Author: Jim O Brien/CEO

CEO and expert in transport and Mobile tech. A fan 20 years, mobile consultant, Nokia Mobile expert, Former Nokia/Microsoft VIP,Multiple forum tech supporter with worldwide top ranking,Working in the background on mobile technology, Weekly radio show, Featured on the RTE consumer show, Cavan TV and on TRT WORLD. Award winning Technology reviewer and blogger. Security and logisitcs Professional.

Vonmählen confirms straps free from ‘forever chemicals’

Premium tech accessories company, Vonmählen, has announced details of the toxin-free material used in its range of silicone based watch straps.

With growing awareness around the potential impact PFAS (polyfluoroalkyl substances) is having on the environment and people’s health, Vonmählen has reassured its channel partners and customers that their silicone-based range of smart watch straps are 100% free of toxic substances.

In place of fluoroelastomers (FKM) that rely on PFAS-based additives, the Classic and Wave smart watch bands incorporate between 35-42%* recycled silicone.

This material is skin-friendly, toxic free, and offers a durable alternative for consumers. The silicone based straps have also been independently tested by TÜV Rheinland.

With growing interest in the materials and chemicals used in products today, we were keen to reassure our customers that our silicone based watch straps are free of any harmful substances. 

Neil Meredith, Commercial Director, Vonmählen

Vonmählen’s wider watch strap range incorporates a number of recycled materials including silicone, nylon and ABS (Acrylonitrile Butadiene Styrene).

Vonmählen straps are available from John Lewis and Select, Ireland.

Breakdown

See our strap reviews 

Emirates named as the world’s first Autism Certified Airline

As part of Autism Awareness month, several milestones have been achieved on Emirates’ journey to make travel more accessible for all. One year after Emirates’ first successful ‘travel rehearsal’, the programme is now being rolled out across 17 cities – allowing children with autism to practice the journey through the airport in order to prepare for real flights. Emirates has also achieved its designation as the world’s first Autism Certified Airline™, with more than 30,000 cabin crew and ground staff now trained to support customers with autism. For the month of April, Emirates highlighted autism awareness to millions of passengers globally, showcasing a selection of movies, podcasts and TV shows about neurodiversity on its inflight entertainment system, ice.

Adel al Redha, Deputy President and COO, Emirates, said:

“Emirates has been driving and facilitating good progress in accessible travel, and it is part of our operational strategy. We continue to work on this mission to make travel more inclusive. At the beginning of 2024, we were recognised as a Certified Autism Center™. We have upskilled our teams and I am pleased to say that we are now the world’s first autism-certified airline, with 30, 000 frontline staff and cabin crew trained to support our customers with autism. Now we are also rolling out our Travel Rehearsal programme in cities across the globe, to break barriers and make travel accessible for everyone. This is part of our social and professional responsibility.”

Emirates’ Travel Rehearsals activated across 17 cities

Globally, Emirates has started rolling out its travel rehearsal programme to 17 cities including Barcelona, Brisbane, Budapest, Cebu, Christchurch, Dubai, Durban, Luanda, Madrid, Manila, Mauritius, Manchester, Montreal, Nice, Oslo, Paris and Toronto, with more destinations committing to the programme every month.

The Travel Rehearsal concept first began in 2023, as a community collaboration between Emirates, Dubai’s Department of Economy and Tourism, Dubai Airports, the General Directorate of Identity and Foreigners Affairs, Dubai Police and Dubai Customs, and several schools and centres for autism in Dubai, whose feedback was invaluable to the process.

The local schools and centres for autism including Safe Center for Autism, The New England Center for Children’s® (NECC®) Clinic, Rashid Center for People of Determination and Dubai Autism Centre were invited to Dubai International (DXB) to experience a simulation of an airport journey. The children and their teachers and carers got to practice checking in, dropping baggage, going through immigration and security, experiencing the hustle and bustle of Duty Free and familiarising themselves with the airport, boarding passes, and the many individuals encountered along the way.

Now on an international level, parents, therapists and teachers involved in the travel rehearsals have reported to Emirates that the experience has been invaluable in helping their child to have a safe and successful flight, by offering the comfort of preparation and familiarity, as well as trained staff to support.

