Author: Jim O Brien/CEO

CEO and expert in transport and Mobile tech. A fan 20 years, mobile consultant, Nokia Mobile expert, Former Nokia/Microsoft VIP,Multiple forum tech supporter with worldwide top ranking,Working in the background on mobile technology, Weekly radio show, Featured on the RTE consumer show, Cavan TV and on TRT WORLD. Award winning Technology reviewer and blogger. Security and logisitcs Professional.

The Role of Rare Tokens in the Future of Cross-Chain Trading

As the blockchain and cryptocurrency ecosystem evolves, the concept of rare tokens is emerging as a pivotal force in shaping the future of cross-chain trading. Rare tokens, which encompass non-fungible tokens (NFTs) and other scarce digital assets, are revolutionizing the way we think about ownership, collectibles, and digital art. 

Redefining Value and Ownership

Rare tokens disrupt the traditional notion of value and ownership by providing unique, verifiable digital assets. These tokens represent one-of-a-kind items or limited editions that cannot be replicated or replaced. 

By leveraging blockchain technology, rare tokens enable provable scarcity and provenance, giving owners true ownership rights and the ability to transfer and trade their assets seamlessly across different chains. This redefinition of value and ownership lays the foundation for a new era of digital money trading that transcends geographical and platform boundaries.

Expanding Tradable Assets

The introduction of rare tokens significantly expands the pool of tradable assets within cross-chain ecosystems. These tokens encompass a wide range of digital money, including digital art, virtual real estate, in-game items, and collectibles. As the popularity of rare tokens continues to soar, cross-chain platforms like Mangata.finance, which is a reliable Polkadot DEX, are embracing the integration of NFTs and uncommon tokens, allowing users to trade these unique assets across multiple chains. This expansion of tradable assets fosters a vibrant and diverse marketplace, offering new avenues for investment and value creation.

Enabling Cross-Chain Interoperability

Uncommon coins serve as a catalyst for cross-chain interoperability, facilitating seamless transfers and transactions between different blockchain networks. By tokenizing unique assets and utilizing standardized protocols, infrequent assets can be securely transferred and traded across various chains, breaking down silos and bridging the gap between disparate ecosystems. This cross-chain interoperability promotes liquidity, expands market access, and allows traders to leverage the advantages of different chains while preserving the uniqueness and authenticity of rare crypto.

Empowering Content Creators and Artists

Rare tokens present an unprecedented opportunity for content creators and artists to monetize their digital creations. By tokenizing their work as NFTs, artists can retain ownership rights, establish provenance, and receive royalties each time their work is sold or traded. 

This direct connection between creators and collectors eliminates the need for intermediaries, empowering artists to independently showcase and monetize their talent in a global marketplace. Uncommon coins not only revolutionize the art world but also extend these possibilities to various creative industries, including music, literature, and virtual reality.

Driving Innovation and Novel Use Cases

The emergence of infrequent assets sparks innovation and paves the way for novel use cases within cross-chain ecosystems. From virtual land ownership and decentralized gaming economies to fractionalized ownership of real-world money, rare crypto unlocks a multitude of possibilities. 

For example, tokenized real estate enables fractional ownership and investment opportunities, while rare in-game items can be traded and leveraged across different gaming platforms. The versatility of rare tokens drives forward-thinking projects and encourages the development of innovative applications that push the boundaries of what is possible in the digital realm.

Enhancing Financial Inclusion and Access

Uncommon coins also have the potential to enhance financial inclusion and access to cross-chain trading. By tokenizing assets that were previously illiquid or inaccessible, such as artwork or rare collectibles, individuals from all corners of the world can now participate in the ownership and trading of these valuable assets. 

Through cross-chain platforms, users can engage in fractional ownership, allowing them to invest in high-value assets with smaller amounts of capital. This democratization of ownership opens up new opportunities for investors and collectors who may have been excluded from traditional markets due to barriers such as high entry costs or geographical limitations.

