Pure Telecom, the Irish high-speed broadband company, today announces the results of a survey, which found that 35% of gamers in Ireland believe that online gaming benefits their mental health by providing an outlet for stress relief. The research also found that male gamers are spending almost an hour more on their hobby per day than female gamers.
The survey of 1,006 adults in Ireland was conducted by Censuswide on behalf of Pure Telecom as part of its Connected Lives study. The survey explored the proliferation of online gaming in Ireland and its impact on people’s lives, spending and mental health. It found that 50% of Irish adults identify as online gamers – in other words, those who play video games that require an internet connection. This rises to 75% for those aged 18 to 24.
The survey revealed that the average gamer in Ireland spends €180.30 per year on online gaming. That includes money spent on new games, add-ons, in-game purchases and consoles. Again, this increases significantly for 18- to 24-year-olds, who spend an average of €291.50 per year. The research found that male gamers are also more likely to dig deep to fund their online gaming hobby than female gamers are, spending €260 versus €132.50 per year.
This theme continues with regard to the amount of time being spent on online gaming. On the average day, male gamers spend two hours and 20 minutes playing online games, compared to one hour 26 minutes for female gamers. The average among the entire online gaming community is one hour and 47 minutes per day – a stark increase from the average one hour 10 minutes per day in Pure Telecom’s 2022 survey findings.
Pure Telecom’s research also provided insights into why online gaming has such widespread appeal – and why adults are dedicating significant proportions of their days to it. In addition to the perceived mental health benefits, the survey found that 21% of gamers enjoy the social aspect of online gaming, while 19% believe it enhances their problem-solving skills. Despite these merits, gamers who say online gaming is their main hobby are in the minority, with just 16% saying this is the case.
Paul Connell, CEO, Pure Telecom, said: “The findings from our research demonstrate the significant and multifaceted impact that online gaming is having on our society. Online gaming is not only an outlet for entertainment, but also provides a space for people to build connections, have a chat with other gamers and look after their mental wellbeing. These findings are consistent with recent research* which shows that gamers can perform better and faster at cognitive challenges.
“Many of the most popular video games being played today rely on an internet connection. We see the effects of this in Pure Telecom, with download volumes spiking on days when there are big gaming releases. Knowing the growing popularity of online gaming, we are dedicated to providing the fastest broadband speeds available in Ireland so our customers can enjoy the multitude of benefits they experience from online gaming – uninterrupted.”