Emirates is introducing the travel rehearsal initiative in many cities on its network, with partnering airports, authorities, local centers, and foundations. Currently, this is not a bookable service and is available on an invitation basis in collaboration with accredited centers.

Emirates is the world’s first Autism Certified Airline™

Emirates has achieved its goal of becoming the world’s first Autism Certified Airline™, by completing the training of 30,000 cabin crew and ground staff to understand and support customers with autism. The new training on autism and sensory awareness equips Emirates’ frontline staff with the understanding and skills to address needs of autistic and sensory sensitive travellers, along with their families. It aims to educate Emirates’ teams on the spectrum of autism, misconceptions and challenges faced, the myriad ways to assist customers dependent on their individual needs, and potential stimulus and triggers that staff should be aware of.

The inaugural designation will be awarded by the International Board of Credentialing and Continuing Education Standards (IBCCES), a leading organization in autism and neurodiversity training and certification. Emirates worked collaboratively with IBCCES for more than a year, to create the training after detailed reviews and a comprehensive audit. Using a data-driven approach, Emirates and IBCCES created a new blueprint for serving passengers with accessibility requirements, encompassing the entire journey – from ground services to in-flight services.

Emirates’ highlights Autism Awareness globally on ice

Throughout April, Emirates highlighted autism awareness to millions of global passengers on its award-winning inflight entertainment system, ice. The content included movies like Temple Grandin, Ezra and The Flight of Bryan, as well as podcasts about Dubai’s autism-friendly mission, documentaries like Copa 71, BBC docuseries Inside Our Autistic Minds, and Carl the Collector – a cartoon about a racoon character with autism.

The Year of Community – Dubai entities work together for Accessible Travel

For many people with autism, air travel is a challenging experience or something to be avoided completely, due to the high level of sensory stimuli that can be involved. A survey on AutismTravel.com revealed that 78% of families are hesitant to travel or visit new locations, and that 94% of respondents would take more vacations if they had access to places where staff are autism-trained and certified. Through global training and international initiatives, Emirates’ mission to make travel more inclusive and accessible for all also supports Dubai’s ambition to become the most accessible destination in the world.

Continuing to drive the accessible travel agenda forward, Emirates works in close collaboration with all its partners, which includes Dubai’s Department of Economy and Tourism (DET) to Dubai Airports, General Directorate of Identity and Foreigners Affairs, Dubai Police and Dubai Customs, working together to achieve important goals in inclusive and accessible travel.

Emirates’ Accessible Travel Information

SoundPEATS Open-ear Clip-on Earbuds PearlClip Pro Review

The SoundPEATS Open-ear Clip-on Earbuds PearlClip Pro are their latest on offer giving you a bit more though compared to the PopClip we recently checked out there is some differences between both but both deliver in the audio department.

The design on the PearClip Pro for me is the winner with a premium finish and look and better design however this is just my feelings on them.

The design on both of these earbuds is nice and the new design we will see more of again this year and these fit well on the ears and more secure than one would expect delivering the sound into your ears slightly differently than conventional earbuds yet allowing you to hear your surroundings too.

The audio is also slightly better here and comparing the PopClip they do stand out a bit more all round with the full audio experience overall. The PearClip Pro offer an almost real in ear earbud listening experience and with their app you have many controls at hand to enhance the overall experience and the 12mm Dual-Magnet Driver & Dynamic EQ for clear highs and deep bass and adjustments on their app seals the deal for me here over the 10.8mm drivers on the Pop Clip you will not be dissapointed.

The controls also work well being touch based over button control on the PoP Clip on the earbuds with all the functions you need at hand wit your skip and reverse tracks lower and higher volume profile change and access to your voice assistant, calls also pretty clear on testing and overall a great pair of clip-on earbuds to be had here if you have not tried them yet, between them both they both do a great job here and it is down to personal taste both have the same functionality slightly different looks but the PearClip Pro take the winners seat for me overall.

Peats Audio App

 

Here is a comparative overview of the SoundPEATS POP Clip and PearlClip Pro open-ear clip-on earbuds:

Feature
POP Clip
PearlClip Pro
Sound Quality – 10.8mm Dual-Magnet Driver & Dynamic EQ for clear highs and deep bass.