Challenges and Considerations

While infrequent assets hold immense promise for the future of cross-chain trading, there are also challenges and considerations to address. One such challenge is the environmental impact associated with the energy consumption of blockchain networks. As the popularity of rare crypto grows, the industry must strive for sustainable solutions and explore alternative consensus mechanisms that are less energy-intensive.

Additionally, there is a need for standardized protocols and interoperability frameworks to ensure seamless cross-chain transfers and trading. Interoperability protocols like Polkadot and Cosmos are already making strides in this area, but further developments and collaborations are necessary to enable widespread adoption and compatibility across different blockchain networks.

Security and the prevention of fraud are also critical considerations. As uncommon coins gain prominence, ensuring the integrity of the underlying assets and verifying their authenticity become paramount. Robust security measures, including smart contract audits, decentralized identity systems, and reputation mechanisms, need to be implemented to protect users from counterfeit or fraudulent rare tokens.

EV Software Platform Monta Partners with Smartzone in Ireland to Power Home Charging Solutions

Electric vehicle (EV) charging platform Monta, today announced a partnership with Smartzone, Ireland’s first dedicated smart homes solutions company. The partnership will see Monta and Smartzone provide homeowners and charge point operators a seamless way to manage charging schedules, view consumption data and give charging access to friends, family and guests.

Monta’s announcement today comes as Smartzone aims to roll out 25,000 home charges across Ireland by the end of 2025. From today, Smartzone will automatically connect its charging points to Monta’s back-end software. This will allow Smartzone customers to view their charging history, manage access to the charge point, and set their own pricing and usage.

Commenting on the announcement, Ricky Hill, Country Manager for Monta in Ireland said: “Monta is delighted to partner with Smartzone to help deliver a better, simpler EV user experience for the Irish market. Our combined software and infrastructure solutions will mean charge point operators can manage their installs all under one roof, while EV drivers will benefit from a much-improved user experience via our seamless app. We’re looking forward to helping Ireland complete its journey towards a greener future and help the Government achieve its plans as set out under the recently announced EV strategy.”

Also commenting on the partnership Justin McInerney, Smartzone CEO said: “We selected Monta as they offer a one-stop shop for EV charge point infrastructure that covers both front-end, and back-end software. Monta’s charge point management system eliminates the need to work with multiple providers, thereby reducing admin and additional workloads for us. This will help improve efficiency while providing EV drivers with an end-to-end solution easy to manage and use.”

Monta’s app and charge point management systems are designed to eliminate the need to connect to multiple providers. The partnership with Smartzone paves the way for Monta to accelerate adoption of EV technology across Ireland as the company aims to set up its technology at EV charging points across domestic and commercial sites, including company depots and fleets, car parks, apartment blocks, sports clubs, among other locations.

As Monta rolls out its platform more charging point operators will be equipped with Monta’s software to enable easy management of the charge point that will enable EV drivers to pay via Google Pay and Apple Pay.

Intelligence cybersecurity leader Centripetal to create 50 Irish jobs, brings innovative technology to the cloud

Centripetal, the global leader in intelligence powered cybersecurity, today announced that it has opened its Galway based European Cyber Intelligence Centre of Excellence to address cybersecurity opportunities in the UK, Ireland and across Europe. Additionally, the company is enabling cloud-based deployments of its CleanINTERNET® solution for total enterprise protection. Centripetal is headquartered in the US and has plans to create 50 jobs in Galway. The project is supported by the Government of Ireland through IDA Ireland.

According to the International Trade Administration, The cybersecurity market in Ireland is thriving, valued at €280 million. However, with economic crime and fraud on the rise in recent years, cybercrime is extremely disruptive in how it impacts the business community. Grant Thornton Ireland reports that the cost of cybercrime in Ireland exceeded €9.6 billion in 2020. With the opening of Centripetal’s European Cyber Intelligence Centre of Excellence, the company will bring its innovative, patented technologies to the European market to protect organizations from every known cyberthreat.

