Smartphones today are smart some big some small some thick some thin but regardless they can be often complicated and especially for the older generation.
Even house phones today can look difficult to some with more buttons and features been introduced.
The mobile phone is a part of most peoples daily life and for some can be tiresome,remember doro introduced a simplified mobile some time ago? Now we have a touchscreen simplified device called Zilta.
It looks nice and has a generic look if you will between the many devices out there today.
This device offers a tiled look simple UI giving whats needed most at hand without having to scroll through menus and sub menus,often settings and other features are buried.
The device runs on the latest version of Android with play-store access and costs €189 available later in the year,December is the expected release date. you can also pre order the device now for €139.
I think this will do well with the target market and for the not so tech savvy, and wish Zilta,- Jukka & Lari all the best.