– Open soundstage with enhanced bass, delivering a cinematic experience.

– Patented C-shaped Bidirectional Wind Noise Chamber enhances call clarity by 25% compared to conventional designs.

 – 12mm Dual-Magnet Driver & Dynamic EQ for clear highs and deep bass.

– Open soundstage with enhanced bass, delivering a cinematic experience.

– Automatic Left/Right Channel Adaptation with Charging Case.
Design & Comfort – Pearl-Lightweight Open-Ear Clip Design (4.73g) for a pressure-free fit.

– Automatic left/right channel adaptation with a sleek charging case.

 – Pearl-Lightweight Open-Ear Clip Design (5.85g) for a pressure-free fit.

– Automatic Left/Right Channel Adaptation with Charging Case.
Battery Life – 8 hours of playtime, plus an additional 22 hours with the charging case.

– 15-minute quick charge for 3 hours of playtime.

 – 6 hours of playtime, plus an additional 18 hours with the charging case.

– 10-minute quick charge for 2 hours of playtime.
Connectivity & Control – Physical Button Controls for a reliable, tactile experience and to reduce accidental touches.

– PeatsAudio App support for customizable controls and EQ settings.

 – Touch controls for intuitive operation.

– PeatsAudio App support for adaptive EQ and multi-device connection

 

Features 

  • VGP 2025 Best Cost Performance Award& VGP2025 Gold Award
  • Pearl-Lightweight Open-ear Clip Design
  • 12mm Dual-Magnet Driver& dynamic EQ for clear highs and deep bass
  • Open soundstage with enhanced bass, delivering a cinematic experience
  • Automatic Left/Right Channel Adaptation with Charging Case
  • 6h + 18h battery life, 10-min quick charge for 2h playtime

 

Buy below

Other SoundPEATS reviews

Video Review

Surprisingly Useful Apps That Are Completely Free to Use

In today’s app stores, it’s easy to assume that anything genuinely useful will come with a price tag. Many apps start free but quickly introduce limits, paywalls, or subscription models once you’ve settled in. However, several apps are still available that offer impressive features and real value, completely free of charge.

From outdoor adventures and everyday organisation to entertainment and learning, some apps match their paid counterparts and often outperform them regarding accessibility and ease of use. These aren’t just tools with basic functionality—they’re well-rounded platforms that serve a clear purpose without asking for your card details.

Free Entertainment with a Different Approach

Digital games often come with the expectation of in-app purchases or subscriptions, but sweepstakes-based gaming apps offer an alternative. These platforms feature casino-style games like slots and blackjack with all the fun, but use virtual currencies instead of real money. 

They’re legal in many areas where traditional online casinos aren’t and don’t require players to deposit funds. New Sweep Casinos offer a good example of how some free apps are able to deliver premium-style entertainment without upfront costs or commitments—ideal for casual, no-risk gameplay.

Exploring the Outdoors with AllTrails

Apps that encourage time away from screens are equally making their mark. AllTrails is a well-known platform for walking, hiking, and cycling, providing a vast catalogue of trails with map data, difficulty ratings, and user reviews. 

The free version grants access to most of these features, making it a popular choice for anyone exploring nature locally or while travelling. While an optional paid upgrade exists, the free version is fully functional for everyday use and ideal for casual users. Safety and security remain a concern, however, especially concerning tracking and sharing location information so users are encouraged to be cautious when using such apps. 

Borrowing Books Digitally Through Libby

Libby is another excellent example of a service that gives users access to something valuable without cost. It links with your local library account and lets you borrow ebooks and audiobooks digitally. Rather than paying per book or subscribing to a content service, users browse and borrow as they would with a physical library. It’s a seamless way to enjoy books from your phone or tablet, whether commuting, travelling, or relaxing at home.

Design Tools Without the Price Tag

In graphic design, Canva has become a go-to for non-designers looking to create polished visuals. From social media posts and event flyers to CVs and presentations, Canvas’s free version includes a wide selection of templates, fonts, and images. It’s easy to use and requires no previous design experience. While some additional features are available to pro users, most people find the free version more than adequate for everyday projects.