Centripetal’s European Cyber Intelligence Centre of Excellence will serve as the central hub where new and existing customers can work with Centripetal to gain insight on the current European and global threat landscape and how they might be affected. Customers will have access to Centripetal’s global cyber intelligence operations analyst team, who continuously analyze emerging threats, highlighting critical risks and applying global threat intelligence.

“Today’s jobs announcement is yet another vote of confidence in Galway, in our available skilled workforce and in our city and county as a great place to work and live. Galway was home to a number of significant investment announcements last year including Fidelity Investment, Genesys, SAP and Diligent, so Centripetal are certainly in good company,” said Minister Hildegarde Naughton TD. “Congratulations again to the entire team at Centripetal and thank you for choosing not only Galway but the people of Galway.”

‘’The news that Centripetal is to open a European Cyber Intelligence Centre of Excellence in Galway is great news for the West Region and this investment will support the development of the wider technology ecosystem in Ireland for cyber,” said Anne-Marie Tierney Le-Roux, Head of Department Enterprise Technology at IDA Ireland. “The creation of 50 jobs is a vote of confidence in the talent and skill set that our regional locations in Ireland have to offer. I would like to wish Centripetal every success as they scale operations.’’

To give customers the ability to access intelligence powered cybersecurity everywhere, Centripetal’s CleanINTERNET® CLOUD is now available for deployment. The CleanINTERNET® service is a revolutionary approach to defending a company’s assets from cyber threats by leveraging dynamic threat intelligence on a mass scale. The solution can be deployed to protect assets running in cloud environments, providing unparalleled cyber defense and removing the need for more costly cybersecurity infrastructure. The addition of AWS cloud support extends CleanINTERNET® to protect all enterprise assets whether on premises, remote or in the cloud. Centripetal will additionally provide CleanINTERNET® on Azure and Google Cloud Platform in late 2023.

“Centripetal is the only cybersecurity vendor that delivers intelligence powered protection that neutralizes every known cyberattack at the network level while simultaneously driving down the cost of security operations,” said Jonathan Rogers, Chief Operating Officer for Centripetal. “Our innovative technology is an industry first and we’re thrilled to be partnering with the IDA to bring our solution to Ireland and the UK to not only provide unparalleled protection for our customers but also valuable employment opportunities for the country.”

Centripetal uses threat intelligence to shield organizations from 99% of known cyberthreats globally with CleanINTERNET®. This uniquely managed cyber defense service provides greater effectiveness, lower costs, and enhanced security expertise to defend networks from attacks.

Centripetal goes beyond traditional threat intelligence methods and pushes the industry forward by operationalizing the world’s largest collection of threat intelligence:

  • With over 250 Threat Intelligence providers, CleanINTERNET® applies over 100 billion indicators of compromise from real-time intelligence feeds, updated every 15 minutes, to protect its customers’ networks.
  • Centripetal defends customers networks by providing the fastest packet filtering technology on the planet, applying millions of threat intelligence based rules to incoming and outgoing datastreams with zero latency.
  • Centripetal’s elite team of highly trained intelligence operations analysts acts as an extension of its customer’s internal cybersecurity team, who monitor and analyze emerging threats. This mitigates the skills gap and reduces the burden on overworked IT resources.

For more information on Centripetal’s offering and its latest global European expansion, visit www.centripetal.ai/centripetal-ireland/

How the Metaverse Could Be a Game-Changer for NFT Gaming

Metaverse-based NFT game development is the talk of the town as advanced technology and virtual gaming are introduced, and users enjoy the most unreal and unexpected experiences related to video game NFTs. The technology to build these new games makes them more entertaining and offers a better gaming experience. This article discusses what makes metaverse NFTs a buzzword and why immersive technology could be a game-changer in NFT gaming.     

