring personalised audio to a wider audience. What we’ve done with the Aurvana Ace Mimi is to ensure that everyone can experience sound in a way that’s perfect for them. It’s about more than just hearing better; it’s about making every listening moment more enjoyable,” said Song Siow Hui, CEO of Creative.

Pricing and Availability

Aurvana Ace Mimi is priced at £109.99 and is available at Creative.com.

For more information, visit creative.com/AurvanaAceMimi

See our Creative reviews