Learning and Discovery with PlantNet

For those interested in the natural world, PlantNet is an app that lets users identify plants by simply taking a photo. The app analyses the image and offers possible matches, drawing on an extensive, community-supported database. It’s used by hobbyists, students, and casual explorers alike, and the entire identification process is available without charge. 

Apps like this are part of a broader trend in tech-driven nature tools, which have seen a surge in popularity in recent years. These platforms are helping people reconnect with the outdoors and foster a more profound curiosity about biodiversity. PlantNet stands out as a simple yet powerful example of technology applied practically and educationally.

Free Language Learning Through Duolingo

Language learning apps often fall under the paid model, but Duolingo is an exception that continues to grow. It offers lessons in more than 30 languages and structures them in a way that encourages daily practice. The gamified format appeals to a broad audience, and while there is an ad-free version for paying users, the whole learning path is free. Duolingo is a strong option for those looking to learn a new language without investing in expensive courses.

Medication Management at No Cost

Healthcare-related apps are also providing practical benefits for free. In the UK, services like Echo allow users to order prescriptions, track deliveries, and set medication reminders. This is particularly useful for people managing long-term prescriptions, and the ability to organise everything through a smartphone app adds absolute convenience. The service is free and contributes to improved medication management without extra fees.

Reducing Food Waste While Saving

Too Good To Go has also gained popularity for its role in fighting food waste. The app connects users with nearby cafés, restaurants, and bakeries offering surplus food at reduced prices. While there is a small fee for purchasing the food, the app itself is free and serves a broader social purpose by helping prevent edible food from going to waste.

Smarter Transport Information

For public transport users, Moovit offers real-time updates and journey-planning tools that are often more accurate than generic map apps. Covering bus, train, and tram services worldwide in many towns and cities, Moovit provides information on delays, alternative routes, and estimated arrival times. Moovit is entirely free and supports more reliable travel planning, particularly in areas with frequent service changes.

From fitness and productivity to entertainment and education, these tools demonstrate that high-quality digital services don’t always come with a cost. For those willing to explore, functional and free apps offering real benefits without requiring a monthly commitment are still possible.

 

Why Outsourcing Still Works in 2025

If you’re running a business this year, you’ve probably got more on your plate than you know what to do with. Whether you’re a one-person show or managing a small team, the to-do list just never ends. That’s where outsourcing still comes in strong. It’s not old news. It’s not cutting corners. It’s a smart way to get things done without completely burning out.

Let’s talk about why it still makes sense.

You Can’t Do Everything Yourself

No matter how motivated or talented you are, there’s a limit to how much you can take on in a day. Outsourcing gives you a way to focus on the stuff that actually needs you. You don’t need to be the person scheduling social posts, chasing invoices, editing videos, or figuring out website bugs. Someone else out there can handle all that for you, and they’ll probably do it faster and better.

If something keeps getting pushed to the bottom of your to-do list, that’s a sign. You either hate doing it or don’t have the time. Either way, that’s exactly the kind of task you can hand off to someone else.

It Doesn’t Have To Cost A Fortune

One of the biggest myths around outsourcing is that it’s expensive. In reality, it can actually save you money. Hiring full-time staff is a big commitment. Think about wages, holiday pay, equipment, and everything else that comes with it.

When you outsource, you pay for the work you need, when you need it. That’s it. No long-term contracts or extra costs. You get expert help without blowing your budget.

And when you’re working on something technical, this is even more useful. For example, if you’re building an app or trying to fix your website, you can use software developer staffing services to find exactly the right person for the job. You don’t need to recruit someone full time. You just get the support you need and move on when it’s done.

It Frees Up Your Time

Running a business isn’t just about ticking off tasks. You need time to think ahead. You need space to plan, build, grow, and actually enjoy what you’re doing. Outsourcing helps you get there.

The less time you spend stuck in the day-to-day jobs, the more time you have to focus on the bigger picture. Want to launch a new product? Want to grow your customer base? Want to actually take a weekend off? You can’t do any of that if you’re knee-deep in admin all the time.