The Metaverse and NFT Gaming 

The prospect of developing NFT games designed explicitly for the metaverse offers endless possibilities for the gaming community. That’s because NFTs are digital replicas of items that can be bought and sold in real-life or in-game virtual items, creating a new marketplace for developers and players. Moreover, the ability to access and play select blockchain games on the metaverse using NFTs is an added advantage because it allows players to incorporate their in-game rewards into the metaverse.    

What Is the Metaverse?

The metaverse, a virtual space that integrates virtual and augmented realities, has taken the world of video game NFTs by storm as it offers a surreal virtual experience. It gives users the feeling of “living the moment in real life” and takes them anywhere in the world in real-time. The meeting point between the metaverse and the NFT games like Chainers is that NFTs have become a medium of exchange in the gaming industry. As developers include virtual items in the upcoming games, it creates a more efficient experience and rich virtual factors attractive to gamers.  

Fueled by the blockchain revolution, the metaverse games offer a more rewarding experience as part of advanced technology and extend gaming to resemble a real-life experience. The metaverse’s immersive factor sets new benchmarks by giving the gaming experience more usability. Considering that significant multinationals across the globe are lining up to invest in metaverse video game NFTs, this should be the right time for anyone interested in becoming a part of the future to dive in.  

Trends for Metaverse

A close look at the metaverse and NFTs shows that the three have numerous overlapping similarities, and it’s the blockchain that all share in common. The basics of the NFT games show common elements, especially concerning the fact that the metaverse relies on blockchain for decentralization. The same technology is the foundation of NFT technology. As a result, blockchain NFT games that have consistently used NFTs are gradually becoming popular on metaverse platforms.   

It’s important to mention that the projected transmission toward metaverse games status begins when one considers its potential. Already, virtual concerts are becoming a great hit, with millions of people attending them. For records, 27 million people participated in the Travis Scott on Fortnite virtual concert in 2020. With such numbers, experts predicted that the metaverse would likely evolve into an $800 billion market by 2024.

With pundits predicting that there will be up to 32.8 million shipments of virtual reality and augmented reality devices by 2024, it’s easy to project that adopting the metaverse will become a reality. Moreover, big tech companies are already pouring millions of dollars into metaverse development projects, with firms like Meta investing over $10 billion into the space. Looking at all these trends and predictions, it’s easy to see why the emerging integration of the metaverse and NFTs point to a possible notable highlight with excellent prospects.      

NFTs and Metaverse in Gaming 

The NFT gaming process has already succeeded in making it possible for developers to create popular games using the play-to-earn concept. NFTs enable combining gaming economies that allow the developer and the player to earn from their time and effort with real ones. As a result, people are already making real money from the virtual world.   

The virtual universes offering NFT games as a part of their menu are already gaining high momentum. As users bask in those benefits, the metaverse, with its immersive and 3D capabilities, promises a higher level of communication, enjoyment, entertainment, and self-realization. Unlike NFT games, where people can only play, the metaverse games introduce opportunities for users to play and also to “live” in the virtual world. 

The Future of Metaverse in NFT Gaming 

The play-to-earn model used in NFT games has already trailed the blaze in helping players have access and ownership of gaming products and exclusive in-game content. By introducing the idea of video games and NFTs into the mix, earning metaverse tokens is only likely to increase trade volumes besides boosting interaction among players by including a real-world-like gaming experience. It is, therefore, safe to state that metaverse is expected to transform the blockchain gaming experience when you consider the following factors: 

  1. Metaverse is becoming a mainstream subject: Since Facebook rebranded to Meta, metaverse has become a buzzword, and discussions around the space have boosted the awareness and popularity of VR gaming.  
  2. More money is pouring into the space: Apart from Meta, which invested $10 billion, other big tech firms like Microsoft and others have poured more money into Metaverse development. 
  3. Metaverse virtual worlds: Metaverse virtual worlds are already receiving formidable mentions whenever the existing metaverse blockchain games and NFT games get mentioned concerning future gaming trends. Players enjoy the immersive experience of the three-dimensional virtual worlds and the additional prospects of socializing and creating virtual art.  
  4. Metaverse entertainment: The metaverse’s interactive nature has already made it a good candidate for entertainment activities, with people celebrating events like concerts, weddings, and cultural festivals virtually. 

Conclusion 

The future of the metaverse in the gaming space has shown the potential to go beyond the scope of relaxation, entertainment, and opportunities for virtual collaboration to include video games using the play-to-earn concept. Moreover, extending the game paradigm to include NFT and metaverse features that enable players to recognize distinct player identities makes the metaverse game-changer even greater. Since NFTs will continue to serve access tokens in gaming, the sky’s the limit for NFT game development for the metaverse. 

Posterplan Ireland and Mindshare team up for Lynx Africa campaign

Out of Home (OOH) media specialist Posterplan has joined forces with Mindshare and Unilever to elevate Lynx Africa to “GOAT” status.

Having sold over 400 million units of Lynx Africa to date and being sprayed over 21.5m times every week, Posterplan and Mindshare worked closely with Unilever to truly cement Lynx Africa’s well-earned “greatest of all time” (GOAT) status.

The out of home campaign launched on the 8th of May and is running until the end of June with multiple bursts. The campaign follows Lynx’s newly unveiled limited-edition packaging for its iconic Lynx Africa variant and it will be seen on high-impact unmissable formats across Ireland. As the key insight was to maintain relevancy amongst younger consumers, we placed the campaign in key areas that indexed highly with our audience. To build brand fame, premium placements including a takeover of Micromedia’s Camden Corner also plays a key role in the campaign. The takeover is comprised of both classic and digital elements – a large banner that wraps the top of the building and a digital billboard at consumers eye-level driving engagement. The campaign was further supported by other cover and frequency driving formats.

Susan Murtagh, Account Director at Posterplan Ireland, said: Posterplan is delighted to team up with Mindshare & Unilever to promote the nation’s number-one male fragrance. As the brands main objective was to continue evolving in line with the younger age cohorts and recruit the next generation of shoppers, we created an OOH campaign that identified and targeted key areas that were popular with the next generation – driving brand fame and impact.

David Duffy, Account Director at Mindshare, said: “We’re excited to see Lynx Africa’s ‘GOAT’ campaign come to life across the nation. With the experience and expertise of Posterplan we’ve put together an unmissable campaign utilising multiple stand out formats. We’re particularly keen to see the bespoke high impact Camden curve format, which is sure to grab attention and re-enforce Lynx Africa’s ‘GOAT’ status”.

Jenny King, Marketing Manager, Lynx, says: “As the nation’s number one male fragrance, we’ve elevated Lynx Africa to G.O.A.T. status. We’re continuing to evolve the brand in line with Gen Z’s values, interests, and aspirations to recruit the next generation of shoppers by getting closer than ever to their world. Optimising our OOH plans is crucial for Lynx so that we continue to maintain relevancy amongst younger consumers.”

Digital Visibility Unleashed: Why You Need to Harness the Power of SEO

In today’s fast-paced digital landscape, where every business is vying for online attention, it’s crucial to harness the power of search engine optimization (SEO) to stay ahead of the competition. With billions of searches happening on search engines like Google every day, imagine the tremendous potential of directing even a fraction of those searches toward your website. 

SEO acts as a powerful driving force that not only boosts your online visibility but also helps you connect with your target audience, increase brand awareness, and ultimately drive more conversions. Whether you’re a seasoned marketer or a budding entrepreneur, understanding and implementing SEO strategies is no longer an option; it’s a necessity. Here’s why you need to harness the power of SEO.

Increased Online Visibility

In an increasingly crowded online marketplace, gaining visibility is the first step toward achieving digital success. This is where the power of SEO truly shines. By optimizing your website and content with relevant keywords, meta tags, and backlinks, you can propel your online presence to new heights. 