It’s Flexible And Easy To Scale

One of the best parts about outsourcing is how easy it is to scale. You can bring people in for a week, a month, or longer. You can test things out without a big commitment. And if your business suddenly takes off, you’re not scrambling to hire and train people from scratch. You’ve already got help lined up.

The same goes for slowing down. If you need to cut back for a bit, you can. You’re not tied to long-term costs or contracts, which takes off a lot of pressure.

Looking at the Reality of Penny Stocks Trading

Penny stocks have an almost magical appeal for new investors. But here’s the harsh truth—while some make money, most also lose. The promise of massive returns blinds investors to the risks. If you’ve ever been tempted by a low-priced stock, this article is a must-read for you.

In this article, we will understand the reality of penny stock trading and see how they can put your money at risk. 

What Are Penny Stocks?

Penny stocks are low-priced shares of small companies, typically trading below ₹10. These stocks are often volatile, have low liquidity, and belong to companies with uncertain futures.

For example, GTL Infra share price was once much higher, backed by hopes in the telecom infrastructure space. However, rising debt, weak earnings, and industry struggles led to its downfall. It still attracts speculators hoping for a turnaround, but long-term investors have mostly suffered.

Many penny stocks follow this pattern—initial hype, price spikes, and then a slow fade into obscurity.

Why are People Attracted to Penny Stocks?

Many new investors get lured into penny stocks for the following reasons:

  • Low Entry Cost – You don’t need a lot of money to buy penny stocks. ₹1,000 can get you hundreds of shares.
  • Potential for High Returns – A stock going from ₹1 to ₹5 gives a 400% return, while blue-chip stocks rarely see such gains in a short time.
  • Success Stories – Some companies start as penny stocks and grow into mid-caps or large-caps, making early investors rich.

These factors make penny stocks seem like the golden ticket to wealth creation. However, the reality is far more complex.

The Harsh Reality of Penny Stock Trading

While the potential is exciting, the truth about penny stock trading is harsh. Here are the key risks:

1. Liquidity Issues

With blue-chip stocks like HDFC Bank or TCS, you can buy or sell shares instantly. But, penny stocks often have very few buyers. You might want to sell, but if no one is buying, your money gets stuck.

2. Price Manipulation

Penny stocks are highly susceptible to market manipulation. Certain groups buy large amounts of stock, creating artificial demand and driving up prices. Once unsuspecting retail investors jump in, these groups sell their shares at a profit, causing the stock price to crash. This practice, known as pump and dump, has caused many investors to lose their hard-earned money.

3. Unstable Businesses

Many penny stock companies aren’t profitable. They have weak financials, high debt, or are in declining industries. Unlike established companies with steady revenues, these businesses rely on hope, hype, and speculation.

4. Risk of Delisting

If a stock is consistently below the exchange’s requirements, it can get delisted. Once delisted, you can’t trade it on regular stock exchanges anymore, making shares worthless.

If you’re new to investing or want steady, long-term gains, penny stocks may not suit you. However, if you understand technical analysis, market psychology, and risk management, penny stocks can be profitable—if approached cautiously.

Conclusion

Penny stock trading is not a get-rich-quick scheme. While there are success stories, there are far more cases of investors losing money. If you’re considering investing in penny stocks, approach with caution. Do your own research, never invest more than you can afford to lose, and remember—if a stock looks too good to be true, it probably is.

Investing in the stock market should be about wealth creation, not gambling. Instead of chasing risky penny stocks, focus on long-term, fundamentally strong investments that can help you build real financial security.

 

Investment Trends in Casual Gaming: What Soft2Bet Invest Looks for in Startups

The casual gaming sector is experiencing unprecedented growth in 2025, creating fertile ground for innovative startups with fresh ideas. With mobile gaming revenues reaching record levels and user engagement metrics soaring, investment funds are increasingly turning their attention to this dynamic space. Soft2Bet Invest has emerged as a leading player in this arena, establishing a €50 million innovation fund specifically designed to nurture promising gaming entrepreneurs. Since its launch in June 2024, the fund has already made significant impacts, even winning the “Outstanding Contribution to Gaming 2024” award at SiGMA East Europe in September 2024.