With effective SEO techniques, search engines recognize your website as a valuable resource and rank it higher in search results. As a result, more potential customers can discover your business, leading to increased website traffic and brand exposure. However, you will need a reliable team to work with to optimize your website with SEO. For instance, SEO in Brisbane experts will offer dedicated SEO strategies to generate more organic traffic to your website, improving its visibility. By harnessing the power of SEO, you can ensure that your business stands out in the digital realm and reaches the right audience at the right time.

Organic Traffic Generation

SEO plays a pivotal role in generating organic traffic by improving your website’s visibility in search engine results pages (SERPs) without relying on paid advertisements. By optimizing your website’s structure, content, and user experience, SEO helps search engines understand and prioritize your web pages, leading to higher rankings. As your website climbs the ranks, it attracts more organic traffic from users actively searching for products or services like yours. 

Organic traffic brings targeted visitors who are more likely to engage with your content, convert into customers, and become loyal brand advocates. Harnessing the power of SEO ensures a steady stream of qualified organic traffic that can fuel your business’s growth and maximize its online potential.

Competitive Edge

SEO provides a powerful tool to outshine your competitors and establish your brand as an industry leader. By implementing effective SEO strategies, you can enhance your website’s visibility, attract more qualified leads, and surpass your competitors in search engine rankings. A higher ranking not only increases your brand’s credibility but also creates a perception of authority and expertise in the eyes of potential customers. 

Moreover, by optimizing your website’s user experience, load speed, and mobile-friendliness, you can provide a seamless browsing experience that sets you apart from competitors. With SEO as your secret weapon, you can stay ahead of the game, capture your target audience’s attention, and achieve unparalleled success in your industry.

Cost-Effective Marketing

In an era where marketing budgets can quickly spiral out of control, cost-effectiveness is a crucial consideration for businesses of all sizes. This is where SEO shines as a remarkably efficient and budget-friendly marketing strategy. 

Unlike traditional advertising methods that often require hefty investments, SEO offers a cost-effective approach that delivers long-term results. By optimizing your website’s content, structure, and keywords, you can attract organic traffic without paying for each click or impression. 

Additionally, SEO allows you to target specific keywords and demographics, ensuring that your marketing efforts are focused and yield higher conversion rates. With its low cost and high ROI potential, harnessing the power of SEO enables businesses to maximize their marketing budget and achieve sustainable growth without breaking the bank.

Improved User Experience

SEO goes hand in hand with enhancing user experience on your website. By optimizing your site’s load speed, mobile responsiveness, and overall usability, you create a seamless and enjoyable browsing experience for your visitors. A well-structured website with intuitive navigation and relevant, high-quality content keeps users engaged, reduces bounce rates, and increases the likelihood of conversions. 

Search engines prioritize user-friendly websites in their rankings, so implementing SEO best practices not only boosts your visibility but also improves user satisfaction. By harnessing the power of SEO, you can create a positive first impression, build trust with your audience, and ensure that users keep coming back for more.

Building Credibility and Trust

In an online world filled with scams and unreliable information, building credibility and trust is crucial for businesses. SEO plays a significant role in establishing your brand as a trustworthy and authoritative source. By consistently appearing at the top of search engine results, users perceive your website as reputable and trustworthy. Effective SEO strategies, such as creating valuable and informative content, earning high-quality backlinks, and optimizing user experience, instill confidence in your audience. 

Furthermore, positive user experiences, low bounce rates, and high engagement metrics signal to search engines that your website offers value, further enhancing your credibility. By harnessing the power of SEO, you can position your brand as a reliable industry leader, garner trust from your target audience, and cultivate long-lasting relationships with customers.

Long-Term Results

In a world where instant gratification often takes precedence, it’s important to recognize the long-term benefits that SEO brings to your business. Unlike temporary marketing campaigns that yield short-lived results, SEO is a strategy that delivers sustainable and lasting outcomes. By consistently optimizing your website, creating valuable content, and earning reputable backlinks, you lay the foundation for continuous organic traffic and improved search rankings. 