The Evolving Landscape of Casual Gaming in 2025

The casual gaming market has transformed dramatically over the past few years, shifting from simple time-fillers to sophisticated experiences that incorporate social elements, progression systems, and innovative monetization models. Today’s casual games blend accessibility with depth, creating experiences that appeal to broader audiences while maintaining impressive retention metrics.

Mobile continues to dominate the casual gaming space, with the Apple App Store and Google Play generating over $80 billion in consumer revenue. This represents steady growth that shows no signs of slowing down. The focus on established genres with proven track records has allowed top publishers to capture significant market share, with the top five casual game publishers generating 62% of total revenue in their category.

Key factors driving the casual gaming boom include:

  • Low barriers to entry for players
  • Short, satisfying gameplay loops
  • Cross-platform compatibility
  • Innovative monetization strategies
  • Social integration features

These elements create games that are easy to pick up but difficult to put down, making them particularly attractive to investors looking for scalable products with strong retention potential.

What Soft2Bet Invest Seeks in Gaming Startups

Soft2Bet Invest has established a clear investment strategy, targeting both growth-stage and mature companies that demonstrate exceptional potential. The fund typically invests between €500,000 and €1 million per project, evaluating each opportunity on a case-by-case basis.

When assessing potential investments, Soft2Bet prioritizes several crucial factors:

  1. Technological innovation – Companies leveraging cutting-edge technologies that enhance player experiences
  2. Market differentiation – Unique approaches that stand out in a crowded marketplace
  3. Scalability potential – Business models capable of significant growth with proper resources
  4. Strong core metrics – Impressive retention, engagement, and monetization figures
  5. Team capabilities – Experienced leadership with proven track records in gaming

Uri Poliavich, Founder and CEO of Soft2Bet, emphasizes the importance of disruptive thinking: “Our journey from startup to major iGaming operator and provider shows how we have been changing the iGaming industry, that we speak the language of innovation, and that our products and success stories are undeniable proof that we excel in driving business growth.”

Technology Trends Attracting Investment Dollars

The casual gaming industry is being transformed by several emerging technologies that are attracting substantial investment. Soft2Bet Invest specifically looks for companies harnessing these innovations:

Artificial Intelligence Applications

AI is revolutionizing game development and player experiences through:

  • Personalized content delivery based on player behavior
  • Dynamic difficulty adjustment to optimize challenge levels
  • Automated testing and quality assurance processes
  • Natural language processing for improved player interactions
  • Advanced analytics for more precise monetization strategies

These AI applications not only improve player experiences but also create more efficient development pipelines, making them particularly attractive to investors focused on operational excellence.

Player-Centric UX Design

User experience has become a critical differentiator in the competitive casual gaming market. Companies implementing advanced behavioral-UX analytics can significantly boost key performance indicators through:

  • Streamlined onboarding processes
  • Friction-free progression systems
  • Intuitive controls and interfaces
  • Data-driven design iterations
  • Personalized gameplay elements

Studios that prioritize these UX principles typically see higher retention rates and stronger monetization, making them prime candidates for investment consideration.

Monetization Models That Attract Funding

In 2025, sophisticated monetization approaches have become essential for casual gaming success. The most promising startups are moving beyond simple ad-based models to implement hybrid approaches that maximize revenue while enhancing player experiences.

The most attractive monetization strategies include:

  1. User-level customization – Tailoring monetization approaches to individual player preferences and behaviors
  2. Hybrid models – Combining in-app purchases, subscriptions, and various ad formats
  3. Gamified progression systems – Creating value through achievement-based rewards
  4. Social commerce integration – Leveraging community dynamics to drive purchases
  5. Limited-time events – Creating urgency and exclusivity around special offers

According to industry analysis, the shift toward user-level customization represents the next evolution in monetization strategy. By leveraging contextual data gathered early in a user’s journey, publishers can dynamically adapt the monetization experience for each individual, optimizing revenue while maintaining positive player sentiment

Social Features Driving Investment Decisions

The integration of social elements has emerged as one of the most significant trends in casual gaming. Multiplayer functionality, leaderboards, and community features transform solitary gaming sessions into shared experiences, dramatically improving retention metrics.

Effective social implementations include:

  • Real-time competitive leaderboards
  • Friend-based progression systems
  • Guild/team mechanics
  • Shared challenges and rewards
  • Cross-platform social connectivity

Games that successfully incorporate these social dynamics typically demonstrate stronger long-term engagement metrics, making them particularly attractive to investors seeking sustainable business models.

The Investment Process with Soft2Bet Invest

For developers seeking funding, understanding Soft2Bet’s approach is crucial. The fund evaluates projects through a rigorous process that assesses both technical innovation and business fundamentals. Martin Collins, Chief Business Development Officer at Soft2Bet, emphasizes their unique perspective: “Essentially what we’ve done is we’ve taken some of the main concepts from casual gaming and built it to enter the casino experience in order to drive levels of engagement that you might not find with any other sports or casino business.”

This cross-pollination of ideas between casual gaming and iGaming creates unique opportunities for startups positioned at this intersection, especially those focused on engagement metrics and retention strategies.

The fund provides more than just capital, offering hands-on support and industry expertise to help portfolio companies scale effectively. This operational assistance, combined with strategic financial backing, creates a powerful platform for growth-oriented gaming startups looking to make their mark in the competitive casual gaming landscape.

Innovation Meets Tradition: Belleek Pottery’s Digital Leap with ATU Donegal

Belleek Pottery, one of Ireland’s most historic and renowned pottery manufacturers, has successfully completed a groundbreaking digital transformation project in collaboration with WiSAR Lab, Atlantic Technological University (ATU) Donegal. This initiative, funded by the InterTradeIreland Innovation Boost programme, has not only enhanced Belleek’s operational efficiency but also strengthened cross-border industry-academic collaboration.
Leveraging ATU Donegal’s expertise in computing and digital systems, Belleek Pottery has integrated cutting-edge technologies into its business operations. The project focused on enhancing data management, automating essential processes, and advancing the company’s digital infrastructure. By replacing outdated systems with a fully integrated platform, Belleek has improved operational efficiency, refined inventory management, and strengthened supply chain performance.
“Founded in 1857, Belleek Pottery is deeply rooted in Ireland’s cultural and commercial heritage. In today’s fast-changing and challenging business environment, it’s crucial for us to continuously evolve our processes to ensure the company’s success and preserve its legacy,” said Raymond Wallace, IT Manager at Belleek Pottery. “The funding from InterTradeIreland as well as the support from ATU has been instrumental in modernising our operations, making them more efficient and scalable for future growth. This project is a testament to the power of cross-border collaboration and the innovation potential within the region.”
A key project milestone was transitioning to a modern cloud system, replacing outdated software and improving data integration at Belleek. Advanced APIs, automated shipping, and a Shopify-based e-commerce platform were also introduced, enabling real-time stock updates and streamlined order management.
“This project has provided ATU Donegal with an invaluable opportunity to apply research and academic expertise to real-world business challenges,” said Dr. Kevin Meehan, Principal Investigator at WiSAR Lab, ATU Donegal.
“Working with Belleek Pottery has not only strengthened industry-academic ties but has also enriched our curriculum, offering students hands-on experience in digital transformation.”
The initiative has driven significant business growth, enhancing Belleek’s partnerships with major global retailers. The investment in digital infrastructure is expected to drive sustained growth, with sales projected to increase by 40% over the next three years.
Lisa McManus, the Innovation Boost Project Manager, has also been retained as Belleek’s Integration Project Manager, ensuring that the expertise gained remains within the company.
Encouraged by the success of this collaboration, both Belleek Pottery and ATU Donegal are exploring future opportunities to drive innovation and digital transformation.  “This project exemplifies how innovation and tradition can work hand in hand,” Dr. Kevin Meehan concluded. “Belleek Pottery has not only modernised its operations but also set a new standard for digital transformation in heritage industries. We are excited to see how this momentum continues to drive change and create new opportunities for the future.”
Joanne Deighan, Programme Manager at InterTradeIreland, highlighted the importance of the InterTradeIreland Innovation Boost Programme, saying: “Collaboration with partners across the island fosters meaningful advancements, improving processes, refining products, and enhancing services. The partnership between Belleek Pottery and ATU Donegal has had a lasting impact and created exciting new opportunities for future growth.”