While SEO requires time and effort to achieve desired results, the long-term impact is invaluable. Once your website gains authority and visibility, it becomes a valuable asset that generates ongoing organic traffic, leads, and conversions. Embracing the power of SEO ensures that your business thrives in the digital landscape for years to come.

In a digital world where competition is fierce and online visibility is essential, harnessing the power of SEO is no longer a luxury; it’s a necessity for businesses of all sizes. From increased online visibility and organic traffic generation to gaining a competitive edge and building credibility, SEO offers a multitude of benefits. Moreover, its cost-effectiveness and ability to provide long-term results make it a wise investment. By embracing SEO, you can propel your business to new heights, connect with your target audience, and pave the way for sustainable success in the ever-evolving digital landscape.

AlphaTheta Corporation announces the release of rekordbox for iOS and Android ver. 4.0. 

AlphaTheta Corporation announces the release of rekordbox for iOS and Android ver. 4.0.  

rekordbox is a DJ application trusted by countless professional DJs around the world, and this major update to  the mobile app enables you to start DJing with just an iPhone or iPad.  

Download rekordbox for iOS or Android ver. 4.0 and you can start mixing music from various sources, including streaming  services such as SoundCloud and TIDAL (subscriptions available separately).  

Get started on the rekordbox mobile app for free, even if you haven’t DJed before. Then, when you want to take  things further and play more professionally, you can connect gear such as the DDJ-FLX4 – the definitive DJ  controller for beginners – to get the most from the rekordbox mobile app. 

However you choose to use the rekordbox mobile app – with your iPhone, iPad, or connected DJ hardware – you  can be sure the features and effects in the app will create high-quality sounds in your sets. And once you’ve  mastered the basics of mixing, you might choose to take out an in-app subscription which enables a host of more  advanced performance features and effects.  

You can find out more about rekordbox for iOS and Android ver. 4.0 here or download it from the App Store or Google Play. The app is free to  use, with an option to take out an in-app subscription that enables more features.  

In-app subscriptions are required for additional features, even if you subscribe to a plan from rekordbox.com 

KEY FEATURES  

DJ for free with only a smartphone 

Simply download rekordbox for iOS or Android ver. 4.0 to your smartphone for free and you can start DJing. Prepare your  playlists in Portrait mode, then turn the screen to enter Landscape mode and use the controls on the virtual decks  to mix, scratch, and add effects to the music. 

Seamless integration with the DDJ-FLX4  

The DDJ-FLX4 combines with the rekordbox mobile app to make the perfect setup for beginner DJs and those  who’ve experimented with mixing and want to take it to the next level. You can connect the DDJ-FLX4 to your  mobile device via a USB cable or Bluetooth®/MD so you can practice at home, play for friends at parties, and  share your mixes on streams and social networks. 

Support for various streaming services  

Link the mobile app with your accounts for streaming services from SoundCloud and TIDAL (subscriptions  required) to directly browse their catalogs and mix and scratch tracks from your playlists along with music stored  on your device.  

Compatible with pro DJ gear and cloud connectivity 

When you’re ready to step up, you can connect your iPhone/iPad to professional equipment such as the CDJ 3000, XDJ-RX3, or XDJ-XZ, then use the hardware to play the tracks saved in the rekordbox mobile app. Plus,  you can sync up to 10 tracks with your cloud-based rekordbox library for free with Cloud Library Sync.^ This  feature is invaluable if you want to use one rekordbox library across different devices, enabling a seamless DJ  workflow. For example, you might use your PC/Mac to prepare tracks and playlists, then use your phone to play a  gig.  

Reliable performance, trusted by professional DJs 

The rekordbox brand is trusted by professional DJs around the world. All scratching and effects sounds, as well  as app performance, are accurate and high quality. If you take out the mobile in-app rekordbox subscription, you  can get your hands on even more advanced functions, effects, and customization options – the same features  used by the pros. 

^By subscribing to Creative and Professional rekordbox plans, you can enjoy unlimited use of Cloud Library Sync. 