Ireland’s Most Used Online Payment Methods in 2025 – What Locals Really Use

Online payments in Ireland have changed their form in recent years. As more Irish people shop, stream, game, and subscribe online, they’re now seeking new payment options that are easy, secure, and private.

While debit cards still lead the pack, several alternatives are quickly getting more popular, and mostly among those who like the privacy or just want to avoid banks for some reason.

Let’s check out how the Irish really pay online in 2025.

Debit Cards Are Still Number One

Most Irish people use debit cards for their online payments. According to the Central Bank of Ireland, Irish consumers made card payments totaling €149.8 billion in 2024 – which is a 25.5% increase from the previous year.

Nearly 98% of these transactions happened electronically, and it’s easy to see why.

Debit cards work almost everywhere online, from e-commerce sites to subscription services to gambling platforms. Most Irish banks now have contactless cards that work with mobile wallets as well.

But not everyone wants their bank account connected to every online purchase, which is where alternatives come in.

CashtoCode Is the New Leader in Privacy

Ireland is seeing steady growth in alternative payment methods, particularly among those who want to keep their banking and personal details private, and CashtoCode seems to be one of the most popular solutions.

When using it, you generate a barcode online, take it to one of over 3,500 retail locations across Ireland, and pay in cash. The system then instantly completes your transaction. There’s no registration, no credit card needed, and no sharing of personal financial data.

This method has become especially popular with online casino users, bettors, and gamers who like more privacy. Since cashtocode-casinos.com doesn’t require any cards or personal IDs, it has a completely anonymous payment option.

It also helps people who either don’t have a bank account or prefer not to use one online. For students, gig workers, or those who rely on cash income, it’s a bridge to the digital field without using any banking services.

Digital Wallet Remains a Synonym for Convenience

Digital wallets are still considered to be the synonym for convenience in Ireland’s online field. While PayPal leads, Apple Pay and Google Pay are quickly catching up.

In 2023, they handled about 21% of online shopping payments in Ireland, with projections suggesting 15% annual growth through 2026.

Their keywords are convenience and security, and transactions process in seconds, and device-level encryption makes users feel safer storing their cards digitally than carrying physical ones.

Young adults under 35 now turn to digital wallets for everyday use – paying everything from ride shares and food delivery to streaming subscriptions. However, some limitations exist.

Many gambling sites and specialty vendors either don’t support or restrict wallet payments, pushing users to some alternatives when privacy or instant deposits are needed.

Bank Transfers – Reliable But Takes Time

Bank transfers and direct debits remain a popular option – they power Ireland’s subscription economy, covering everything from gym memberships and utility bills to insurance and tuition fees.

In 2021 alone, Irish users made €156 billion in direct debit payments across nearly 158 million transactions. These numbers have likely increased through 2024 as more services push for automated billing.

The big downside is speed. Transfers can take 1 or 2 days to complete, especially over weekends or holidays. And while they’re reliable, many users avoid them because they’re difficult to cancel quickly.

Prepaid Cards and Vouchers – Budget Control

Prepaid options help users manage tight budgets or avoid overspending. They’re commonly used for online gaming, small purchases, and one-time payments.

Their main advantage is control – you can only spend what you’ve loaded.

There’s no card to load or account to manage – just a barcode and cash. This makes it simpler for people who prefer face-to-face transactions or want to minimize leaving their info.

Why Are Irish Consumers Turning to New Methods?

Payment preferences in Ireland are moving toward technology – and changing the overall lifestyle.

Debit cards remain most popular because they’re familiar and widely accepted. For older users or standard purchases, they’re reliable, though they come with increased fraud exposure and limited control over recurring charges.

Digital wallets attract mobile-first users who prioritize convenience – but mostly younger, urban consumers who live through their apps. But since many wallets don’t work on gambling or adult sites, this leaves room for alternatives.

That’s where CashtoCode and similar options come in – with impressive privacy, cash-based control, and a way around the verification.

With Ireland still handling over 20% of transactions in cash at stores, there’s a massive audience for some new solutions.

Current consumers want trust, flexibility, and anonymity just as much as speed or convenience.