Visit the official rekordbox website for the software’s specifications: rekordbox.com 

CWSI named Company of the Year at the Tech Excellence Awards 2023

CWSI, Ireland’s most experienced mobile and cloud security specialist, today announces that it has been named Company of the Year at the 2023 Tech Excellence Awards. The awards, which are the premier awards for the technology industry in Ireland, have been running for more than two decades and recognise excellence in the design, implementation and support of technology solutions and services in Ireland.

CWSI received the award during a black-tie ceremony at the Royal Marine Hotel in Dun Laoghaire, in front of over 450 attendees. It was recognised for its impressive growth and expansion across Ireland, the UK and increasingly in mainland Europe. Over the past year, CWSI received significant new investment to fund ambitious growth plans to make strategic acquisitions, launch innovative new services and increase headcount including senior business leaders joining the team.

Having secured the funding, CWSI proceeded to acquire two companies in mainland Europe in quick succession. It acquired BLAUD, a Dutch mobility and security specialist based in Utrecht and mobco, a modern workplace and mobility specialist based in Belgium and Luxembourg. Both companies have been successfully integrated into the CWSI group.

These acquisitions served to further accelerate CWSI’s growth. In 2022, CWSI services reached 500,000 active end-users, and it plans to double this to 1 million by 2025 through its enhanced service proposition, expertise and geographical reach.

In addition to its Company of the Year award, CWSI was also shortlisted alongside eir evo for Public Sector Project of the Year for their work together on securely mobilising An Garda Siochana.

Ronan Murphy, CEO and co-founder, CWSI, said: “We are so proud to have been named 2023 Company of the Year at the highly prestigious Tech Excellence Awards. The past year has been hugely successful as we grew from strength to strength with the addition of so many new customers, team members and of course BLAUD and mobco bolstering our European presence. We remain a very ambitious company with continued growth plans and we’re very excited for the future.”

Skillnet Ireland Announces the launch of IRDG Innovation Skillnet in collaboration with IRDG

Skillnet Ireland, the national talent development agency, and IRDG, Ireland’s business-led innovation network representing companies working together to achieve excellence in innovation, today announce a new partnership which will empower businesses to succeed through innovation with world-class skills training.

Since 1992, IRDG has identified and pioneered key areas of innovation skills training for industry in Ireland including Design Thinking, Lean Product Development, Applying Technological Innovation (5G, Artificial Intelligence, Machine Learning, IoT) as well as Innovation Strategy and Management.  Businesses that are members of the IRDG Innovation Skillnet Business Network, will have access to ways of upskilling their workforce within these areas as well as other relevant elements of industry innovation.

Commenting on the new initiative, Minister for Enterprise, Trade and Employment, Simon Coveney, said: “IRDG Innovation Skillnet’s mission is to raise the level of technical education in innovation, to develop and to deliver world-class training for existing and emerging leaders. It will support the adoption of ISO innovation management frameworks within businesses across the country to redefine effective innovation practices and equip industries with the skills to continually renew their business in a world of permanent change and flux.”

Dave Flynn, Director of Business Networks, Skillnet Ireland, said: “Strengthening our innovation capabilities is crucial for maintaining our competitive edge in an increasingly lean, green, and digital landscape. We are pleased to partner with IRDG on this national imperative in this, the EU Year of Skills,”

Dermot Casey, CEO of IRDG, added: “We will help organisations establish the leadership, internal culture and support required to successfully make innovation an ongoing activity that produces results – rather than leaving it to pockets of work or to chance inspiration. Globally we expect we’ll see an emerging profession of Innovation Management over the next decade and through the IRDG Innovation Skillnet and we look forward to being at the forefront of that progression.”

The IRDG Innovation Skillnet will work with businesses to;

  • Develop world-class innovation capabilities and resilience to change

  • Deliver innovation strategies effectively and create cultures of innovation

  • Navigate uncertainty and reduce the risk involved in innovation

  • Rise to the challenges of digitalisation and sustainability